Career Cluster Resources for Hospitality and Tourism · Manufacturing led by the State of Indiana,...
Transcript of Career Cluster Resources for Hospitality and Tourism · Manufacturing led by the State of Indiana,...
C A R E E R C L U S T E R S — F O C U S I N G E D U C A T I O N O N T H E F U T U R E
www.careerclusters.org
Career Cluster Resources for Hospitality and Tourism
Table of Contents
Introduction Section I – Pathway Model Section II – Cluster Knowledge and Skills Section III – Pathway Knowledge and Skills Section IV – O*NET Crosswalk Report Section V – Cluster Profile and Advisory Committee Section VI – Credentials Section VII – Validation Overview/ Results Section VIII – Assessment Protocol
Certification Protocol
Introduction
The States’ Career Cluster Initiative 9/01/02
Charles Losh, Ph.D., Project Director
The U.S. Department of Education Office of Vocational and Adult Education (OVAE) has
identified 16 career clusters representing career opportunities for the 21st century economy. These
clusters will frame student opportunities as they pursue postsecondary education and a wide range of
career opportunities from front-line to professional and managerial careers.
Helping students make their dreams become a reality was the driving force behind the
nation’s Career Clusters initiative launched June 1, 2001. Twelve lead states and the District of
Columbia were partners in the development of the tools supporting eleven career clusters which,
when combined with the five clusters that have already been developed, will represent all career
possibilities.
The National Association of State Directors for Career and Technical Education
Consortium (NASDCTEc) and their Board of Directors assumed leadership for coordinating the
project. This in itself was unique for a project of this scope. The Board and the State Directors
organization believed that this initiative was of such potential impact on the Career Technical
delivery system in the country that they needed to play this leadership role in the project, assuring
that the materials had utility in their states once completed. Therefore, the NASDCTEc in
conjunction with the State of Oklahoma (the project fiscal agent) prepared and submitted a proposal
to OVAE in January of 2001. This proposal was funded at a $2.2 million dollar level, with
expectations of a second year of funding of $2.5 million. The plan to develop eleven curriculum
frameworks was very aggressive, given that each of the prior projects, designed to develop and pilot
test materials for a single cluster, had received in excess of $1 million dollars for their multiyear
development work.
The project was designed to establish curriculum frameworks and supportive materials for
each cluster, with a broad-based advisory committee for each cluster, led by a state. There was also
a National Advisory Committee consisting of members from each of the cluster committees, along
with other stakeholders. The National and State Cluster advisory committees were responsible for
identifying the frameworks, pathway and foundation knowledge and skills, and other supportive
materials. The committees included representatives from states, schools, education and training,
business and industry, associations, and others directly impacted by the materials.
The development of materials for each of the eleven clusters was led by a different state,
with business and industry at the helm. The lead states included: Idaho and Iowa (jointly leading the
Agriculture, Food and Natural Resources cluster), Pennsylvania (Architecture and Construction),
Ohio (Marketing, Sales and Service), North Dakota (Finance), West Virginia (Hospitality and
Tourism), South Carolina (Business, Management and Administration), Kentucky (Human
Services), Arkansas (Law, Public Safety and Security), North Carolina (Science, Technology,
Engineering and Mathematics), Michigan (Education and Training), and Oklahoma and the District
of Columbia/Washington D.C. (jointly leading the Government and Public Administration cluster).
The five additional career clusters included Health Science led by the State of Utah,
Manufacturing led by the State of Indiana, Arts, Audio Video Technology and Communications led
by the V-TECS Consortium, Information Technology led by the Educational Development Center,
Inc., and Transportation, Distribution and Logistics Cluster led by the State of Illinois. These
clusters plan to complete their work by June 30 of 2003.
To facilitate and coordinate the developmental work of the Cluster Initiative, staff was
identified and housed at the Oklahoma Department of Career and Technical Education. The staff
consisted of four Cluster Coordinators: Marsha Daves, Greg Dewald, Curtis Shumaker, and Pam
Stacey. Additionally, Denise Christy provided research and web development support, Lisa
Batchelder provided financial support, and Karan Smith provided administrative support.
Development work for the States’ Career Clusters Initiative began June 1, 2001, and the first
meeting of lead states, OVAE staff, and cluster staff was held in Oklahoma City in mid-June. At this
meeting, project objectives, general direction, timelines, and the initial research goals were
identified. This work continued through the fall and winter of 2001 and included the identification
of cluster advisory committee members, the development of cluster frameworks based on the
prototype cluster models provided by V-TECS, and the identification of occupations and draft
pathways along with degrees and certificates associated with the career specialties/occupations in
each of the clusters.
In January of 2002, the lead state teams were brought together in Phoenix to begin the
process of developing knowledge and skill statements for each of the cluster pathways and
foundations. Contracted writers and lead state cluster advisory committee members, depending upon
the decisions of cluster leadership, carried out this work. A part-time editor in Oklahoma provided
consistency across the cluster knowledge and skill statements. One concern that was addressed early
in the process was the need for a “common look and feel” across the clusters. Ultimately, this was
accomplished not only for the eleven clusters in the States’ Career Clusters Initiative, but also
through close cooperative relationships between the projects, all the cluster knowledge and skill
statements were developed (or retro-fitted) using the same format. This format includes a
knowledge/skill statement with associated performance elements and measurement criteria. This
format provides the tools needed for curriculum and assessment developers as they take the
materials to the classroom.
The National Advisory Committee met in March of 2002, and reviewed the curriculum
frameworks, credentials list, and lead state advisory committee memberships and structures, and
forwarded those materials to the Executive Committee for the Project. The Executive Committee,
made up of the Board of the NASDCTEc, also met in March, approved the materials and discussed
the future actions needed to assure implementation of the cluster materials.
Originally, the project was designed for a minimum of two years and was to include the
identification of 110 pilot test sites across the country, along with the development of assessments
and certifications for the clusters. The Office of Vocational and Adult Education, however,
determined in November of 2001 that the goals of the project were “too broad”, and terminated the
project as of September 30, 2002.
Development of the products needed for curriculum and assessment was fast-tracked, with
the knowledge and skill statements, performance elements and measurement criteria ready for
validation by July 15, 2002. This was the result of a major effort of lead state advisory committees
and staff responding to the shortened timeline and the need for quality product.
Given the efforts of the developmental teams, cluster advisory committee members were
able to review and validate the knowledge and skills and supporting elements. Additionally, a
national web-based validation was conducted from July 15 to August 15, 2002. All 50 states were
invited to a dissemination meeting held in Charleston, South Carolina Sept 13, 2002, where the
materials were distributed to participants for their use in updating their curriculum.
For further information on the status of the materials, go to the web-site,
http://www.careerclusters.org/.
Section I – Pathway Model
Hos
pita
lity
& T
ouri
sm e
ncom
pass
es th
e m
anag
emen
t, m
arke
ting
and
oper
atio
ns o
f res
taur
ants
and
oth
er fo
odse
rvic
es, l
odgi
ng, a
ttra
ctio
ns, r
ecre
atio
n ev
ents
an
d tr
avel
rel
ated
serv
ices
.
Sample Career Specialties /Occupations
Gen
eral
Man
ager
, •Fo
od &
Bev
erag
e M
anag
er•K
itche
n M
anag
er•C
ater
ing
& B
anqu
ets M
anag
er•S
ervi
ce M
anag
er•
Mai
tre’d
•
Rest
aura
nt O
wne
r•B
aker
• Bre
wer
• Cat
erer
•
Exec
utiv
e C
hef•
Coo
k•Pa
stry
& S
peci
alty
Che
f•
Bar
tend
er•R
esta
uran
t Ser
ver•
Ban
quet
Ser
ver•
Cock
tail
Serv
er•B
anqu
et S
et-U
p Em
ploy
ee•B
us P
erso
n•R
oom
Ser
vice
A
ttend
ant•
Kitc
hen
Stew
ard•
Coun
ter S
erve
r•W
ine
Stew
ard•
Hos
t
Fron
t Offi
ce M
anag
er•E
xecu
tive
Hou
seke
eper
•Dire
ctor
of S
ales
&
Mar
ketin
g•C
hief
Eng
inee
r•D
irect
or o
f Hum
an
Reso
urce
s•R
oom
s Div
isio
n M
anag
er• D
irect
or o
f Se
curit
y•C
ontro
ller•
Food
& B
ever
age
Dire
ctor
•Res
iden
t M
anag
er• D
irect
or o
f Ope
ratio
ns• G
ener
al M
anag
er• R
egio
nal
Man
ager
•Qua
lity
Ass
uran
ce M
anag
er•C
orpo
rate
M
anag
emen
t•Lo
dgin
g M
anag
emen
t•O
wne
r/Fra
nchi
see
A
dmin
istra
tive
Supp
ort•
Uni
form
ed S
ervi
ces
Supp
ort•
Com
mun
icat
ions
Sup
ervi
sor•
Fron
t Des
k Su
perv
isor
•Res
erva
tions
Sup
ervi
sor•
Laun
dry
Supe
rvis
or•R
oom
Su
perv
isor
• Bel
l Cap
tain
• Shi
ft Su
perv
isor
• Sal
es
Prof
essio
nal•
Nig
ht A
udito
r•
Fr
ont D
esk
Empl
oyee
•Val
et A
ttend
ant•
Bel
l Atte
ndan
t•D
oor
Atte
ndan
t•Co
ncie
rge•
PBX
Ope
rato
r•R
eser
vatio
nist
• Gue
stroo
m
Atte
ndan
t•Pu
blic
Spa
ce C
lean
er•L
aund
ry A
ttend
ant•
Hou
se
Pers
on•M
aint
enan
ce W
orke
r•V
an D
river
Exec
utiv
e D
irect
or•A
ssist
ant D
irect
or•
Dire
ctor
of T
ouris
m
Dev
elop
men
t•D
irect
or o
f Mem
bers
hip
Dev
elop
men
t•D
irect
or
of C
omm
unic
atio
ns• D
irect
or o
f Vis
itor S
ervi
ces•
Dire
ctor
of
Sale
s•D
irect
or o
f Mar
ketin
g an
d A
dver
tisin
g• D
irect
or o
f V
olun
teer
Ser
vice
s•D
irect
or o
f Con
vent
ion
and
Vis
itors
B
urea
u•M
arke
t Dev
elop
men
t Man
ager
•Gro
up S
ales
M
anag
er• E
vent
s Man
ager
• Sa
les M
anag
er• D
estin
atio
n M
anag
er•
Conv
entio
n Se
rvic
es M
anag
er•H
erita
ge T
ouris
m
Dev
elop
er•T
rave
l Age
nt (C
omm
erci
al &
Vac
atio
n)•E
vent
Pl
anne
r• M
eetin
g Pl
anne
r•Sp
ecia
l Eve
nts P
rodu
cer•
Nat
ure
Tour
ism
Coo
rdin
ator
•Tou
r and
Tra
vel C
oord
inat
or•T
ouris
m
Mar
ketin
g Sp
ecia
list•
Tran
spor
tatio
n Sp
ecia
list•
Wel
com
e C
ente
r Sup
ervi
sor•
Vis
itor C
ente
r Cou
nsel
or•T
ouris
m
Ass
istan
t•Ex
ecut
ive
Ass
istan
t•To
ur G
uide
• Tou
r Ope
rato
r•
Mot
or C
oach
Ope
rato
r•To
ur a
nd T
icke
t R
eser
vatio
nist
• In
terp
rete
r
Clu
b M
anag
er•C
lub
Ass
ista
nt M
anag
er•C
lub
Inst
ruct
or•C
lub
Equi
pmen
t & F
acili
ty M
aint
enan
ce •
Clu
b Sc
hedu
ler•
Clu
b Ev
ent P
lann
er• C
lub
Mem
bers
hip
Dev
elop
er• P
arks
& G
arde
ns
Dire
ctor
•Par
ks &
Gar
dens
Act
ivity
Coo
rdin
ator
•Par
ks &
G
arde
ns A
cces
s Man
agem
ent•
Park
s & G
arde
ns S
afet
y &
Se
curit
y•Pa
rks &
Gar
den
Rang
er•R
esor
t Tra
iner
•Res
ort
Inst
ruct
or• R
esor
t Equ
ipm
ent M
aint
enan
ce• R
esor
t Sc
hedu
ler•
Gam
ing
& C
asin
o M
anag
er•G
amin
g &
Cas
ino
Supe
rvis
or•G
amin
g &
Cas
ino
Dea
ler•
Gam
ing
& C
asin
o Sl
ot
Supe
rvis
or a
nd M
aint
enan
ce•G
amin
g &
Cas
ino
Secu
rity
&
Safe
ty•F
airs
/Fes
tival
Eve
nt P
lann
er•F
airs
/Fes
tival
Set
up
Supe
rvis
or• F
airs
/Fes
tival
Fac
ility
Man
ager
• Fai
rs/F
estiv
al
Prom
otio
nal D
evel
oper
•The
me
Park
s/A
mus
emen
t Par
ks R
esal
e D
epar
tmen
t Man
ager
• The
me
Park
s/A
mus
emen
t Par
ks A
rea
Ret
ail M
anag
er•T
hem
e Pa
rks/
Am
usem
ent P
arks
Are
a R
ide
Ope
ratio
ns M
anag
er•T
hem
e Pa
rks/
Am
usem
ent P
arks
Gro
up
Even
ts M
anag
er•F
amily
Cen
ters
Man
ager
•Fam
ily C
ente
rs
Equi
pmen
t Ope
rato
r/Mai
nten
ance
•His
toric
al
/Cul
tura
l/Arc
hite
ctur
al E
colo
gica
l Ind
ustri
al S
ites
Gui
des/
Rang
er•H
isto
rical
/Cul
tura
l/Arc
hite
ctur
al E
colo
gica
l In
dust
rial S
ites E
xhib
it D
evel
oper
• Mus
eum
s/Zo
os/A
quar
ium
s D
ocen
t•M
useu
m/Z
oos/
Aqu
ariu
ms
Ani
mal
Tra
iner
and
H
andl
er• M
useu
ms/
Zoos
/Aqu
ariu
ms E
xhib
it D
evel
oper
Pathways
Res
taur
ants
and
Foo
d/Be
vera
ge
Serv
ices
Lo
dgin
g
Trav
el &
Tou
rism
R
ecre
atio
n, A
mus
emen
ts &
A
ttrac
tions
Cluster K&S
C
lust
er k
now
ledg
e an
d sk
ills
♦
Aca
dem
ic F
ound
atio
ns ♦
Com
mun
icat
ions
♦Pr
oble
m S
olvi
ng a
nd C
ritic
al T
hink
ing
♦In
form
atio
n Te
chno
logy
App
licat
ions
♦ S
yste
ms
♦ S
afet
y, H
ealth
and
Env
ironm
enta
l ♦Le
ader
ship
and
Tea
mw
ork
♦Et
hics
and
Leg
al R
espo
nsib
ilitie
s ♦
Empl
oyab
ility
and
Car
eer D
evel
opm
ent ♦
Tech
nica
l Ski
lls
8/24
/200
2 4:
44 P
M
Section II – Cluster Knowledge and Skills
Cluster Knowledge and Skill Statement
Hospitality and Tourism
Academic FoundationsStudy and use basic academic skills to perform effectively in the workplace.Statement:
Performance Element: Apply mathematical, reading and writing skills necessary to perform job tasks in the hospitality and tourism industry.
Read and comprehend work related materials.Measurement Criteria:Read and follow instructions to perform a task.Measurement Criteria:Perform basic mathematical functions including use of decimals, fractions, percentages, formulas and methods of measurement.
Measurement Criteria:
Perform basic accounting procedures.Measurement Criteria:Perform written tasks including filling out forms and writing reports.
Measurement Criteria:
Study the elements of marketing techniques used in various types of hospitality and tourism establishments to gain familiarity with all venues.
Statement:
Performance Element: Achieve a familiarity with marketing techniques used in the hospitality and tourism industry to sell a product or service.
Identify the elements of marketing.Measurement Criteria:Compare/contrast different marketing packets.Measurement Criteria:Develop strategies for making a sale.Measurement Criteria:
Study and synthesize information from cultural diversity and geographical studies to appreciate their importance in developing product and services.
Statement:
Performance Element: Identify the components of cultural diversity to understand their impact on the different areas of the hospitality and tourism industry.
Define culture and cultural diversity.Measurement Criteria:Categorize components of culture including religious customs, dietary habits and traditions.
Measurement Criteria:
Give examples of how culture is relevant to the hospitality and tourism industry.
Measurement Criteria:
Design a method of increasing multicultural awareness.Measurement Criteria:Performance Element: Identify the elements of geography that affect the hospitality and tourism industry to aid in customer service.
Articulate the relevance of geography to hospitality and tourism including natural resources, climate, landforms and time zones.
Measurement Criteria:
Identify the major countries important to the industry for importing goods.
Measurement Criteria:
Apply the concepts of weather and climate to hospitality situations.
Measurement Criteria:
Study and synthesize the effects of the economy on the hospitality and tourism industry to apply appropriate strategies in developing products or services.
Statement:
Performance Element: Summarize how to use the “state of the economy” to plan products and service.
Define currency and the exchange rate.Measurement Criteria:Define economics as it applies to the hospitality and tourism industry.
Measurement Criteria:
Saturday, August 24, 2002 Page 1 of 18
Cluster Knowledge and Skill Statement
Hospitality and Tourism
Generalize the effects that supply and demand has on the hospitality and tourism industry.
Measurement Criteria:
Explain the importance of the hospitality and tourism industry to the U.S. economy.
Measurement Criteria:
Explain effects of changes in taxation on hospitality & tourism industry.
Measurement Criteria:
Study the elements of management styles used in various types of hospitality and tourism establishments to gain familiarity with all venues.
Statement:
Performance Element: Examine management styles of different organizational structures to learn best practices for each style.
Define industry management terms including, yield, yield management, no-show, discount inventory control, overbooking and spoilage.
Measurement Criteria:
Compare/contrast management of different organizational structures including independently owned, chain affiliated and corporations in the industry.
Measurement Criteria:
Saturday, August 24, 2002 Page 2 of 18
Cluster Knowledge and Skill Statement
Hospitality and Tourism
CommunicationsUse good oral and written communication skills to create, express and interpret information.
Statement:
Performance Element: Apply active listening skills in obtaining and clarifying information.
Determine familiarity of discussion.Measurement Criteria:Differentiate between hearing and listening.Measurement Criteria:Evaluate different styles of listening.Measurement Criteria:Identify the effects of physical, social, and psychological factors on ability to listen.
Measurement Criteria:
Demonstrate the role of good listening skills in job success.Measurement Criteria:Explain the message given.Measurement Criteria:
Performance Element: Respond with restatement and clarification techniques to clarify information.
Ask questions to seek or confirm understanding.Measurement Criteria:Paraphrase or repeat information.Measurement Criteria:Record or summarize information in written notes.Measurement Criteria:Follow directions and/or respond in a positive way with clear, concise comments.
Measurement Criteria:
Interpret verbal and nonverbal behaviors to enhance communication with co-workers and customers/guests.
Statement:
Performance Element: Interpret verbal behaviors to enhance communication with co-workers and customers/guests
Speak and understand English or required language.Measurement Criteria:Present comfortable tone in speaking with people.Measurement Criteria:Identify verbal cues.Measurement Criteria:Communicate clearly and concisely to co-workers and others.Measurement Criteria:Explain messages conveyed by verbal behaviors.Measurement Criteria:
Performance Element: Interpret nonverbal behaviors to enhance communication.Identify nonverbal cues.Measurement Criteria:Observe eye contact, facial expressions, posture, gestures, and other body language.
Measurement Criteria:
Explain message conveyed by nonverbal behaviors.Measurement Criteria:Design all communications to exhibit professionalism in attitude, initiative, respect to others, and commitment.
Statement:
Performance Element: Apply proper etiquette in all customer contacts.Use correct phone etiquette.Measurement Criteria:Diffuse dissatisfaction scenarios professionally.Measurement Criteria:Provide constructive feedback and reinforcement.Measurement Criteria:Devise strategies for maximizing customer satisfaction.Measurement Criteria:
Saturday, August 24, 2002 Page 3 of 18
Cluster Knowledge and Skill Statement
Hospitality and Tourism
Performance Element: Utilize tactful phraseology and communication to dispel misunderstandings or difficult situations.
Make a request of a guest/customer without confrontation.Measurement Criteria:Give directions to a frenzied, stressed, upset guest/customer without insult or conflict.
Measurement Criteria:
Comprehend and use reading strategies to learn meaning, technical concepts, vocabulary, and follow directions.
Statement:
Performance Element: Use purpose as a context to select reading strategies and read text.
Identify purpose of text.Measurement Criteria:Identify complexity of text.Measurement Criteria:Use at least one reading strategy (skimming, reading for detail, reading for meaning and critical analysis) for selected reading, and describe why you selected that strategy.
Measurement Criteria:
Performance Element: Analyze information read to learn meaning, technical concepts, vocabulary, and follow directions.
Determine relevance, accuracy and appropriateness to purpose.Measurement Criteria:Integrate information with prior knowledge.Measurement Criteria:Identify complexities and discrepancies in information.Measurement Criteria:Analyze information presented in a variety of formats such as tables, lists, and figures.
Measurement Criteria:
Performance Element: Interpret, transcribe and communicate information, data, and observations to apply information learned from reading to actual practice.
Explain meaning of new terms, vocabulary and concepts.Measurement Criteria:Interpret technical materials used.Measurement Criteria:Write specific steps for applying information learned to task or new situation.
Measurement Criteria:
Write set of directions for others sharing information learned and applying that to task or new situation.
Measurement Criteria:
Locate, organize and reference written information from various sources to communicate with co-workers and clients/participants.
Statement:
Performance Element: Locate written information to communicate with co-workers and clients/participants.
Identify topic.Measurement Criteria:Conduct search of information using card catalog, keywords, and/or search engines.
Measurement Criteria:
Locate variety of resources such as books, journals, and magazines.
Measurement Criteria:
Locate information from electronic forms including the Internet.Measurement Criteria:Performance Element: Organize information to use in written and oral communications.
Read and take notes from selected resources.Measurement Criteria:Prepare outline that emphasizes major points with supporting data.
Measurement Criteria:
Present information in organized, easy-to-follow manner.Measurement Criteria:
Saturday, August 24, 2002 Page 4 of 18
Cluster Knowledge and Skill Statement
Hospitality and Tourism
Performance Element: Document the source and proper reference to use in written information.
Prepare a bibliography.Measurement Criteria:Footnote excerpts and quotations.Measurement Criteria:Follow rules and regulations relating to plagiarism and copyright.
Measurement Criteria:
Use correct grammar, punctuation and terminology to write and edit documents.Statement:Performance Element: Compose multi-paragraph writing clearly, succinctly, and accurately to reflect professionalism in written documents.
Organize and arrange information for effective coherence.Measurement Criteria:Report relevant information in order of occurrence.Measurement Criteria:Interpret information, data, and observations correctly.Measurement Criteria:Present main ideas and supporting facts.Measurement Criteria:
Performance Element: Use description of audience and purpose to prepare written documents including forms, reports, and data sheets.
Use technical terms and concepts.Measurement Criteria:Incorporate and use references effectively and accurately.Measurement Criteria:Report objective and/or subjective information.Measurement Criteria:
Performance Element: Use correct grammar, spelling, punctuation and capitalization to prepare written documents.
Use correct grammar and sentence structure.Measurement Criteria:Use correct spelling.Measurement Criteria:Use correct punctuation and capitalization.Measurement Criteria:
Performance Element: Use computer skills to design and develop written materials and supporting visual aids.
Use word processing software to develop text, charts, graphs or figures correctly.
Measurement Criteria:
Use presentation software to prepare visual support materials.Measurement Criteria:Format written documents with correct font and layout for easy reading.
Measurement Criteria:
Use appropriate resources and techniques to develop and deliver formal and informal presentations.
Statement:
Performance Element: Use description of audience and purpose to prepare oral presentation.
Know subject matter.Measurement Criteria:Identify characteristics of the audience and adjust to their ability to understand.
Measurement Criteria:
Use technical terms and concepts correctly.Measurement Criteria:Use proper organization and structure to achieve coherence of major points.
Measurement Criteria:
Saturday, August 24, 2002 Page 5 of 18
Cluster Knowledge and Skill Statement
Hospitality and Tourism
Performance Element: Identify and prepare media and visual aids to complement an oral presentation.
Identify media and visual aids appropriate to understanding of topic.
Measurement Criteria:
Prepare visual aids and support materials for easy viewing and without error.
Measurement Criteria:
Operate any equipment used with support materials smoothly and efficiently.
Measurement Criteria:
Performance Element: Deliver presentation to sustain listener’s attention and interest.Deliver presentation without grammatical error.Measurement Criteria:Speak clearly with appropriate volume, rate and gestures.Measurement Criteria:Use support materials in the presentation that enhance the understanding of the topic and the interest level of the audience.
Measurement Criteria:
Evaluate listeners’ interest and receptiveness.Measurement Criteria:Use verbal and nonverbal feedback strategies to engage discussion and adjust message and delivery.
Measurement Criteria:
Respond to questions and comments on presentation.Measurement Criteria:Explain message conveyed by nonverbal behaviors.Measurement Criteria:
Interpret and use tables, charts and figures to support written and oral communication.Statement:Performance Element: Develop tables, charts and figures to support written and oral communication.
Compile facts and arrange in organized manner for a table, chart or figure.
Measurement Criteria:
Document sources of data.Measurement Criteria:Determine most appropriate way to display data for effective coherence.
Measurement Criteria:
Prepare table, chart, graph or figure for inclusion in publication or presentation.
Measurement Criteria:
Performance Element: Interpret tables, charts and figures used to support written and oral communication.
Evaluate reference or source of data for authenticity and reliability.
Measurement Criteria:
Explain information presented in tables, charts and figures.Measurement Criteria:Prepare written summary of findings expressed in tables, charts and figures.
Measurement Criteria:
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Cluster Knowledge and Skill Statement
Hospitality and Tourism
Problem Solving and Critical ThinkingUse the principles of budgeting & forecasting to maximize profit and growth in various sectors of hospitality and tourism.
Statement:
Performance Element: Apply forecasting skills to determine cost and profit.Identify information needed to forecast bookings/reservations.Measurement Criteria:Calculate a no-show percentage.Measurement Criteria:Calculate a ten-day forecast.Measurement Criteria:
Performance Element: Apply budgeting skills to determine staffing levels.Determine labor hours for each level of booking/reservations.Measurement Criteria:Determine number of employees to schedule at each level of booking/reservations.
Measurement Criteria:
Set staffing schedules to balance labor costs and level of booking/reservations.
Measurement Criteria:
Examine all comments and suggestions from the customer service area to formulate improvements in services/products and training of staff.
Statement:
Performance Element: Use customer comments to guide customer satisfaction policies.Assess the importance of customer satisfaction.Measurement Criteria:Devise strategies for maximizing customer satisfaction.Measurement Criteria:Role-play customer dissatisfaction scenarios.Measurement Criteria:
Study potential, real and perceived emergency situations to recognize and implement appropriate safety and security measures.
Statement:
Performance Element: Identify methods to cope with emergency situations.Observes guests/customers and surroundings to identify dangerous situations.
Measurement Criteria:
Create a reactive solution to exposure to a terrorist situation.Measurement Criteria:Develop and role play mock emergency situations demonstrating caution and good judgment.
Measurement Criteria:
Identify and use common tasks that require employees to problem-solve on the job.Statement:Performance Element: Use critical thinking skills to solve problems.
Manage time effectively.Measurement Criteria:Prioritize tasks.Measurement Criteria:Demonstrate flexibility.Measurement Criteria:Handle ambiguous situations.Measurement Criteria:
Saturday, August 24, 2002 Page 7 of 18
Cluster Knowledge and Skill Statement
Hospitality and Tourism
Information Technology ApplicationsIdentify and use information technology tools specific to hospitality and tourism to access, manage, and integrate information .
Statement:
Performance Element: Use computer-based technology to access information.Access a website using the internet.Measurement Criteria:Use email to send and receive messages.Measurement Criteria:Collect data from the environment, people, or instruments.Measurement Criteria:Use website to promote product/services to potential guests/clients.
Measurement Criteria:
Performance Element: Use database and spreadsheet technology to manage information.
Locate information on a spreadsheet.Measurement Criteria:Classify information using a classification scheme.Measurement Criteria:Sort information using an organization system.Measurement Criteria:
Performance Element: Use computer-based technology to integrate information.Use a database to summarize, compare/contrast information.Measurement Criteria:Represent existing client, product, service or topic information in a different form.
Measurement Criteria:
Interpret client or product information to determine appropriate action.
Measurement Criteria:
Performance Element: Use information technology to evaluate information.Use electronic sources to determine quality, relevance or usefulness of a product.
Measurement Criteria:
Use electronic sources to generate and access client/customer information for evaluation.
Measurement Criteria:
Apply computer skills to expedite workflow and enhance customer service.Statement:Performance Element: Manage computer operations.
Use basic industry software programs.Measurement Criteria:Employ desktop operating skills.Measurement Criteria:
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Cluster Knowledge and Skill Statement
Hospitality and Tourism
SystemsUnderstand roles within teams, work units, departments, organizations, interorganizational systems and the larger environment to identify the effect of systems on the quality of the product or service.
Statement:
Performance Element: Research appropriate sources to trace the development of the hospitality and tourism industry and learn the overall structure.
Identify early stages of the hospitality and tourism industry.Measurement Criteria:Outline the growth of the hospitality industry.Measurement Criteria:Discuss current trends in society and how they affect hospitality and tourism.
Measurement Criteria:
Draw conclusions on the impact of the future economic, technological and social changes in the hospitality and tourism industry.
Measurement Criteria:
Performance Element: Use organizational charts to analyze the workplace operations.Learn the functions of the department or unit within the larger organization.
Measurement Criteria:
Integrate the functions of other departments or units to serve the guest/customer.
Measurement Criteria:
Manage and improve organizational systems to better serve customers.Statement:Performance Element: Develop and manage plans and budgets to accomplish organizational goals and objectives.
Develop work plans and budgets that utilize people and resources effectively.
Measurement Criteria:
Develop reports on performance and resource utilization.Measurement Criteria:Modify plans and budgets to meet goals and objectives.Measurement Criteria:
Performance Element: Develop plans to improve organizational performance including customer satisfaction and service/operations performance.
Identify and describe most critical performance problems.Measurement Criteria:Identify opportunities for improvement of the system.Measurement Criteria:Use structured problem-solving process to develop systematic improvements.
Measurement Criteria:
Achieve a familiarity with other industries that have relevant services or products and understand how they impact a seamless product/service to the guest/customer.
Statement:
Performance Element: Describe feasible collaboration with various other industries to provide an inclusive product to the customer.
Cite an example a seamless service system using cooperative efforts with related industries.
Measurement Criteria:
Identify and integrate the different vendors, suppliers, and properties to create the guest/customer experience.
Measurement Criteria:
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Cluster Knowledge and Skill Statement
Hospitality and Tourism
Performance Element: Identify the core competencies of the various hospitality and tourism related organizations or businesses to best utilize available resources.
Name an organization whose strength is in its manpower.Measurement Criteria:Name an organization whose strength is financial.Measurement Criteria:Name a business whose key competence is knowledge or connections.
Measurement Criteria:
Develop an example of a collaborative product or service in the hospitality and tourism industry.
Measurement Criteria:
Saturday, August 24, 2002 Page 10 of 18
Cluster Knowledge and Skill Statement
Hospitality and Tourism
Safety, Health, and EnvironmentalReview all safety and sanitation procedures applicable to the work area to ensure a safe and healthy work environment for all individuals.
Statement:
Performance Element: Examine overall safety procedures to maintain a safe work area.
Identify electrical and mechanical hazards.Measurement Criteria:Classify different types of fires and how to contain them.Measurement Criteria:Identify proper fire evacuation procedures.Measurement Criteria:Explain the safe use of ladders.Measurement Criteria:Outline proper response to emergency situations.Measurement Criteria:Outline basic first aid and CPR procedures.Measurement Criteria:
Performance Element: Examine sanitation procedures to ensure facility is in compliance with health codes.
Outline compliance requirements of sanitation and health inspections.
Measurement Criteria:
Show exemplary appearance and hygiene.Measurement Criteria:Use appropriate safety equipment and clothing.Measurement Criteria:
Performance Element: Practice personal safety while at the work site and on work related assignments to avoid injuries or accidents.
Detail proper lifting and carrying procedures.Measurement Criteria:Demonstrate handling safety with mechanical, environmental, microwave radiation, vehicle, optical laser, radar, high frequency radio, and fiber optics.
Measurement Criteria:
Demonstrate safe work habits and procedure related to application of electricity and static discharge.
Measurement Criteria:
Demonstrate the appropriate use of safety equipment and procedures, such as lockout/tagout, as required for work activity.
Measurement Criteria:
Demonstrate safe use of equipment commonly used within the hospitality and tourism area.
Measurement Criteria:
Adjust working routines to take advantage of ergonomic designs in the workplace.
Measurement Criteria:
Analyze life choices related to nutrition, stress, and exercise to measure their affect on performance in the career pathways within hospitality and tourism.
Statement:
Performance Element: Examine the pursuit of personal life style choices to prepare for careers in the hospitality and tourism industry.
List the effects of exercise on job performance.Measurement Criteria:Discuss the effects of nutrition and dietary habits on job performance.
Measurement Criteria:
Interpret the effect of stress, fatigue and anxiety on job performance.
Measurement Criteria:
Analyze work related chemicals and hazardous materials to prevent health related problems that may result from exposure to these elements.
Statement:
Performance Element: Follow industry standards to comply with safety polices and procedures.
Apply Hazcom and Hazardous Material practices and MSDS Measurement Criteria:
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Cluster Knowledge and Skill Statement
Hospitality and Tourism
Procedures for handling and disposing of chemicals.Illustrate compliance with OSHA safety regulations and practices.
Measurement Criteria:
Study potential, real and perceived hazards to recognize and implement appropriate safety and security measures.
Statement:
Performance Element: Outline safety and security issues for individuals and groups in multiple environments to minimize risks.
Create a solution to guests/customer exposure to a health hazard.Measurement Criteria:Suggest ways to manage guests/customers facing a threat.Measurement Criteria:Create ways to prevent common safety hazards.Measurement Criteria:Develop and role play mock emergency situations.Measurement Criteria:
Performance Element: Outline resources to utilize in various emergency situations for self, co-workers, and customers/guests.
Detail steps to use in medical emergencies.Measurement Criteria:List resources for assistance with environmental issues.Measurement Criteria:Name the resources for assistance in crimes or accidents.Measurement Criteria:Detail how to access help in a terrorist situation.Measurement Criteria:
Research ways to use security measures to protect guests/customers, staff and limit liability.
Statement:
Performance Element: Develop various security measures to increase safety.Outline how locking systems protect guests/customers.Measurement Criteria:Create a security system using surveillance cameras.Measurement Criteria:Design a security system using security personnel.Measurement Criteria:Detail ways to use lighting to increase security.Measurement Criteria:
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Cluster Knowledge and Skill Statement
Hospitality and Tourism
Leadership and TeamworkEmploy leadership and teamwork skills to facilitate workflow.Statement:
Performance Element: Develop group-working relationships to improve the work environment.
Encourage positive working relationships.Measurement Criteria:Participate as a team member.Measurement Criteria:Adhere to company policies.Measurement Criteria:Motivate self.Measurement Criteria:
Performance Element: Observe outstanding leaders to identify effective management styles.
Name several styles of leadership.Measurement Criteria:Identify organization skills of a good leader.Measurement Criteria:Describe decision-making skills.Measurement Criteria:Explain how a leader delegates work.Measurement Criteria:Describe techniques a good leader uses to develop a high performing team.
Measurement Criteria:
Lead others in tasks and activities to benefit the organization as a whole.Statement:Performance Element: Use leadership skills to create motivation for change.
Compliment and encourage others.Measurement Criteria:Clarify expectations for change.Measurement Criteria:Indicate the benefits of change.Measurement Criteria:Exhibit flexibility.Measurement Criteria:
Performance Element: Model leadership and teamwork qualities to aid in employee morale.
Detail ways to minimize staff turnover.Measurement Criteria:Create a pleasant working atmosphere.Measurement Criteria:Coach and mentor new employees.Measurement Criteria:Involve all individuals in creative problem solving.Measurement Criteria:
Establish and maintain effective working relationships with all levels of personnel and other departments to provide effective services to the guest/customer.
Statement:
Performance Element: Use interpersonal skills to build effective working relationships.
Work effectively within the department or unit.Measurement Criteria:Co-operate with workers from other departments or units.Measurement Criteria:Practice sensitivity to cultural, religious, disability and gender issues in dealing with others.
Measurement Criteria:
Resolve conflicts to satisfy staff, guests/customers and others.Statement:Performance Element: Use conflict-management skills to facilitate solutions.
Identify sources of conflict.Measurement Criteria:Include stakeholders in a problem-solving session.Measurement Criteria:Agree on an implement steps to resolve conflict.Measurement Criteria:Follow up on results of implementation.Measurement Criteria:
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Cluster Knowledge and Skill Statement
Hospitality and Tourism
Ethics and Legal ResponsibilitiesExamine and review ethical and legal responsibilities as they relate to guests/customers and employee conduct within the establishment to maintain high industry standards.
Statement:
Performance Element: Develop an awareness of applicable legal policies to comply with laws regarding hiring, harassment and safety issues.
Define legal and ethical responsibilities for safety procedures.Measurement Criteria:Outline how harassment and stereotyping can create an unhealthy work environment.
Measurement Criteria:
Demonstrate understanding of legal interviewing processes.Measurement Criteria:Interpret workman's compensation requirements and forms.Measurement Criteria:Maintain and understand standard of confidentiality.Measurement Criteria:
Performance Element: Interpret ethical and legal guidelines relating to job performance to solve legal and ethical issues.
Identify ethical and legal situations which occur in the workplace.
Measurement Criteria:
Develop responses to situations based on legal responsibilities and employer policies.
Measurement Criteria:
Develop responses to situations based on ethical considerations.Measurement Criteria:Show regard for ethics, values, and principles to deal fairly with others.Statement:
Performance Element: Respect others at all times to express personal ethical values.Be respectful and sensitive to others' beliefs.Measurement Criteria:Demonstrate good life values.Measurement Criteria:Demonstrate fairness to others of different cultures, religions, gender, or age.
Measurement Criteria:
Performance Element: Integrate ethical treatment in the workplace to establish codes of conduct.
Perform ethically by all local, state, and national standards.Measurement Criteria:Apply ethical principles to decision-making related to customers/guests and fellow workers.
Measurement Criteria:
Apply ethical standards to the delivery of quality performance, products and work.
Measurement Criteria:
Examine professional and workplace ethics and legal responsibilities to provide guidelines for conduct.
Statement:
Performance Element: Demonstrate awareness of responsibilities for different positions within the organization.
Explain legal responsibilities of employees to comply with government laws and regulations including responsible liability.
Measurement Criteria:
Explain the major laws and regulations that define responsibilities for commercial, consumer, health, safety, environmental, and employment laws and regulations.
Measurement Criteria:
Identify what ethical issues and concerns affect a career field to aid in making career choices.
Statement:
Performance Element: Observe ethical behavior in the workplace to appreciate the integral role it plays in all businesses.
Measurement Criteria:
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Cluster Knowledge and Skill Statement
Hospitality and Tourism
Describe situations where ethical concerns can change the workplace.Identify problems that may arise if the workforce does not conduct itself ethically.
Measurement Criteria:
Identify regulations that must be followed on a continuous basis in a given career area.
Measurement Criteria:
List ethical liability issues that are specific to hospitality and tourism.
Measurement Criteria:
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Cluster Knowledge and Skill Statement
Hospitality and Tourism
Employability and Career DevelopmentResearch and review career options and qualifications to explore careers in the hospitality and tourism industry.
Statement:
Performance Element: Examine the numerous career paths within hospitality and tourism to discover personal preferences.
Explore restaurants, food & beverage services.Measurement Criteria:Explore the lodging industry.Measurement Criteria:Explore travel and tourism.Measurement Criteria:Explore recreation, amusements, and attractions.Measurement Criteria:Identify the preferred career opportunities.Measurement Criteria:
Performance Element: Study entry-level, skilled level and supervisory positions to gain an awareness of qualifications and skills needed for different levels of employment.
Detail entry-level job qualifications in the industry.Measurement Criteria:Detail skilled level job qualification in the industry.Measurement Criteria:Detail supervisory level job qualification in the industry.Measurement Criteria:Match interests, abilities and preferences to career preferences.Measurement Criteria:
Review independently owned and chain-affiliated facilities in hospitality and tourism to compare and illustrate the advantages and disadvantages of working in each venue.
Statement:
Performance Element: Examine an independently owned facility to distinguish it from other types.
List advantages and disadvantages of working for an independently owned facility.
Measurement Criteria:
List the advantages and disadvantages of working for a chain-affiliated facility.
Measurement Criteria:
Conclude which type provides the best working environment to suit personal characteristics and values of the employee.
Measurement Criteria:
Learn steps necessary to seek, apply for, attain and retain employment.Statement:Performance Element: Seek, and apply for employment to begin career objectives.
Outline a plan for effective job search.Measurement Criteria:Write a resume that lists skills and competencies.Measurement Criteria:Complete job application forms.Measurement Criteria:List steps for an effective job interview.Measurement Criteria:Explain follow up steps for a job interview.Measurement Criteria:
Performance Element: Summarize steps necessary to retain a job in the industry.Develop a list of workplace rules and regulations.Measurement Criteria:Identify and give examples of positive work attitudes.Measurement Criteria:Make a list of characteristics of a successful employee.Measurement Criteria:Identify hierarchy within the organization.Measurement Criteria:
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Cluster Knowledge and Skill Statement
Hospitality and Tourism
Performance Element: Identify positive work behaviors and personal qualities to retain employment.
Demonstrate regular attendance.Measurement Criteria:Follow company dress and appearance standards.Measurement Criteria:Take responsibility for decisions and actions.Measurement Criteria:Demonstrate effort and initiative.Measurement Criteria:Demonstrate the willingness to learn.Measurement Criteria:Follow directions.Measurement Criteria:
Understand advancement procedures and the promotional work ladder within the industry to plan career objectives.
Statement:
Performance Element: Determine the chain of command for a particular industry to evaluate personal skills and potential.
Comprehend the career ladder for each industry.Measurement Criteria:Identify the head of each department and their responsibilities.Measurement Criteria:
Performance Element: Explain what projects need to be accomplished or skills required to achieve a promotion.
Gather information on the skills of higher-level positions.Measurement Criteria:Identify the process of applying for promotional positions and the person(s) to contact.
Measurement Criteria:
Write a career pathway plan.Measurement Criteria:
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Cluster Knowledge and Skill Statement
Hospitality and Tourism
Technical SkillsExamine the customer service skills required to be successful in the hospitality and tourism industry.
Statement:
Performance Element: Apply customer service skills to ensure guest satisfaction.Define customer service.Measurement Criteria:Evaluate customer service scenarios.Measurement Criteria:Determine appropriate customer service solutions.Measurement Criteria:Describe how customer service affects a company’s “bottom line”.
Measurement Criteria:
Utilize different types of payment options to facilitate customer payments for services.Statement:Performance Element: Handle different types of payments to accommodate the guest/customer.
Accept cash payments.Measurement Criteria:Make a credit card transaction.Measurement Criteria:Settle a direct bill account.Measurement Criteria:Combine payment methods to serve guests/customers.Measurement Criteria:
Saturday, August 24, 2002 Page 18 of 18
Section III – Pathway Knowledge and Skills
Hospitality and TourismPATHWAY: Restaurants and Food & Beverage Services
Pathway Topic: Ethics and Legal ResponsibilitiesPathway KS Statement: Examine and review ethical and legal responsibilities as they relate to guests, employees and conduct within the establishment to maintain high industry standards.
Performance Element: Examine all comments and suggestions from the customer service area to formulate improvements and ensure guests satisfaction.
Detail ways to achieve high rate of positive comments.Measurement Criteria: Get regular feedback from guests and staff.Measurement Criteria:
Performance Element: Achieve an awareness of applicable legal policies to comply with laws regarding hiring, harassment and safety issues.
Demonstrate understanding of legal interviewing processes.Measurement Criteria: Outline how harassment and stereotyping can create an unhealthy work environment.
Measurement Criteria:
Define legal and ethical responsibilities for safety procedures.Measurement Criteria: Interpret workman's compensation requirements and forms.Measurement Criteria:
Performance Element: Interpret ethical and legal guidelines relating to job performance to solve legal or ethical issues.
Identify ethical and legal situations which occur in the workplace.
Measurement Criteria:
Relate appropriate response to legal/ethical infractions in the workplace.
Measurement Criteria:
Pathway Topic: Safety, Health, and EnvironmentalPathway KS Statement: Review all safety and sanitation procedures applicable to the work area to supervise staff in proper sanitation behaviors.
Performance Element: Examine overall safety procedures to maintain a safe work area.
Identify electric and mechanical hazards.Measurement Criteria: Classify different types of fires and how to contain them.Measurement Criteria: Identify proper fire evacuation procedures.Measurement Criteria: Explain the safe use of ladders.Measurement Criteria: Detail proper lifting and carrying procedures.Measurement Criteria:
Performance Element: Examine sanitation procedures to ensure facility is in compliance with health codes.
Outline compliance requirements of sanitation and health inspections.
Measurement Criteria:
Show exemplary appearance and hygiene.Measurement Criteria: Illustrate correct use of knives and kitchen equipment.Measurement Criteria: Use protective gloves and clothing.Measurement Criteria: Illustrate correct food handling and production techniques.Measurement Criteria:
Pathway Topic: SystemsPathway KS Statement: Examine the company's standard operating procedures to determine the criteria for food preparation.
Saturday, August 24, 2002 Page 1 of 27
Hospitality and TourismPathway Topic: Systems
Performance Element: Implement set of Operating Procedures to comply with company requirements.
Detail operating procedures for food quality.Measurement Criteria: Detail operating procedures for food presentation.Measurement Criteria:
Performance Element: Evaluate prepared foods for quality and presentation to set quality standards in accordance with company requirements.
Show consistent appearance in prepared foods.Measurement Criteria: Detail ways to monitor quality of prepared food.Measurement Criteria:
Performance Element: Use basic food knowledge to prepare nutritional, quality foods.Explain use of variety of sauces.Measurement Criteria: Choose appropriate cooking procedures (sauté, broil, bake, etc.)
Measurement Criteria:
Employ knowledge of nutritional values.Measurement Criteria: Exhibit high quality food presentation.Measurement Criteria:
Performance Element: Evaluate types of kitchen equipment to match equipment with correct cooking methodology.
Use scales and other food service equipment.Measurement Criteria: Sharpen knives safely.Measurement Criteria: Use pots and pans for different food preparations.Measurement Criteria: Explain how to store and retrieve foods in a variety of settings (cold, hot, dry, etc.)
Measurement Criteria:
Performance Element: Use points and various types of service to provide customer service in accordance with company policy.
Detail characteristics of French, Russian, Bistro style and other forms of service.
Measurement Criteria:
Identify types of dining utensils and proper uses.Measurement Criteria: Show proper set up procedures for dining room/counter.Measurement Criteria: Explain menu items.Measurement Criteria: Detail the process of "upselling" and other forms of marketing at tableside.
Measurement Criteria:
Pathway Topic: Academic FoundationsPathway KS Statement: Manage and use basic reading, writing, and mathematical skills for food production and guest services to provide a positive guest experience.
Performance Element: Apply mathematical, reading, and writing skills to correctly deliver food products and guest service.
Convert recipes.Measurement Criteria: Use proper measurements of ingredients.Measurement Criteria: Calculate menu and recipe costs.Measurement Criteria: Read and comprehend recipes, operational manuals, inventory control sheets, menus, correspondence, training manuals, etc.
Measurement Criteria:
Use basic writing skills (grammar, punctuation, spelling) to produce inventory control sheets, recipes, menus,
Measurement Criteria:
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Hospitality and TourismPathway Topic: Academic Foundations
correspondence, employee evaluations, etc.Pathway KS Statement: Study and synthesize information from ethnic and geographical studies to apply to customer service.
Performance Element: Retrieve vital facts and statistics to correctly utilize information in a service environment.
Identify ethnicities and their dining habits and rules.Measurement Criteria: Identify countries and their native food resources.Measurement Criteria:
Pathway Topic: CommunicationsPathway KS Statement: Integrate listening, writing, and speaking skills to enhance operations and guest satisfaction.
Performance Element: Use verbal and nonverbal communications to provide a positive experience for guests and employees.
Read English or required language.Measurement Criteria: Write English or required language.Measurement Criteria: Exhibit pleasing appearance and hygiene.Measurement Criteria: Present comfortable tone in speaking with people.Measurement Criteria: Exhibit a hospitable personality.Measurement Criteria: Listen and understand others.Measurement Criteria: Communicate clearly and concisely to co-workers and guests.Measurement Criteria:
Performance Element: Recognize and respond to guests' needs and nonverbal cues to provide quality service.
Identify common nonverbal cues exhibited by guests and employees.
Measurement Criteria:
Provide feedback to management in order to enhance operations.
Measurement Criteria:
Pathway Topic: Leadership and TeamworkPathway KS Statement: Review managerial skills required to make staffing decisions while following industry standards.
Performance Element: Model leadership and teamwork qualities to aid in employee retention and create a pleasant working atmosphere for staff members.
Detail ways to minimize staff turnover.Measurement Criteria: Work well with other staff members.Measurement Criteria: Conduct regular staff training.Measurement Criteria:
Performance Element: Formulate staff development plans to create an effective working team.
Maintain current job descriptions for all positions under the managerial level.
Measurement Criteria:
Conduct regular reviews of staff.Measurement Criteria: Conduct regular training and coaching of staff.Measurement Criteria:
Performance Element: Review industry standards in human relations policies and procedures to ensure all necessary information is included in orientation for new employees.
Measurement Criteria:
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Hospitality and TourismPathway Topic: Leadership and Teamwork
Conduct thorough orientation for new staff.Detail elements involved in new orientation.Measurement Criteria:
Pathway Topic: Problem Solving and Critical ThinkingPathway KS Statement: Research costs, pricing, and market demands to manage profitability and implement effective marketing strategies.
Performance Element: Interpret calculations of food, labor, and pricing to ensure profitability.
Calculate food cost and determine ways to meet goals.Measurement Criteria: Calculate labor cost and determine ways to meet goals.Measurement Criteria: Determine the values of inventory or stock.Measurement Criteria: Determine menu pricing.Measurement Criteria: Define portion control.Measurement Criteria:
Performance Element: Examine market and alternative ways of marketing to develop a promotional package.
Develop promotional materials.Measurement Criteria: Create methods to market materials.Measurement Criteria:
Performance Element: Anticipate future needs to plan accordingly.Demonstrate awareness of operational needs.Measurement Criteria: Demonstrate awareness of capabilities and limitations of the operation.
Measurement Criteria:
Pathway KS Statement: Manage unexpected situations to ensure continuity of quality service.
Performance Element: Identify the problem, possible solutions, and decide on a course of action to resolve unexpected situations.
List common unexpected situations.Measurement Criteria: Outline steps to remedy specific situations.Measurement Criteria:
Pathway Topic: Information TechnologyPathway KS Statement: Examine types of computerized systems used to manage food service operations and guest service.
Performance Element: Identify ways computers and software are used to provide guest and food services.
Demonstrate knowledge in point of sale systems.Measurement Criteria: Demonstrate knowledge in basic computer applications.Measurement Criteria: Demonstrate knowledge in computer programs used for food production.
Measurement Criteria:
Pathway KS Statement: Research and evaluate technical resources for food services and bar operations to update or enhance industry standards.
Performance Element: Use software applications to manage different aspects of food service operations.
Demonstrate the use of software programs for human resource management.
Measurement Criteria:
Demonstrate the use of software programs for inventory Measurement Criteria:
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Hospitality and TourismPathway Topic: Information Technology
control, point of sale, profit loss, etc.Performance Element: Retrieve website information to use in menu planning, recipes, and for product information.
Access relevant websites.Measurement Criteria: Download recipes.Measurement Criteria: Bookmark websitesMeasurement Criteria:
Pathway Topic: Technical SkillsPathway KS Statement: Examine the company’s standard operating procedures related to food and beverage production and guest service to measure effectiveness.
Performance Element: Implement set of Operating Procedures to comply with company requirements.
Detail operating procedures for food quality.Measurement Criteria: Detail operating procedures for food presentation.Measurement Criteria:
Performance Element: Evaluate prepared foods for quality and presentation to set quality standards in accordance with company requirements.
Show consistent appearance in prepared foodsMeasurement Criteria: Detail ways to monitor quality of prepared food.Measurement Criteria:
Performance Element: Use basic food knowledge to prepare nutritional, quality foods.Explain use of a variety of sauces.Measurement Criteria: Choose appropriate cooking procedures (sauté, broil, bake, etc.).
Measurement Criteria:
Employ knowledge of nutritional values.Measurement Criteria: Exhibit high quality food presentation.Measurement Criteria:
Performance Element: Evaluate types of kitchen equipment to match equipment with correct cooking methodology.
Use of scales and other food service equipment.Measurement Criteria: Sharpen knives safely.Measurement Criteria: Use pots and pans for different food preparations.Measurement Criteria: Explain how to store and retrieve foods in a variety of settings (cold hot, dry, etc.
Measurement Criteria:
Performance Element: Use appropriate types of food service to provide customer service according to set standards.
Detail characteristics of French, Russian, Bistro style and other forms of service.
Measurement Criteria:
Identify types of dining utensils and proper uses.Measurement Criteria: Show proper set up procedures for dining room/counterMeasurement Criteria: Explain menu items.Measurement Criteria: Detail the process of “upselling” and other forms of marketing at tableside
Measurement Criteria:
Pathway Topic: Employability and Career DevelopmentPathway KS Statement: Research and review career options and
Saturday, August 24, 2002 Page 5 of 27
Hospitality and TourismPathway Topic: Employability and Career Development
qualifications in the restaurant and food service industry.Performance Element: Summarize steps needed to obtain a job in the restaurant and food service industry.
Outline a plan for effective job search.Measurement Criteria: Write a resume that lists skills and competencies.Measurement Criteria: List steps for an effective job interview.Measurement Criteria: Explain follow up steps for a job interview.Measurement Criteria:
Performance Element: Summarize steps needed to retain a job in the restaurant and food service industry.
Develop a list of workplace rules and regulations.Measurement Criteria: Identify and give examples of positive work attitudes.Measurement Criteria: Make a list of qualities of successful food service employees.Measurement Criteria: Identify hierarchy within the organization.Measurement Criteria:
Performance Element: Examine jobs available within the various types of restaurants and food service operations to assess career opportunities.
List the qualifications for various careers in the food service industry.
Measurement Criteria:
Describe major duties/tasks for each job option.Measurement Criteria: Performance Element: Examine various industry sectors such as independent vs. chain operations to differentiate careers in each type of operation.
List various types of food service operations.Measurement Criteria: List advantages/disadvantages of different sectors.Measurement Criteria:
Saturday, August 24, 2002 Page 6 of 27
Hospitality and TourismPATHWAY: Lodging
Pathway Topic: CommunicationsPathway KS Statement: Examine the uses of various types of telecommunications equipment found at lodging facilities to optimize guest service.
Performance Element: Achieve a familiarity with telecommunications equipment to manage calls.
Demonstrate use of a PBX system.Measurement Criteria: Describe the functions of a call accounting system.Measurement Criteria: Describe the functions of automatic call dispensing and automatic call detection features.
Measurement Criteria:
Performance Element: Evaluate telephone and facsimile resources to facilitate optimum guest service.
Detail the types of incoming calls.Measurement Criteria: Outline procedures for processing messages for guests.Measurement Criteria: Outline how faxes for guests are handled by lodging staff.Measurement Criteria: Describe how wake-up calls are delivered through the telecommunication system.
Measurement Criteria:
Performance Element: Evaluate current and emerging technological services provided by lodging facilities to improve guest service.
Explain how current voice mail systems meet guest needs.Measurement Criteria: Explain how current personal digital assistants (PDAs) meet guest needs.
Measurement Criteria:
Explain how current internet services meet guest needs.Measurement Criteria: Explain how TDD systems meet the needs of disabled guests.Measurement Criteria: Explain how emerging technology for telecommunications services enhance the guest experience.
Measurement Criteria:
Pathway Topic: SystemsPathway KS Statement: Summarize the importance of housekeeping standards to assure guest satisfaction.
Performance Element: Identify housekeeping's major areas of cleaning responsibilities to meet industry standards.
Identify the main functions of guestroom cleaning.Measurement Criteria: Identify the main functions of public area cleaningMeasurement Criteria: Identify then main functions of back-of-house cleaningMeasurement Criteria: Identify the main functions of cleaning other facility areas.Measurement Criteria:
Performance Element: Explain the use of frequency schedules to maintain cleaning standards.
Explain how frequency schedules are determined for guestroom cleaning.
Measurement Criteria:
Explain how frequency schedules are determined for public area cleaning.
Measurement Criteria:
Explain how frequency schedules are determined for other areas of facility.
Measurement Criteria:
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Hospitality and TourismPathway Topic: Systems
Performance Element: Summarize how standards are used to guide housekeeping personnel.
Identify criteria for guestroom cleaning.Measurement Criteria: Identify criteria for public area cleaningMeasurement Criteria: Identify criteria for back-of-the house cleaningMeasurement Criteria: Identify criteria for cleaning other areas of facility.Measurement Criteria:
Performance Element: Summarize how productivity standards are used to guide cleaning personnel in time-based tasks.
Estimate time for cleaning guest rooms.Measurement Criteria: Estimate time for cleaning public and recreation areas.Measurement Criteria: Estimate time for cleaning management office, back-of-house and other areas as appropriate.
Measurement Criteria:
Pathway KS Statement: Prepare a staffing guide to schedule various staff positions to assure guest satisfaction.
Performance Element: Distinguish between fixed and variable staff positions to develop work schedules.
Define fixed labor as it applies to housekeeping.Measurement Criteria: Define variable labor as it applies to housekeeping.Measurement Criteria:
Performance Element: Set staffing schedules based on required labor hours and occupancy levels to balance labor costs and occupancy.
Determine labor hours required for each level of occupancy.Measurement Criteria: Determine number of employees to schedule at each level of occupancy.
Measurement Criteria:
Calculate estimated labor expenses at each level of occupancy.Measurement Criteria: Create work schedules for housekeeping staff.Measurement Criteria:
Pathway KS Statement: Explain how Operations manages inventories to maintain adequate quantities of both recycled and non-recycled items.
Performance Element: Distinguish recycled inventories from non-recycled inventories to create minimum/maximum levels of each type.
Distinguish recycled inventories from non-recycled inventories.Measurement Criteria: Establish par levels for recycled inventories such as linens, uniforms, and guest loan items.
Measurement Criteria:
Explain how non-recycled inventories are maintained by establishing order points based on minimum/maximum quantities.
Measurement Criteria:
Performance Element: Explain the steps involved with taking a physical inventory to maintain accurate counts.
Identify all areas where are items are used and stored.Measurement Criteria: Develop an inventory record to maintain current and accurate counts.
Measurement Criteria:
Pathway KS Statement: Outline the factors to consider when determining the size of an annual linen purchase to maintain desired quantities based on varying occupancy levels.
Saturday, August 24, 2002 Page 8 of 27
Hospitality and TourismPathway Topic: Systems
Performance Element: Review inventories and records to determine quantity to order.
Review linen inventory records.Measurement Criteria: Review linen discard records and discard policy.Measurement Criteria: Calculate number of linens need for full occupancy.Measurement Criteria:
Pathway KS Statement: Explain how a status report is used to ensure housekeeping standards.
Performance Element: Use a room status report to assign guestrooms for cleaning.Locate vacated guest rooms on status report.Measurement Criteria: Divide number of rooms among staff.Measurement Criteria: Inform staff of priority of cleaning rooms.Measurement Criteria:
Pathway Topic: Employability and Career DevelopmentPathway KS Statement: Research the major duties and qualifications for managerial positions common to back of house operations in many types of lodging operations to create a menu of career opportunities
Performance Element: Examine the characteristics for chief engineers, food and beverage managers, controllers, and information technology managers, to facilitate selection of career choices.
List three qualifications for each positionMeasurement Criteria: Describe the major duties for each position.Measurement Criteria:
Performance Element: Study supervisory positions in lodging to learn the characteristics of jobs at this level.
Detail three supervisory jobs in lodging.Measurement Criteria: List three qualifications of each supervisory level job.Measurement Criteria:
Performance Element: Study managerial positions in lodging to learn the characteristics of jobs at this level.
Detail three managerial positions in lodging.Measurement Criteria: List three qualifications for each managerial job.Measurement Criteria:
Pathway KS Statement: Research the major duties and qualifications for managerial positions common to front end operations in many lodging operations to create a menu of career opportunities.
Performance Element: Examine the characteristics for general, catering, human resource, marketing, sales and resident managers to facilitate selection of career choices.
List three qualifications for each type of manager.Measurement Criteria: Describe the major duties for each type of manager.Measurement Criteria:
Pathway KS Statement: Compare entry-level, skilled level, and managerial positions in the lodging industry to gain awareness of the qualifications and skills required for career opportunities.
Performance Element: Study entry level jobs in lodging to learn the characteristics of jobs at this level.
Detail three entry level jobs in lodging.Measurement Criteria:
Saturday, August 24, 2002 Page 9 of 27
Hospitality and TourismPathway Topic: Employability and Career Development
List three qualifications for each entry level job.Measurement Criteria: Performance Element: Study supervisory positions in lodging to learn the characteristics of jobs at this level.
Detail three supervisory jobs in lodgingMeasurement Criteria: List three qualifications for each supervisory level job.Measurement Criteria:
Performance Element: Study managerial positions in lodging to learn the characteristics of jobs at this level.
Detail three managerial positions in lodgingMeasurement Criteria: List three qualifications for each managerial job.Measurement Criteria:
Pathway KS Statement: Review independently owned and chain-affiliated lodging facilities to compare and illustrate the advantages and disadvantages of each.
Performance Element: Examine an independently owned lodging facility to distinguish it from other types of lodging.
List three advantages of an independently owned facility.Measurement Criteria: List three disadvantages to an independently owned lodging facility.
Measurement Criteria:
Explain the use of referrals among independently owned facilities.
Measurement Criteria:
Performance Element: Examine a chain-affiliated lodging facility to distinguish it from other types of lodging.
List three advantages of a chain affiliated facility.Measurement Criteria: List three disadvantages to a chain-affiliated lodging facility.Measurement Criteria: Explain the relationship of owners to management companies.Measurement Criteria:
Pathway KS Statement: Analyze the functions performed by different divisions and departments within a lodging operation to visualize the interaction of all areas.
Performance Element: Review the functions of essential departments within a lodging operation to appreciate the skills and tasks required for each area.
Examine the functions of the rooms division.Measurement Criteria: Detail the functions of food and beverage division.Measurement Criteria: Study the functions of the engineering and maintenance department.
Measurement Criteria:
Describe the functions of the marketing and sales division.Measurement Criteria: Detail the functions of the accounting department.Measurement Criteria: Describe the functions of the human resource office.Measurement Criteria: Review the functions of the security department.Measurement Criteria:
Performance Element: Review the functions within the food and beverage department of a lodging operation to appreciate the skills and tasks required for each area.
Detail the functions of the restaurant(s).Measurement Criteria: Detail the functions of room service.Measurement Criteria: Detail the functions of the lounge(s) or bar(s).Measurement Criteria:
Saturday, August 24, 2002 Page 10 of 27
Hospitality and TourismPathway Topic: Employability and Career Development
Detail the functions of the catering department.Measurement Criteria: Performance Element: Review the main responsibilities of the engineering and maintenance division within a lodging operation to appreciate the skills and tasks required for both divisions.
Detail the functions of general maintenance.Measurement Criteria: Detail the functions of grounds maintenance.Measurement Criteria: Detail the functions of the engineering department.Measurement Criteria: Detail the functions of emergency maintenance.Measurement Criteria:
Performance Element: Review the primary activities of the marketing and sales division within a lodging operation to appreciate the skills and tasks required for these divisions.
Detail two types of marketing materials for the lodging facility.Measurement Criteria: Detail two types of units for sale.Measurement Criteria: Detail the function of the marketing personnel.Measurement Criteria: Detail the function of the sales personnel.Measurement Criteria:
Performance Element: Review the functions of the accounting department within a lodging operation to appreciate the skills and tasks required for this area.
Explain the function of the accounting department.Measurement Criteria: Explain the role of the accounting department in payroll.Measurement Criteria:
Performance Element: Review the functions of the human resources department within a lodging operation to appreciate the skills and tasks required for this area.
Explain the role of the human resource department in hiring.Measurement Criteria: Explain the role of the human resource department in handling complaints.
Measurement Criteria:
Performance Element: Review the functions of the security department within a lodging operation to appreciate the skills and tasks required for this area.
List the role of the security personnel.Measurement Criteria: List the function of security equipment.Measurement Criteria:
Pathway Topic: Technical SkillsPathway KS Statement: Understand the importance of guest registration, and rate and room assignment procedures to meet guest needs and ensure payment methods.
Performance Element: Identify information collected during registration process to correctly register guests.
Check for pre-registration information.Measurement Criteria: Verify guest registration card is completed.Measurement Criteria: Identify the length of stay.Measurement Criteria: Identify the method of payment.Measurement Criteria:
Performance Element: Explain how room rates are established with arriving guests to assign the appropriate rate.
Specify a standard rate.Measurement Criteria: List special room rates.Measurement Criteria: Describe rates that include meal plans, such as the American Measurement Criteria:
Saturday, August 24, 2002 Page 11 of 27
Hospitality and TourismPathway Topic: Technical Skills
Plan, the Modified American Plan, and the European Plan.Demonstrate an "upsell" to arriving guests.Measurement Criteria:
Performance Element: Explain how availability, room status, and other standard operating guidelines are used to assign rooms to arriving guests.
Determine when a room is available for sale.Measurement Criteria: Issue keys or electronic keycards to registering guests using standard guidelines.
Measurement Criteria:
Use property maps to direct guests to their room locations.Measurement Criteria: Performance Element: Explain how methods of payment are established with arriving guests to clarify payment procedures.
Describe common payment methods for arriving guests.Measurement Criteria: Demonstrate procedure for accepting payment by check.Measurement Criteria: Demonstrate procedure for accepting payment by credit card.Measurement Criteria: Describe special payment methods.Measurement Criteria:
Performance Element: Explain how a property’s computer system is used to create guest accounts.
Identify different types of accounts.Measurement Criteria: Identify types of charges that can be posted to accounts.Measurement Criteria: Explain how account entries are made through front desk terminals and remote point-of-sale terminals.
Measurement Criteria:
Pathway KS Statement: Understand the importance of check-out procedures to ensure guest satisfaction and verify settlement of account
Performance Element: Summarize correct check-out procedures to prevent oversights or errors.
Inquire about recent charges.Measurement Criteria: Post outstanding charges to guest accounts.Measurement Criteria: Verify account information.Measurement Criteria: Check for mail , messages, and faxes.Measurement Criteria: Check for safe deposit or in-room safe keys.Measurement Criteria: Secure the room key or electronic keycard.Measurement Criteria:
Performance Element: Describe the account settlement procedures to include different types of payment
Verify the method of payment established at registration.Measurement Criteria: Process account payments for guests using cash.Measurement Criteria: Process account payments for guests using credit cards.Measurement Criteria: Process account payments for guests using direct billing arrangements.
Measurement Criteria:
Present the account for payment to the guest.Measurement Criteria: Update the room's status through the property's computer system.
Measurement Criteria:
Inquire about guest satisfaction to create a guest history record file.
Measurement Criteria:
Pathway Topic: Information Technology Applications
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Hospitality and TourismPathway Topic: Information Technology Applications
Pathway KS Statement: Employ effective reservation procedures to meet guest needs and maximize occupancy.
Performance Element: Identify the different types of reservations to meet different guest needs.
Distinguish guaranteed from non-guaranteed reservations.Measurement Criteria: Contrast reservations guaranteed by credit card with reservations guaranteed by travel agents or corporations.
Measurement Criteria:
Contrast advanced deposits with prepaid reservations.Measurement Criteria: Performance Element: Identify common sources to make lodging reservations.
Distinguish a central reservation system from a global distribution system.
Measurement Criteria:
Identify ways guests place reservations directly with lodging properties.
Measurement Criteria:
Explain how guests make reservations on-line.Measurement Criteria: Performance Element: Explain how a computer system is used to process or change reservations.
Determine availability.Measurement Criteria: Create a reservation record.Measurement Criteria: Modify or cancel a reservation.Measurement Criteria: Generate reports from reservation data.Measurement Criteria:
Performance Element: Explain how forecasting is used to maximize occupancy levels.Identify information needed to forecast availability.Measurement Criteria: Calculate a no-show percentage.Measurement Criteria: Calculate a walk-in percentage.Measurement Criteria: Calculate a overstay percentage.Measurement Criteria: Calculate an understay percentage.Measurement Criteria: Create a ten-day forecast.Measurement Criteria:
Pathway Topic: Safety, Health and EnvironmentalPathway KS Statement: Abide strictly by key control procedures to protect guest and minimize risks.
Performance Element: Explain the types and functions of keys to control levels of access.
List three types or levels of keys used for entry.Measurement Criteria: Compare/contrast the use of each.Measurement Criteria:
Performance Element: Explain how key control measures are used to protect guests.Outline how access to all areas is controlled.Measurement Criteria: Outline how locking systems protect guests.Measurement Criteria: Outline procedures for issuing electronic keys.Measurement Criteria:
Pathway KS Statement: Explain how cash control procedures are used to protect funds.
Performance Element: Outline the role of a cashier to facilitate cash control.Demonstrate use of cash sheets to record cash collected.Measurement Criteria:
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Hospitality and TourismPathway Topic: Safety, Health and Environmental
Demonstrate use of cash sheets to record cash paid out.Measurement Criteria: Explain how cash banks are issued to cashiers.Measurement Criteria: Describe how cashiers turn in cash banks and prepare cash deposits.
Measurement Criteria:
Explain how cash banks and cashier cash deposits are reconciled.
Measurement Criteria:
Pathway KS Statement: Explain how guests and property are protected to minimize losses or liabilities.
Performance Element: Control access of safe deposit boxes to minimize losses.Describe how access is given to safe deposit box.Measurement Criteria: Describe how guest's identity is checked for access.Measurement Criteria: Maintain the safe deposit log.Measurement Criteria:
Performance Element: Describe procedures for controlling items lost and found.Identify the department responsible for securing lost and found items.
Measurement Criteria:
Maintain a log of lost and found items.Measurement Criteria: Store and secure lost and found items for required length of time.
Measurement Criteria:
Follow property procedures for contacting guests about lost and found items.
Measurement Criteria:
Performance Element: Identify access control procedures to enhance guest safety.Recognize and report suspicious situations.Measurement Criteria: Identify and report unauthorized and suspicious persons.Measurement Criteria: Monitor entrances, elevators, and stairways.Measurement Criteria: Ensure limited late-night access to lobby areas.Measurement Criteria: Monitor perimeter and grounds.Measurement Criteria:
Saturday, August 24, 2002 Page 14 of 27
Hospitality and TourismPATHWAY: Travel & Tourism
Pathway Topic: Academic FoundationsPathway KS Statement: Understand and apply information about times zones, seasons, domestic and international maps in creating or enhancing travel.
Performance Element: Demonstrate competence in incorporating or applying multiple time zones, climate and seasons to create travel products.
Identify and explain the differences in time zones.Measurement Criteria: Identify and explain site variables that affect the tourism product such as climate, time zones, wind, etc.
Measurement Criteria:
Explain the international date line and interpret the differences in the zones.
Measurement Criteria:
Detail the weather contrast for Sydney, Australia versus that of London, England in the month of June.
Measurement Criteria:
Performance Element: Gather information from a variety of domestic and international sources such as internet, and maps to disseminate this information for travel destinations.
Write detailed directions for travel in a variety of domestic locations.
Measurement Criteria:
Write detailed directions for travel in a variety of international locations.
Measurement Criteria:
Explain or identify, when tested, road and travel destinations marked on a map.
Measurement Criteria:
Pathway KS Statement: Employ unit and time conversions skills to develop schedules, and compute cost, distance and time (including travel time) factors.
Performance Element: Utilize unit conversion skills to provide travel distance, and economic information in other countries.
Compare and contrast metric versus American systems of measure.
Measurement Criteria:
Distinguish currency designations.Measurement Criteria: Compute currency conversions between dollars and other currencies.
Measurement Criteria:
Compute currency conversions between currencies of other nations
Measurement Criteria:
Performance Element: Interpret World Time Zones to provide travel information about other countries.
Compare time in North America to time in Australia.Measurement Criteria: Compare time in South America to time in Europe.Measurement Criteria: Explain the 24-hour clock.Measurement Criteria:
Pathway Topic: Cultural DiversityPathway KS Statement: Study differences in language, culture and behavior to achieve an awareness of cultural diversity.
Performance Element: Compare idioms from various areas or regions to appreciate the nuances of language.
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Hospitality and TourismPathway Topic: Cultural Diversity
Identify eight unique, regional USA terms or slang related to the travel and tourism product and experience.
Measurement Criteria:
Examine 20 words used by other English-speaking countries for difference in pronunciation, spelling and meaning.
Measurement Criteria:
Performance Element: Observe different cultural styles to learn the significance of body language and personal space.
Identify at least three common hand gestures of body language positions unacceptable in another culture.
Measurement Criteria:
Show the personal space preferred during conversations by cultures such as Asians, Middle Easterners, Latin Americans and North Americans.
Measurement Criteria:
Performance Element: Examine cultural expectations of other areas, regions and countries to help avoid social improprieties.
Identify cultures where eye contact in not accepted.Measurement Criteria: Identify cultures where you should not pat on a child on the head.
Measurement Criteria:
Identify cultures where you cannot offer food with your left hand.
Measurement Criteria:
Identify cultures where you should not show the bottom of your feet.
Measurement Criteria:
Performance Element: Research behaviors and dress in other areas, regions and countries to appreciate life-style preferences.
Examine bathing, shaving, and hair grooming habits of six different countries.
Measurement Criteria:
Describe the standard menu, time and serving location of the evening meal for six different countries or regions.
Measurement Criteria:
Identify and explain five different head coverings worn in the world and one in the USA.
Measurement Criteria:
Document research sources.Measurement Criteria:
Pathway Topic: Safety and SecurityPathway KS Statement: Study potential, real and perceived hazards to recognize and implement appropriate safety and security measures.
Performance Element: Outline safety and security issues for individuals and groups in multiple environments to minimize risks.
Check for adequate lighting.Measurement Criteria: Measure sound levels for security.Measurement Criteria: Check surface area for safety.Measurement Criteria: Gauge political and social climate of an area.Measurement Criteria: Check possible natural environment hazards.Measurement Criteria: Check for possible health hazards.Measurement Criteria:
Performance Element: Recognize potential, real and perceived natural, social or terrorism emergency situations to respond appropriately.
Review a film, photo, or recording to identify and describe an emergency situation.
Measurement Criteria:
Saturday, August 24, 2002 Page 16 of 27
Hospitality and TourismPathway Topic: Safety and Security
Observe guests and surroundings to identify potentially dangerous situations.
Measurement Criteria:
Pathway KS Statement: Research and create a resource base using alternative plans, proactive, and reactive solutions to manage any emergency situation.
Performance Element: Formulate methods of resolution and/or alternatives to eliminate potential safety hazards.
Create a proactive solution to address common safety hazards including lighting, sound, surface areas, political and social climate.
Measurement Criteria:
Create a reactive solution to guests' exposure to a health hazard.
Measurement Criteria:
Prepare alternate methods of reaching travel or experience objective(s).
Measurement Criteria:
Suggest ways to manage guests and groups facing safety hazards.
Measurement Criteria:
Develop and role play mock emergency situations demonstrating caution and good judgment.
Measurement Criteria:
Performance Element: Research sources to utilize in various emergency situations for self, co-workers and customers/guests.
Detail three resources for assistance with communication.Measurement Criteria: Name the most common source for criminal assistance.Measurement Criteria: Name a resource for assistance with environmental issues.Measurement Criteria: List a source for assistance with legal issues.Measurement Criteria: List two sources for assistance with medical or social services.Measurement Criteria: Detail two sources for alternative transportation.Measurement Criteria:
Pathway KS Statement: Review safety and security issues to establish procedures for customer education.
Performance Element: Examine and disseminate information to help customers deal with potential safety hazards and security issues.
Collect safety and security information relevant to their segment of travel and tourism.
Measurement Criteria:
Display safety and security information and materials.Measurement Criteria: Distribute safety and security information appropriately to customer/guest.
Measurement Criteria:
Pathway Topic: Technical Skills: Product KnowledgePathway KS Statement: Achieve a familiarity with acronyms, abbreviations, and definitions of terminology to communicate within the tourism industry.
Performance Element: Define acronyms and abbreviations used in travel and tourism activities to enhance guest/customer services.
List airport, airline and city codes.Measurement Criteria: Identify names and acronyms for industry associations.Measurement Criteria: Identify other jargon used in the industry.Measurement Criteria:
Saturday, August 24, 2002 Page 17 of 27
Hospitality and TourismPathway Topic: Technical Skills: Product Knowledge
Performance Element: Define and differentiate travel and tourism terms to guide customizing services for guests.
Explain differences between meal plan options.Measurement Criteria: Distinguish differences between tour guides and escorts and group leaders.
Measurement Criteria:
Explain differences between FIT and group travel.Measurement Criteria: Summarize room night, inside cabin, berth, vacation, itinerary, day trip, etc. in different segments such as: for cruises, tour planning, meeting planner and others.
Measurement Criteria:
Pathway KS Statement: Attain a familiarity with diverse transportation, lodging, cruise and food service options to produce a customized product.
Performance Element: Compare and contrast diverse transportation options to increase customer choices.
Identify methods of travel.Measurement Criteria: Interpret the advantages of each type of facility.Measurement Criteria: Interpret the disadvantages of each type of facility.Measurement Criteria:
Performance Element: Examine diverse lodging options to increase customer choice.Identify five types of lodging facilities.Measurement Criteria: Detail the advantages of each type of facility.Measurement Criteria: Detail the disadvantages of each type of facility.Measurement Criteria:
Performance Element: Examine elements of a dining experience expected to satisfy guests at varied facilities such as a boardwalk vendor, cruise ship, chain restaurant and a five-star dining facility.
Detail characteristics of expected food service quality.Measurement Criteria: Detail characteristics of expected atmosphere.Measurement Criteria: Detail characteristics of expected cuisine.Measurement Criteria: Detail characteristics of expected speed of service.Measurement Criteria:
Performance Element: Integrate the various and diverse element of the industry to create a travel experience for a customer.
Create a suggested itinerary for a customer.Measurement Criteria: Create a travel package including meals for a customer.Measurement Criteria: Plan a group tour including research, itinerary planning, costing, operations, escorting, and satisfaction survey.
Measurement Criteria:
Pathway KS Statement: Achieve familiarity with other industries that have products or services relevant to a tourism package to gain awareness of their role and the tourism provider's role in delivering a seamless product to a customer.
Performance Element: Describe a feasible collaboration with various other industries to provide an inclusive product to the customer.
Cite an example of seamless service in cooperation with another industry such as agricultural, religious site, or the transportations industry to create the guest experience.
Measurement Criteria:
Identify and integrate the different vendors, suppliers and Measurement Criteria:
Saturday, August 24, 2002 Page 18 of 27
Hospitality and TourismPathway Topic: Technical Skills: Product Knowledge
properties to create the guest experience.Performance Element: Describe the service provider's role to ensure customer satisfaction in delivering a product or service.
Outline the responsibilities for the service provider.Measurement Criteria: Outline the service provider’s role in teaming with other vendors or suppliers.
Measurement Criteria:
Outline methods of trouble-shooting issues for a dissatisfied customer.
Measurement Criteria:
Pathway KS Statement: Achieve a knowledge of the community elements essential to maintain cooperative tourism development efforts.
Performance Element: Identify local and regional tourism activities that involve more than one business or organization to develop a resource base.
Name one historical site whose support and development is dependent on more than one business or organization.
Measurement Criteria:
Name an area event that depends on.Measurement Criteria: Performance Element: Identify the primary resources or core competencies of the various tourism related organizations or businesses to best utilize available resources.
Name an organization whose strength is in its manpower.Measurement Criteria: Name an entity whose strongest resource is financial.Measurement Criteria: Name a business whose key competence is knowledge or connections.
Measurement Criteria:
Performance Element: Identify local and regional tourism issues that involve more than one business or organization to determine the impact of each issue on several businesses/organizations.
Name one tourism development issue that currently or in the past has experienced political strife.
Measurement Criteria:
Name a transportation or infrastructure issue related to tourism and list business or organizations that would be affected by it.
Measurement Criteria:
Pathway Topic: Technical Skills: MarketingPathway KS Statement: Match customer needs, wants and expectations to the travel product to integrate intangible and discretionary travel options.
Performance Element: Research the discretionary factors that influence travel decisions to create customer options.
Identify economic factors influencing travel decisions.Measurement Criteria: Identify social factors influencing travel decision.Measurement Criteria: Identify health & safety factors influencing travel decisions.Measurement Criteria: Identify physical & mental factors influencing travel decisions.Measurement Criteria:
Performance Element: Learn customer preferences and limitations to create the best package for the vendor and the customer.
Plan a cost effective trip or itinerary to meet customer needs.Measurement Criteria: Identify an opportunity to sell up to greater experiences for the guest and or revenue for the vendor.
Measurement Criteria:
Saturday, August 24, 2002 Page 19 of 27
Hospitality and TourismPathway Topic: Technical Skills: Marketing
Pathway KS Statement: Study the various market sub-sectors and the general interests of each to design tourism promotional packages.
Performance Element: Create promotional message to target the assets of the elements of a tourism experience to various market sub-sector members.
Name sub-sector determinants related to demographics and psychographics.
Measurement Criteria:
Design an experience with one tourism asset for each of the sub-sectors.
Measurement Criteria:
Performance Element: Identify key information elements to aid in targeting or modifying products for your audience.
Create a short guided tour of a tourism site for a set of visitors.Measurement Criteria: Plan a trip itinerary for at least two days.Measurement Criteria:
Pathway KS Statement: Evaluate various communication techniques and media venues and select the most effective manner to convey information to a target audience such as the prospective customer, the general public, a disgruntled customer or a special needs population.
Performance Element: Communicate details and points of attractions with enthusiasm to engage the customer/guests in the tourism experience.
Lead an exciting tour.Measurement Criteria: Make a motivating presentation.Measurement Criteria: Host a tourism site to inspire a favorable reaction to the travel and tourism product(s) and service(s).
Measurement Criteria:
Write a compelling paragraph promoting a tourism product.Measurement Criteria: Performance Element: Utilize alternate media venues to promote the product or service to the customer/guest.
Identify the similar benefits of broadcast, print, electronic and outdoor media to communicate messages to current and prospective customers.
Measurement Criteria:
Contrast the advantages of broadcast, print, electronic and outdoor media to communicate messages to current or prospective customers.
Measurement Criteria:
Performance Element: Utilize alternate communication services to assist customers with specialized needs.
Identify a resource to help communicate with disabled travelers.
Measurement Criteria:
Identify a resource to help communicate with non-English speaking guests.
Measurement Criteria:
Performance Element: Utilize tactful phraseology and communication to dispel misunderstandings or difficult situations.
Make a request of a guest without confrontation.Measurement Criteria: Give directions to a frenzied, stressed, upset guest without insult or conflict.
Measurement Criteria:
Saturday, August 24, 2002 Page 20 of 27
Hospitality and TourismPATHWAY: Recreation, Amusements & Attractions
Pathway Topic: SystemsPathway KS Statement: Explore the types, structure, and career opportunities of the diverse operational units in the pathway.
Performance Element: Research various operating units in the pathway to distinguish the particular characteristics of each venue.
List recreational venues.Measurement Criteria: List attraction venues.Measurement Criteria: List attraction venues.Measurement Criteria:
Performance Element: Outline unique organizational structure of various operating units to compare and contrast the venues.
Describe characteristics unique to each venue.Measurement Criteria: Describe characteristics common to each venue.Measurement Criteria:
Performance Element: Summarize unique career opportunities for each segment to gather occupational information for each venue.
List recreation careers.Measurement Criteria: List amusement careers.Measurement Criteria: List attraction careers.Measurement Criteria:
Pathway KS Statement: Study admission procedures and traffic control issues to manage and control people, groups, and vehicles.
Performance Element: Examine guest and group admission procedures to utilize guidelines for access control.
Identify which venues use ticket admission and how those tickets are collected.
Measurement Criteria:
Identify which venues use membership and how the member is identified.
Measurement Criteria:
Explain how groups are handled differently in each case.Measurement Criteria: Performance Element: Examine traffic control issues as they apply to people and vehicles to alleviate congestion issues.
Plan for effective directions and parking of vehicles.Measurement Criteria: Identify a situation where the number of guests would need to be controlled and list how this would be accomplished.
Measurement Criteria:
Pathway KS Statement: Evaluate the unique operational departments in each segment to gain knowledge of the maintenance technology, merchandizing, program and product potential in each venue.
Performance Element: Examine maintenance issues requiring special training of personnel to appreciate job demands and opportunities of each venue.
List maintenance issues unique to recreation.Measurement Criteria: List maintenance issues unique to amusements.Measurement Criteria: List maintenance issues unique to attractions.Measurement Criteria:
Performance Element: Summarize merchandising and retail outlet opportunities to predict types of products available.
Describe retail opportunities possible at each venue.Measurement Criteria:
Saturday, August 24, 2002 Page 21 of 27
Hospitality and TourismPathway Topic: Systems
List types of merchandise that may be available at each venue.Measurement Criteria: Performance Element: Research ideas needed to develop programs and/or products unique to each venue.
Explain the role history might play in developing programs/exhibits/events.
Measurement Criteria:
Explain the role various animals have in exhibit development.Measurement Criteria: Explain how a theme might determine the types of products/services/events available
Measurement Criteria:
Pathway Topic: Safety and SecurityPathway KS Statement: Achieve an awareness of safety and security issues unique to each segment to provide appropriate safety and security measures.
Performance Element: Research safety and security issues for guests unique to each venue to create safety guidelines.
List guest safety/security issues at recreation venues.Measurement Criteria: List guest safety/security issues at amusement venues.Measurement Criteria: List guest safety/security issues at attraction venues.Measurement Criteria:
Performance Element: Research safety and security issues for employees unique to each venue to create safety guidelines.
List employee safety/security issues at recreation venues.Measurement Criteria: List employee safety/security issues at amusement venues.Measurement Criteria: List employee safety/security issues at attraction venues.Measurement Criteria:
Pathway KS Statement: Achieve an awareness of safety and security issues unique to hospitality and tourism to provide appropriate safety and security measures.
Performance Element: Study safety and security issues unique to each venue to create safety guidelines for guests.
Detail guest safety/security issues at recreation facilities.Measurement Criteria: Detail guest safety/security issues in amusement areas.Measurement Criteria: Detail guest safety/security issues at attractions.Measurement Criteria: Detail guest safety/security issues at gaming facilities.Measurement Criteria:
Performance Element: Research safety and security issues unique to each venue to establish employee safety standards.
Specify employee safety/security issues at recreation facilities.Measurement Criteria: Specify employee safety/security issues at amusement areas.Measurement Criteria: Specify employee safety/security issues at attractions.Measurement Criteria: Specify employee safety/security issues at gaming facilities.Measurement Criteria:
Performance Element: Examine equipment safety, functionality, and durability to protect guests and minimize replacement costs.
List factors that affect safe and appropriate functioning of recreational equipment.
Measurement Criteria:
List factors that affect safe and appropriate functioning of amusement park equipment.
Measurement Criteria:
List factors that affect safe and appropriate functioning of Measurement Criteria:
Saturday, August 24, 2002 Page 22 of 27
Hospitality and TourismPathway Topic: Safety and Security
educational attraction equipment.List factors that affect safe and appropriate functioning of museum exhibits and equipment.
Measurement Criteria:
List factors that affect safe and appropriate functioning of gaming equipment
Measurement Criteria:
Performance Element: Evaluate methods for equipment maintenance and repair to avoid downtime.
List advantages for repairing on site.Measurement Criteria: List advantages of securing a technician from off-site.Measurement Criteria: List factors to consider in selecting a technician.Measurement Criteria: List the factors involved with preventive maintenance (time, cost).
Measurement Criteria:
List the factors involved with emergency repair (downtime, cost).
Measurement Criteria:
Pathway KS Statement: Research and create a resource base using alternative plans, proactive and reactive solutions to manage any emergency situation.
Performance Element: Formulate methods of resolution and/or alternatives to potential safety hazards.
Create a proactive solution to address common safety hazards including lighting, sound, surface areas, political and social climate.
Measurement Criteria:
Create a reactive solution to guests’ exposure to a health hazard.
Measurement Criteria:
Suggest ways to manage guests and groups facing safety hazards.
Measurement Criteria:
Develop and role play mock emergency situations demonstrating caution and good judgment.
Measurement Criteria:
Performance Element: Research sources to utilize in various emergency situations for self, co-workers and customer/guests.
Detail three resources for assistance with communication.Measurement Criteria: Name the most common source for criminal assistance.Measurement Criteria: Name a resource for assistance with environmental issues.Measurement Criteria: List a source for assistance with legal issues.Measurement Criteria: List two sources for assistance with medical or social services.Measurement Criteria:
Pathway KS Statement: Review safety and security issues to establish procedures for customer education.
Performance Element: Examine and disseminate information to help customers deal with potential safety hazards and security issues.
Collect safety and security information relevant to the venue.Measurement Criteria: Display safety and security information and materials.Measurement Criteria: Distribute safety and security information appropriately to customer/guest.
Measurement Criteria:
Pathway Topic: Admissions
Saturday, August 24, 2002 Page 23 of 27
Hospitality and TourismPathway Topic: Admissions
Pathway KS Statement: Study admission procedures to manage and control individuals and groups.
Performance Element: Examine guest and group admission mediums to utilize guidelines for access control.
Identify which venues use ticket admission and methods of collection.
Measurement Criteria:
Identify which venues use membership and method of identification.
Measurement Criteria:
Explain how groups are handled differently in each case .Measurement Criteria: Performance Element: Research various methods of ticket allocation to control admission.
List methods of allocating tickets by season, month and day.Measurement Criteria: Describe considerations for allocating adult, children and senior tickets.
Measurement Criteria:
Pathway KS Statement: Explore the different ticket sales options to establish best practices.
Performance Element: Research various methods of ticket pricing and sales to maximize sales.
Identify the factors necessary to consider when setting ticket prices.
Measurement Criteria:
List the various methods of selling tickets.Measurement Criteria: Performance Element: Explore the types and structure of admission ticket channels to distribute tickets.
List ways to allocate tickets for sale.Measurement Criteria: List ways to distribute tickets for delivery.Measurement Criteria:
Pathway KS Statement: Examine traffic control issues as they apply to people and vehicles to alleviate congestion issues.
Performance Element: Study traffic control issues to manage vehicles.Plan for effective directions and parking of vehicles.Measurement Criteria: Identify a situation where the number of guests would need to be controlled and list how this would be accomplished.
Measurement Criteria:
Pathway KS Statement: Evaluate the types of information and directions guest would need at entry to be familiar with their surroundings.
Performance Element: Gather information about an entire facility to distribute to the guests.
List all locations a guest would need to know.Measurement Criteria: Describe the guest use of each area.Measurement Criteria: Identify the schedule opening and closing for each area of the facility (days/seasons).
Measurement Criteria:
Give a short history or background of the facility if relevant.Measurement Criteria: Performance Element: Gather maps and diagrams of a facility to distribute to the guests.
Describe how a guest would travel through the facility.Measurement Criteria:
Saturday, August 24, 2002 Page 24 of 27
Hospitality and TourismPathway Topic: Admissions
List critical locations such as restrooms, telephones, ATMs and first aid stations.
Measurement Criteria:
Performance Element: Determine information needed to serve guests from non-public sources and locations.
List information a guest might need that they may not have accessed.
Measurement Criteria:
List non-public locations a customer service person would need as a resource.
Measurement Criteria:
Performance Element: Summarize the policies and procedures to provide guest safety.
Describe policies about items such as: backpacks, strollers, wheelchairs, packages, high heels, etc, that would minimize damage and safety in an attraction or amusement setting.
Measurement Criteria:
Identify emergency evacuation routes.Measurement Criteria:
Pathway Topic: MarketingPathway KS Statement: Evaluate the unique operational departments in hospitality and tourism to develop marketing strategies in recreation, amusements, and attractions.
Performance Element: Describe the use of market segmentation to design marketing plans.
List the groups or demographics of the groups to be targeted.Measurement Criteria: Describe how this factor affects the marketing strategies.Measurement Criteria:
Performance Element: Describe the impact of seasonality to design marketing plans.List what seasons are most popular for each venue.Measurement Criteria: Give a scenario of a “worst” season.Measurement Criteria:
Performance Element: Describe the ways to incorporate a loyalty program into the marketing plan.
List ways to entice the customer to return.Measurement Criteria: Give methods to convince customers to refer others to the facility.
Measurement Criteria:
Performance Element: Describe collaboration with other entities to provide an inclusive product or service.
Detail ways to set-up a marketing partnership.Measurement Criteria: Describe the process to create a tourism experience package with other businesses.
Measurement Criteria:
Performance Element: Examine avenues to expose the public to a new product or service.
List methods to announce a new product to the public.Measurement Criteria: List ways to communicate a new product or service to current customers.
Measurement Criteria:
Pathway KS Statement: Study the different venues in hospitality and tourism to gain knowledge of merchandizing, program and product potential.
Performance Element: Summarize merchandizing and retail outlet opportunities to
Saturday, August 24, 2002 Page 25 of 27
Hospitality and TourismPathway Topic: Marketing
predict types of available products.Describe retail opportunities possible at each venue.Measurement Criteria: List types of merchandise that may be available at each venue.Measurement Criteria:
Performance Element: Research ideas needed to develop programs and/or products unique to each venue.
Explain the role history might play in developing programs/exhibits/events.
Measurement Criteria:
Explain the role various animals have in exhibit development.Measurement Criteria: Explain how a theme might determine the types of products/services/events available
Measurement Criteria:
Pathway Topic: OperationsPathway KS Statement: Explore the types, structure, and career opportunities of recreation, amusements, and attractions to gain awareness of the diverse operational units in hospitality and tourism.
Performance Element: Study various operating methods of a recreational facility to distinguish the particular characteristics of recreation.
List three ways to organize a business to provide recreational options for guests.
Measurement Criteria:
Describe the benefits and disadvantages of each method.Measurement Criteria: �Name various types of recreation facilities.Measurement Criteria:
Performance Element: Outline various operational methods to utilize at a museum.List three ways to organize a museum.Measurement Criteria: Detail the benefits and disadvantages of each method.Measurement Criteria: Name various types of museums.Measurement Criteria:
Performance Element: Outline various methods to operate an attraction.Name two business methods for operating a historic attractions.
Measurement Criteria:
List three methods for operating an amusement attraction.Measurement Criteria: List three business methods for operating an educational attraction.
Measurement Criteria:
Describe the benefits and disadvantages of each method.Measurement Criteria: Performance Element: Explain various methods to operate a casino or gaming facility
Detail characteristics unique to the gaming venue.Measurement Criteria: Describe the organizational requirements for operating a casino.
Measurement Criteria:
List the benefits and disadvantages such management would encounter.
Measurement Criteria:
Performance Element: Evaluate the “Design Day Specifications” to best utilize a facility.
List the factors that influence the capacity of the facility.Measurement Criteria: Name the factors that influence the attendance of your customers.
Measurement Criteria:
Cite the methods of adjusting the design of a facility to Measurement Criteria:
Saturday, August 24, 2002 Page 26 of 27
Hospitality and TourismPathway Topic: Operations
accommodate the normal day, a slow day, and a super busy day.
Performance Element: Summarize unique career opportunities in hospitality and tourism to gather occupational information for each venue.
List recreation careers.Measurement Criteria: List amusement careers.Measurement Criteria: List attraction careers.Measurement Criteria: List gaming careers.Measurement Criteria:
Saturday, August 24, 2002 Page 27 of 27
Section IV – O*NET Crosswalk Report
1
Career Specialty/ Occupational Coding and Crosswalk Summary The objective of the Career Specialty/ Occupational Coding and Crosswalk project is to accomplish two basic tasks. The first is to design and establish a classification and coding structure for the States’ Career Clusters Initiative. When completed, the classification and coding structure will be compatible with existing occupational classification systems and designed in a manner that allows for easy updating and the flexibility to add additional career pathways and occupational specialties. Once the first step is completed for each cluster, the second step is to build a linkage system or crosswalk between the new career cluster classification system and the O*NET occupational classification system developed and operated by the U S Department of Labor. O*NET is a nationally recognized taxonomy with detailed descriptions and a rich database of information for each occupation. Explanation of Crosswalk Table The attached table lists each occupational specialty and its related O*NET occupation. It is sequenced by career pathway and occupational specialty code. It should be noted that the relationship between an occupational specialty and its related O*NET occupation is often not one-to-one. The O*NET occupation is often much broader covering two or more occupational specialties. In fact, even when multiple occupational specialties are assigned, they may only represent a part of a broader O*NET occupation. Column 1: Lists occupational specialties that were identified by the Career Clusters Initiative. The occupational specialties are organized by cluster pathways and represent occupational titles with no definitions. They are intended to be a sample of occupations that help define the cluster and pathway. Column 2: Represents related occupations from the O*NET occupational coding system. Note: A crosswalk from the occupational specialties to the Classification of Instructional Programs (CIP) codes is forthcoming. The National Crosswalk Service Center is currently developing the CIP to O*NET crosswalk which will be the bridge to the career cluster occupational specialties. You may access this crosswalk in the near future at: http://www.xwalkcenter.org/
Hos
pita
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Tou
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ster
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130
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-305
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OC
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tyR
elat
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OC
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upat
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340
His
tori
cal /
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tura
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hite
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colo
gica
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ustr
ial S
ites
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Ran
gers
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022.
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l Gui
des
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350
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tori
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xhib
it D
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-102
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xhib
it D
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ners
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360
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oos/
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ariu
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lf-E
nric
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each
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360
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each
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quar
ium
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nim
al T
rain
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Han
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-201
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mal
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iner
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9.41
370
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eum
/Zoo
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ium
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nim
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Han
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-202
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mal
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9.41
380
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380
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013.
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useu
m T
echn
icia
ns a
nd C
onse
rvat
ors
6
Section V – Cluster Profile Advisory Committee List
August 24, 2002 Page 1 of 7
Career Cluster Profile Cluster Name: Hospitality & Tourism Project Lead State: West Virginia Project Lead State Contact Information: Gene Coulson, Project Director West Virginia Department of Education 1900 Kanawha Boulevard, E Bldg, 6-243 Charleston, WV 25305-0330 Phone: (304) 558-3896 [email protected] Stanley Hopkins, State Director West Virginia Department of Education 1900 Kanawha Boulevard, E Bldg, Charleston, WV 25305-0330 Phone: (304) 558-2346 [email protected] Cluster Coordinators: Marsha Daves
Cluster Definition: Hospitality & Tourism encompasses the management, marketing and operations of restaurants and other foodservices, lodging, attractions, recreation events and travel related services
Cluster Pathways: Restaurants and Food & Beverage Services; Lodging; Travel & Tourism; Recreation, Amusements & Attractions. Cluster Partners: List attached. Number of cluster partners in each of the following categories: Postsecondary Education: 5 Secondary Education: 4 Business & Industry 11 Labor 1 Associations 28 Government Agencies 10
Aug
ust 2
4, 2
002
Pa
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ton
VA
20
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-50
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arsh
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22
043
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ourt
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VA
22
03
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. Se
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USA
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27
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IL
62
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) 782
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.net
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H
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talit
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329
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1900
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Trav
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, R
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irect
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43
220
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Rec
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han,
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ahm
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Law
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im
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irect
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Box
300
0 Le
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VA
20
177
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arol
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Ed.
1500
W 7
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ve
Still
wat
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OK
74
074
405-
743-
5463
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R
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mus
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1448
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2231
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Rec
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ley,
Ed
Pres
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C
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In
tern
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Serv
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Exec
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Ass
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(IFS
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rive
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V
8912
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R
esta
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&
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rvic
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Mar
kbre
iter,
St
eve
Dire
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of
Aca
dem
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Nat
iona
l Aca
dem
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road
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10
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awna
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rand
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ashi
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3003
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ally
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athl
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P O
Box
300
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VA
20
177
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Trav
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ospi
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ourt
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2104
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ever
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Sa
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Dire
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of
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G
uest
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s, In
c.
3055
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ity
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nue
Fairf
ax
VA
22
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037
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MD
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Sotto
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reg
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datio
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St
reet
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CA
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Phon
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Tjad
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im
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Woo
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Com
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Col
lege
2601
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2231
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Rec
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te 9
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Aug
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4, 2
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ts (V
arie
s fro
m S
tate
to S
tate
) w
ww
.car
eert
ools.
org
Sear
ch u
nder
Car
eer t
ools
: Li
cens
ing
Occ
upat
ions
by
spec
ific
Hos
pita
lity
& T
ouri
sm o
ccup
atio
ns, b
y st
ate
or b
y ag
ency
B
arte
nder
s (V
arie
s fro
m S
tate
to S
tate
)
Food
Ser
vice
& L
odgi
ng M
anag
ers
(Var
ies f
rom
Sta
te to
Sta
te)
Ja
nito
rs &
Cle
aner
s (V
arie
s fro
m S
tate
to S
tate
)
Rec
reat
ion
Wor
kers
(V
arie
s fro
m S
tate
to S
tate
)
Trav
el A
gent
s (V
arie
s fro
m S
tate
to S
tate
)
All
othe
r Pre
cisi
on F
ood
& T
obac
co
Wor
kers
(V
arie
s fro
m S
tate
to S
tate
)
Edu
catio
n an
d In
dust
ry C
ertif
icat
es
Titl
e/T
ype/
Des
crip
tor
of C
ertif
icat
ion
Prog
ram
Is
suin
g O
rgan
izat
ion
Sour
ce fo
r C
onta
ct In
form
atio
n
Acc
redi
ted
Cru
ise
Cou
nsel
or
Cru
ise L
ine
Inte
rnat
iona
l Ass
ocia
tion
http
://w
ww
.cru
isin
g.or
g/in
dex0
.htm
C
C C
ertif
ied
Coo
k A
mer
ican
Cul
inar
y Fe
dera
tion
http
://w
ww
.acf
chef
s.org
/cer
tify/
crt.h
tml
CCC
Cer
tifie
d C
hef d
e Cu
isine
A
mer
ican
Cul
inar
y Fe
dera
tion
http
://w
ww
.acf
chef
s.org
/cer
tify/
crt.h
tml
CEC
Cer
tifie
d Ex
ecut
ive
Chef
A
mer
ican
Cul
inar
y Fe
dera
tion
http
://w
ww
.acf
chef
s.org
/cer
tify/
crt.h
tml
Cer
tifie
d B
aker
Th
e R
etai
l Bak
ers A
ssoc
iatio
n ht
tp://
ww
w.rb
anet
.com
/dev
elop
men
t/cer
tleve
ls.ht
m
Cer
tifie
d B
read
Bak
er
The
Ret
ail B
aker
s Ass
ocia
tion
http
://w
ww
.rban
et.c
om/d
evel
opm
ent/c
ertle
vels.
htm
C
ertif
ied
Clu
b M
anag
er
Clu
b M
anag
ers A
ssoc
iatio
n of
Am
eric
a ht
tp://
ww
w.c
lubn
et.c
om/p
rode
v/m
cm/
Cer
tifie
d C
orpo
rate
Tra
vel E
xecu
tive
Nat
iona
l Bus
ines
s Tra
vel A
ssoc
iatio
n ht
tp://
ww
w.n
bta.
org/
nbta
/ C
ertif
ied
Des
tinat
ion
Man
agem
ent E
xecu
tive
(CD
ME)
In
tern
atio
nal A
ssoc
iatio
n of
Con
vent
ion
and
Visi
tors
Bur
eaus
thro
ugh
Purd
ue U
nive
rsity
and
Uni
vers
ity o
f Cal
gary
ht
tp://
ww
w.c
fs.p
urdu
e.ed
u/R
HIT
/con
ted.
htm
ht
tp://
mgm
t3.u
calg
ary.
ca/w
eb/to
urho
me.
nsf/p
ages
/iacv
b C
ertif
ied
Des
tinat
ion
Spec
ialis
t In
tern
atio
nal S
ocie
ty o
f Mee
ting
Plan
ners
ht
tp://
ww
w.ia
mi.o
rg/5
/join
.cfm
C
ertif
ied
Engi
neer
ing
Ope
ratio
ns E
xecu
tive
Am
eric
an H
otel
& L
odgi
ng A
ssoc
iatio
n - E
duca
tiona
l Ins
titut
e ht
tp://
ww
w.e
i-ahl
a.or
g/ei
1/ce
rtific
atio
n.ht
m
Cer
tifie
d En
terta
inm
ent M
anag
er
Inte
rnat
iona
l Soc
iety
of M
eetin
g Pl
anne
rs
http
://w
ww
.iam
i.org
/5/jo
in.c
fm
Cer
tifie
d Ev
ent P
lann
er
Inte
rnat
iona
l Soc
iety
of M
eetin
g Pl
anne
rs
http
://w
ww
.iam
i.org
/5/jo
in.c
fm
Cer
tifie
d Fe
stiv
al E
xecu
tive
Inte
rnat
iona
l Fes
tival
and
Eve
nts A
ssoc
iatio
n ht
tp://
ww
w.if
ea.c
om/e
duca
tion/
cfe.
asp
Cer
tifie
d Fo
od a
nd B
ever
age
Exec
utiv
e A
mer
ican
Hot
el &
Lod
ging
Ass
ocia
tion
- Edu
catio
nal I
nstit
ute
http
://w
ww
.ei-a
hla.
org/
ei1/
certi
ficat
ion.
htm
C
ertif
ied
Food
Exe
cutiv
e In
tern
atio
nal F
ood
Serv
ice
Exec
utiv
es A
ssoc
iatio
n ht
tp://
ww
w.if
sea.
org/
certi
ficat
ion.
htm
C
ertif
ied
Food
Man
ager
In
tern
atio
nal F
ood
Serv
ice
Exec
utiv
es A
ssoc
iatio
n ht
tp://
ww
w.if
sea.
org/
certi
ficat
ion.
htm
C
ertif
ied
Food
serv
ice
Man
agem
ent P
rofe
ssio
nal
Nat
iona
l Res
taur
ant A
ssoc
iatio
n Ed
ucat
iona
l Fou
ndat
ion
http
://w
ww
.edf
ound
.org
C
ertif
ied
Gam
ing
Supe
rvis
or
Am
eric
an H
otel
& L
odgi
ng A
ssoc
iatio
n - E
duca
tiona
l Ins
titut
e ht
tp://
ww
w.e
i-ahl
.org
/ei1
/cer
tific
atio
n.ht
m
Cer
tifie
d G
over
nmen
t Pro
perty
Man
ager
A
mer
ican
Hot
el &
Lod
ging
Ass
ocia
tion
- Edu
catio
nal I
nstit
ute
http
://w
ww
.ei-a
hl.o
rg/e
i1/c
ertif
icat
ion.
htm
C
ertif
ied
Gov
ernm
ent P
rope
rty S
uper
viso
r A
mer
ican
Hot
el &
Lod
ging
Ass
ocia
tion
- Edu
catio
nal I
nstit
ute
http
://w
ww
.ei-a
hl.o
rg/e
i1/c
ertif
icat
ion.
htm
Aug
ust 2
4, 2
002
Pa
ge 2
Cer
tifie
d G
over
nmen
t Pro
perty
Tec
hnic
ian
Am
eric
an H
otel
& L
odgi
ng A
ssoc
iatio
n - E
duca
tiona
l Ins
titut
e ht
tp://
ww
w.e
i-ahl
.org
/ei1
/cer
tific
atio
n.ht
m
Cer
tifie
d H
ospi
talit
y A
ccou
ntan
t Exe
cutiv
e H
ospi
talit
y Fi
nanc
ial &
Tec
hnol
ogy
Prof
essi
onal
s ht
tp://
ww
w.h
ftp.o
rg/C
ertif
icat
ion/
CH
AE/
chae
bene
fits.c
fm
Cer
tifie
d H
ospi
talit
y D
epar
tmen
t Tra
iner
A
mer
ican
Hot
el &
Lod
ging
Ass
ocia
tion
- Edu
catio
nal I
nstit
ute
http
://w
ww
.ei-a
hl.o
rg/e
i1/c
ertif
icat
ion.
htm
C
ertif
ied
Hos
pita
lity
Educ
ator
A
mer
ican
Hot
el &
Lod
ging
Ass
ocia
tion
- Edu
catio
nal I
nstit
ute
http
://w
ww
.ei-a
hl.o
rg/e
i1/c
ertif
icat
ion.
htm
C
ertif
ied
Hos
pita
lity
Hou
seke
epin
g Ex
ecut
ive
Am
eric
an H
otel
& L
odgi
ng A
ssoc
iatio
n - E
duca
tiona
l Ins
titut
e ht
tp://
ww
w.e
i-ahl
.org
/ei1
/cer
tific
atio
n.ht
m
Cer
tifie
d H
ospi
talit
y M
arke
ting
Exec
utiv
e H
ospi
talit
y Sa
les a
nd M
arke
ting
Ass
ocia
tion
http
://w
ww
.hsm
ai.o
rg/1
_edu
-eve
nts/1
_edu
-fram
eset
.htm
C
ertif
ied
Hos
pita
lity
Sale
s Pro
fess
iona
l A
mer
ican
Hot
el &
Lod
ging
Ass
ocia
tion
- Edu
catio
nal I
nstit
ute
http
://w
ww
.ei-a
hl.o
rg/e
i1/c
ertif
icat
ion.
htm
C
ertif
ied
Hos
pita
lity
Supe
rvis
or
Am
eric
an H
otel
& L
odgi
ng A
ssoc
iatio
n - E
duca
tiona
l Ins
titut
e ht
tp://
ww
w.e
i-ahl
.org
/ei1
/cer
tific
atio
n.ht
m
Cer
tifie
d H
ospi
talit
y Tr
aine
r A
mer
ican
Hot
el &
Lod
ging
Ass
ocia
tion
- Edu
catio
nal I
nstit
ute
http
://w
ww
.ei-a
hl.o
rg/e
i1/c
ertif
icat
ion.
htm
C
ertif
ied
Hos
pita
lity
Tech
nolo
gy P
rofe
ssio
nal
Hos
pita
lity
Fina
ncia
l & T
echn
olog
y Pr
ofes
sion
als
http
://w
ww
.hftp
.org
/Cer
tific
atio
n/C
HA
E/ch
aebe
nefit
s.cfm
C
ertif
ied
Hot
el A
dmin
istra
tor
Am
eric
an H
otel
& L
odgi
ng A
ssoc
iatio
n - E
duca
tiona
l Ins
titut
e ht
tp://
ww
w.e
i-ahl
a.or
g/ei
1/ce
rtific
atio
n.ht
m
Cer
tifie
d H
uman
Res
ourc
es E
xecu
tive
Am
eric
an H
otel
& L
odgi
ng A
ssoc
iatio
n - E
duca
tiona
l Ins
titut
e ht
tp://
ww
w.e
i-ahl
a.or
g/ei
1/ce
rtific
atio
n.ht
m
Cer
tifie
d Jo
urne
y B
aker
Th
e R
etai
l Bak
ers A
ssoc
iatio
n ht
tp://
ww
w.rb
anet
.com
/dev
elop
men
t/cer
tleve
ls.ht
m
Cer
tifie
d Lo
dgin
g M
anag
er
Am
eric
an H
otel
& L
odgi
ng A
ssoc
iatio
n - E
duca
tiona
l Ins
titut
e ht
tp://
ww
w.e
i-ahl
a.or
g/ei
1/ce
rtific
atio
n.ht
m
Cer
tifie
d Lo
dgin
g Se
curit
y D
irect
or
Am
eric
an H
otel
& L
odgi
ng A
ssoc
iatio
n - E
duca
tiona
l Ins
titut
e ht
tp://
ww
w.e
i-ahl
a.or
g/ei
1/ce
rtific
atio
n.ht
m
Cer
tifie
d Lo
dgin
g Se
curit
y O
ffice
r A
mer
ican
Hot
el &
Lod
ging
Ass
ocia
tion
- Edu
catio
nal I
nstit
ute
http
://w
ww
.ei-a
hla.
org/
ei1/
certi
ficat
ion.
htm
C
ertif
ied
Lodg
ing
Secu
rity
Supe
rvis
or
Am
eric
an H
otel
& L
odgi
ng A
ssoc
iatio
n - E
duca
tiona
l Ins
titut
e ht
tp://
ww
w.e
i-ahl
a.or
g/ei
1/ce
rtific
atio
n.ht
m
Cer
tifie
d M
aste
r Bak
er
The
Ret
ail B
aker
s Ass
ocia
tion
http
://w
ww
.rban
et.c
om/d
evel
opm
ent/c
ertle
vels.
htm
C
ertif
ied
Mee
ting
Prof
essi
onal
C
onve
ntio
n In
dust
ry C
ounc
il ht
tp://
ww
w.p
cma.
org/
educ
atio
n/pr
o_cm
p.ht
m
Cer
tifie
d Pa
rk &
Rec
reat
iona
l Pro
fess
iona
l N
atio
nal R
ecre
atio
n an
d Pa
rks A
ssoc
iatio
n ht
tp://
ww
w.n
rpa.
org
Cer
tifie
d Pa
rk O
pera
tor
Nat
iona
l Ass
ocia
tion
of R
V P
arks
and
Cam
pgro
unds
ht
tp://
ww
w.g
ocam
ping
amer
ica.
com
/arv
c/in
foed
u.ht
ml
Cer
tifie
d Pe
rson
al C
hef
Uni
ted
Stat
es P
erso
nal C
hef A
ssoc
iatio
n ht
tp://
ww
w.u
spca
.com
/mem
bers
hip/
certi
ficat
ion.
htm
l C
ertif
ied
Prof
essi
onal
Cat
erin
g Ex
ecut
ive
Nat
iona
l Ass
ocia
tion
of C
ater
ing
Exec
utiv
es
http
://w
ww
.nac
e.ne
t/mas
ter_
inde
x.ht
m
Cer
tifie
d R
oom
s Div
ision
Exe
cutiv
e A
mer
ican
Hot
el &
Lod
ging
Ass
ocia
tion
- Edu
catio
nal I
nstit
ute
http
://w
ww
.ei-a
hla.
org/
ei1/
certi
ficat
ion.
htm
C
ertif
ied
Tour
Pro
fess
iona
l Pro
gram
N
atio
nal T
our A
ssoc
iatio
n ht
tp://
ww
w.n
taon
line.
com
/0,5
978,
1_88
9_0_
1266
3,00
.htm
l C
ertif
ied
Trav
el C
ouns
elor
In
stitu
te o
f Cer
tifie
d Tr
avel
Age
nts
http
://w
ww
.icta
.com
/ctc
cour
se.h
tm
Cer
tifie
d Tr
avel
Indu
stry
Spe
cial
ist
Am
eric
an B
us A
ssoc
iatio
n ht
tp://
ww
w.b
uses
.org
/pro
gram
s/se
min
ars.c
fm
CPC
Cer
tifie
d Pa
stry
Che
f A
mer
ican
Cul
inar
y Fe
dera
tion
http
://w
ww
.acf
chef
s.org
/cer
tify/
crt.h
tml
CSC
Cer
tifie
d So
us C
hef
Am
eric
an C
ulin
ary
Fede
ratio
n ht
tp://
ww
w.a
cfch
efs.o
rg/c
ertif
y/cr
t.htm
l Ev
ent M
anag
emen
t Cer
tific
ate
Geo
rge
Was
hing
ton
Uni
vers
ity
http
://w
ww
.gw
u.ed
u/~e
mp/
mai
n.ht
ml
Food
and
Bev
erag
e St
aff
Am
eric
an H
otel
& L
odgi
ng A
ssoc
iatio
n - E
duca
tiona
l Ins
titut
e ht
tp://
ww
w.e
i-ahl
a.or
g/ei
1/ce
rtific
atio
n.ht
m
Gue
st S
ervi
ces S
taff
Am
eric
an H
otel
& L
odgi
ng A
ssoc
iatio
n - E
duca
tiona
l Ins
titut
e ht
tp://
ww
w.e
i-ahl
a.or
g/ei
1/ce
rtific
atio
n.ht
m
Hou
seke
epin
g St
aff
Am
eric
an H
otel
& L
odgi
ng A
ssoc
iatio
n - E
duca
tiona
l Ins
titut
e ht
tp://
ww
w.e
i-ahl
a.or
g/ei
1/ce
rtific
atio
n.ht
m
Ince
ntiv
e Tr
avel
Spe
cial
ist
Inte
rnat
iona
l Soc
iety
of M
eetin
g Pl
anne
rs
http
://w
ww
.iam
i.org
/5/jo
in.c
fm
Mas
ter C
lub
Man
ager
C
lub
Man
ager
s Ass
ocia
tion
of A
mer
ica
http
://w
ww
.clu
bnet
.com
/pro
dev/
mcm
/ M
aste
r Cru
ise
Cou
nsel
or
Cru
ise
Line
Inte
rnat
iona
l Ass
ocia
tion
http
://w
ww
.cru
isin
g.or
g/in
dex0
.htm
M
aste
r Hot
el S
uppl
ier
Am
eric
an H
otel
& L
odgi
ng A
ssoc
iatio
n - E
duca
tiona
l Ins
titut
e ht
tp://
ww
w.e
i-ahl
a.or
g/ei
1/ce
rtific
atio
n.ht
m
NC
A C
ertif
ied
Con
cier
ge
Nat
iona
l Con
cier
ge A
ssoc
iatio
n ht
tp://
conc
ierg
eass
oc.o
rg/C
ertif
ied/
Cer
tifie
d_C
onci
erge
.htm
R
egis
tere
d M
eetin
g Pl
anne
r In
tern
atio
nal S
ocie
ty o
f Mee
ting
Plan
ners
ht
tp://
ww
w.ia
mi.o
rg/5
/join
.cfm
Se
rvSa
fe E
mpl
oyee
& C
usto
mer
Saf
ety
Cer
tific
atio
n N
atio
nal R
esta
uran
t Ass
ocia
tion
Educ
atio
nal F
ound
atio
n ht
tp://
ww
w.e
dfou
nd.o
rg
Serv
Safe
Foo
d Sa
fety
& S
anita
tion
Certi
ficat
ion
Nat
iona
l Res
taur
ant A
ssoc
iatio
n Ed
ucat
iona
l Fou
ndat
ion
http
://w
ww
.edf
ound
.org
Se
rvSa
fe R
espo
nsib
le A
lcoh
ol S
ervi
ce
Cer
tific
atio
n N
atio
nal R
esta
uran
t Ass
ocia
tion
Educ
atio
nal F
ound
atio
n ht
tp://
ww
w.e
dfou
nd.o
rg
Tour
ism
Des
tinat
ion
Man
agem
ent a
nd M
arke
ting
Cer
tific
ate
Geo
rge
Was
hing
ton
Uni
vers
ity
http
://w
ww
.gw
utou
rism
.org
/dm
p.ht
m
Trav
el A
gent
Pro
ficie
ncy
Inst
itute
of C
ertif
ied
Trav
el A
gent
s ht
tp://
ww
w.ic
ta.c
om/c
tcco
urse
.htm
Aug
ust 2
4, 2
002
Pa
ge 3
Post
seco
ndar
y D
egre
e O
ptio
ns
Titl
e/T
ype/
Des
crip
tor
of D
egre
e Pr
ogra
m
Deg
ree
Con
ferr
ing
Org
aniz
atio
n So
urce
for
Con
tact
Info
rmat
ion
H
ospi
talit
y A
dmin
istra
tion/
Man
agem
ent
Col
lege
s & U
nive
rsiti
es
ww
w.c
aree
rtoo
ls.or
g Se
arch
und
er th
e to
pic
Trai
ning
& E
duca
tion
Hot
el/M
otel
& R
esta
uran
t Man
agem
ent
Col
lege
s & U
nive
rsiti
es
Pa
rks R
ecre
atio
n &
Lei
sure
Fac
ilitie
s M
anag
emen
t C
olle
ges &
Uni
vers
ities
Park
s, R
ecre
atio
n &
Lei
sure
Stu
dies
C
olle
ges &
Uni
vers
ities
Tour
ism
and
Hos
pita
lity
Man
agem
ent
Purd
ue U
nive
rsity
(PU
) Fl
orid
a In
tern
atio
nal U
nive
rsity
(FIU
) G
eorg
e W
ashi
ngto
n U
nive
rsity
(GW
U)
and
othe
rs
http
://w
ww
.cfs
.pur
due.
edu/
RH
IT/in
dex.
htm
l ht
tp://
hosp
italit
y.fiu
.edu
/ ht
tp://
ww
w.g
wut
ouris
m.o
rg/m
ain.
htm
l
Trav
el-T
ouris
m M
anag
emen
t C
olle
ges &
Uni
vers
ities
Inst
itutio
nal F
ood
Wor
kers
& A
dmin
istra
tion,
G
ener
al
Col
lege
s & U
nive
rsiti
es
Hos
pita
lity
& R
ecre
atio
n M
arke
ting
Ope
ratio
ns
Col
lege
s & U
nive
rsiti
es
Tour
ism
& T
rave
l Ser
vice
s Mar
ketin
g O
pera
tions
C
olle
ges &
Uni
vers
ities
Mas
ter o
f Sci
ence
in T
ouris
m S
tudi
es
Flor
ida
Inte
rnat
iona
l Uni
vers
ity (F
IU)
http
://ho
spita
lity.
fiu.e
du/
Mas
ter o
f Tou
rism
Adm
inis
tratio
n G
WU
ht
tp://
ww
w.g
wut
ouris
m.o
rg/m
ain.
htm
l M
useo
logy
/Mus
eum
Stu
dies
C
olle
ges &
Uni
vers
ities
Cul
inar
y A
rts/C
hef T
rain
ing
Col
lege
s & U
nive
rsiti
es
Section VII – Validation Overview/ Results
VALIDATION REPORT Background Cluster advisory committees made up of business and industry representatives, secondary/postsecondary educators, associations/organizations, government agencies and other stakeholders developed and conducted an initial review of the knowledge and skills statements. From July 15, 2002 through August 15, 2002, the States’ Career Clusters Initiative conducted a national online validation of the knowledge and skill statements. The validation rated the degree of commonality and importance of each statement (see tables below). Each Cluster Committee reviewed the knowledge and skill ratings as well as any written responses to a particular statement. Likewise, each committee determined the appropriate action to take with regard to this data. Cluster Question: Question #1 : Is the knowledge and skill statement common to all occupations across the cluster ?�
Question #2 : Is the knowledge and skill statement important to workplace success and/or further education ?�
Pathway Question: Question #1 : Is the knowledge and skill statement common to all occupations across the pathway ?�
Question #2 : Is the knowledge and skill statement important to workplace success and/or further education ?�
Rating Key: Question #1:
Don't Know -N/A
Common to a few (25% or less)
Common to some (25 - 50%)
Common to many (51 - 75%)
Common to most (76 - 100%)�
Question #2:
Don't Know -N/A
Not important
Somewhat important
Important
Critical�
General Validation Statistics for the Eleven Clusters Total Number of Respondents: 1133 completed profiles, 828 completed validation Number of States/Others Represented: All 50 states/5 other Overall profiles of respondents: Organization Type Business/Industry –17.3 % State Agency – 13.4 %
Federal Agency – 2.4 % Association – 6.2 %
Secondary Education – 36.5 % Postsecondary Education – 14.1 % Other – 10.1 % Average # of Years of Experience: 18.3 years Hospitality and Tourism Cluster Validation Statistics Total Number of Respondents: 133 Number of States/Others Represented: 30 Overall profiles of respondents: Organization Type Business/Industry –39.8 % State Agency – 2.3 %
Federal Agency – 0 % Association – 14.3 %
Secondary Education – 17.3 % Postsecondary Education – 17.3 % Other – 9 % Average # of Years of Experience: 18.6 years
Clu
ster
Res
pons
esR
atin
gs o
f "D
on't
Kno
w"
are
not i
nclu
ded
in th
is re
port.
Que
stio
n #1
: Is
the
know
ledg
e an
d sk
ill st
atem
ent c
omm
on to
all
occu
patio
ns a
cros
s th
e cl
uste
r?
Que
stio
n #2
: Is
the
know
ledg
e an
d sk
ill st
atem
ent i
mpo
rtant
to
wor
kpla
ce s
ucce
ss a
nd/o
r fur
ther
ed
ucat
ion?
Stat
emen
tCod
eSt
atem
entD
escr
iptio
nQ
1 Av
gQ
2 A
vg#
Rsp
sQ
1=1
Q1=
2Q
1=3
Q1=
4Q
2=1
Q2=
2Q
2=3
Q2=
4C
lust
er:
Hos
pita
lity
and
Tou
rism
HTC
01.0
1St
udy
and
use
basi
c ac
adem
ic sk
ills t
o pe
rfor
m e
ffec
tivel
y in
the
wor
kpla
ce.
3.72
3.62
120
22
2492
02
4276
HTC
01.0
2St
udy
the
elem
ents
of m
arke
ting
tech
niqu
es a
nd
man
agem
ent s
tyle
s use
d in
var
ious
type
s of h
ospi
talit
y an
d to
uris
m e
stab
lishm
ents
to g
ain
fam
iliar
ity w
ith a
ll ve
nues
.
2.86
3.00
118
933
4234
127
6129
HTC
01.0
3St
udy
and
synt
hesi
ze in
form
atio
n fr
om c
ultu
ral d
iver
sity
an
d ge
ogra
phic
al st
udie
s to
appr
ecia
te th
eir i
mpo
rtanc
e in
de
velo
ping
pro
duct
and
serv
ices
.
2.83
3.01
117
1527
3837
326
5533
HTC
01.0
4St
udy
and
synt
hesi
ze th
e ef
fect
s of t
he e
cono
my
on th
e ho
spita
lity
and
tour
ism
indu
stry
to a
pply
app
ropr
iate
st
rate
gies
in d
evel
opin
g pr
oduc
ts o
r ser
vice
s.
2.87
3.13
117
1726
2945
122
5539
HTC
02.0
1R
ecog
nize
goo
d or
al a
nd w
ritte
n co
mm
unic
atio
n sk
ills t
o cr
eate
, exp
ress
and
inte
rpre
t inf
orm
atio
n.3.
723.
8011
53
513
940
415
96
HTC
02.0
2In
terp
ret v
erba
l and
non
-ver
bal b
ehav
iors
to e
nhan
ce
com
mun
icat
ion
with
co-
wor
kers
and
cus
tom
ers/
gues
ts.
3.60
3.64
118
311
1688
09
2584
HTC
02.0
3D
esig
n al
l com
mun
icat
ions
to e
xhib
it pr
ofes
sion
alis
m in
at
titud
e, in
itiat
ive,
resp
ect t
o ot
hers
, and
com
mitm
ent.
3.50
3.63
118
410
2777
03
3877
HTC
02.0
4C
ompr
ehen
d an
d us
e re
adin
g st
rate
gies
to le
arn
mea
ning
, te
chni
cal c
once
pts,
voca
bula
ry, a
nd fo
llow
dire
ctio
ns.
3.29
3.39
112
413
4253
18
4954
HTC
02.0
5Lo
cate
, org
aniz
e an
d re
fere
nce
writ
ten
info
rmat
ion
from
va
rious
sour
ces t
o co
mm
unic
ate
with
co-
wor
kers
and
cl
ient
s/pa
rtici
pant
s.
2.97
3.12
115
630
4039
021
5935
HTC
02.0
6U
se c
orre
ct g
ram
mar
, pun
ctua
tion
and
term
inol
ogy
to
writ
e an
d ed
it do
cum
ents
.3.
153.
4211
85
2731
550
1245
61
HTC
02.0
7U
se a
ppro
pria
te m
edia
to d
evel
op a
nd d
eliv
er fo
rmal
and
in
form
al p
rese
ntat
ions
.2.
392.
7411
519
4734
154
3661
14
Satu
rday
, Aug
ust 2
4, 2
002
Page
1 o
f 4
Stat
emen
tCod
eSt
atem
entD
escr
iptio
nQ
1 Av
gQ
2 A
vg#
Rsp
sQ
1=1
Q1=
2Q
1=3
Q1=
4Q
2=1
Q2=
2Q
2=3
Q2=
4
HTC
02.0
8In
terp
ret a
nd u
se ta
bles
, cha
rts a
nd fi
gure
s to
supp
ort
writ
ten
and
oral
com
mun
icat
ion.
2.38
2.73
112
2142
3514
242
5216
HTC
03.0
1Ex
amin
e th
e pr
inci
ples
of b
udge
ting
& fo
reca
stin
g to
m
axim
ize
prof
it an
d gr
owth
in v
ario
us se
ctor
s of
hosp
italit
y an
d to
uris
m.
2.58
3.17
116
2332
3229
218
5442
HTC
03.0
2Ex
amin
e al
l com
men
ts a
nd su
gges
tions
from
the
cust
omer
se
rvic
e ar
ea to
form
ulat
e im
prov
emen
ts in
se
rvic
es/p
rodu
cts a
nd tr
aini
ng o
f sta
ff.
3.11
3.54
112
820
3648
09
3469
HTC
03.0
3St
udy
pote
ntia
l, re
al a
nd p
erce
ived
em
erge
ncy
situ
atio
ns to
re
cogn
ize
and
impl
emen
t app
ropr
iate
safe
ty a
nd se
curit
y m
easu
res.
3.02
3.41
118
1223
3449
211
4263
HTC
03.0
4R
esea
rch
com
mon
task
s tha
t req
uire
em
ploy
ees t
o pr
oble
m-
solv
e on
the
job.
3.01
3.29
111
826
3443
014
5146
HTC
04.0
1R
esea
rch
info
rmat
ion
tech
nolo
gy to
ols s
peci
fic to
ho
spita
lity
and
tour
ism
to a
cces
s, m
anag
e, a
nd in
tegr
ate
info
rmat
ion
.
2.57
2.98
114
1735
4220
128
5728
HTC
04.0
2A
pply
com
pute
r ski
lls to
enh
ance
cus
tom
er se
rvic
e.3.
133.
2111
42
2837
471
1557
41
HTC
05.0
1U
nder
stan
d ro
les w
ithin
team
s, w
ork
units
, dep
artm
ents
, or
gani
zatio
ns, i
nter
orga
niza
tiona
l sys
tem
s and
the
larg
er
envi
ronm
ent t
o id
entif
y th
e ef
fect
of s
yste
ms o
n th
e qu
ality
of
the
prod
uct o
r ser
vice
.
3.01
3.26
116
1120
4243
020
4650
HTC
05.0
2M
anag
e an
d im
prov
e or
gani
zatio
nal s
yste
ms t
o be
tter s
erve
cu
stom
ers.
2.72
3.25
114
1233
4425
017
5245
HTC
05.0
3A
chie
ve a
fam
iliar
ity w
ith o
ther
indu
strie
s tha
t hav
e re
leva
nt se
rvic
es o
r pro
duct
s to
gain
aw
aren
ess o
f the
ir ro
le in
del
iver
ing
a se
amle
ss p
rodu
ct/s
ervi
ce to
the
gues
t/cus
tom
er.
2.39
2.76
114
2341
3218
438
5319
HTC
06.0
1R
evie
w a
ll sa
fety
and
sani
tatio
n pr
oced
ures
app
licab
le to
th
e w
ork
area
to e
nsur
e a
safe
and
hea
lthy
wor
k en
viro
nmen
t for
all
indi
vidu
als.
3.05
3.52
116
1224
2654
29
3273
Satu
rday
, Aug
ust 2
4, 2
002
Page
2 o
f 4
Stat
emen
tCod
eSt
atem
entD
escr
iptio
nQ
1 Av
gQ
2 A
vg#
Rsp
sQ
1=1
Q1=
2Q
1=3
Q1=
4Q
2=1
Q2=
2Q
2=3
Q2=
4
HTC
06.0
2A
naly
ze li
fe st
yle
choi
ces r
elat
ed to
nut
ritio
n, st
ress
, and
ex
erci
se to
mea
sure
thei
r aff
ect o
n pe
rfor
man
ce in
the
care
er p
athw
ays w
ithin
hos
pita
lity
and
tour
ism
.
2.42
2.47
105
2536
1925
1148
3214
HTC
06.0
3A
naly
ze w
ork
rela
ted
chem
ical
s and
haz
ardo
us m
ater
ials
to
prev
ent h
ealth
rela
ted
prob
lem
s tha
t may
resu
lt fr
om
expo
sure
to th
ese
elem
ents
.
2.47
3.17
115
3230
2033
520
4050
HTC
06.0
4St
udy
pote
ntia
l, re
al a
nd p
erce
ived
haz
ards
to re
cogn
ize
and
impl
emen
t app
ropr
iate
safe
ty a
nd se
curit
y m
easu
res.
2.69
3.25
114
1933
2636
316
4451
HTC
06.0
5R
esea
rch
way
s to
use
secu
rity
mea
sure
s to
prot
ect
gues
ts/c
usto
mer
s, st
aff a
nd li
mit
liabi
lity.
2.66
3.33
113
1933
2833
012
5249
HTC
07.0
1Em
ploy
lead
ersh
ip a
nd te
amw
ork
skill
s to
faci
litat
e w
orkf
low
.3.
163.
4711
75
2337
520
748
62
HTC
07.0
2Le
ad o
ther
s in
task
s and
act
iviti
es to
ben
efit
the
orga
niza
tion
as a
who
le.
2.95
3.32
103
725
3734
011
4844
HTC
07.0
3Es
tabl
ish
and
mai
ntai
n ef
fect
ive
wor
king
rela
tions
hips
w
ith a
ll le
vels
of p
erso
nnel
and
oth
er d
epar
tmen
ts to
pr
ovid
e ef
fect
ive
serv
ices
to th
e gu
est/c
usto
mer
.
3.41
3.53
115
414
2869
06
4267
HTC
07.0
4R
esol
ve c
onfli
cts t
o sa
tisfy
staf
f, gu
ests
/cus
tom
ers a
nd
othe
rs.
3.35
3.73
116
613
3166
01
2986
HTC
08.0
1Ex
amin
e an
d re
view
eth
ical
and
lega
l res
pons
ibili
ties a
s th
ey re
late
to g
uest
s/cu
stom
ers a
nd e
mpl
oyee
con
duct
w
ithin
the
esta
blis
hmen
t to
mai
ntai
n hi
gh in
dust
ry
stan
dard
s.
2.67
3.39
114
2230
2636
011
4756
HTC
08.0
2Sh
ow re
gard
for e
thic
s, va
lues
, and
prin
cipl
es to
dea
l fai
rly
with
oth
ers.
3.59
3.63
111
411
1284
05
3175
HTC
08.0
3Ex
amin
e pr
ofes
sion
al a
nd w
orkp
lace
eth
ics a
nd le
gal
resp
onsi
bilit
ies t
o pr
ovid
e gu
idel
ines
for c
ondu
ct.
2.58
3.36
112
2533
1836
014
4454
HTC
08.0
4Id
entif
y w
hat e
thic
al is
sues
and
con
cern
s aff
ect a
car
eer
field
to a
id in
mak
ing
care
er c
hoic
es.
2.74
3.00
104
2024
2337
424
4432
Satu
rday
, Aug
ust 2
4, 2
002
Page
3 o
f 4
Stat
emen
tCod
eSt
atem
entD
escr
iptio
nQ
1 Av
gQ
2 A
vg#
Rsp
sQ
1=1
Q1=
2Q
1=3
Q1=
4Q
2=1
Q2=
2Q
2=3
Q2=
4
HTC
09.0
1R
esea
rch
and
revi
ew c
aree
r opt
ions
and
qua
lific
atio
ns to
ex
plor
e ca
reer
s in
the
hosp
italit
y an
d to
uris
m in
dust
ry.
2.86
2.96
107
2213
3042
522
5228
HTC
09.0
2R
evie
w in
depe
nden
tly o
wne
d fa
cilit
ies a
nd c
hain
-aff
iliat
ed
in th
e ho
spita
lity
and
tour
ism
to c
ompa
re a
nd il
lust
rate
the
adva
ntag
es a
nd d
isad
vant
ages
of w
orki
ng in
eac
h ty
pe.
2.57
2.64
108
2229
3027
639
5112
HTC
09.0
3Le
arn
step
s nec
essa
ry to
seek
, app
ly fo
r, at
tain
and
reta
in
empl
oym
ent.
3.50
3.50
107
610
1675
07
3961
HTC
09.0
4U
nder
stan
d ad
vanc
emen
t pro
cedu
res a
nd th
e pr
omot
iona
l w
ork
ladd
er w
ith th
e in
dust
ry to
pla
n ca
reer
obj
ectiv
es.
3.27
3.15
110
814
2860
117
5735
HTC
10.0
1Ex
amin
e th
e cu
stom
er se
rvic
e sk
ills r
equi
red
to b
e su
cces
sful
in th
e ho
spita
lity
and
tour
ism
indu
stry
.3.
463.
6810
56
823
680
524
76
HTC
10.0
2St
udy
diff
eren
t typ
es o
f pay
men
t use
d to
pay
for s
ervi
ces.
2.64
2.67
101
1823
3723
834
4217
2.97
3.25
4517
506
957
1199
1855
6769
018
0119
59To
tals
:
Satu
rday
, Aug
ust 2
4, 2
002
Page
4 o
f 4
Path
way
Res
pons
eR
atin
gs o
f "D
on't
Kno
w"
are
not i
nclu
ded
in th
is re
port.
Que
stio
n #1
: Is
the
know
ledg
e an
d sk
ill st
atem
ent c
omm
on to
all
occu
patio
ns w
ithin
the
path
way
?
Que
stio
n #2
: Is
the
know
ledg
e an
d sk
ill st
atem
ent i
mpo
rtant
to
wor
kpla
ce s
ucce
ss a
nd/o
r fur
ther
ed
ucat
ion?
Stat
emen
tCod
eSt
atem
entD
escr
iptio
nQ
1 Av
gQ
2 A
vg#
Rsp
sQ
1=1
Q1=
2Q
1=3
Q1=
4Q
2=1
Q2=
2Q
2=3
Q2=
4Pa
thw
ay:
Res
taur
ants
and
Foo
d &
Bev
erag
e Se
rvic
esC
lust
er:
Hos
pita
lity
and
Tou
rism
HTP
A01
.01
Exam
ine
and
revi
ew e
thic
al a
nd le
gal r
espo
nsib
ilitie
s as
they
rela
te to
gue
sts,
empl
oyee
s and
con
duct
with
in th
e es
tabl
ishm
ent t
o m
aint
ain
high
indu
stry
stan
dard
s.
3.06
3.35
312
95
150
412
15
HTP
A02
.01
Rev
iew
all
safe
ty a
nd sa
nita
tion
proc
edur
es a
pplic
able
to
the
wor
k ar
ea to
supe
rvis
e st
aff i
n pr
oper
sani
tatio
n an
d em
erge
ncy
resp
onse
beh
avio
rs.
3.42
3.64
331
48
200
28
23
HTP
A03
.01
Exam
ine
the
com
pany
's st
anda
rd o
pera
ting
proc
edur
es to
de
term
ine
the
crite
ria fo
r foo
d pr
epar
atio
n.2.
973.
4134
56
815
04
1218
HTP
A04
.01
Man
age
and
use
basi
c re
adin
g, w
ritin
g, a
nd m
athe
mat
ical
sk
ills f
or fo
od p
rodu
ctio
n an
d gu
est s
ervi
ces t
o pr
ovid
e a
posi
tive
gues
t exp
erie
nce.
3.53
3.65
341
45
240
28
24
HTP
A04
.02
Stud
y an
d sy
nthe
size
info
rmat
ion
from
soci
al d
iver
sity
and
ge
ogra
phic
al st
udie
s to
appl
y to
cus
tom
er se
rvic
e.2.
842.
9432
46
139
09
167
HTP
A05
.01
Inte
grat
e lis
teni
ng, w
ritin
g, a
nd sp
eaki
ng sk
ills t
o en
hanc
e op
erat
ions
and
gue
st sa
tisfa
ctio
n.3.
533.
6534
13
723
02
824
HTP
A06
.01
Rev
iew
man
ager
ial s
kills
requ
ired
to m
ake
staf
fing
deci
sion
s whi
le fo
llow
ing
indu
stry
stan
dard
s.2.
683.
2631
312
88
03
1711
HTP
A07
.01
Res
earc
h co
sts,
pric
ing,
and
mar
ket d
eman
ds to
man
age
prof
itabi
lity
and
impl
emen
t eff
ectiv
e m
arke
ting
stra
tegi
es.
2.56
3.50
326
910
70
310
19
HTP
A07
.02
Man
age
unex
pect
ed si
tuat
ions
to e
nsur
e co
ntin
uity
of
qual
ity se
rvic
e.3.
253.
3132
24
1016
05
1215
HTP
A08
.01
Exam
ine
type
s of c
ompu
teriz
ed sy
stem
s use
d to
man
age
food
serv
ice
oper
atio
ns a
nd g
uest
serv
ice.
2.59
3.06
326
811
70
422
6
HTP
A08
.02
Res
earc
h an
d ev
alua
te re
sour
ces f
or fo
od se
rvic
es a
nd b
ar
oper
atio
ns to
upd
ate
or e
nhan
ce in
dust
ry st
anda
rds.
2.53
2.94
345
139
70
526
3
Satu
rday
, Aug
ust 2
4, 2
002
Page
1 o
f 6
Stat
emen
tCod
eSt
atem
entD
escr
iptio
nQ
1 Av
gQ
2 A
vg#
Rsp
sQ
1=1
Q1=
2Q
1=3
Q1=
4Q
2=1
Q2=
2Q
2=3
Q2=
4
HTP
A09
.01
Exam
ine
the
com
pany
’s st
anda
rd o
pera
ting
proc
edur
es
rela
ted
to fo
od a
nd b
ever
age
prod
uctio
n an
d gu
est s
ervi
ce
to m
easu
re e
ffec
tiven
ess.
2.84
3.25
324
97
121
217
12
HTP
A10
.01
Res
earc
h an
d re
view
car
eer o
ptio
ns a
nd q
ualif
icat
ions
in
the
rest
aura
nt a
nd fo
od se
rvic
e in
dust
ry.
3.15
3.21
333
59
160
516
12
Path
way
:Lo
dgin
gC
lust
er:
Hos
pita
lity
and
Tou
rism
HTP
B01
.01
Sum
mar
ize
the
uses
of v
ario
us ty
pes o
f te
leco
mm
unic
atio
ns e
quip
men
t fou
nd a
t lod
ging
faci
litie
s to
opt
imiz
e gu
est s
ervi
ce.
2.71
2.87
386
1011
112
719
9
HTP
B02
.01
Rev
iew
cus
tom
er/e
mpl
oyee
act
iviti
es to
est
ablis
h ho
usek
eepi
ng st
anda
rds.
2.64
3.15
393
1612
81
418
15
HTP
B02
.02
Und
erst
and
how
a st
affin
g gu
ide
is u
sed
to sc
hedu
le
vario
us st
aff p
ositi
ons t
o as
sure
gue
st sa
tisfa
ctio
n.2.
843.
1838
212
1410
02
1518
HTP
B02
.03
Expl
ain
how
hou
seke
epin
g m
anag
es in
vent
orie
s to
mai
ntai
n ad
equa
te q
uant
ities
of b
oth
recy
cled
and
non
-re
cycl
ed it
ems.
2.10
2.67
3913
147
53
1019
6
HTP
B02
.04
Out
line
the
fact
ors t
o co
nsid
er w
hen
dete
rmin
ing
the
size
of
an
annu
al li
nen
purc
hase
to m
aint
ain
desi
red
quan
titie
s ba
sed
on v
aryi
ng o
ccup
ancy
leve
ls.
2.18
2.82
3811
156
63
718
9
HTP
B02
.05
Expl
ain
how
a st
atus
repo
rt is
use
d to
ens
ure
hous
ekee
ping
st
anda
rds.
2.28
3.00
398
187
62
519
12
HTP
B02
.06
Sum
mar
ize
the
impo
rtanc
e of
hou
seke
epin
g st
anda
rds t
o as
sure
gue
st sa
tisfa
ctio
n.2.
823.
4139
315
714
03
1322
HTP
B03
.01
Res
earc
h th
e m
ajor
dut
ies a
nd q
ualif
icat
ions
for
man
ager
ial p
ositi
ons c
omm
on to
bac
k of
hou
se o
pera
tions
in
man
y ty
pes o
f lod
ging
ope
ratio
ns to
cre
ate
a m
enu
of
care
er o
ppor
tuni
ties
2.62
3.24
377
814
80
518
14
Satu
rday
, Aug
ust 2
4, 2
002
Page
2 o
f 6
Stat
emen
tCod
eSt
atem
entD
escr
iptio
nQ
1 Av
gQ
2 A
vg#
Rsp
sQ
1=1
Q1=
2Q
1=3
Q1=
4Q
2=1
Q2=
2Q
2=3
Q2=
4
HTP
B03
.02
Res
earc
h th
e m
ajor
dut
ies a
nd q
ualif
icat
ions
for
man
ager
ial p
ositi
ons c
omm
on to
fron
t end
ope
ratio
ns in
m
any
lodg
ing
oper
atio
ns to
cre
ate
a m
enu
of c
aree
r op
portu
nitie
s.
2.63
3.21
387
815
80
618
14
HTP
B03
.03
Res
earc
h th
e m
ajor
dut
ies a
nd q
ualif
icat
ions
for
man
ager
ial p
ositi
ons c
omm
on to
bac
k of
hou
se o
pera
tions
in
man
y ty
pes o
f lod
ging
ope
ratio
ns to
cre
ate
a m
enu
of
care
er o
ppor
tuni
ties.
2.61
3.08
387
914
80
721
10
HTP
B03
.04
Rev
iew
inde
pend
ently
ow
ned
lodg
ing
faci
litie
s and
cha
in-
affil
iate
d to
com
pare
and
illu
stra
te th
e ad
vant
ages
and
di
sadv
anta
ges o
f eac
h.
2.46
2.62
398
148
96
722
4
HTP
B03
.05
Ana
lyze
the
func
tions
per
form
ed b
y di
ffer
ent d
ivis
ions
and
de
partm
ents
with
in a
lodg
ing
oper
atio
n to
vis
ualiz
e th
e in
tera
ctio
n of
all
area
s.
3.08
3.28
394
514
160
416
18
HTP
B04
.01
Man
age
gues
t reg
istra
tion,
rate
and
room
ass
ignm
ents
to
com
ply
with
lodg
ing
faci
lity
guid
elin
es.
2.66
3.37
385
148
111
217
18
HTP
B04
.02
Inte
rpre
t the
dut
ies a
nd re
spon
sibi
litie
s of a
ll an
cilla
ry
gues
t ser
vice
per
sonn
el to
dev
elop
an
awar
enes
s of t
he
orga
niza
tiona
l sys
tem
.
2.60
3.11
356
815
60
423
8
HTP
B04
.03
Stud
y ch
eck-
out p
roce
dure
s for
dep
artin
g gu
ests
to
min
imiz
e er
rors
and
incl
ude
all t
ypes
of p
aym
ents
.2.
423.
2638
813
107
12
2114
HTP
B04
.04
Inte
rpre
t the
dut
ies a
nd re
spon
sibi
litie
s of a
ll an
cilla
ry
gues
t ser
vice
per
sonn
el to
dev
elop
an
awar
enes
s of t
he
orga
niza
tiona
l sys
tem
.
2.49
2.91
355
1410
62
620
7
HTP
B05
.01
Und
erst
and
how
rese
rvat
ion
proc
edur
es a
re u
sed
to m
eet
gues
t nee
ds a
nd m
axim
ize
occu
panc
y.2.
633.
4238
513
119
12
1123
HTP
B06
.01
Und
erst
and
how
key
con
trol p
roce
dure
s are
use
d to
pro
tect
gu
est a
nd m
inim
ize
risks
.2.
973.
5439
67
818
05
826
HTP
B06
.02
Expl
ain
how
cas
h co
ntro
l pro
cedu
res a
re u
sed
to p
rote
ct
fund
s.2.
733.
4937
510
1210
03
1321
Satu
rday
, Aug
ust 2
4, 2
002
Page
3 o
f 6
Stat
emen
tCod
eSt
atem
entD
escr
iptio
nQ
1 Av
gQ
2 A
vg#
Rsp
sQ
1=1
Q1=
2Q
1=3
Q1=
4Q
2=1
Q2=
2Q
2=3
Q2=
4
HTP
B06
.03
Expl
ain
how
gue
sts a
nd p
rope
rty a
re p
rote
cted
to m
inim
ize
loss
es o
r lia
bilit
ies.
3.13
3.50
383
96
200
313
22
Path
way
:Tr
avel
& T
ouri
smC
lust
er:
Hos
pita
lity
and
Tou
rism
HTP
C01
.01
Empl
oy g
eogr
aphy
skill
s to
navi
gate
tim
es z
ones
, sea
sons
, do
mes
tic a
nd in
tern
atio
nal m
aps i
n cr
eatin
g or
enh
anci
ng
trave
l.
2.72
2.88
439
108
164
1016
13
HTP
C01
.02
Empl
oy u
nit a
nd ti
me
conv
ersi
ons s
kills
to d
evel
op
sche
dule
s, an
d co
mpu
te c
ost,
dist
ance
and
tim
e (in
clud
ing
trave
l tim
e) fa
ctor
s.
2.45
2.88
4014
68
124
915
12
HTP
C02
.01
Stud
y di
ffer
ence
s in
lang
uage
, cul
ture
and
beh
avio
r to
achi
eve
an a
war
enes
s of c
ultu
ral d
iver
sity
.2.
743.
1443
612
1213
08
2114
HTP
C03
.01
Stud
y po
tent
ial,
real
and
per
ceiv
ed h
azar
ds to
reco
gniz
e an
d im
plem
ent a
ppro
pria
te sa
fety
and
secu
rity
mea
sure
s.2.
683.
1541
811
814
010
1516
HTP
C03
.02
Res
earc
h an
d cr
eate
a re
sour
ce b
ase
usin
g al
tern
ativ
e pl
ans,
proa
ctiv
e, a
nd re
activ
e so
lutio
ns to
man
age
any
emer
genc
y si
tuat
ion.
2.48
3.12
4211
1011
103
420
15
HTP
C03
.03
Rev
iew
safe
ty a
nd se
curit
y is
sues
to e
stab
lish
proc
edur
es
for c
usto
mer
edu
catio
n.2.
613.
0541
811
1111
29
1515
HTP
C04
.01
Ach
ieve
a fa
mili
arity
with
acr
onym
s, ab
brev
iatio
ns, a
nd
defin
ition
s of t
erm
inol
ogy
to c
omm
unic
ate
with
in t
he
tour
ism
indu
stry
.
3.19
3.24
424
610
221
519
17
HTP
C04
.02
Atta
in a
fam
iliar
ity w
ith d
iver
se tr
ansp
orta
tion,
lodg
ing,
cr
uise
and
food
serv
ice
optio
ns to
pro
duce
a c
usto
miz
ed
prod
uct.
2.98
3.22
412
1310
161
519
16
HTP
C04
.03
Ach
ieve
fam
iliar
ity w
ith o
ther
indu
strie
s tha
t hav
e pr
oduc
ts o
r ser
vice
s rel
evan
t to
a to
uris
m p
acka
ge to
gai
n aw
aren
ess o
f the
ir ro
le a
nd th
e to
uris
m p
rovi
der's
role
in
deliv
erin
g a
seam
less
pro
duct
to a
cus
tom
er.
2.88
3.05
424
1211
153
619
14
HTP
C04
.04
Ach
ieve
a k
now
ledg
e of
the
com
mun
ity e
lem
ents
ess
entia
l to
mai
ntai
n co
oper
ativ
e to
uris
m d
evel
opm
ent e
ffor
ts.
2.67
3.17
425
1315
90
917
16
Satu
rday
, Aug
ust 2
4, 2
002
Page
4 o
f 6
Stat
emen
tCod
eSt
atem
entD
escr
iptio
nQ
1 Av
gQ
2 A
vg#
Rsp
sQ
1=1
Q1=
2Q
1=3
Q1=
4Q
2=1
Q2=
2Q
2=3
Q2=
4
HTP
C05
.01
Mat
ch c
usto
mer
nee
ds, w
ants
and
exp
ecta
tions
to th
e tra
vel p
rodu
ct to
inte
grat
e in
tang
ible
and
dis
cret
iona
ry
trave
l opt
ions
.
3.05
3.38
401
1113
152
215
21
HTP
C05
.02
Stud
y th
e va
rious
mar
ket s
ub-s
ecto
rs a
nd th
e ge
nera
l in
tere
sts o
f eac
h to
des
ign
tour
ism
pro
mot
iona
l pac
kage
s.2.
463.
1539
713
136
05
2311
HTP
C05
.03
Eval
uate
var
ious
com
mun
icat
ion
tech
niqu
es a
nd m
edia
ve
nues
and
sele
ct th
e m
ost e
ffec
tive
man
ner t
o co
nvey
in
form
atio
n to
a ta
rget
aud
ienc
e su
ch a
s the
pro
spec
tive
cust
omer
, the
gen
eral
pub
lic, a
dis
grun
tled
cust
omer
or a
sp
ecia
l nee
ds p
opul
atio
n.
2.81
3.26
425
1015
120
521
16
Path
way
:R
ecre
atio
n, A
mus
emen
ts &
Att
ract
ions
Clu
ster
:H
ospi
talit
y an
d T
ouri
smH
TPD
01.0
1Ex
plor
e th
e ty
pes,
stru
ctur
e, a
nd c
aree
r opp
ortu
nitie
s of t
he
dive
rse
oper
atio
nal u
nits
in th
e pa
thw
ay.
3.08
3.08
132
14
60
110
2
HTP
D01
.02
Stud
y ad
mis
sion
pro
cedu
res a
nd tr
affic
con
trol i
ssue
s to
man
age
and
cont
rol p
eopl
e, g
roup
s, an
d ve
hicl
es.
2.77
3.31
132
50
61
14
7
HTP
D01
.03
Eval
uate
the
uniq
ue o
pera
tiona
l dep
artm
ents
in e
ach
segm
ent t
o ga
in k
now
ledg
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Section VIII – Assessment Protocol Certification Protocol
Deliverable #7 Title: Protocol for Career Clusters Assessment 8/5/2002 4:00 PM Definition of Career Clusters Assessment Assessment, within the context of the Career Clusters Initiative, is defined as a measurement of what a learner should know and be able to do. The academic and technical knowledge and skills common to all occupations and pathways within a single cluster are initially addressed in the Career Clusters Initiative. Each cluster measures or assesses a learner’s knowledge and skills related to the cluster. Purpose of the Protocol for Career Clusters Assessments The purpose of this document is to provide:
• Minimum criteria for selecting existing assessment instruments that align to the academic and technical knowledge and skills identified for each cluster.
• Minimum criteria for developing new assessment instruments that align to the academic and technical knowledge and skills identified for each cluster.
• Minimum criteria for validating and determining reliability of assessment instruments.
Functions of Career Clusters Assessment Career Cluster Assessment serves to
• measure (assess) student achievement, both cognitive and performance, in areas of academic and technical knowledge and skills for each cluster
• provide the basis for a transportable, industry-endorsed certification.
Operational Guidelines for Career Clusters Assessment This protocol includes minimum criteria/expectations career cluster designers need to apply in the selection/development of assessment modalities. Career clusters assessment: CONTENT
• measures all 10 Foundation knowledge and skills. • customizes context of questions and applications to individual clusters. • reflects a high degree of specificity of measurable knowledge and skills. • aligns to academic standards. • connects to post high school standards and competencies. • is consistent with Perkins data-quality criteria.
FORM
• combines a minimum of two modalities: cognitive and performance. • includes an item bank that can accommodate multiple applications. • reflects quality design and clear formats.
APPLICATIONS AND USES
• offers diagnostic feedback to the learner. • provides added value to the user (employer, post high school); not required for employment. • affords portability of results. • provides cues for instruction.
3/11/02 2
ADMINISTRATION • validates identity of test takers through a secure system. • affords flexible administration, e.g. single assessment per foundation cluster topic or combination
of topics. • provides flexible timing for administration. • affords no cost or low cost to students. • includes an affordable, user-friendly process to cover administrative costs. • reflects an administration process that is as consistent as possible with other career cluster
assessments. • includes an affordable, user-friendly maintenance process.
VALIDITY AND RELIABILITY
• uses consistent, reliable, and technically strong elements. • is recognized by business and industry. • is recognized by post high school education and training.
Deliverable #8 Title: Protocol for Career Clusters Certification 8/23/2002 2:28 PM
Definition of Career Clusters Certification Certification, within the context of the States’ Career Clusters Initiative, documents learner achievement of the academic and technical knowledge and skills common to all pathways and occupations within a cluster. It is based on valid and reliable assessments. A certificate is recognized by employers, secondary education, and post high school education as “value added to the admissions process to further education, immediate employment process, and/or to employment advancement”. Purposes of the Protocol for Careers Cluster Certification The purposes of this document are to provide:
• Minimum criteria for selecting existing certification programs that align to the academic and technical knowledge and skills identified for each cluster.
• Minimum criteria for developing new certification programs that align to the academic and technical knowledge and skills identified for each cluster.
• Minimum criteria for determining the value of a certification program.
Functions of Career Clusters Certification Career Cluster Certification serves to provide a consistent, transportable method of documenting learner achievement of a Career Cluster’s validated academic and technical knowledge and skills. The system is based on valid and reliable assessments. Operational Guidelines for Career Clusters Certification This protocol includes minimum criteria/expectations career cluster designers need to apply in the selection/development of certification processes. Career clusters certification:
• Defines the purpose and scope of the certificate. • Bases issue of the certificate on assessed learner proficiencies and competencies related to a
Career Cluster’s validated academic and technical knowledge and skills. • Requires learner to meet the assessment benchmark identified. • Informs the public concerning the knowledge and skills of the certificate holder. • Indicates date of issue on the certificate. • Issues certificate from the State (State Director of Career-Technical Education or appropriate
designee) if the issuing organization is a secondary or post secondary education institution. • Issues certificate from the CEO (or an appropriate designee) of an issuing professional
organization/agency/institution/company. • Requires issuing organization to maintain a database (state and/or national) of certificate holders
based on the respective term of renewal.
Revised June 2003www.careerclusters.org
National Association of State Directors
of Career Technical Education Consortium