CareerApp pitch deck

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description

Investor pitch deck. Last modified 7.28.2012 Please email me at [email protected] with any questions.

Transcript of CareerApp pitch deck

Page 1: CareerApp pitch deck
Page 2: CareerApp pitch deck
Page 3: CareerApp pitch deck

CareerApp is the Common App for Jobs

For Employers, CareerApp is a way to organize their job search while receiving easily digestible intelligence.

For Job Seekers, CareerApp is a way to create, distribute, and track a single, well-rounded application that allows them to apply with one click.

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Market Potential

• 12.8M unemployed

people

• 2M students graduate

college per yr. in the

U.S.

• Prevalence of online job

searches and postings

• 3.5M job openings

• Costs of turnover &

sourcing

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Lack of meaningful data (candidate intelligence)

Easily digestible, meaningful data 

High turnover Get a feel for potential culture fit

Time Intense Process

Organized process, collecting needed information, streamlining the hiring process

Application Overload Accurate searches, more qualified candidates

Problems How we solve them

For Employers

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Each application is a large time commitment

After signing up, each application is <1 minute

Lack of exposure to employers

Public – shareable, searchable - profile

Completing redundant applications

One click application

“Black hole” Application tracking

Problems How we solve them

For Candidates

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Competitor AnalysisCareerApp

Email & Excel

Applicant Tracking Systems

Job Boards

LinkedIn

General Purpose

Single application

organization Manage end-to-end hiring process

Listing jobs, sourcing

Professional networking, sourcing

Targeted End User

New college grads

N/A Entry level thru mid-level

Entry level thru mid-level

Most mid to upper level passive candidates

Price Point $ $ $$-$$$$ $$-$$$$ $$$

Complexity of Service Offerings

Low Very low Mid-high Mid Mid-high

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The Team

Jake WoodCo-founder, CTO

Phoebe FarberFounder & CEO

• Senior at Northeastern University

• Worked with Future Business Leaders of America for 8 years

• Awarded Ms. Future Business Leader

• Research assistant at top NYC based M&A PR firm

• Former VP of NU Women in Bus. Club

• Perpetual learner

• Junior at Northeastern University

• Founded a 501(c)(3) non-profit Radio Station with thousands of listeners

• Developed a platform to check meal plan balances through texts

• Coach with NU IDEA

• Built an embedded help text system at a leading bay area VC firm.

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Dan Gregory, Advisor to IDEA, NU Faculty

Ken Coleman, IDEA mentor

Samuel Altschuler,President of Altschuler Financial Services

Karen Casey, Human Resources Consultant & Career Coach

Mentors and Advisors

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Business Model

Candidates-

• Free

• Future Potential:

• PRO version

Employers-

• Monthly subscription model

• Based on company size

• Limited number of job postings

• Unlimited candidate searches

Large expected user base

High quality user data

Premium targeted ads

High Profit Potential

Future Potential: Advertising--------------------------------------------------------------------------------------------------------------------

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User Acquisition

Candidates• Colleges

• Email

• Posters

• 3rd party promotion

• Campus ambassador program

• Career services partnerships

• Press

• Word of mouth

Employers• Growth hacking

• Creating accounts for companies

• Returning to companies we spoke with

• Press

• Company outreach

• Cold emails

• Attendance at industry events

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Next Step – CareerFair Ally

New Product idea• Centered around CareerApp

• Help employers and candidates connect before, during, and after a career fair.

• Mobile and web component

• Eliminate the need of paper resumes at event

• Would get companies and candidate on our site

• Give recruiters access to career fairs they couldn't attend in person