Cannes Lions 2011 Winners

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Transcript of Cannes Lions 2011 Winners

Page 1: Cannes Lions 2011 Winners

PR

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Grand Prix

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Gold

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Brand: IBMAgency: Ogilvy, New York City, NY

Industry: Professional & Public servicesMedia: Promotion & Event

Chief Creative Officer: Steve SimpsonExecutive Creative Director: Susan WestreCreative Director: Mark Girand, DavidKorchin, Jason Marks, MichaelPaterson, Steve Simpson, Susan WestreCopywriter: Mark Girand, StevenSchroth, Niels WestraArt Director: Miles Gilbert, Michael PatersonDirector: Paul Bozymowski

Gold PRWatson

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Page 7: Cannes Lions 2011 Winners

Brand: AIDS AwarenessAgency: TBWA, New York City, NY

Industry: Public interest & Non-profitMedia: Cyber

Chief Creative Officer: Mark FigliuloCreative Director: JoshDiMarcantonio, Jonathan Marshall, EricStevens, Lisa TopolCopywriter: Josh DiMarcantonio, JonathanMarshall, Ani MunozArt Director: Isabella Castano, Eric StevensPhotography: Indrani, Markus KlinkoDirector: Earle Sebastian

Gold PRDigital Death

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Page 8: Cannes Lions 2011 Winners

Brand: Mercedes-BenzAgency: Jung von Matt, Hamburg

Industry: Automotive & ServicesMedia: Promotion & Event

Chief Creative Officer: ArminJochum, Goetz Ulmer, Thimoteus WagnerCopywriter: Georg Baur, Torben OttenArt Director: Tilman GossnerPhotography: Stefan Gburek

Gold PRTramp A Benz

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Page 11: Cannes Lions 2011 Winners

Brand: ChevroletAgency: BBDO, Bogotá

Industry: Automotive & ServicesMedia: Promotion & Event

Chief Creative Officer: HugoCorredor, Giovanni MartinezCopywriter: Daniel Mosquera, AndresNoratoArt Director: Claudia Murillo

Gold PRTaxi Drivers' University

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Page 13: Cannes Lions 2011 Winners

Brand: ElectroluxAgency: Prime & United Minds, Stockholm

Industry: House, Garden & PetsMedia: Promotion & Event

Executive Creative Director: Tom BeckmanCreative Director: Jonas BodinCopywriter: Devi Brunson, Carl FredrikHoltermannArt Director: Carl FredrikHoltermann, Fredrik Olsson

Gold PRVac From The Sea

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Silver

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Brand: Israel Aids Task ForceAgency: Y&R, Tel-Aviv

Industry: Public interest & Non-profitMedia: Radio

Chief Creative Officer: Gideon AmichayExecutive Creative Director: Tzur GolanCreative Director: Gideon Amichay, AmitGal, Tzur GolanCopywriter: Shirley Bahar, Orit Bar-Niv, OritBar NivArt Director: Shirley Eva Bahar

Silver PRGet Tested Project

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Page 17: Cannes Lions 2011 Winners

Brand: IBMAgency: Ogilvy, New York City, NY

Industry: Professional & Public servicesMedia: Promotion & Event

Chief Creative Officer: Steve SimpsonExecutive Creative Director: Susan WestreCreative Director: Mark Girand, DavidKorchin, Jason Marks, MichaelPaterson, Steve Simpson, Susan WestreCopywriter: Mark Girand, StevenSchroth, Niels WestraArt Director: Miles Gilbert, Michael PatersonDirector: Paul Bozymowski

Silver PRWatson

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Page 18: Cannes Lions 2011 Winners

Brand: GilletteAgency: BBDO, Mumbai

Industry: House, Garden & PetsMedia: Promotion & Event

Executive Creative Director: Rajdeepak DasCreative Director: Rajdeepak Das, JosyPaul, Rajesh SaathiCopywriter: Rajdeepak Das, JosyPaul, Rajesh Saathi, Pashyn SethnaArt Director: Rajdeepak Das, SagarJadhav, Nawin Nandakumar, ManasiSankhe, Sandeep SawantPhotography: Sandeep BargeDirector: Rajesh Saathi

Silver PRShave Sutra

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Page 22: Cannes Lions 2011 Winners

Brand: Japan Maritime Self-Defense ForceAgency: Hakuhodo, Tokyo

Industry: Corporate self-promoMedia: Promotion & Event

Creative Director: Shota Hatanaka, KentaIkomaCopywriter: Kenta IkomaArt Director: Junichi KurataPhotography: Hiroki OguriDirector: Yukako Nomura, Waki Rokutan

Silver PRSalute Trainer

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Bronze

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Brand: RomAgency: McCann Erickson, Bucharest

Industry: Confectionery & SnacksMedia: Promotion & EventPublished: Nov., 2010

Executive Creative Director: CatalinDobre, Dinu PanescuCreative Director: Adrian BotanCopywriter: Florin FloreaArt Director: Andra Badea, IonutCojocaru, Laurentiu Stere

Bronze PRAmerican Rom

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Page 35: Cannes Lions 2011 Winners

Brand: AtzumAgency: Y&R, Tel-Aviv

Industry: Public interest & Non-profitMedia: Promotion & EventPublished: Aug., 2010

Chief Creative Officer: Gideon AmichayExecutive Creative Director: TzurGolan, Zeev RavidCreative Director: Sagi Blumberg, RoyCohen, Yariv TwigCopywriter: Liron Ben-Yacov, OrenMeir, Sharon RefaelArt Director: Gil Aviyam, Dan KashaniPhotography: Eyal Nevo, Uriel SinaiDirector: Roy Shalem

Bronze PRWomen For Sale

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Page 38: Cannes Lions 2011 Winners

Brand: AtzumAgency: Y&R, Tel-Aviv

Industry: Public interest & Non-profitMedia: Promotion & EventPublished: Aug., 2010

Chief Creative Officer: Gideon AmichayExecutive Creative Director: TzurGolan, Zeev RavidCreative Director: Sagi Blumberg, RoyCohen, Yariv TwigCopywriter: Liron Ben-Yacov, OrenMeir, Sharon RefaelArt Director: Gil Aviyam, Dan KashaniPhotography: Eyal Nevo, Uriel SinaiDirector: Roy Shalem

Bronze PRWomen For Sale

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Page 39: Cannes Lions 2011 Winners

Brand: Shangri La Hotels & ResortsAgency: Ogilvy, hongkong

Industry: Transport & TourismMedia: Promotion & Event

Executive Creative Director: SandyChan, Simon HandfordCreative Director: Pierre DesfretierCopywriter: Kwei Chee Lam, EdgardMontjean, Troy SullivanArt Director: Pierre Desfretier, GenevieveHardyDirector: Bruno Aveillan

Bronze PRInside Out

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