Cannes Lions 2014 Recap

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Transcript of Cannes Lions 2014 Recap

  • 1. 2014 RECAP WHO WON BIG AND HOW DID THEY DO IT?
  • 2. THE 4 BIG TRENDS DATA & TECHNOLOGY SELFIE & THE POWER OF ME STORYTELLING PRODUCT INNOVATION
  • 3. MAGIC OF FLYING BRITISH AIRWAYS Ogilvy & Mather London
  • 4. SORRY, I SPENT IT ON MYSELF HARVEY NICHOLS adam&eveDDB, London, UK
  • 5. THE FACE OF WINTER OLYMPICS SOCHI 3D SELFIES Asif Khan & MegaFon
  • 6. GUILT TRIPS V/LINE McCANN Australia
  • 7. THE EPIC SPLIT VOLVO Forsman Bodenfors, Sweden
  • 8. THE 4 BIG TRENDS DATA & TECHNOLOGY SELFIE & THE POWER OF ME STORYTELLING PRODUCT INNOVATION
  • 9. BIG EMOTION IDEAS have never been so important. CRAFT has never been so good. Fundamental ingredient: A GREAT STORY