Canadian Jeweller Magazine - June/July 2013

CANADIAN JEWELLER

Mag.

048. ALL THAT GLITTERSYOUR GUIDE TO CANADIANJEWELLERY EXPOS TORONTO

075. WHAT HAPPENED IN VEGAS THE NEW AND NOTABLE FROM JCK

098. AU NATUREL JEWELLERY’S TAKE ON MOTHER NATURE

EN FRANÇAIS072. LES MÉDIAS SOCIAUX ET LES BIJOUTERIES

135thANNIVERSARY

countdown to our

SCAN ME TO GOTO OUR WEBSITE

P U B L I C A T I O N S M A I L 4 0 6 7 8 0 0 0 | 6 0 B L O O R S T R E E T W E S T S U I T E 1 1 0 6 , T O R O N T O O N , M 4 W 3 B 8 | $ 2 5

STEFANIE BERANI

DESIGNED TO INSPIRE BERANI JEWELLERY DESIGN

084.

The independent voice of the Canadian jewelleryindustry since 1879

JUNE/JULY 2013Mag.

The Official Magazine of the Canadian Jewellery Tradeshows

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CGTA Toronto Booth 7529August 11-14

CGTA Toronto Booth 7529August 11-14

CJ Expo Toronto August 11-13


CJ Expo Edmonton August 16-18


CGTA EdmontonBooth 4417

August 18-21

CGTA EdmontonBooth 4417 August 18-21

Expo Prestige, Montreal

August 26-28


August 26-28


MONTRES SUISSE SWISS WATCHES

CANAMEXw w w.v a l a n g i n . c o m

Jewellery AccessoriesHall 5D

Silver JewelleryHalls 5B & 5C

Hong Kong PavilionHalls 1A, 1B & 1C

Antique & VintageJewellery,

Convention HallHong Kong Premier Pavilion

Halls 1D & 1E

International PremierPavilion Halls 3B & 3C

Hong Kong PavilionHalls 3C, 3D & 3E

Harbour RoadEntranceExpo Drive Entrance

Grand Foyer

International Fine JewelleryHalls 3F & 3G

Fine DesignPavilionGrand Hall

Asian Fine JewelleryHalls 5F & 5G

Pearl Jewellery, Silver Jewellery& Finished Jewellery Hall 5E

Packaging,Tools &

EquipmentHall 11

DiamondsHalls 9 &11

DiamondsHalls 5 & 7

PearlsHall 1

GemstonesHalls 3, 6, 8 & 10

Fine GemPavilion

Hall 9

Hall 2

Designer Avenue Mezzanine 2

Silver Jewellery Mezzanine 4

Harbour RoadEntrance

Grand Foyer

Expo Drive Entrance

Grand Hall

Halls 5B & 5C

Hall 5D

Halls 3B & 3C Halls 3C, 3D & 3E

Halls 1D & 1E Convention Hall

Halls 5F & 5GHall 5E

Halls 3F & 3G

Halls 1A, 1B & 1CMezzanine 2

Hall 1 Concourse

Mezzanine 4

Hall 11 Halls 9 & 11 Halls 5 & 7

Halls 3, 6, 8 & 10

Hall 9

Hall 2

Hall 1

Jadeite Gallery Hall 1 Concourse

Jewellery AccessoriesHall 5D

Silver JewelleryHalls 5B & 5C

Hong Kong PavilionHalls 1A, 1B & 1C

Antique & VintageJewellery,

Convention HallHong Kong Premier Pavilion

Halls 1D & 1E

International PremierPavilion Halls 3B & 3C

Hong Kong PavilionHalls 3C, 3D & 3E

Harbour RoadEntranceExpo Drive Entrance

Grand Foyer

International Fine JewelleryHalls 3F & 3G

Fine DesignPavilionGrand Hall

Asian Fine JewelleryHalls 5F & 5G

Pearl Jewellery, Silver Jewellery& Finished Jewellery Hall 5E

Packaging,Tools &

EquipmentHall 11

DiamondsHalls 9 &11

DiamondsHalls 5 & 7

PearlsHall 1

GemstonesHalls 3, 6, 8 & 10

Fine GemPavilion

Hall 9

Hall 2

Designer Avenue Mezzanine 2

Silver Jewellery Mezzanine 4

Harbour RoadEntrance

Grand Foyer

Expo Drive Entrance

Grand Hall

Halls 5B & 5C

Hall 5D

Halls 3B & 3C Halls 3C, 3D & 3E

Halls 1D & 1E Convention Hall

Halls 5F & 5GHall 5E

Halls 3F & 3G

Halls 1A, 1B & 1CMezzanine 2

Hall 1 Concourse

Mezzanine 4

Hall 11 Halls 9 & 11 Halls 5 & 7

Halls 3, 6, 8 & 10

Hall 9

Hall 2

Hall 1

Jadeite Gallery Hall 1 Concourse

Over 3,500 exhibitors from 48 countries & regions

Around 52,000 buyers from 156 countries & regions

Up to 135,000 square metres of exhibition space

SEPTEMBERHong Kong Jewellery & Gem Fair

Theme Pavilion Highlights:The FINE DESIGN PAVILION hosts over 70 internationally renowned jewellery companies, bringing to the city exquisite jewellery set with luxurious and rare diamonds, gemstones and pearls, as well as top-quality bejewelled watches, invaluable antique and estate jewellery and other timepieces and exclusive one-offs from around the world.

The FINE GEM PAVILION is dedicated to the world’s finest loose diamonds, pearls and gemstones. Almost 50 esteemed exhibitors from around the world will display a variety of loose gems of the highest quality.

The HONG KONG PREMIER PAVILION is the perfect setting to show what Hong Kong has to offer to the world’s luxury markets as a jewellery powerhouse. It features over 40 of the city’s brightest brands in a prestigious and elegant setting befitting their exquisite masterpieces.

The INTERNATIONAL PREMIER PAVILION features around 60 prestigious international jewellery companies presenting prominent jewellery brands and their latest collections.

Theme pavilions housed in two world-class venues:

AsiaWorld-Expo• Gemstones• Diamonds• Pearls• Packaging, Tools & Equipment• Fine Gem Pavilion

Hong Kong Convention & Exhibition Centre• Hong Kong Pavilion• Hong Kong Premier Pavilion• International Premier Pavilion• Fine Design Pavilion• Silver Jewellery• Jadeite Gallery• Designer Avenue• Jewellery Accessories• Pearl Jewellery & Finished

Jewellery• Asian Fine Jewellery• International Fine Jewellery• Antique & Vintage Jewellery

AsiaWorld-Expo

Hong Kong Convention & Exhibition Centre

www.JewelleryNetAsia.com

The WORLD’SNUMBER ONEFine Jewellery Event

SEPTEMBERHong Kong Jewellery & Gem Fair

11 - 15 September 2013AsiaWorld-Expo • Hong KongDiamonds, Gemstones, Pearls, Equipment and Packaging

13 - 17 September 2013Hong Kong Convention & Exhibition CentreFine Finished Jewellery

UBM Asia Ltd17/F, China Resources Building,26 Harbour Road, Wanchai, Hong KongTel : (852) 2585 6127 / 2516 2157Fax : (852) 3749 7344Email : [email protected]

9JG13_DPS 18x10.875inch_EN.indd 1 04/06/2013 2:49 PM

Olivier Felicio Publisher / [email protected] Holden Associate Publisher / [email protected]

Janine Druery Editor / [email protected] Malcolm Brown Art Director / [email protected] Irina Lytchak Assistant Editor / [email protected] Torrefranca Editorial Intern / [email protected]

Erin Booth Production Manager / [email protected] Cory Boisselle Chief Executive Officer / [email protected] Crawford Chief Marketing Officer / [email protected] Seth Controller & Operations / [email protected] Poredos Creative Business Coordinator / [email protected]

SALESLucy Holden

Jeff Yamaguchi

Deborah Taylor

Jason Cawley

CIRCULATIONGarth Atkinson

Head Office

Montreal Office

Associate Publishertel. (416) 203-7900 ext. 6117email [email protected]

Advertising Salestel. (416) 203-7900 ext. 6122 email [email protected]

Advertising Sales tel. (416) 203-7900 ext. 6136email [email protected]

Advertising Sales tel. (416) 203-7900 ext. 6134email [email protected]

PUBLICATION PARTNERS 345 Kingston Road, Suite 101Pickering, Ontario L1V 1A1toll free 1-877-547-2246email [email protected]

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2348 Lucerne, Suite 230, Mont-Royal, Quebec H3R 2J8tel. (514) 381-5196 fax (514) 381-6223 toll free 1-888-358-8186 ext. 6117

S U B S C R I P T I O N R A T E S

Canada — one year, $185; two years, $175; three years $160. United States — one year, US$205. Foreign — one year US$205 (Subscriptions include

Buyers’ Guide issues.) 8% P.S.T. for Newfoundland, New Brunswick and Nova Scotia residents. Single copies — $25; Buyers’ Guide $40.

Bulk rate (Canada only, for six or more subscriptions) — $17.50 per subscription per year.

C H A N G E O F A D D R E S S

email: [email protected] telephone: 1-877-547-2246 fax: 905-509-0735

or send your cover label and new address to Canadian Jeweller c/o Publication Partners, 345 Kingston Road, Suite 101, Pickering, ON Canada L1V 1A1

Published by The RGM Group.

Canada Post Canadian Publications Mail Sales Product Agreement No. 40678000. The publisher does not assume responsibility for the contents of any advertisement; any and all repre-

sentations or warranties made in such advertising are those of the advertiser and not of the publisher. The publisher is not liable to any advertiser for any misprints in advertising not the

fault of the publisher and in such an event the limit of the publisher’s liability shall not exceed the amount of the publisher’s charge for such advertising. No portion of this publication may

be reproduced, in all or in part, without the express written permission of the publisher. Canadian Jeweller magazine is pleased to review unsolicited submissions for editorial consideration

under the following conditions: all material submitted for editorial consideration (photographs, illustrations, written text in electronic or hard copy format) may be used by Canadian Jewel-

ler and its affiliates for editorial purposes in any media (whether printed, electronic, internet, disc, etc.) without the consent of, or the payment of compensation to, the party providing such

material. Please direct submissions to the Editor, Canadian Jeweller. Return undeliverable items to Rive Gauche Media, 60 Bloor Street West, Ste. 1106, Toronto, ON Canada M4W 3B8.

CONTRIBUTORS Véronique Dubé, Sarah B. Hood, John Lamont, Silvana Longo, Liza Marley, Lio Perron, Bonnie Siegler, Christopher Wahl

Toronto ParisTheRGMGroup.

CMCAAUDITED

8 CJ J a n u a r y / F e b r u a r y 2 0 1 1 w w w. c a n a d i a n j e w e l l e r. c o m

Check our Website forMonthly Specials!

Phone

Email: [email protected]

1.800.663.6472Fax 1.800.316.2999

www.karatimports.com

EstablishEd 1879 January/february 2011 • vol. 132, no. 1

Olivier Felicio Editor-in-Chief | [email protected] lucy holden Associate Publisher | [email protected]

Carol besler Consulting Editor Paul aguirre Associate Editor | [email protected]

scott Jordan Art Director | [email protected] Elena Viltovskaia Designer | [email protected]

stacy Karjala Designer | [email protected] Elizabeth Valiaho Production Coordinator | [email protected]

Melanie seth Controller & Operations | [email protected] sunjoyo tanto Web Programmer | [email protected]

Erin Poredos Sales Assistant | [email protected]

CONtRibUtORs

salEslucy holden

Jeff Yamaguchi

Karolann Cassman

CiRCUlatiONGarth atkinson

head Office

Montreal Office

AssociAte publisher

tel. (416) 203-7900 ext. 6117

email [email protected]

ADVertisiNG sAles

tel. (416) 203-7900 ext. 6122


ADVertisiNG sAles

tel. (416) 203-7900 ext. 6126


publicAtioN pArtNers

345 Kingston road, suite 101

pickering, ontario, l1V 1A1

toll free 1-877-547-2246


60 bloor street West, suite 1106

toronto, ontario, M4W 3b8

tel. (416) 203-7900 fax (416) 703-6392

555 chabanel street West, suite 1507

Montreal, Quebec, h2N 2J2

tel. (514) 381-5196 fax (514) 381-6223

toll free 1-888-358-8186 ext. 6117

subscription Ratescanada — one year, $185; two years, $175; three years $160. united states — one year, us$205. Foreign — one year us$205 (subscriptions include buyers’ Guide is-

sues.) 8% p.s.t. for Newfoundland, New brunswick and Nova scotia residents. single copies — $25; buyers’ Guide $40. bulk rates — six or more subscriptions, $17.50

per subscription per year (canada only).

Change of addressemail: [email protected] telephone: 1-877-547-2246 fax: 905-509-0735

or send your cover label and new address to canadian Jeweller c/o publication partners, 345 Kingston road, suite 101, pickering, oN canada l1V 1A1

Published by Rive Gauche Media ii inc.

canada post canadian publications Mail sales product Agreement No. 40678000. the publisher does not assume any responsibility for the contents of any advertisement and any and all representations or warranties made in such advertising are those of the advertiser and not of the publisher. the publisher is not liable to any advertiser for any misprints in advertising not the fault of the publisher and in such an event the limit of the publisher’s liability shall not exceed the amount of the publisher’s charge for such advertising. No portion of this publication may be reproduced, in all or part, without the express written permission of the publisher. canadian Jeweller magazine is pleased to review unsolicited submissions for editorial consideration under the following conditions: all material submitted for editorial consideration (photographs, illustrations, written text in electronic or hard copy format) may be used by canadian Jeweller and their affiliates for editorial purposes in any media (whether printed, electronic, internet, disc, etc.) without the consent of, or the payment of compensation to, the party providing such material. please direct submissions to the editor, canadian. return undeliverable items to rive Gauche Media, 60 bloor street West, ste. 1106, toronto, oN canada M4W 3b8.

Official magazine of JVC

For details, write #106 on Free Info Page, page 80

chris Davey, lorraine Depasque, Martin irving, John lamont, charles lewton-brian, Donna Jean MacKinnon, Duncan parker, lihn pham, Dean sanderson, bonnie siegler.

008.CJ_Masthead.indd 8 12/16/10 11:28:53 AM

ESTABLISHED 1879 JUNE/JULY 2013 / VOL. 134 / NO. 5

CANADIAN JEWELLER

Mag.

CANADIAN JEWELLEREDITORIAL & EXCELLENCE IN DESIGN BOARD

Gino DeVuono Movado Group of Canada

Andrea Hopson

Paul Mcfarlane Chanel Canada

Norma Meneguzzi SpallThe Results Group

Marco MiserendinoBijouterie Italienne P.M. Inc.

Phyllis RichardJewellers Vigilance Canada Inc.

Beth SaundersCanadian Jewellery Group

Sevan TitizianG.C. International Ltd.

Moniruz ZamanThe Bullion Mart Inc.

Canadian Jeweller magazine is honoured to welcome Haigo Derian, vice-president of L’Oro Jewellery, to its Editorial Board. LOro Jewellery is a family owned and operated business providing the finest jewellery and timepieces in an ethical, professional and enjoyable enviroment.

“

“Proudly... Our Canadian Brands

Canadian Center DiamondCanadian Certified Gold

Made in Canada

I AM M A D E I N CANADA™

Jewellery designed and hand crafted in Canada

TrulyCanadianCERTIFIED GOLD

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Blushing Bride TM

wedding bellsC a n a d i a n D i a m o n d

™ PERFECTtoge�erTOGETHER WE BECOME AS ONE

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J PromiseCanadian Diamond

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Dare to be CanadianTM

TMDare to be CanadianI, Giovanni Vaccaro,

Our Promise

www.beverlyhillsjewellers.ca

Tel:905-737-3069TollFree:1-866-812-7436

You are invited to join us atToronto on Aug 11-13,

Edmonton on Aug 16-18 &Montreal on Aug 25-27

for the launch of our newCANADIAN DIAMOND BRAND

24 J U N E / J U LY 2 0 1 3 / C A N A D I A N J E W E L L E R . C O M

28 EDITOR’S NOTE

30LETTER FROM THE PRIME MINISTER

32 LETTER FROM THE BOARD

36 PRODUCT SHOWCASE

44 STAR WATCHFrom hot movie premieres to chic soirees, celebrities accessorize with panache.BY BONNIE SIEGLER

56 FOR THE RECORDNews, trends and events

63 CJ GALLERYHolt Renfrew opens concept store; Couture awards shine in Las Vegas; The AGO goes for gold; Alessandra Rosa Di Geso wins Chubb Prize

90DESIGNER PROFILEIndia Hicks' island lifestyle has inspired her jewellery and helped her find her own voice in the world of design.BY JANINE DRUERY

94 COMPANY PROFILETresor Paris’s original, accessible designs have made it a great success across the pond.BY IRINA LYTCHAK

102 CJ INTERVIEWAs the new president of Bulova Canada, Sian Williams aims to take the brand to the next level.BY LIZA MARLEY

110NEW GENERATIONFilling big shoes at Independent, Crescendo and ValanginBY SARAH B. HOOD

118JVC COLUMNForging an alliance with police will helpprevent crime in the jewellery industry. BY JOHN LAMONT

120SHOWCASE/MARKETPLACE

128STYLE COUNCILJazzing it up

130LAST WORDArm CandyBY IRINA LYTCHAK

CJ EN FRANÇAIS

67 LES NOUVELLES

72 LES MÉDIAS SOCIAUX ET LES BIJOUTERIES

CJMag.Departments

32

44

90

94

CONTENTS.01 / VOL. 134 / NO. 05

Cover photograph by Christopher Wahl

©20

12 m

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oup,

inc. SAPPHIRE SYNERGY™ CHRONOGRAPH

ULTRA-MODERN QUARTZ-POWERED DESIGN WITH BLACK PVD-FINISHED/POLISHED STEEL CASE,

RUBBER DEPLOYMENT STRAP.MOVADO.COM

CJ Movado Sapphire Synergy FP Ad.indd 1 13-06-06 3:33 PM


CJMag.Features CONTENTS.02 / VOL. 134 / NO. 05

48

82

84

104

48ALL THAT GLITTERS: CJ EXPOS TORONTOJewellery professionals are gearing up to sparkle and shine at one of Canada’s biggest displays of bling! Canadian Jeweller brings you the highlights...

75WHAT HAPPENED IN VEGASJCK Las Vegas 2013 featured an impressive array of jewellery and watch designers, brands and collections, and up-to-the-minute trends.BY IRINA LYTCHAK

82 CANADIAN JEWELLER THROUGH THE AGES With Canadian Jeweller's 135th anniversary on the horizon, we take a look back at the magazine over the years. The first installment, in what will be a year-long series, examines our humble beginnings.BY IRINA LYTCHAK & MARIELLE TORREFRANCA

84 COMFORTABLE ELEGANCE Berani Jewellery Design aims to give clients a high-end jewellery experience in a store designed to inspire – not intimidate. BY JANINE DRUERY

98AU NATURELIn the world of jewellery, the nature theme continually renews and reinvents itself – just like Mother Nature herself.BY SILVANA LONGO

104TREND REPORT: FALL AND WINTERIt’s all about bright gemstones, nature-inspired pieces, extreme chandelier earrings, and extra-large, extra-luxurious brooches and crosses for fall and winter 2013/2014.BY IRINA LYTCHAK

TechnoClass

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J U N E / J U LY 2 0 1 3 / C A N A D I A N J E W E L L E R . C O M28

editor'snote

JANINE DRUERY EDITOR

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WE ARE OFFICIALLY in countdown mode at Canadian Jeweller. And, as we enter our 135th year of publica-tion, we are all doing some celebrating and planning.

What are we celebrating? For starters, we are com-memorating the fact that we hold a very extraordi-nary and notable title: “Canada’s oldest (read longest running) magazine. We have been around, in various formats and styles, since 1879.

Just think about that for a moment, if you will. It means that our first issue came out the same year that Thomas Edison tested the first electric light bulb; Albert Einstein was born; Sanford Fleming proposed Universal Standard Time; milk was first sold in glass bottles; and Madison Square Gardens opened its doors. That’s a seriously long time ago.

When our first issue came out it was an eight-page newspaper called The Trader, and its slogan was “A Journal devoted to the interests of the Hardware and Jewelry Trade.”

We’ve obviously changed a great deal since that time. And we are both honoured and delighted with our longevity as a magazine, and our position as the inde-pendent voice of jewellery retailers in Canada.

So, what are we planning? In the year to come, we will take a virtual trip back in time and visit our magazine in all of its incarnations. We will focus on various time periods in our history – the magazines themselves and the jewellery of the era (please see “Canadian Jeweller Through the Ages” on page 82 to see what was going on in the late 1800s).

And there are more plans in the works. There will be retrospectives. There will be pictorials. And, of course, there will be a few fantastic parties! After all, you don’t expect us to exist on a strict diet of photo spreads and historical references, do you?

SPOTLIGHT ON YESTERDAY

®


®

Mirage_logo.pdf 1 12-11-02 1:45 PM

You won’t Believe your Eyes



CGTA Toronto Booth 7529

August 11-14



CGTA EdmontonBooth 4417

August 18-21


August 26-28


letter from the prime minster

31C A N A D I A N J E W E L L E R . C O M J U N E / J U LY 2 0 1 3

I am pleased to extend my warmest greetings and congratulations to the readers and publishers of Canadian Jeweller magazine, which next year marks its 135th anniversary.

For over a century, your publication has provided designers, manu- facturers, and consumers with unique and timely information on the art and craft of fine jewellery, fashion trends, and business developments in Canada and abroad. Canada is not only a leading source of precious metals and gemstones, it is also at the forefront of jewellery design, production, and retail.

This milestone offers an opportunity to reflect on the history of your publication and the important role it has played in shaping a forward‐ looking jewellery industry that is proud of its achievements.

I would like to commend everyone involved in the production of Canadian Jeweller magazine for your continued commitment to promoting this sector of our country's economy.

Please accept my best wishes for a memorable anniversary celebration and for every future success.

The Rt. Hon. Stephen Harper, P.C., M.P. OTTAWA 2013


MY EXPERIENCE AS A MEMBER OF THE EDITORIAL BOARD OF Canadian Jeweller has been both educational and novel. It has led me to explore my thoughts on what the magazine brings to its readers, most of them jewellery store owners like myself. My story will probably reflect many of your stories.

Born and raised in the sumptuous world of jewellery, it soon became my passion. As a fifth generation jeweller in my family, I quickly realized that my whole life would revolve around it.

Like many of Italian heritage – where design, art and a profound ap-preciation for beauty are a part of our history – this quest for creativity and beauty became the essence of my life. The passion that is expressed in unique designs, the precision of a timepiece, and the use of raw and authentic materials in creative designs inspire me just like good food and wine.

As we all know, being an entrepreneur is not always LA DOLCE VITA… hence, we need to stay in touch and stay informed about our industry – constantly honing our skills and knowledge as jewellers. While Canadian Jeweller provides us with news and updates from the global jewellery industry, what sets it apart and is of particular value to us as Canadian jewellers, is its Canadian outlook on our unique market conditions, con-sumer trends and regional particularities.

Canadian Jeweller magazine is the “voice” of the jewellery industry, and is Canada’s oldest publication. Its objective is to be the main source of information for jewellery and watch professionals, with key insights, news, trends, and in-depth analysis of the industry to help them reach their business objectives. Without a Canadian magazine’s perspective on our industry, we would be dependent on sourcing our information solely from foreign publications.

I am proud to be a part of Canadian Jeweller magazine as it enters its 135th year of publication and continues to deepen its roots in the Canadian jewellery industry.

Wishing all of you, and Canadian Jeweller, many years of prosperity!

by Marco MiserendinoVice PresidentBijouterie Italienne P.M. Inc.

letter from the board

Thank you so much 2012’s Ontario Woman Exporter of the Year. In appreciation, receive over $1000 between July 28-August 28th, 2013.

21 Dundas SQ., Suite 306Toronto, ON M5B 1B7 CANADA

Tel: 416-214-2582Fax: 416-214-4626

Best BargainsFor more Products visit our website at

[email protected]

YOUR SATISFACTION IS GUARANTEED Offer is valid while quantities last. ORDER NOW! Please order by package NO’S.

Please Add $20.00 for S&H, OR $50.00/ 1lb. FEDEX.

CELEBRATING

YEARS IN THE SHOW BUSINESS

23

Please Visit us at the following Shows 2013

SHOW DATE BOOTH VENUE1. Las Vegas May 30-Jun 3/13 #639 AGTA, Mandalay Bay Convention2. New York Jul 28-30/13 #2653-55 Jacob Javits Convention Center3. Toronto Aug 11-13/13 #429/528 Metro Toronto Convention Center4. Toronto Aug 11-13/13 #2309 Mode Show,Doubletree by Hilton, Dixon Rd.5. Edmonton Aug 16-18/13 #523/622 Shaw Conference Centre6. Montreal Aug 25-27/13 #218 Expo Prestige, Palais Des Congres

Package 812: 10kt. Y/W Gold Bracelets accented by 2 Dia. & 10 Gemstones (5x3mm):a. Ruby, b. Tanzanite, c. Emerald, d. Sapphire

Your choice of any Bracelet $175(available in other stones)

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Package 402: 10kt YGold Cross Pendants with 3mm Gemstone a. Emerald b. Ruby c. Sapphire d. Tanzanite

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Package 408: 10kt Y Gold French Wire Earrings set with 6x4mm Gemstones and White Sapphires: a. Amethyst, b. Blue Topaz, c. Opal, d. Aquamarine, e. Citrine, f. Garnet, g. Ruby, & h. Peridot

All 8 pairs for $250 (Your Choice $35/pr.)

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Package 751: 10kt. Gold Earrings, set with Gemstone (7x5mm): a. Garnet, b. Blue Topaz, c. Citrine, d. Opal, e. Sapphire, f. Peridot, g. Iolite, h. Amethyst, i. Aquamarine.

All 9 pairs for $270 (Your choice: $45/pr.)

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Package 701: Assorted 10kt. gold Pendants with Gemstones (app. 4x4mm) & CZ.

Assorted Pendants for $36 (as low as $6/ea.)

Package 706: 10kt W gold 3mm - 12 month gemstone earrings. All 12 pairs for $144 (Your choice $15/pr.)

Package 722: 10kt W/Y gold 5mm - 12 month gemstone earrings. All 12 pairs for $270 (Your choice $30/pr.)

Package 725: 10/14kt Gold Fresh Water Pearl Pendants

Both Pendants for $24 (Your choice: $15/ea.)

Package 744: 14kt. Gold Freshwater Pearl Earrings: a, b: 8.5-9mm, c. 7.5-8mm d. 7-7.5mm, e. 5.5-6mm

All 5 pairs for $125 (Your choice: $30/pr.)

a.

b. c.

d. e.

Package 891: 10kt. Gold Rings, set with genuine Gemstone & 2 Diamonds: a. Sapphire, b. Emerald, c. Ruby, d. Citrine, e. Garnet f. Opal

All 6 Rings for $540 (Your Choice $100/ea.)

(also available in other gemstones)

a. d.

b. e.

c. f.

Earrings $140/pr. Pendant $75/pc.

Package 900: 14kt W/Y gold Ruby and Emerald Cherry Design Earrings & Pendant. Earrings Approx. 5cts of 5mm Rubies, 0.60cts of Emerald. Pen-dant Approx 2.5cts Ruby & 0.30cts of Emerald.

Package 902: 14kt heavy W/Y gold pendants set with 4cts of genuine gemstones and 0.27cts of diamonds. a. Amethyst, b. Blue Topaz, c. Ruby, d. Opal

All 4 pendants for $900 (Your choice $275/ea.)

(also available in other gemstones, pls. inquire)

a. b.

c. d.

Your Choice $240/pr.

Package 908: 14kt Y/W Genuine Multi-coloured Gemstone (Aquamarine, Green Amethyst, Lemon Quartz, Amethyst and Citrine) Chandelier Earrings. Set with over 20cts of Gemstones. a. Centre Stone – Green Amethyst b. Centre Stone – Lemon Quartz

a. b.

contributors

Add Bonnie's photo in folder

VÉRONIQUE DUBÉVéronique Dubé is a trilingual freelance copywriter, translator and proofreader. After years of working in jewellery business, she joined an advertising agency and pursued her passion for writing. As a result, her language skills, jewellery background and journalism have combined to make her an oh-so-versatile contributor.

SARAH B. HOODSarah B. Hood is a Toronto-based freelance journalist who explores the culture of fashion, food, urban life in her many books and articles. Her work has been short-listed for the National Magazine Awards, the Kenneth R. Wilson Awards (including her work for Canadian Jeweller). Sarah interviews a new generation of jewellers in "Family Matters" on page 110.

JOHN LAMONTJohn Lamont is the Director of Loss Prevention for Jewellers Vigilance Canada (JVC), which provides loss prevention to the jewellery and watch industry. If anyone knows his stuff it’s John: he spent 20 years with the Toronto Police Service (investigating many armed robberies during his last six years with the Toronto Holdup Squad) and was a Loss Prevention Manager at Peoples Jewellers for 25 years.

SILVANA LONGOAn advocate of fine living and pretty things, Silvana Longo has covered the scope of beauty in all its forms. Her editorial career has taken her from unveiling makeup trends as a beauty editor to penning fashion stories and profiles on designers. In this issue, Silvana explores nature-inspired jewellery in her article entitled "Au Naturel" on page 98.

MARIELLE TORREFRANCACanadian Jeweller welcomesMarielle Torrefranca to our team as editorial intern. Marielle is currently studying print and broadcast journalism at the Humber Institute of Technology and Learning. Fueled by an interest in fashion and music culture, she is the acting editor and founder of the music news publication Substruct News and a short literary fiction hobbyist.

BONNIE SIEGLER If you want to know which celebrity is rocking the hottest looks, ask Bonnie Siegler. The Los Angeles-based scribe has been covering the celebrity circuit for more than a decade. Not only is she a contributor to style mags like InStyle, Redbook and Elle, she has penned two books on celebrity life and entertaining. She reports on the latest from the red carpet on page 44.

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A master eye for gems … born or made? Coming from four generations of jewelers undoubtedly piqued my interest in this great business. But one needs to constantly train their eye by looking at gems – the more you learn, the better you will be at identifying and pricing gems, as well as being an effective salesperson and well-rounded businessman.

Something most people don’t know about you. GIA is what brought me to Christie’s. After studying in Santa Monica, I attended a GIA Career Fair where I had my first interview with the company.

Ok. Definitely a story there? I started work when I was 17 and five years into it, I thought I knew pretty much everything there was to know … until I enrolled at GIA. The Institute’s meticulous training and high standards exposed me to a whole new world of expertise.

Ultimate sales edge … emotion or expertise? Jewelry is an emotional shopping experience, but expertise plays a decisive role. It’s wonderful to show people a brilliant diamond, but it means more when you can follow up with a skillful explanation of the 4Cs exemplified in that particular gem.

Lean economy. Less jewelry? At the nexus of the downturn in late 2008, we sold the Wittelsbach Blue Diamond for $24 million, a world record price back then for any gem ever sold at auction. When you have great gems and jewels, the money makes itself available.

Any advice to the up and coming? Don’t lose the passion that brought you to this business, and above all, keep learning every day.

Sooner or later, the world’s most extraordinary gems will cross paths with

RaHul KadaKia. Here, Christie’s Senior VP, Head of Jewelry Americas,

shares priceless insight into the jewelry business and the value of an expert education.

GIA gratefully acknowledges those who use our resources to

further world expertise in gems. Invest in your success at www.giA.eDU

Canadian Jeweller ISSUE: Specs: 9” x 10.875” MATERIALS: PDF/X1AATTN: Elizabeth Valiaho, Production Manager • Rive Gauche Media • 60 Bloor St West Ste. 1106 • Toronto ON M4W 3B8

AGENCY: The Shand Group, Chris Weakley 805 969 1068 x113 PRODUCTION CONTACT: Melissa Helvey 805 969 1068 x119ADVERTISER: GIA ISSUE: Canadian Jeweller

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M AY 2 0 1 3 / C A N A D I A N J E W E L L E R . C O M

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1. ZEADES MONTE-CARLOZEADES Monte-Carlo is presenting a unique concept for ladies and gentlemen based on the use of Italian genuine leather as the heart of its creations designed in the prestigious principality of Monaco. Classic and contemporary meet in Metropolis, the newest arrival to join the ZEADES men’s Offshore collection. Inspired by the smooth, understated favourites among 60s and 70s watches, the new timepiece adds all the comfort, design innovation and complications inherent in contemporary watchmaking.

2. STULLER, INC.With the new Crisscut Emerald-Cut diamond, available exclusively from Stuller, your customers no longer have to choose between the shape they want and the brilliance they crave. The new 77-faceted cut maxi-mizes every gem’s sparkle by eliminating the gray-looking windows that the standard 46-facet emerald-cut diamonds have. For more informa-tion, call 800-877-7777, or visit stuller.com/crisscut.

3. GC WATCHES The Gc TechnoClass features a stunning design that makes for the ultimate wrist accessory. Complete with a stainless steel case in rose gold PVD, the watch boasts a quartz chronograph movement, a dial in a rich brown sunray tone and a slick brown, genuine leather bracelet. Gc is a Swiss-made statement brand that is committed to providing top quality timepieces and luxury products for both men and women. 4. INDIA HICKS Like all true heirlooms, the India Hicks Domino Necklace is a com-plete circle from mother to daughter, named after Hicks' own daughter. This elegant 16mm sterling silver circle features 1/4cts of micro pave diamonds around your personal Love Letter on a 16” silver chain with a lobster clasp. A personalized expression of love for that special some-one. Retail cost $795.

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1. NOVA DIAMONDS Nova Diamonds' stunning new bangle collection. With these intricate styles, every millimetre has been designed with a purpose. From left to right respectively, DBN8-329 features 0.40cts of diamonds set in 18k white gold, DBN8-330 with a total of 0.41cts of diamonds set in 18k rose gold, and DBN8-328 features 0.44cts of diamonds set in 18k white gold.

2. JEWELHOUSE CANADAPLATINA 4 is a patented and uniquely innovative combination of four precious metals: silver, palladium, gold and platinum. It's an attractive and significantly more affordable alternative to gold and more costly metals, for both the retailer and the customer.

3. SHINY JEWELLERSThis elegant 14k gold necklace is highlighted by a double checkerboard, hand-wrapped rectangular white topaz. Available in a variety of colours of stones and gold. Simply… for every day!

4. LOTUS JEWELLERYIntroducing JewelPops Inc’s fabulous new Celtic-infused sterling silver jewellery line called Boudicca. This stunning sterling silver and amethyst torque pendant is the perfect piece to honour your Celtic heritage. For more information, visit jewelpop.com, call 877-593-0922, or email [email protected].

5. VALANGIN INC.An expressive watch for ladies who treasure fashionable elegance. Perfect proportions and softly flowing feminine forms create the harmonious aura of this skilfully crafted lady chronograph. The round-shaped, classic case, as well as the valuable mother-of-pearl dial, are elegantly decorated with SWAROVSKI ELEMENTS. The sophisticated stainless steel bracelet with folding clasp adorns every lady's wrist. Available in different versions with stainless steel bracelet or leather strap, scratch-resistant sapphire glass and quartz movement.

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productshowcase

1. BEST BARGAINSA unique twist for the modern bride; these unique, handmade earrings are perfect for the modern bride. They're simple and classic, with a touch of mystery. The contrasting black (0.90cts-1cts) and white diamonds (0.20-0.25cts), make these earrings wearable with a wedding dress or a little black one. Available in 14k yellow and white gold.

2. AUGUSTERN DIAMONDSAugenstern manufactures diamonds using the carbon from the hair of your clients or from the hair of their dearest loved ones. An Augenstern Hair Diamond is the perfect product to commemorate a very special moment in life like a wedding or the arrival of a new baby. Children can seal their bond within an Augenstern Hair Diamond by combining their hair carbon and offer their parents a unique piece of jewellery. Contact us to became an Augenstern Hair Diamond retailer.

3. ATLANTIC ENGRAVINGBrand new from the Passion Noir Collection, this ladies and gents matching duo features a 10k white gold, 6mm comfort fit set with 4 x 0.015 crate as well as a 14k red gold comfort fit set with a 4 x 0.10 crate diamond cut on seamless tubing blanks.

4. GOLD STAR JEWELLERY Innovative. Solitaires. One carat look. One-fifth the price. The TTVA innovative solitaire’s one carat centre. Prompt, precise & preferred... at the pinnacle... always.

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Register today @ artiniandiamonds.com

or call 416.360.6371

EXCEPTIONAL SERVICE - INVENTORY - WEBSITE

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1. JEWELERS MUTUAL INSURANCE COMPANYPearls of Wisdom jewellery care brochure: Jewelers Mutual Insurance Company offers this free brochure featuring tips to help customers keep their jewellery safe and sparkling. Makes a great leave-behind! It’s also downloadable for websites. For requests, call 800-558-6411, ext. 2118.

2. HONG KONG JEWELLERY AND GEM FAIRThe September Hong Kong Jewellery and Gem Fair is a key date in every serious jeweller’s calendar. More than 3,500 exhibitors will take part in the fair, while around 52,000 trade buyers are expected. Save the date and plan your visit now at jewellerynetasia.com.

3. GEMOLOGICAL INSTITUTE OF AMERICAGIA is using the latest technology to help educate and engage consumers in a conversation about the 4Cs of diamond quality. Designed to be used at point of sale, the app features video and interactive tools to educate customers about how GIA grades the 4Cs and offers direct access to GIA’s online database of GIA reports.

4. ELLE TIME & JEWELRYOur new "Portal Micro Pave" Collection by Elle Time & Jewelry does just that. This sterling silver, rhodium-plated collection features sleek disc shapes, covered in tiny scintillating cubic zirconia in a micro pave setting, creating maximum brilliance. The entire collection includes a variety of styles in pendants, earrings, bracelets, rings and of course our signature ruby logo. Affordable luxury at its best. Necklace retail cost $229. Earrings retail cost $219.

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starwatch

rocking the red carpet From hot movie premieres to chic soirees, celebrities accessorize with panache. by Bonnie Siegler

Wish Upon a Star Emmy Rossum added an extra dose of sparkle and shine to her outfit with a Le Vian 14k rose gold Chocolate Diamond ring ($2,447.50) at a special Los Angeles screening of Showtime’s ‘Shameless.’ The young starlet looked ravishing in a green and purple floral Oscar de la Renta dress paired with green Bionda Castana heels at the Leonard H. Goldenson Theatre in North Hollywood, California.

The Young and the Fresh-facedActress Lyndsy Fonseca attended the 1st annual Children Mending Hearts Style in Beverly Hills looking very fashionable with a pair of

Carrera Y Carrera white gold and diamond Granda earrings ($4,400).

CANAMEX

J U N E / J U LY 2 0 1 3 / C A N A D I A N J E W E L L E R . C O M

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Maria Sports Le VianAt the Sony Open Player Party in Miami, tennis champ Maria Sharapova sported Le Vian 18k Strawberry Gold rhodolite earrings with Vanilla Diamonds ($51,348).

Bright in BlueThe Humane Society of the United States held its annual benefit gala in Beverly Hills. Kaley Cuoco attended the event wearing an Isharya blue lapis Goddess honeycomb bangle ($198), along with a Michael M. sapphire and diamond flower ring ($1,460).

Halle Makes “The Call”When doesn’t Halle Berry look sophisticated and chic – even when expecting her second child? At the Buenos Aires premiere of her film “The Call,” the star chose a pair of Demarco 18k white gold diamond drop earrings ($21,825) and an IritDesign sterling silver and diamond ring (price upon request).

www.zeades.com

LEATHERPRECIOUS

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CJAPR2012_DOCKET_ADVERTISER_PRODUCT_FP.indd 19 13-04-25 3:20 PM


cjexpos

TORONTO IS ABOUT TO GET BRIGHTER and more beautiful. The countdown is on to CJ Expos 2013, and international jewellery professionals are gearing up to sparkle and shine at one of Canada’s biggest displays of bling!

Friendly western hospitality is coming east for CJ Expos Toronto. Not only will visitors see the most innovative and au courant goods, several new-to-Ontario promotions will be introduced. CJ Expos promises to bring the warm, relaxed feel of WCJE to the Metro Toronto Convention Centre for three days in August.

WCJE Edmonton has been the best buying jewellery show in Canada for the last 35 years. It, too, was renamed CJ Expos Edmonton in October 2012. Lilie Ford, Toronto and Edmonton Event Director, plans to grow CJ Expos Toronto jewellery exhibition beyond its western

counterpart. With proactive participation and support from new CJ Expos owners Geoff and Phil Payne, great strides have been taken in 2013. That is easily understood; both Geoff and Phil were born and educated in the Toronto area.

Visitors to the show will get their chance to visit an array of world-class exhibitors, peruse the latest in trends and fashions, rub elbows with their colleagues, and enjoy exclusive retailer discounts – all under one roof!

Canadian Jeweller is a proud sponsor of this dazzling exhibition, and is pleased to offer up the following highlights to help you plan for the T.O. jewellery event of the year…

ALL THAT GLITTERS: CJ EXPOS TORONTOJewellery professionals are getting ready for CJ Expos Toronto – three dazzling days of jewellery, parties and networking. Canadian Jeweller brings you the highlights...

METRO TORONTO CONVENTION CENTRESunday August 11 / 10 a.m. - 6 p.m. // Monday August 12 / 10 a.m. - 6 p.m. // Tuesday August 13 / 10 a.m. - 4 p.m.

49C A N A D I A N J E W E L L E R . C O M / M AY 2 0 1 3

GOLD STAR GETS YOU INTO GEARGold Star Independent is the official sponsor of an incredible giveaway from Lexus at this year’s show. All visitors have the opportunity to enter a draw for a brand new luxury 2013 Lexus ES350. One lucky winner will drive away this beautiful baby, which comes loaded with sunroof, leather and navigation package. Canadian Jeweller magazine will draw the winner on August 13th at 1:00 p.m. Be sure to register and attend CJ Expos for your chance to win. Additional chances to win are available by visiting the Gold Star booth.

READ ALL ABOUT ITAs the official CJ Expos publication and media sponsor, Canadian Jeweller magazine will be there to cover the events, participants and, of course, the jewellery. “Publisher Olivier Felicio and his team have always been enthusiastic supporters of every facet of the jewellery world and portray a continued focus on Canadians,” says Event Director, Lilie Ford. “They are not only Canada’s most tenured jewellery magazine, they speak for the soul and spirit of our industry. We are proud to be their partners.”

CANADIAN JEWELLER

Mag.





135thANNIVERSARY

countdown to our



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OPENING NIGHT SOIREECome eat, drink and be merry! CJ Expos, Beverly Hills Jewellers and Canadian Jeweller magazine invite all visitors to the Toronto show to a lavish, complimentary Opening Night Welcome Gathering on August 11th from 6 to 10 p.m. at the Ritz Carlton Hotel at 118 Wellington Street West – a mere hop across the street from the Metro Toronto Convention Centre. Come network and nosh with your peers.


cjexpos

Marley Watches Canadian jeweller Marley Blurb will be on hand at Booth #431 to display her Marley Watches. Expressive in the details and refined by design, the watches are rugged yet distinguished with subtly sophisticated features. Each watch is crafted with socially and environmentally conscious materials such as recycled stainless steel casings, FSC certified rear wood dials and salvage leather straps.

AMAZING EXHIBITORSYou can expect to see prestigious, long-standing exhibitors at the show, such as: Beverly Hill Jewellers, Ital Can, Best Bargains, A.V. Diamonds, BK Jewelry, Kin Chong Gems, Gold & Silver House and Almar Jewellery.

Making their Toronto debut this year are: Soheil’s Gems Limited, Charles Garnier, Gem Premium, Eternal Treasure Jewelry, House of Marley, Impeccable Global, Genius Diamond, Arte Joyeros, Mystic Creation Imports and Kenita Jewellery.

With so many amazing exhibitors, it’s hard to single any one or two companies out, but following is a sampling of a few of the must-sees at the show: +

GET ON TRENDFashionistas and trend watchers take note: CJ Expos will feature a New Product presentation centre at the show. Unique exhibitors will be on hand to showcase the latest and newest jewellery trends in a unified display area. Come see what’s “new and now” at the presentation centre, located on “Main Street” near the pianist and the Lexus giveaway.

IN VINO VERITASHave a love of all things grape? Get your tastebuds ready. Canadian Rocks by Master Design is sponsoring a wine service for visitors to the show. Get ready to sip, taste and savour some fine wines from 1:30 p.m. to 4:30 p.m. in the lounge area of the Metro Toronto Convention Centre. Did we mention you’ll be able to enjoy your vino while listening to the sounds of a grand piano on the show floor? Bottoms up!

51C A N A D I A N J E W E L L E R . C O M / J U N E / J U LY 2 0 1 3

SHIP IT HOME SAFE AND SOUNDIf you find yourself weighted down with all manner of merchandise at the end of the show, visit Malca-Amit at Booth #208. Malca-Amit offers one complimentary courier shipment for retailers to help you safely ship your CJ Expos purchases. One free two-pound LVS parcel shipment, insured up to $5,000 will be given to all registered retailers. Additional insurance is available. Malca-Amit also offers a full list of retailer and exhibitor shipments on a daily basis at the show.

Arte Joyeros Beautiful jewellery produced by Arte Joyeros, a family-owned business in the South American Andes will be on hand at Booth #434. The collection includes rings, bracelets, earrings, pendants and sets in 14K gold and sterling silver. The company’s products are inspired by a magical mix of cultures, resulting in a blend of seduction, distinction, “embrujo,” passion, serenity and adventure.

Kameleon Jewellery Come visit Kameleon Jewellery at Booth #534 for a peek at the company’s new elegant sterling silver cuff bracelet. Kameleon has more than 450 JewelPops, including the beautiful Pops featured here.

Ital Can Ital Can says its focus at this year’s show will be “to give clients diamond jewellery and silver jewellery at discounted prices as well as 12 months to pay. We understand the market is not easy and we want to work with our dedicated clients through these tough times.” Visit them at Booth #413 to see their full line and their gold jewellery at discounted prices.

Arezzo A.R.Z. Jewellery Collections Arezzo A.R.Z. Jewellery Collections will be at CJ Expos at Booth #7. Come check out their amazing pieces, including this A.R.Z Crystals Sterling Silver ring with Swarovski elements. (MSRP: $139.99)

Brad LeithBrad Leith, chief designer at Impeccable Global, has created the most magnificent silver and gem stone jewellery through the use of visual interpretation of nature seen during his many years of global travel. Each piece of Kibela Jewellery is created as a work of art, singular in its design and manifested beauty, embellished with unique precious stones. Come see them at Booth #335.

Designs Unlimited Designs Unlimited will be at the show at Booth #3, featuring beautiful silver and gemstone pieces, like these sterling silver rings set with cz, Amethyst and Rose Tourmaline quartz. ($249)

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ACCESS SECURITY PRODUCTS LTD A.V. DIAMONDS AFFORDABLE CREATIONS ALMAR AMERICA’S GOLD AMERICA’S SILVER ANNE KLEIN WATCHES AREZZO BEST BARGAINS BEVERLY HILLS JEWELLERS BK JEWELLERY CANADIAN JEWELLERS ASSOCIATION CANADIAN JEWELLER MAGAZINECANADIAN ROCKS BY MASTER DESIGN CHARISMA COLLECTION CHARLES GARNIER DESIGNS UNLIMITED DIAMOND TRADING COMPANY DNR ED HARDY WATCHES ELLE TIME & JEWELRY / PAJ CANADA EMBIX WATCH IMPORTING CO .ETERNAL BLISS COLLECTION ETERNAL TREASURE JEWELLERY EUGENE GEMS EUROPEAN DESIGNS FILA GEM DROPS GEM PREMIUMGEMSPARKLE LTD / PRAASH JEWELLERS INC. GENIUS DIAMOND GOLD & DIAMONDS HOUSTON GOLD & SILVER HOUSE GOLD REFINING GOLD STAR INDEPENDENT JEWELLERYG.V DESIGNS CANADA HOUSE OF MARLEY HUSH PUPPY TIMEPIECES ICE 925 ITALCAN

JEWELLERS VIGILANCE CANADA JEWELLERY BUSINESS MAGAZINE JEWELRY LANDJEWELERS MUTUAL INSURANCE COMPANY KAMELEON JEWELLERY KEITH JACK INC. KENITA JEWELRY KIN CHONG GEMS & JEWELLERY (CANADA) INC. KORITE INTERNATIONAL LEGRAND JEWELLERY LIVINGSTONE JEWELRY CO., INC. LOTUS JEWELLERY LOW COSTMALCA-AMIT MASERATI TIME MYSTIC CREATION IMPORTS NEW YORK JEWELSNOBLE GIFT PACKAGING PRESTIGE FANCY PACK RITONE SILVER CHAPMAN REESE SK DIAMONDS SOHEIL’S GEMS STANDOUT DESIGN STORM WATCHES TASHA R BRIDIAL COLLECTION TATIANA JEWELLERY UNITED PRECIOUS METALS VIVIAN’S JEWELLERY ZEGHANI BY SIMON ZINZI JEWELS

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for the record

CANADIAN BEJEWELS CELEBS FOR JUNOSThe stars looked extra bright at this year’s Juno Awards in custom-designed jewellery by Toronto’s Mark Lash.

For this year’s star-studded music gala, Lash had the honour of bedazzling Victoria Duffield, Kira Isabella, Anjulie, Melanie Fiona and Crystal Shawanda, to name a few. Most of the pieces were highlighted by diamonds and coloured gemstones.

“I’m very excited to be part of, and supportive of, the Canadian music scene,” says Lash.

Lash has been designing for more than 30 years and an exceptional clientele list including celebrities such as Michael Buble, Anne Murray, John Legend and Drake.

JVC WELCOMES DOUG BEDFORD Jewellers Vigilance Canada (JVC) welcomed Detective Doug Bedford to the advisory board during a meeting on May 13.

Det. Bedford has worked for the York Regional Police for 15 years. He supervises an investigative team within the Organized Crime section’s drugs and vice unit.

Det. Bedford previously worked for the Hold Up Squad, where he was the lead investigator for two cases involving South American theft groups who target the jewellery industry.

OWL PROVIDES FINANCING FOR JEWELLERY INDUSTRYNoting that jewellers often need money quickly to take advantage of good business deals, OWL Financial Group LLC of New York says it offers financing for those in the jewellery industry.

The company, specializing in large loans to the diamond industry, allows companies or individuals to obtain immediate funds without a credit check or personal guarantee. OWL offers short-term collateral backed funding, based on the value of the assets pledged. OWL says its Interest rates are considerably lower than most alternative lenders and offers flexible terms.

JMI CELEBRATES 100 YEARSThe Jewelers Mutual Insurance Company (JMI) celebrated its centennial at the Fox Cities Performing Arts Center in Appleton, Wisconsin on May 16 – a long way from its humble beginnings in the back of a jewellery store in downtown Neenah, Wisconsin.

The company introduced plans for its future at the event, with employees, agents, local jewellery professionals and other special guests in attendance.

President and CEO Darwin Copeman says the event was one of the year’s highlights, noting that JMI has “a certain sense of responsibility to continue such a great legacy for the next 100 years.”

JMI also acted as the title sponsor of the JCK Rocks the Beach event on June 2 at JCK Las Vegas as part of its centennial celebrations.

FATHER OF CULTURED PEARL BUSINESS DIES AT 86 Distinguished pearl expert and former cultured pearl business owner Frank Mastoloni has died. He was 86.

Mastoloni was the president of Frank Mastoloni Pearls for almost 56 years. The company became one of the largest and most respected businesses of cultured pearls worldwide. He was also a former president of the Cultured Pearl Association of America and a guest speaker at the Gemological Institute of America.

Mastoloni was born in Brooklyn, N.Y. on June 27, 1926. He is survived by his wife Maryann, their three children and their spouses and seven grandchildren.

TW STEEL LAUNCHES ‘PILOT YOUR LIFE’ PROMOTION In celebration of its brand new 24-piece Pilot collection, Dutch watchmaker TW Steel is offering consumers the opportunity to fulfill their lifelong ambitions through its new worldwide promotion, Pilot Your Life.

Consumers can enter the contest by sharing their dreams and ambitions on the Pilot Your Life website. To log in and enter, consumers can purchase a TW Steel watch to receive a card with a login code. Entries will be accepted until November 30.

RICHEMONT MAKES BRAND APPOINTMENTS Richemont, a global luxury product group, has made two new appointments. Jerome Lambert has been named head of the Montblanc’s pens business, while Daniel Riedo will oversee watch manufacturer Jaeger-LeCoultre. Lambert is currently is charge of Montblanc, and Riedo is an industrial director of Jaeger-LeCoultre.

Lutz Bethge, the chief executive of Montblanc, will be appointed

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THE SYSTEMTOLL FREE 1•800•661•4460

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SILVERJEWELLERY

CHAINS BRACELETS EARRINGSPENDANTS RINGSB ANGLES

LOCKETS CUBICS...Ryry STAINLESS CHARMS

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DISPLAYS

100 years is a good start.From a small group of jewellers looking to create better insurance for their businesses to the North American jewellery industry’s trusted protector and advisor.

It has been an outstanding century for our members. And our next century looks… brilliant.

Learn more about the 100th anniversary of Jewelers Mutual Insurance Company at JewelersMutual.ca/history.

canadian jeweller 04012013 fp jewelers mutual.indd 1 3/11/13 1:08 PM


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as a non-executive chairman of the brand and will step down from any operational business on June 30. Bethge has been with the company for 23 years, having served in several different roles.

HARRY WINSTON WELCOMES NEW CEO Harry Winston has announced that Nayla Hayek will become the company’s new CEO.

Hayek, a member of the family that heads up Swatch Group, has already been filling the role of chairwoman at Harry Winston. She is the daughter of Swatch Group founder Nicolas G. Hayek who passed away in 2010, and the sister of current group CEO Nick Hayek.

Hayek will replace Frederic De Narp who left the position in March when Swatch bought Harry Winston.

STULLER BECOMES EXCLUSIVE DISTRIBUTOR OF BLINGGUARDStuller has announced it will become the exclusive distributor of products from BlingGuard. BlingGuard offers a variety of products, such as BlingWraps and BlingDots, designed to make jewellery feel more comfortable to its wearer.

BlingWraps are a hypoallergenic and latex-free substitute to ring sizing, while BlingDots are disposable earring backs that relieve the weight and pressure of the earring piece.

“BlingGuard was inspired from my own jewellery needs and I knew they would have great traction in the jewellery industry,” says BlingGuard founder and CEO, Jenny Moore. “Stuller was the name that came up every time I asked who could help me bring this product to retail jewelers. It’s been a perfect partnership right from the beginning.”

MYERSON’S APPOINTS DIANA LUXTONMyerson’s Limited, a Canadian company specializing in creating custom jewellery, has appointed Diana Luxton as the new director of business development. Luxton comes from Tiffany & Co. and has worked in the jewellery industry for the past 15 years.

“As someone coming from the world of retail, I have a strong perspective on both the needs and expectations of our clients,” says Luxton. “I am confident that we, at Myerson’s, can exceed those needs.”

STÉPHANE LINDER BECOMES CEO OF TAG HEUER Stéphane Linder has taken over the reins as the new CEO of TAG Heur. He replaces Jean-Christophe Babin, who worked at the company since 1993, most recently as VP of Sales for the North American sector.

Linder gained valuable experience and skills when repositioning and raising the exceptionality of the brand through the use of successful advertisements and web strategies. After spending 20 years at TAG Heuer, Linder is prepared to take on the new challenges the company will face.

INSPECTION TO BE CONDUCTED FOR PRECIOUS METAL SCALESMeasurement Canada is conducting an inspection targeting scales used for “Cash for Gold” transactions in the precious metals and gemstones trade sector. The scales are to be certified and traders must be on track for their legal requirements.

Since “Cash for Gold” has gained more popularity than ever in the last couple of years, Measurement Canada will inspect the precious metals to ensure that trading in this sector is running fairly.

“We started with charms stacked in traysin our showcases and quickly realizedthe purchase of two 330 towers would bebeneficial. With our displays, we don’t ever miss out on a sale because we have the charm on hand – we are ready for every gift-giving season!”

James O. Poag, OwnerJames Poag Jewellers, Strathroy, ON

James G. Poag, James O. Poag, Judy Poag and Jeff Poag

James Poag JewellersRembrandt Charm Department

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TIFFANY BLUE BOOK BALL CELEBRATES THE GREAT GATSBY In anticipation of the release of The Great Gatsby, starring Carey Mulligan and Leonardo DiCaprio, Tiffany & Co. unveiled a new line of jewellery at the Blue Book Ball in New York.

Influenced by the 1920s art deco era, the Blue Book collection

features bracelets, earrings, rings and headpieces accented with such stunning gems as freshwater pearls, diamonds, aquamarines, onyx and tanzanite.

PANDORA CEO RESIGNS, REPLACED BY SUPERMARKET EXECAfter joining Pandora 16 months ago, Björn Gulden has departed from the company and will assume the position of CEO at Puma.

Gulden will be replaced by Allan Leighton, the current chairman of Pandora, who served as head of Asda, a supermarket chain before it was obtained by Wal-Mart. This will be Leighton’s first CEO position since Asda.

FIRST DIGITALIZED GEMMOLOGY BOOK RELEASED‘The Handbook of Gemmology’ made its debut on April 1. Written by Geoffrey M. Dominy, the book has 654 digitalized pages and includes more than 700 colour photographs, diagrams and illustrations.

Divided into three sections, the publication includes a section on gemmology, photographs (including the Hope diamond) and gem identification and allows readers to view it using iPhones, androids, iPads and eReaders as well as laptops and computers.

NEW COLLABORATION INSPIRED BY BOARD GAMESHasbro, Inc. is kicking off its collaboration with World Trade Jewelers, which will see Hasbro designing iconic, colourful jewellery pieces inspired by classic children’s board games. The pieces will be available through a network of over 10,000 retail partners as well as online shopping sites.

“Jewellery retailers will recognize the power of Hasbro’s highly popular brands and see this as a huge opportunity,” says Murray Shabot, CEO of World Trade.

The jewellery collection, set to debut in fall 2013, will reflect specific themes from various Hasbro games, including Candy Land, Scrabble and My Little Pony.

AUDEMARS PIGUET WELCOMES CEO FOR NORTH AMERICAXavier Nolot has been appointed the new CEO of Audemars Piguet’s North American division Nolot will take on the financial, operational, sales, and marketing affairs of the North American sector of Audemars Piguet.

Nolot began at Audemars Piguet in March 2003 as a sales administration manager. CJ

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hr2 targets young, fashionable buyers JEWELLERY LOVERS AND FASHIONISTAS OF ALL TYPES, take note.

Holt Renfrew opened the doors to its second hr2 store on May 10 at Vaughan Mills mall, just outside of Toronto. The first of Holt’s “off concept” stores – designed to extend its reach to younger, more price-conscious shoppers – was opened in April in Brossard, Quebec. hr2 offered a “sneak peek” to the media the night before its grand opening. Guests enjoyed canapés, cocktails and a DJ spinning tunes as they browsed 25,000 sq.-ft. of on-trend styles. The fresh, colourful store carries all manner of women and men’s clothing, footwear, jewellery and accessories, and promises weekly

arrivals of high-end, discounted brands including Diane von Fursten-berg, Elie Tahari, Michael Kors, Kate Spade and Tory Burch. The jewellery counters feature pieces from the likes of Anzie, Giles & Brother, Dannijo and Kenneth Jay Lane, and watches from John Hardy and Emporio Armani – all at prices ranging from approximately $100 to $1,000. “Our vendors are thrilled to partner with us to further grow their reach in the Canadian market,” says Heather Arts, VP of hr2. “hr2 targets everyone who loves leading brands, on-trend style and irresist-ible prices.” The Vaughan store is the second of approximately 10 hr2 stores Holts is planning to open as part of its expansion plans for the new brand. CJ



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NEARLY 1,000 PEOPLE GATHERED to celebrate the finalists and winners of the 2013 Couture Design Awards at the beautiful Wynn Las Vegas & Encore Resort on June 2. The evening was marked in one of Encore’s ballrooms where guests included designers, retailers and members of the media.

This year’s panel of jurors included Catherine Lee Davis, design journalist; Jennifer McCurry, fine jewellery expert and buyer at Marissa Collections; Jill Newman, senior editor at Robb Report magazine; Melissa Oster, co-founder and owner of Oster Jewelers; and jewellery designer David Yurman.

Design awards were presented to winners in 11 categories: Heather Moore for Bridal; Arunashi for Coloured Gemstones Above 20K; Lauren

Harper for Coloured Gemstones Below 20K; Tomasz Donocik for Diamonds Above 20K; Colette Jewellery for Diamonds Below 20K; Paolo Costagli for Gold; Mikimoto for Pearls; Schaffrath for Platinum; Atelier Minyon for Silver; Tomasz Donocik for Debuting at Couture; and Atelier Minyon for People’s Choice.

Four watch companies were awarded for standout design and performance: Magellan for Watch Architecture; Shinola for Watch Innovation; Tutima for Technical Excellenc; and TW Steel for People’s Choice.

New York-based jewellery designer David Yurman was awarded this year’s Couture Human Spirit Award. CJ

Couture winners exceed design expectations

Top row: TW Steel, People’s Choice Winner; Wynn Las Vegas & Encore Resort. Middle row: Arunashi, Coloured Gemstones Above 20k Winner; Mikimoto, Pearls Winner; Schaffrath, Platinum Winner. Bottom row: Tomasz Donocik, Diamonds Above 20k and Debuting at Couture Winner; Lauren Harper, Coloured Gemstones Below 20k Winner

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THE ART GALLERY OF ONTARIO went for gold at its annual Massive Party on April 18.

The 9th annual “gold themed” event welcomed more than 1,800 guests for a night of food, drinks, dancing and, of course, art. Guests were treated to live music as well as several never-before-seen art installations that incorporated the flashy theme of the event.

“Gold is an exciting theme to play with, as it has been a symbol of luxury throughout history, a commodity, a metaphor for wealth, and an arbitrary base metal – one we find by digging in the mud,” says Justin Broadbent, the artistic director of Massive Party 2013 and a Toronto multidisciplinary artist.

Co-chaired by Laura Adams and Marie Corsini, the event featured the works of such artists as Thrush Holmes, Tibi Tibi Neuspiel, Geoffrey Pugen, Mango Peeler, Mahmood Popal, Melanie Cantwell and Jade Rude. Supporters raised more than $140,000 toward the AGO’s various exhibitions and educational programs.

“Since the event’s debut eight years ago with Bruce Mau’s Massive Change theme, it has become the biggest art party in Toronto,” says Broadbent. “It’s exciting to work alongside so many talented artists and culture makers.” CJ

AGO bash a golden affair

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ON MAY 23, Alessandra Rosa Di Geso was awarded the Chubb Prize of Excellence from the prestigious Chubb insurance company. During the reception, which took place at Birks Café par Europea, the certified FGA gemmologist was honoured for her exceptional academic results in Stone Assessment and Jewellery during her 2012 exams at the School of Gemmology in Montreal (EGM). Other 2012 graduates were also praised for their excellent work during the event. In addition to Chubb insurance, representatives from Jewellers Vigilance Canada and Gemworld International also attended the event.

In her speech, Di Geso thanked her parents and highlighted the excellent work of Montreal’s School of Gemmology. She also expressed her admiration for school president Odile Civitello. Di Geso hopes to pursue her career in Montreal and undertake a few personal projects along the way. CJ

Allesandra Rosa Di Geso awarded Chubb Prize

01. Alessandra Rosa Di Geso (centre) with her mother, Lynne Cloutier and father, Luigi Di Geso

02. Alessandra Rosa Di Geso receiving her prize for Excel-lence from Anne-Julie Coyle of Chubb Insurance

03. Richard Drucker, president of Gemworld International, congratulating the graduates

04. Alessandra Rosa Di Geso and Véronique Dubé, writer for Canadian Jeweller magazine

01. 02.

03. 04.


Shamballa dévoile trois nouveaux modèles de bracelets et lance le fermoir Star of Shamballa Lors du plus récent Salon Mondial de l’Horlogerie et de la Bijouterie Baselworld, Shamballa dévoilait leurs tout premiers bijoux entièrement faits en or et leur fermoir Star of Shamballa (SOS). Les bracelets Shamballa Jewels Royal Bracelet et Shamballa Jewels Tennis Bracelet sont équipés d’un nouveau fermoir conçu par Shamballa. Issu d’une innovation technique et inspiré de la précision mécanique des montres, ce dernier se bloque grâce à deux épingles de sûreté. Le fermoir SOS est le deuxième de la famille Shamballa, le premier ayant été fabriqué à partir du principe maintenant très connu du macramé et de deux boules d’or.

Le Shamballa Jewels Pyramid Bracelet a aussi été présenté lors du Salon Baselworld. Inspiré par l’architecture des pyramides, il suit un courant déjà très en vogue. Les pyramides sont ainsi montées sur des petites plaquettes d’or. On peut les accompagner de pavés de diamants ou de pierres précieuses. Shamballa poursuit la tradition et innove en proposant de nouvelles façons de porter les pavés. Tous ces nouveaux modèles poursuivent la philosophie de Shamballa, celle de combiner les idées spirituelles au design moderne norvégien tout en accordant une grande place à la person-nalisation des bijoux.

Les Nouvelles Par Véronique Dubé

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SHAMBALLA JEWELS PYRAMID BRACELET,

ORNÉ DE PYRAMIDES EN OR ROSE ET

DE DIAMANTS


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> Teelux : l’élégance inspirée du golf Designer chez Birks pendant plus de 10 ans, Annik Lucier conçoit des pièces originales et personnalisées, inspirées par le thème du golf. Elle propose une élé-gante collection de bijoux en argent ornés de perles. À deux reprises, en 1998 et en 2004, elle a remporté le prestigieux prix DeBeers Diamond International Award. Cette compétition regroupe plus de 2000 participants à travers le monde. Les créa-tions d’Annik Lucier éveillent les émotions à travers leur forme et leur structure, où originalité et design se côtoient à merveille. La designer a par ailleurs conçu des bijoux pour Maria Sharapova et Ana Ivanovitch.

La collection d’automne des bijoux ZinziToujours à l’affût des dernières tendances, Zinzi présente les nouveautés de l’automne, dont les bijoux en argent plaqués d’or rose. Facile à agencer à tout autre bijou, le rose se veut réconfortant, décliné en pendentif et en anneaux ornés de pavés de zircons cubiques. Les bracelets câbles sont à l’honneur et on les agence au plaqué or ou à l’argent. La simplicité est aussi bien présente, tout en étant distin-guée, et on offre des ensembles de pendentifs, de bagues, de boucles d’oreilles et d’anneaux en argent sertis de pierres. Fabriqués en argent sterling, ornés de pierres de couleur ainsi que de cristaux de Swarovski, ils sauront plaire à tous les goûts. Zinzi est une collection de bijoux de Hollande, très populaire en Europe et à travers le Canada. Devenez détaillant autorisé ZINZI dès aujourd’hui.

>

Currency : pour l’homme modernePour répondre à la demande croissante des bijoux masculins dans l’industrie de la bijoute-rie, la nouvelle collection Currency s’adresse aux hommes qui recherchent la qualité et qui apprécient les bonnes choses de la vie. On propose des designs sophistiqués en argent, certains sertis de diamants ou de pierres exotiques, des pièces audacieuses et raffinées. Currency offre une collection complète de bijoux pour hommes; des bagues, des chaines et colliers, des bracelets et boutons de manchette, tous emprunts d’un côté croustillant et rempli d’assurance. Pour un look habillé ou décontrac-té, Currency représente l’homme d’aujourd’hui.

COLLECTION TEE TORSADÉ: BAGUE TEE EN ARGENT DÉLICATEMENT TORSADÉE ET ORNÉE D’UNE PERLE VÉRITABLE. UNE PIÈCE EXQUISE.

BAGUE ET BOUTONS DE MANCHETTE: DES PIÈCES UNIQUES FINEMENT TRAVAILLÉES, ORNÉES DE PIERRES EXOTIQUES


La baisse du prix de l’or fait augmenter les ventes de bijouxLe métal jaune a peut-être perdu de sa popularité auprès des investis-seurs, mais la baisse de son cours a fait grimper les ventes de bijoux en or, selon le rapport des tendances globales de la demande du World Gold Council. Bien que la demande en bijoux était surtout menée par la Chine et l’Inde, on a enregistré aux États-Unis la première augmenta-tion des achats depuis 2005. La demande de bijoux en or a atteint une hausse de 12% par rapport au même trimestre l’an dernier.

Des boucles d’oreilles vendues pour 2,39 millions de dollars chez Sotheby’sLa vente des bijoux de l’actrice italienne Gina Lollobrigida, créés par le joailler italien Bulgari, a établi un nouveau record aux enchères pour des boucles d’oreilles en perles et diamants datant de 1964. Ce lot phare a été adjugé pour 2,39 millions de dollars US, soit deux fois leur estimation. L’actrice a précisé qu’une partie des recettes de la vente serait versée à la recherche sur les cellules souches. La vente des bijoux de l’actrice a atteint 4,92 millions de dollars US, doublant ainsi les estimations initiales.

Rio Tinto établit un nouveau record pour la découverte de diamants rougesPour la première fois en 30 ans d’histoire de la mine Argyle Diamond, Rio Tinto a annoncé la mise aux enchères de trois diamants rouges, les plus gros jamais produits par sa mine australienne. Totalisant 1,56 carat, l’Argyle Phoenix est l’un des trois diamants qui seront offerts lors de la vente de l’annuel Argyle Pink Diamonds Tender. Les diamants rouges, tout comme les bleus, se vendent entre un et deux millions de dollars le carat. Leur valeur est en moyenne 50 fois supérieure à celle des diamants blancs.

Ultimate Ceramic conjugue modernité et savoir-faire >La sélection de bijoux offerts par la compagnie française Ultimate Ceramic est abordable, associant à la fois céramique et acier inoxy-dable; céramique, argent et zircons cubiques; céramique, or et diamant ou sans diamant. Pour un effet chic et affirmé, la céramique est offerte en blanc ou en noir. À la fois moderne et audacieuse, Ultimate Ceramic réinterprète les classiques de la bijouterie et offre un effet unique, à des prix accessibles.

Plus d’un million de dollars de bijoux Chopard sont volés dans un hôtel à CannesLe 16 mai dernier, alors qu’on présentait le film Bling Ring (ironie du sort !), des voleurs se sont emparés de précieux bijoux Chopard. Le vol s’est déroulé à l’hôtel Novotel de Cannes; vers 5 h, le coffre a été descellé et emporté. La maison Chopard est partenaire du Festival du film de Cannes depuis maintenant 15 ans. Les organisateurs affirmaient cependant que la célèbre Palme d’or, fournie gracieusement chaque année par la maison Chopard, était en sécurité.

Oscar de la Renta lance une collection pour le commerce de détailPour la première fois de son histoire, Oscar de la Renta rend une collection de bijoux de fantaisie haut de gamme disponible au com-merce de détail. Le groupe Abbiamo sera responsable de la distribution des bijoux. Fabriquées aux États-Unis, les pièces ornées de pierres semi-précieuses, de cristaux tchèques et de résine coulée à la main seront vendues à des prix de détail variant de 100 à 1500 dollars US.

L’argent à son plus bas niveau depuis deux ansL’argent suit le cours de l’or et chute aussi; le 20 mai dernier, il est tombé sous la barre des 22 dollars US l’once. Selon les analystes de Citibank, ce phénomène n’en serait qu’à ses débuts. Après une augmentation du prix qui a duré plus de 10 ans, les experts croient que l’offre grandissante provenant des mines combinée à l’atonie de la demande pourrait fortement influencer le prix de l’argent. De son côté, l’or s’échangeait la même journée à 1384 dollars US l’once.

PENDENTIF EN ARGENT ET CÉRAMIQUE ORNÉ DE ZIRCONS CUBIQUES

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Jusqu’en 2020, le prix des diamants augmentera de 6% par annéeSelon le rapport de l’analyste des marchés capitaux du groupe BMO, Edward Sterck, l’augmentation du prix des diamants de 6% par année est due, entre autres, à la hausse de la demande de la Chine et de l’Inde et aux faibles perspectives d’approvisionnement. Malgré tout, la demande pour les diamants aux États-Unis devrait demeurer stable. La hausse des prix des diamants bruts serait aussi causée par les problèmes de production de De Beers.

Les ventes et les revenus de Pandora en haussePandora a débuté l’année en force : ses ventes, tout comme ses profits, ont augmenté lors du premier trimestre. Le groupe a enregistré des revenus en hausse de 40,6% par rapport au même trimestre l’année dernière et les profits nets sont chiffrés à 76,1 millions de dollars US. Selon le P.-D.G. de Pandora, Björn Gulden, ce fait serait attribuable à la nouvelle collection de la Saint-Valentin et au concept de vente en magasin.

< Bleu comme le ciel ouvre une nouvelle bijouterie au Quartier Dix30 Le 29 mai dernier, Bleu comme le ciel ouvrait sa nouvelle suc-cursale au Quartier Dix30. Étant sans cesse aux aguets des der-nières tendances dans le bijou de fantaisie haut de gamme, la bijouterie offrira les collections ginette_ny, reconnue pour son style pur, sensible dépouillé et élégant ; Alexis Bittar, un favori de Madonna, Rihanna, Came-ron Diaz et Michelle Obama ; Reminiscence, qui propose un mélange de contrastes et de cultures ; Clio blue, où le

poisson, l’emblème porte-bonheur, est à l’honneur depuis 1981 ; Gas Bijoux, symbolisé par le soleil et Redline, qui allie le diamant et le fil. CJ

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Seiko Cigars Ad MAY-13 OUTPUT.pdf 1 2013-05-07 12:09 PM

COLLIER ET BOUCLES D’OREILLES DE LA COLLECTION STEFANIA VINTAGE, GAS BIJOUX

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cj en français

LES ÉTAPES PRÉLIMINAIRESAvant toute chose, il faut comprendre ce que sont les médias sociaux. Pour une entreprise, il ne suffit pas que de transposer son message publicitaire. Encore faut-il bien saisir la portée de ses actions. En quoi les médias sociaux peuvent-ils être utiles pour les petits commerçants? M. Bellomo répond : « Les médias sociaux permettent d’établir un contact direct avec le client. C’est un échange entre le commerçant et le client final. Quand le message est perçu, les gens sont exposés et on suscite une action. Les médias sociaux sont comme une autoroute; il s’agit d’une conversation et non d’un monologue. C’est pourquoi il faut se positionner dans son domaine puisque contrairement au modèle traditionnel de la communication, où le client se situe à la toute fin de l’action, le client est au centre de la communication dans les médias sociaux.»

S’interroger sur ses façons de faire constitue un aspect important, puisque les médias sociaux impliquent intimement la culture de l’entreprise. Il faut aussi observer ce que les concurrents font dans notre industrie et trouver l’angle qui nous représente. Quelles informa-tions doit-on faire véhiculer? Quel média utilise-t-on? À qui veut-on s’adresser? Peu importe notre décision, «il faut se positionner comme un expert dans notre domaine. On ne doit pas pousser les ventes, ou du moins, on ne doit pas laisser cette impression. C’est du lèche-vitrine. Il faut fournir des informations valables sur une base régulière. Et surtout, donner de l’information sans attente.» Quand on utilise ce moyen de communication, on rejoint à la base une conversation.

Il devient donc primordial d’être à l’écoute des consommateurs. En d’autres mots, pour tout propriétaire ou gestionnaire d’entreprise, il faut arriver à gérer son image et sa réputation, déterminer les attentes des consommateurs et découvrir les opportunités qui en ressortent.

LES MÉDIAS SOCIAUX ET LES BIJOUTERIESPar Véronique DubéAujourd’hui, tous ceux qui gèrent une entreprise ou qui sont impliqués dans les communications et l’image d’une organisation sont concernés par les médias sociaux. Facebook, Twitter, LinkedIn, Pinterest… Le pouvoir de produire et de diffuser des messages est devenu un jeu d’enfant : il est désormais simple et peu coûteux de communiquer. Par les réseaux sociaux, certains sont même capables de rejoindre un auditoire plus grand que tout le public touché par un média traditionnel. La diffusion est rendue facile, mais planifier et se positionner dans notre marché reste un défi qu’il ne faut pas prendre à la légère. Pour les propriétaires de bijouteries, ces outils de communication représentent une réalité; et qu’on le veuille ou non, on y est déjà…

Avec la participation de M. Gabriel Bellomo, directeur artistique + stratège en communication et interactivité

SCHÉMA DE LA COMMUNICATION TRADITIONNELLE

SCHÉMA DE LA NOUVELLE COMMUNICATION

The Most Prestigious

Jewellery Show in Canada

Le salon de bijouterie le plus prestigieux

au Canada

EXPO PRESTIGE

2 13August 25/26/27

Les 25/26/27 aoûtMontreal Convention Center

Palais des congrès de Montréal

(514) 485-3333 | [email protected] | www.cbq.qc.ca


cj en français

PASSEZ À L’ACTIONAlors que des entreprises investissent des milliers et des milliers de dollars chaque année dans leur stratégie marketing, elles improvisent en matière de médias sociaux. Voilà une erreur courante. Il faut plutôt agir en mettant de l’avant un plan d’action qui s’appuie sur des objec-tifs bien définis. « Les réseaux sont des outils, poursuit M. Bellomo. Une stratégie doit être établie avant d’utiliser les médias sociaux. Dans les bijouteries, un outil comme Pinterest, qui a connu une explosion de popularité, devient intéressant. Les photos sont directement dirigées au site web. Notez aussi que 97 % des abonnés Pinterest sont des femmes. Les commerçants doivent en tenir compte dans leur ap-proche.»

Chaque média répond à différents besoins. « Si le détaillant préconise davantage une image formelle, c’est LinkedIn. Facebook, on l’utilise pour le côté plus « émotionnel », pour le sentiment d’appartenance. D’ailleurs, les pages professionnelles Facebook regorgent d’informations cruciales sur votre clientèle. Elles sont un outil de mesure en temps réel. » Autrement dit, elles permettent d’établir le potentiel de communication. Veut-on miser sur le service à la cli-entèle? Positionner la qualité des différents produits? Mettre de l’avant

une compétence ou une expertise bien déterminée? Gérer l’image de l’entreprise? Attirer la clientèle potentielle? Entretenir une proximité avec nos clients existants? Effectuer des ventes en ligne? Les médias sociaux peuvent vous aider à atteindre vos objectifs. Mais il faut se rappeler que continuité et long terme sont les mots d’ordre : les aspects auxquels vous voulez toucher seront désormais disponibles à toute une communauté virtuelle.

Vous devez aussi maintenir la diffusion de votre contenu – donc con-naître la réalité et l’image de votre entreprise - et la poursuite des conversations. L’impact de vos initiatives doit être mesuré. Doit-on répondre à tout? «Idéalement, on ne laisse pas tomber dans l’oubli. On peut, par exemple, diriger le client en boutique», soutient M. Bellomo.

En évaluant les données auxquelles les médias sociaux vous donnent accès, vous serez en mesure de bien connaître les goûts de votre cli-entèle. « Le but ultime des médias sociaux est d’augmenter le nombre de visites sur une page, d’obtenir les informations de nos clients, par exemple en organisant des concours. Il s’agit là d’un énorme potentiel pour augmenter la base de données sur les clients qui permet ensuite d’organiser des activités de marketing direct. Le commerçant veut les informations de ses clients pour pouvoir apprendre à les connaître et ainsi mieux répondre à leurs besoins. » Le contenu demeure la priorité.

Par effet de ricochet, quand on touche un consommateur, cette personne devient un ambassadeur qui partage notre message. C’est une relation donnant-donnant. Il faut interagir, converser et partager. CJ

GABRIEL BELLOMO, DIRECTEUR ARTISTIQUE + STRATÈGE EN COMMUNICATION ET INTERACTIVITÉ

«Le but ultime des médias sociaux est d’augmenter le nombre de visites sur une page, d’obtenir les informations de nos clients, par exemple en organisant des concours.»


JCK review

What happened in

VegasJCK Las Vegas 2013... through the eyes of Canadian Jeweller magazine

By Irina Lytchak

Television personality Giuliana Rancic at the Le Vian Red Carpet Revue


JCK review

This year’s JCK Las Vegas show proved to be another massive success in the ever-evolving and fascinating world of jewellery and watches. The event, which took place at the Mandalay Bay Resort & Casino from May 31 to June 2, featured an impressive and extensive array of jewellery and watch designers, brands and collections, and up-to-the-minute trends.

Brushed yellow gold and silver were quite prevalent among many jewellery designers and retailers. H. Weiss Co. led the game with its Marika Desert Gold brushed gold cuffs, while Ivanka Trump Fine Jewelry debuted the Metropolis Collection featuring a line of 18k yellow gold and diamond pieces inspired by 1920s Art Deco architecture.

Rose gold continued to reign at this year’s show with watch brands like Bulova and TW Steel incorporating the metal into their latest timepiece designs. Stuller, Inc. and Charriol also made a distinctive use of rose-toned gold in their latest designs. Simon G., known for its exclusive connection to the world of celebrity, made stunning use of

rose gold throughout many fine jewellery pieces. Constantly booming with visitors, the brand’s booth never saw a dull moment, with celebs like Mario Lopez making an appearance. But the fun didn’t stop there; Simon G. also hosted a private party for friends of the brand at the stunning Tao Nightclub & Asian Bistro in The Venetian Las Vegas, complete with a performance from the Village People.

Many other jewellers put strong emphasis on various hues of blue in their collections. Whether it was through the use of sapphires or aquamarine gems, names like Rina Limor and Le Vian put the colour front and centre at this year’s exhibit.

And even if you tried, you couldn’t miss Effy Jewelers’ booth at the show. Displaying its latest and most iconic collections behind gleaming glass cases surrounding the booth, Effy was a shining star at JCK. Even Effy Hematian himself was on hand to greet visitors and meet with clients.

JCK also marked an important time for TAG Heuer, which celebrates

Clockwise from top left: Pandora display of Autumn/Winter Collection; Trade show floor; Stuller, Inc. display; Models show off various ensembles paired with Pandora jewellery

C A N A D I A N J E W E L L E R . C O M / J U N E / J U LY 2 0 1 3 77

Coral Bells Pin with Chrome Tourmalines & Diamonds (Zaffiro, $39,000)Arabian Nights “Flying Carpet Timepiece” (Meissen Joaillerie)

45mm Chronograph Miyota 0S20 movement, Pilot Collection (TW Steel, $499)Bloom Blue Sapphire and Diamond Ring, Jardin Collection (Effy, $3,295)

the 50th anniversary of its Carrera Collection this year. To mark this milestone, the emblematic watch brand hosted a gorgeous suite at Mandalay Bay’s THEhotel, complete with a review of TAG’s most iconic watches through the years.

On the heels of its domination of Baselworld, Oris brought its spectacular diving watches straight to JCK. The Oris Aquis Depth Gauge is a diver’s dream, complete with a toolkit that allows its wearer to conveniently change the watch bezel mid-dive. The watch brand also celebrated its partnership with Playboy magazine during a party at the Wynn Hotel’s sumptuous Lily Bar, with no shortage of Playboy bunnies on hand to sign autographs and snap photos with guests.

And if anyone delivered the “wow” factor at this year’s exhibit, it had to be Pandora. Hosting its visitors at THEhotel, Pandora stunned visitors with a sensual performance from two dancers and a fashion show displaying the brand’s versatility. CJ


JCK review

Clockwise from top left: Matt Stuller, founder/chairman of Stuller, Inc., with Irina Lytchak, assistant editor at The RGM Group; Display at Baume & Mercier suite; Sian Williams, president of Bulova Watch Co. Ltd., Thierry Casias, creative director for Bulova, and Zinnia Crawford, CMO at The RGM Group; Effy Jewelers display; Ice bar in Pandora suite at THEhotel; Model shows off latest looks from Pandora

Patravi TravelTec FourX Limited Edition (Carl F. Bucherer, $52,900) Natural Druzy Necklace (Rina Limor, $4,200)

Kiwiberry Green Diamonds and Vanilla Diamonds Rings (Le Vian, $3,197) Autumn/Winter 2013 Collection (Pandora, $60/bracelet, $40-$75/bead)



JCK

Top: Le Vian Red Carpet Revue; Bottom: Private performance in the Pandora suite at THEhotel


Green & Gold Bracelet, Spring Collection (Chamilia, $20-$75/bead)

Engagement Ring and Matching Band, both from Tres Chere Collection (Stuller, Inc., $1,815 and $1,955)

Colvmbvs Lady Watch with Steel 36mm Case (Charriol, $3,650)

Linea Steel Quartz Ladies Watch (Baume & Mercier, $2,100)


135th

cj 135th year retrospective

TO HELP MARK THE 135TH ANNIVERSARY of CANADIAN JEWELLER, we take a look back at the amazing transfor-mation of both our magazine and the jewellery world.

The past several decades have given us everything from the conception of some of today’s most iconic brands, to the introduction of innovative materials, to the celebration of jewellery during several momentous periods in history.

It’s astounding to think that Canadian Jeweller has been there for many of these moments, starting in 1879 when the publication was founded as The Trader. Running with the slogan “A Journal devoted to the interests of the Hardware and Jewelry Trade,” The Trader was only eight pages long when it hit the streets in Toronto in September, 1879. Today, all Canadian Jeweller copies boast 100-plus colourful pages of the latest trends, important industry events, profiles of standout Canadian jewellers, and a showcase of the industry’s top advertisers.

Canadian Jeweller through the AgesBy Irina Lytchak and Marielle Torrefranca

THE 1880S In history: This period in history saw significant growth for heavyweights like Tiffany & Co. and Fabergé. Peter Carl Fabergé crafted the first prominent Fabergé egg for Tsar Alexander III, who gave it to his wife as a gift. Following the success of the creation, the Tsar appointed Fabergé as exclusive goldsmith for the Imperial Crown.

Elsewhere in the world, Sotirios Voulgaris established the high-end luxury goods brand Bulgari in 1884, which would go on to create some of the most astounding jewel-lery pieces ever created.

This decade also saw the creation of the first wristwatch, developed in 1880 for German naval officers by Constant Girard. By this point, Tiffany & Co. has become a presti-gious jewellery and silverware company.

In the magazine: Established in 1879, Canadian Jewel-ler, (then known as The Trader), was heavily focused on promoting local businesses, including W. Millichamp & Co., a company that produced showcases for businesses, and Sheffield Sterling Spoons and Forks, sold at Zimmerman, McNaught & Co.

ABOVE, CLOCKWISE: 1879 SEPTEMBER COPY OF THE TRADER; COVER OF A COPY OF THE TRADER ISSUED IN MARCH 1880, FEATURING ADS FOR ITEMS SUCH AS CUTLERY AND DISHWARE; YELLOW GOLD POCKET WATCH FROM GIRARD-PERREGAUX, 1884

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THE 1890SIn history: This was the Age of Art Nouveau or “new art,” which had a focus on nature, mythology and the female silhouette. This period in time brought artists toward curved lines and away from very linear designs. A perfect example of this was René Lalique, a free-lance artist who designed for Cartier and Boucheron.

In the magazine: By this point, the magazine had changed its name to The Trader & Canadian Jeweler and its design had evolved quite a bit, incorporating a much more detailed and regal logo. The ad appearing on the front page of the issue shown here was from T. H. Lee & Sons Co., which carried Waltham Watches.

THE EARLY 1900SIn history: One of the most important purveyors of the Neoclassic style during this time period was Cartier, which introduced platinum into its jewellery designs. This style become a favourite among aristocrats, opening the door for Cartier to become the official source of jewellery to royal figures like King Edward VII and King Chulalongkorn of Siam.

In the magazine: Just in time for the holiday season, the November 1900 issue of The Trader & Canadian Jeweler spotlighted Elgin Watches and various other sterling silver novelties including Gen Rings and Gilt Clocks, all from T. H. Lee & Sons Co. in Toronto.

LEFT TO RIGHT: NOVEMBER 1900 COPY OF THE TRADER & CANADIAN JEWELER; THE WADE FAMILY NECKLACE (1903) IS A CONSUMMATE EXAMPLE OF THE GARLAND STYLE, WITH DIAMONDS MOUNTED IN PLATINUM MILLEGRAIN BACKED WITH GOLD IN A PATTERN OF SCROLLS, FLOWERS AND LAUREL SWAGS; DRAGONFLY BROOCH (1904) BY LOUIS COMFORT TIFFANY, WITH BLACK OPALS, DEMANTOID GARNETS AND PLATINUM

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ABOVE: JUNE 1890 COPY OF THE TRADER

& CANADIAN JEWELER; RIGHT: FABERGÉ LILIES

OF THE VALLEY EGG (IMAGE COURTESY

OF THE FORBES COLLECTION, NEW YORK.

ALL RIGHTS RESERVED. PHOTOGRAPHERS:

JOSEPH COSCIA, JR. AND LARRY STEIN)

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TORONTO’S BAYVIEW VILLAGE is not your typical mall. You won’t find teenagers texting in a food court or bargain hunters sifting through sale bins. You’re more likely to come upon Manolo Blahnik-clad women shopping at Pink Tartan and Vivian Shyu, lunching at Oliver & Bonacini, or picking up a gourmet din-ner at Pusateri’s.

At this type of shopping centre, where most of the stores are upscale, it can be a challenge to stand out in the crowd. Yet, Be-rani Jewellery Design has managed to do just that with its unique brand of comfortable elegance.

The store, owned and operated by husband and wife team Saro and Stefanie Der Haroutiunian, is contrary to many luxury retail stores where the intimidation factor is large. Berani invites the cli-ent in with a custom design that blends sophistication and warmth – not to mention salespeople who smile.

“We know it can be intimidating when you first walk into a jewellery store, but we want to do things in a different way,” says Stefanie. “We want customers to get an inviting feeling when they walk into the store.”

Decked out in sumptuous materials – crystal, wood, marble –

the store (which features its own integrated Swarovski shop) is the ultimate in luxury. “We wanted shoppers to be drawn into the store on a pathway of oversized marble slabs, under a floating ceil-ing with glowing edges,” says Stefanie.

Yet, while the space is large at 3,000 sq. ft., it still gives the cus-tomer a feeling of intimacy with its dim lighting, hanging crystals and customized canopy chairs for one-on-one meetings.

FROM THE BENCH TO RETAILStefanie and Saro bought the store from its previous owners 12 years ago and proceeded to make it their own. While Stefanie came to the jewellery world from a career in banking, Saro has been in the business for 25 years.

“By fluke, I ended up in the jewellery business,” says Saro, who was born in Armenia and once thought he’d be a lawyer. “I don’t know what would have happened if I was a lawyer, but no matter what I had done in life, I think I always wanted to be great in what I was doing.”

Saro started on the bench as a jeweller, before deciding in 1995 to make the switch into retail. He managed a few stores

COMFORTABLE ELEGANCE BERANI jewellery design aims to give clients a high-end jewellery experience in a store designed to inspire – not intimidate. by Janine Druery

photographs by CHRISTOPHER WAHL


“We wanted shoppers to be drawn into the store on a pathway of oversized marble slabs, under a floating ceiling with glowing edges.” – STEFANIE DER HAROUTIUNIANbefore deciding to go out on his own.

“It was difficult,” recalls Saro. “I never thought it was possible because of the overhead that our business has, and the inventory that we have to carry. But slowly we started, and little by little we grew the business – and we are still growing.”

SIMPLE PHILOSOPHYSaro became a prominent jeweller in Toronto by holding fast to what he deems a simple philosophy: providing jewellery of the highest quality with the best possible service.

The store carries only the highest end jewellery, with brands like Gucci, H.Stern, Carrera y Carrera, Omega, TAG Heuer and, their newest, Girard-Perregaux watches. Stefanie says Berani aims to carry the high-end brands that have developed a trust and a name for themselves.

“We are in a unique mall,” she says. “People come to buy.” Stefanie notes that consumers visiting the mall are knowledgeable about brands, “know what they’re looking for and want a certain level of sophistication. That’s how we tend to choose our brands. Does it match the area? Does it match the clientele?”

Saro and Stefanie frequent prominent jewellery shows, visit fac-tories and choose merchandise based on their clients. “We under-stand our demographic and we know what our clients are looking for, and that’s how we do our shopping,” Saro says. “Sometimes we brings things and we tell them ‘we chose this for you.’ And they appreciate that.”

While about 75 per cent of Berani’s business is designer jewel-lery brands (with a 70-30 per cent split between jewellery and watches), the store specializes in custom work (about 15 per cent of the business). Saro aims to create custom pieces for his clients that are both unique and wearable.

Stefanie says this personal touch, combined with experience and know-how, that sets Berani apart in the industry. “It’s experience and service,” she says, “and also being here as long as we have been, they trust us. When they come in, they know that they are getting quality items at a very good price.”

AHEAD OF THE CURVEIt is the trust factor that is responsible for Berani’s repeat custom-ers – about 80 per cent of its clientele. Stefanie likens their repeat business to going to the doctor: “You have to trust the person that you are going to – trust them that they’ll give you the right advice, the right expertise, and it’s the same here. People are spending a lot of money. They want to know that they are getting quality. So that’s the main reason why we’ve been able to be consistent and be in business for as long as we have been.”

Berani’s clientele are predominantly female, between the ages of 35 to 55. And most of the clients (Saro estimates the number at more than 70 per cent) are purchasing the jewellery for them-selves.

The customers are a very savvy bunch. So, while Stefanie and Saro carry a lot of classic pieces, they also pay strict attention to what is au courant for clients who want the latest from the run-ways and red carpet shows.

“As Canadians, typically when it comes to fashion, jewellery or clothing, we are always a few years behind the rest of the world – especially Europe,” says Saro. “So we bring it right away from Europe fresh and try to tell people – why don’t you be one of the first ones to wear this fashion? You are going to see that in two to three years everyone is going to be wearing this.”


AT A GLANCE: Name: Berani Jewellery DesignOwners: Saro and Stefanie Der HaroutiunianLocation: Bayview Village Mall, TorontoStore Size: 3,000 square feetStaff: 10 employeesKnown For: High-end jewellery and custom designBrands: Gucci, H.Stern, Carrera y Carrera, Omega, Tag Heuer and others Newest Line: Girard-Perregaux watchesInterior: An elegant blend of marble, crystal and wood, with private canopy chairs for client meetings and an integrated Swarovski shopCool Factor: White, pod-like display cases with hanging crystals above each one

Saro says their clients do quite a bit of traveling and understand the trends. “The world is very small now,” he says. “A lot of peo-ple are travelling to Europe and are seeing what’s out there. Then they come back to where they trust and want to do their business.”

FACING CHALLENGESThe couple agrees it’s not easy to stay on top and notes that run-ning a jewellery business is not without its share of challenges.

“The hours are long,” notes Stefanie. “And also making sure we are keeping up to date with our brands and what people are look-ing for. If we’re not changing things or buying things consistently there is no way that we would ever be able to do what we do.”

And with two children and another on the way, Stefanie notes that they “have many hats that they wear.” But the duo certainly has no plans to slow down. In fact, Stefanie and Saro are looking to grow their business.

“We are looking at expanding, we are looking at different proj-ects,” she says. “We are collaborating with a lot of companies we have currently and a lot of other companies that we don’t.”

Saro says they would like to see Berani as one of the top five jewellers in Toronto within the next 10 years. To do that, he says, they must continue to keep their exceptional level of service, add more brands, keep abreast of the market and educate consumers about how jewellery should be worn.

It will be hard work. But, as Stefanie says, Berani is a “labour of love,” and enjoying what they do – and for whom they do it – makes it all worthwhile.

“It’s the people that make it interesting, more than the jewel-lery,” says Saro. “I love jewellery but I would never go to a mu-seum to look at it. It’s the customers that make life interesting for us – in a good way.” CJ While STEFANIE and

SARO carry a lot of classic pieces, they also pay strict attention to what is au courant for clients who want the latest from the runways and red carpet shows.

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designerprofile

C A N A D I A N J E W E L L E R . C O M / J U N E / J U LY 2 0 1 3

WITH AN INNATE SENSE OF STYLE, a background in fashion, and a family lineage that includes revered artistic types, India Hicks would likely do well at any creative endeavour she put her mind to.

So, it’s no surprise she has succeeded in a myriad of ventures – from fashion model to photographer to TV host to interior decorator.

Hicks, the daughter of renowned interior designer David Nightingale Hicks and Lady Pamela Mountbatten, grew up in a world of celebrity and nobility. And with a turn as a bridesmaid to Lady Diana, and a ca-reer as a model for the likes of Emilio Pucci and Ralph Lauren, she has had experiences most of us only see on lifestyle television.

But since moving to the Bahamas 17 years ago, the London-born beauty has adopted a laid-back lifestyle. And career-wise she has been making a name for herself in the world of design – with jewellery as her most recent endeavour.

HAPPY CIRCUMSTANCES“It was pure coincidence,” she muses of her foray into the business three years ago. “A set of happy circumstances led me to my partner SDC Designs.” An immediate connection to her jewellery partner and a desire to do something different quickly got the ball rolling.

“As with designing any collection, someone says ‘Tell your story’ and it is quite intimidating,” says Hicks. “I am in no way a trained jeweller or gemologist. I was completely blind in this, but I had a very strong vision of what I wanted to say.”

Thus her first collection called 'Island Life' was created – a collection borne out her life on Harbour Island in the Bahamas, where she lives with her partner and five children.

“We started with 'Island Life' because for 17 years I’ve lived on this very small island and we felt that was the strong message I have and I felt very proud that it was my life – I wasn’t the daughter of someone or granddaughter of someone.”

The collection was inspired by her everyday reality – the colours and textures of the island, the sounds of the waves on the shore, elements of nature such as sand and coral.

“I am surrounded by nature,” notes Hicks. “It is ever-changing, and its very interesting. And it does all of the work for me. I sit back and just see what nature has done this week.”

Hicks describes this collection as very organic – “you’ll see palm fronds, occasional starfish – all sterling silver and diamonds because the price of gold was astronomical at the time.”

She says she initially worried what people wanted to see in her col-lections, before deciding the person she really needed to please was herself.

“You go to all of these trade shows and you are overwhelmed by all of the choice. In the end I just said ‘this is ridiculous, I am going to choose what I want.’ And in way of design, I have stopped worrying what everybody else likes. You have to just say ‘I like this. I’m going to wear this.’”

A FATHER’S INFLUENCEHer second jewellery collection took a different turn and was – in large part – influenced by her famous father.

“Although I once said, 'No, no, no, I’m not influenced by my father,' I am completely influenced by my father,” says Hicks. “Although I’m

PARADISE FOUNDIndia Hicks lives on a tiny, sun-drenched island in the Bahamas. This lifestyle has both inspired her jewellery and helped her find her own voice in the world of design. By Janine Druery

not as bold as my father and I’m not as confident as my father who always wanted to make a very loud statement. And I’m not as keen to live in rooms of bright pink and shocking red and puce purples.”

It was when Hicks moved to the Bahamas and started a life there that she realized “in a quiet way I could have a voice. It was very hard to find my own way and now I’m quite confident in the world of design. I’ve come to the point where I do think I have a point of view.”

She named her second collection 'Hicks on Hicks', a silver, architecturally-inspired collection she describes as “masculine.” This collection, which features bold, stand-out pieces such as cuffs, state-ment rings and medallions, uses her father’s famous geometrics and hexagon patterns as the primary design element.

“It was as though they had been virtually designed for jewellery,” says Hicks. “So we couldn’t resist.”

Her third collection was dubbed 'Love Letters'. In-spired by her father’s own “logo” (a simple and chic, yet strong statement of four H’s joined in a cross) Hicks created an entire silver alphabet in kind, calling the collection 'Love Letters' as an actual love letter to her father.

She calls this collection her “most sophisticated”, and it was so well received that it landed her single diamond letter charm made it to ‘Oprah’s Favourite Things’ list.

MOVING FORWARDHicks’ latest collection, launched at JCK in Las Ve-gas, is her first gold collection. It consists of smaller, delicate gold and diamond pieces from her 'Island Living' collection: palm fronds, fish tails, moon phases, and bows and arrows.

“This time I said let’s do gold and we did it in a completely different way,” she notes. “They are all fine and tiny little pieces. Same story, different design.”

So with all of her different collections, which piece does she favour? “I wear an ‘N’ around my neck [from Love Letters], which stands for ‘nobody,’” she laughs. Because she has five children, she thought that would be easier than wearing five different charms.

Hicks calls her collections – and her company – “organic and ever-changing.” And it is something that, despite all her other endeavours, she is excited about pursuing.

“The jewellery world has infinite possibilities,” says Hicks. “I think that it’s a lovely business in the fact that you can discover unknown names making jewellery at home and find just beautiful, unique points of view. And then you can find a David Yurman who appeals to a much broader market.”

She says she doesn’t know what her next creative endeavour will be. But whether it's her jewellery, her home goods or something brand new, it’s bound to be as free-spirited and creative as the designer herself.

“The design world as a whole is something I do feel passionate about,” says Hicks. “I grew up with it, it’s in my DNA, it’s somewhere where I feel confident.” CJ


“I am surrounded by nature. It is ever-changing, and its very interesting. And it does all of the work for me.”

Steve turac [email protected]

(514) 771-7469


companyprofile

IN TODAY’S ENORMOUS and continuously growing jewellery industry, many companies and brands must aggressively work toward setting themselves apart from the rest.

It seems that Tresor Paris has been able to find that “it” factor, especially in North America, where the brand is currently booming with clients and retailers alike. Inspired by the sophistication that is Parisian style and born in the heart of London, Tresor has quickly garnered a global following for its lavish, innovative and accessible designs.

“I think our reputation is our biggest asset,” says Salim Hasbani, business development director at Tresor Paris. “We don’t just produce some products and hope for the best. We keep very active because you’ve got to have fresh minds, new ideas and unlimited designs.”

A TASTE OF HISTORY Hasbani comes from a lineage that’s been a part of the jewellery and diamond business for more than a century. The Hasbani family es-tablished a reputation for designing and manufacturing fine gold and diamond jewellery for several decades and, by the turn of the century, Salim had decided make a change that would better accommodate the modern consumer.

“The reason for Tresor Paris was purely to move with the times, to move with the economy,” he says. “In 2009, we decided to go down the crystal route because of the worldwide economy and the recession. Not everybody could afford a half a million pound piece and that’s why we came up with this concept where we manufactured a full crystal brace-let that was affordable.”

The Tresor Paris trademark came to fruition around 2001, starting in the UK, with the help of Hasbani’s brother-in-law, Maurice Lousky, man-aging director at Tresor. The brand was officially launched and marketed in late 2009. Today, Tresor Paris runs the gamut, from designing the jewellery pieces to manufacturing and distributing all around the world.

“The majority of the business, I would say over 95 per cent, is done directly with us,” explains Hasbani. “We own the rights to the brand, we make our own designs, and we do basically everything from start to finish.”

“The growth just happened so quickly. And I think the reason was that people had faith and trust in us.” – Salim Hasbani

Bringing a taste of Europe to the Canadian marketTresor Paris’ original and accessible designs have made the company a great success across the pond. By Irina Lytchak

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Light blue crystal, pear drop earrings, Ara Collection, $110

Blush pink, crystal-stainless steel bracelet, Belle Rose Collection, $199


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THE SIGNATURE PIECE At the time of its inception, Tresor Paris launched its first line, the Orion Collection, along with the infamous Monaco bracelet, and that is when Hasbani says the brand really took off.

“We wanted to produce something that is elegant and stylish,” he says. “That’s how we came up with the idea of using semi precious stones; they have the glamour of the diamond, but come at an affordable price.”

Since then, the Orion Collection has grown to feature hundreds of various styles and pieces, spanning a vast array of colours and materials to accommodate a wide range of clientele.

Hasbani says that Tresor Paris’ target audience for the affordable range of crystal products runs from the ages of seven to 77, adding that his wife and even his grandmother, who is 94, wears a Tresor Paris bracelet.

“Realistically and from the figures that we have, I would say our big-gest audience is between the ages of 17 and 45. But really everyone is our client. Everyone is our consumer.”

GLOBAL EXPANSION Having cemented itself in the UK, Tresor Paris made a move across the pond several years ago and has since developed a strong presence through-out a number of retailers across Canada. Hasbani says that he hopes the Canadian market will be just as much of a success for Tresor Paris as the UK was, where the brand now retails in close to 2,000 shops.

“The growth just happened so quickly,” explains Hasbani. “And I think the reason was that people had faith and trust in us. They knew what they liked and they saw that the company was a family business. It took about three to four months before we were in 400 shops.”

After expanding into Canada and securing clients in countries like France and Spain, where there is a very huge market for the brand’s crystal bracelets, Tresor Paris moved into Australia and the US. The brand anticipates for Canada to become one of its largest clients.

There are many factors that can be accredited to Tresor Paris’ success, including a strong marketing campaign, social networking, celebrity ties and charity work. But most importantly, it appears to be Hasbani’s perseverance and passion for a business that he’s been a part of for quite some time.

“What keeps me passionate is what I do,” says Hasbani. “I’m a workaholic and I love the demand from customers. I know that consum-ers love our products and that’s what keeps us going.” CJ

Pave set silver stainless steel bracelet, Tornade Collection, $899 Gold crystal-frosted stainless steel bracelet, Neptune Collection, $199

Pink, 44mm watch, ISL Collection, $149White crystal, stainless steel, black-white cord bracelet, $149

companyprofile


THIS SUMMER, fashion and jewellery trends are taking their cue from Mother Nature. In fashion we are seeing a playful mix of bold graphics such as pairing floral jeans with animal print pumps paralleling more subdued black and white combinations. The nature-inspired jewellery trend continues to evolve this season along with its flora and fauna fashion counterpart – it’s just not as black and white.

When it comes to defining jewellery design trends, the world’s atten-tion turns to the riveting vision and trend forecasts of Paola De Luca, creative director of the largest European jewellery trade fair VicenzaOro. Just days before she was about to reveal her trend vision for the 2015 spring trade show in Italy, she briefly backtracked to the present to give Canadian Jeweller her take on summer's nature-inspired jewel-lery trends. She quickly indicated that the trend is not directional, but rather is on a journey that is always evolving.

“Nature has always been the muse of everything, and it is even more so because of environmental issues, pollution. And the fact that we live our lives more often indoors, nature becomes more and more the desir-able thing we crave,” says De Luca.

De Luca pays close attention to socio-cultural changes that affect consumer behaviour and purchases and, in this case, the modern-day reality of being removed from nature literally makes us want to own it and carry it with us throughout our busy urban lives.

“It’s kind of the way we are now getting closer to nature, but with more of an alchemist feeling… it is the alchemist who is really look-ing at nature and trying to simulate it through interesting and beautiful technology,” she says.

THEME TAKING SHAPE De Luca has watched the nature theme take shape over the last decade, reflecting the changes in technology changes and the new needs from the consumer.

“It is a nature that we call ‘experimental nature’ and it is evolving,” says De Luca. “It started as something very precious, pretty and literal and now it is going into abstraction.”

Thanks to technological advances like new ways of cutting metal from gold to titanium, there are more ways of expressing this nature theme than ever before. Nature is simulated into products through co-lours and textures, and it is becoming a multi-sensorial experience ver-sus just a visual silhouette. What is probably distinguishing the nature theme in jewellery this season the most is the importance of texture.

“There is a new attraction and rediscovery of craftsmanship, so even though something is industrially made, it is simulated into something that looks handmade, that is closer to nature. It’s not just nature-in-spired or classical like last century’s approach – it is a modern approach to nature,” sums up De Luca.

Doves’ chief designer and company president, Doron Hakim-ian, agrees with the nature trail leading to abstraction and imperfect finishes. “One could say that nature-inspired jewellery is cyclical but I think the current trend is more towards stones that are natural, things that come from the earth,” he says.

The stones he uses, like agates and topaz, are all natural and organic with no dyes or treatment. “One of our most successful collections to date is the St. Barth’s Blue collection inspired by a trip to St. Barth’s,” says Hakimian.

The collection uses a combination of the bluest natural Arizona tur-quoise with checker-cut white topaz on top which gives it the colour and texture of the Caribbean sea.

In the world of jewellery, the nature theme continually renews and reinvents itself – just like Mother Nature herself. By Silvana Longo

AU NATUREL

ABOVE: BROWN AND WHITE DIAMOND SNAKE RING 18K GOLD (NOVA DIAMONDS, $4,250)


“RACCOON” NUMBERED, LIMITED EDITION, SWISS-MADE TIMEPIECE IN STAINLESS STEEL WITH CHOCOLATE, VANILLA AND BLACKBERRY DIAMONDS AND STINGRAY STRAP. (LE VIAN, $13,595)

EXOTICS FLORETS MIXBERRY DIAMONDS CALLA LILY BOU-QUET RING IN 14K HONEY GOLD ACCENTED WITH FANILLA DIAMONDS AND STUDDED WITH CHERRYBERRY, GOLDENBERRY BLUEBERRY AND KIWIBERRY GREEN DIAMONDS. (LE VIAN, $10,645)

PALOMA PICASSO OLIVE LEAF BIB NECKLACE WITH TSAVORITES IN 18K YELLOW GOLD (TIFFANY AND CO., $71,500)

PALOMA PICASSO OLIVE LEAF CUFF IN 18 KARAT GOLD (TIFFANY AND CO., $12,700)

LAPIS EARRINGS WITH DIAMONDS SET IN 18KT ROSE GOLD (DOVES, $4,620)


EXOTIC ELEMENTSIt seems the successful formula for nature-inspired jewellery is to con-vey the look and feel of the exotic. Just this past spring, global retailer Tiffany launched Paloma Picasso’s Olive Leaf collection, capturing ele-ments from the olive groves surrounding her home in Morocco, a place of serenity. The designer places beautiful and colourful gemstones among leafy branches of gold or silver.

Peter Mesksian of Michael M. also talks about the nature theme taking a turn towards the abstract. “Where the trends really change and evolve is in the shapes of petals, and whether or not the representation of a flower is subtle or obvious, implicit or explicit,” says Meskian, who designs the brand’s collections with his son Michael.

Resonating strongly with the trend forecaster’s take on nature theme’s journey to replicating the natural, it’s the beauty of imperfect finishes that remind you of a rock or something in nature which is echoed in Meskian’s description of his company’s Dreaming in Color Collection.

“The materials used in the collection – raw, vintage cuts and slices of diamonds lend themselves to more organic looks where styles are able to sort of take their own shape,” says Meskian. “And it worked very well.”

Mirage Creations’ Michael Sapir sees the nature trend winding down, but says there are pieces that are always staples. The top three sellers according to Sapir in order of their importance are flowers, butterflies and snakes.

“Snake rings are really big this year,” says Sapir. He attributes their popularity this season to the Chinese calendar declaring this the year of the black water snake. But again, it’s not a literal interpretation, “we will do a bangle inspired by the shape of a snake,” clarifies Sapir.

Another proponent of the abstract is Eddie Le Vian. “Sinuous swirls reminiscent of headless black water snakes and mini florets that look like bouquets of mini flowers are dominating the nature trend,” concurs Le Vian.

CRAZY FOR COLOURWhen it comes to predominant colours this season, fashion trends in-variably rule the roost and this colour palette is not for wallflowers.

“Fashion is going towards very bright and bold colours so nature is associated with this explosion of colour,” says De Luca.

“The most popular gemstones are agates in an array of colours from deep orange to emerald green,” says Hakimian. “We also use mother of pearl which is an iridescent stone that people often liken to the colour of a rainbow.”

Staying classic is always in style, according to Meskian. “You can’t go wrong with bright, white diamonds,” he says. “Other than that, the deep green of emeralds and citrus hues lend themselves well to botanically-inspired pieces and is absolutely on-trend for the season.”

Besides the brightness of colour dominating the nature scene, the new mediums being used offer longevity and maintenance-free pieces. “New uses of enamelling are very durable as are the pave set colour dia-monds and gems,” says Le Vian.

Showcasing nature-inspired jewellery collections in-store should fol-low the understated rule of elegance recommends Meskian. “Any item that is explicitly nature-inspired will likely be a focal piece, so I would keep it as elegant as possible so that the nature-inspired piece can speak for itself.”

With the nature theme in constant flux, luckily it is a display that reinvents itself every season – just like Mother Nature herself. CJ

Nature is simulated into products through colours and textures, and it is becoming a multi-sen-sorial experience versus just a visual silhouette.

STRAWBERRY ‘N VANILLA FLORETS ROSE EARRINGS IN 14K STRAWBERRY GOLD AND VANILLA DIAMONDS. (LE VIAN, APPROX. RETAIL $3,645)

PALOMA PICASSO OLIVE LEAF EARRINGS WITH PEAR-SHAPED RUBELLITES AND DIAMONDS IN 18K YELLOW GOLD (TIFFANY AND CO., $50,000)

WRAP-AROUND SNAKE BANGLE 18K GOLD (NOVA DIAMONDS, $34,135)

2013 Buyers’ GuideIn Print & Online

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CANADIAN JEWELLER

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CANADIAN JEWELLER


WHILE SHE MAY BE NEW TO THE COMPANY, Sian Williams certainly isn’t new to the business of watches. Having recently taken on the role of president of Bulova Canada, Williams brings with her a great passion for the industry and a management track record that speaks for itself.

Williams began her career on the fashion side of things, working in cosmetics and perfume with big brands like Estee Lauder and Christian Dior. In 2007 she moved to the watch sector, first with Movado, where she worked with both fashion and luxury collections, and then with Fossil, where more of the fashion products and luxury names solidified her foundation.

As for her record, she’s earned plenty of awards and recognition along the way. In her two-and-a-half years with Fossil she doubled both the headcount and the business. Proud of the strong team and the strong sales, Bulova is an ideal progression, a brand that has presence and prestige, a broad appeal, and an opportunity for Williams to do what she does best – grow the business.

“It’s a very exciting time for Bulova,” says Williams, who feels she’s just at the start of the wave. While she feels fortunate to be in the role, Williams also has the strengths and experience to take the brand to the next level.

Noting that she’s working with a great team, she uses terms like “visionary” and “exciting” to describe her colleagues and the business in which she feels immersed. After almost two months, Williams has a firm footing and is developing a strong sense of where this wave will go.

“There’s lots of talent and new direction breathing new life into Bulova,” she says. “With new knowledge, the sky’s the limit!”

A STRONG FASHION SENSEThe business and development, and many of the prospects and opportu-nities excite Williams, but she also admires the product.

“I’m a fan of rose gold. I’m dying to see our fourth-quarter Caravelle products,” she says. “Beautiful diamond jewellery, crystal, three-pronged settings,” she says, noting that the fashion sense of the collec-tion excites her.

While on the subject of style, Williams discusses how watches, like all accessories, do go through the ebb and flow of style. “It’s like ‘the length of the skirt’ conversation,” Williams says. And just as some fash-ion designers are in constant pursuit of the perfect hemline, Williams uses the analogy in terms of watch size. The boyfriend watch is the trend. It’s long been all the rage for women – the oversized, elegant-yet-weighted watch, too big for a delicate wrist yet perfectly at home there – and Williams admits to loving hers.

“Is the boyfriend watch going out of style? Some say yes, some say no. But the trend to a more minute watch is coming; it’s not just small, it’s super-small. We’re into extremes,” she says of the trend on her radar.

NOT JUST A PIECE OF JEWELLERYWhile super-small may be on the upswing, Williams also notes that it’s important for a watch to be in tune with a person’s style. It’s not just a piece of jewellery, it’s got its function, and a watch, for many, is not an option – it’s a necessity.

Bulova carries quite a range of styles, price points and collections. While rose gold is Williams’ favourite, those anticipating Bulova’s new collections, Williams says, will find it’s “all about diamonds.”

Elegant, luxurious and refined, diamonds are a classic. And, Williams says that in some of Bulova’s new collections, pieces start in the $300 to $600 range. That’s quite an accessible price point for a luxury-level item.

With fresh collections on the horizon, great value planned for the consumer and a passion for the business, Williams is just getting started. It’s the right time for Sian Williams to do great things as the president of Bulova Canada. CJ

cjinterview

AT BULOVA, IT’S TIME FOR SIAN WILLIAMSThe new president of Bulova Canada has a love of fashion, a passion for the business, and the experience needed to take the brand to the next level. by Liza Marley

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trendreport

TRENDREPORT: FALL&WINTER

When it comes to fashion trends, the world follows in the footsteps of the renowned European fashion houses which command the latest and most innovative styles. Somehow, Europe is always ahead of the curve when it comes to fashion – and the same can be said for jewellery.

Runway shows in London, Milan, Paris and New York dictate that fall and winter will be all about over-the-top chandelier earrings and thick chains, and that no outfit will be complete without a brooch or bold gemstone bauble.

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CHANDELIER AND PENDANT EARRINGS Moving away from the simple stud earring, the fall season is all about statement jewellery, including hard-to-miss chandelier and pendant earrings. Designers like Balmain have embraced this trend on the runway with transparent plastic pendant earrings, but the variety available to the consumer is limitless.

It’s all about bright gemstones, nature-inspired pieces, extreme chandelier earrings, and extra-large, extra-luxurious brooches and crosses for fall and winter 2013/2014. By Irina Lytchak


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01. G-One Emerald Cut Earrings (Goshwara, $60,000)02. 14k White and Blue Topaz Pear Earrings (Bcouture, $825)03. Baobab Rose Earrings (Brumani, $29,643)04. “Ethereal” Green Quartz Earrings (ELLE Time & Jewelry, $159)05. Fortune Teller Earrings (Holly Dyment, $9,960)06. Strawberry 18k Gold Diamond Drop Earrings (Le Vian, $3,247.50)07. (Ivanka Trump Fine Jewelry)08. 18k Diamond Earrings with Green Tourmaline Gemstones (Rina Limor, $24,000)

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It’s all about bright gemstones, nature-inspired pieces, extreme chandelier earrings, and extra-large, extra-luxurious brooches and crosses for fall and winter 2013/2014. By Irina Lytchak


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CHAINSChains have always been predominant in jewellery but next season you’ll see heavier and larger pieces. Despite a reputation for being extra feminine and elegant, Chanel featured chain elements in everything from bag straps and belts to necklaces, bracelets and bangles during its Fall/Winter 2013-2014 show. This new trend is a departure from the standard, thin chain lines, and places an emphasis on thick pieces layered together for effect.

05. B Mania Femme Chain Bracelet (Baccarat)06. Eternal Hearts Safety Chain in Sterling Silver (Pandora, $35)07. Oro Classic Collection Chain Bracelet (Roberto Coin, $6,800)08. Febo Yellow Gold Earrings with Diamonds; left (Chimento) Febo Rose Gold Necklace with Diamonds; right (Chimento)09. Amalia Constellation Marquise Link Bracelet (Charles Garnier)

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CROSSESDolce & Gabbana paid tribute to the Byzantine era with a Fall/Winter 2013-2014 collection featuring heavy and lavish crosses in earrings, necklaces and even crowns. Many jewellery designers have used cross imagery in their pieces for some time, but the upcoming season will shine an extra bright light on these specific designs.

01. Cross Bracelet W-TB3321D5 (Gabriel & Co., $605)02. Filigree Cross Ring (Scott Kay, $485)03. Steel Collection with Stainless Steel and Black Diamonds (Chimento)04. Large Cross Cuff (Scott Kay, $945)

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RGEMSTONESMany jewellery designers seem to have an unspoken agreement that one can never have too many gemstones. Following designers like Gucci, many jewellers are promoting their largest and brightest pieces to complement simple yet elegant outfits. The look for fall: adding the perfect dose of dazzle to any outfit with statement pieces embellished with an array of rainbow-coloured stones.

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01. 50 Shades of Green Ring (Le Vian)02. Water Colors Multi Sapphire and Diamond Ring (Effy, $4,995)03. Imperial Citrine Quartz and Diamonds ring (Chimento), left; Imperial Amethyst and Diamonds ring (Chimento) , right04. Ring (Rina Limor) 05. Halo-Style Marquise Shaped Dangle Earrings with Green Quartz (Stuller, Inc.) 06. Paradise Signature Design Leaf Ring (Hera, $850)

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RNATURE-INSPIRED Nature-inspired jewellery has been reigning over the fashion world since last winter and it continues it’s supremacy into the fall season. Many jewellery designers chose to really play up this theme at the winter edition of VicenzaOro in Italy and it continues to appear in many different pieces, including rings, necklaces and brooches featuring ornamental insects and floral undertones.

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01. Island Life Starfish Cuff (India Hicks, $2,650)02. Gray Gold Leaf Acorn Pendant (Simon G., $3,080)03. Snake Ring K-50184R5 (Gabriel & Co., $1,575)04. Snail Shell Earrings in Pink (Costis, $16,000)05. Octopus Sterling Silver Bracelet (Kabana, $1,799) 06. Limited Edition Lion Ring in 18k Yellow Gold with Black and White Diamonds (Roberto Coin, $46,000)



newgeneration

TO EACH HIS OWNTwo brothers take over 76-year-old Independent Jewellers Jeremy Epp explored several career options before making the de-cision to enter into the family business. Nevertheless, today he and his brother Jonathan are equal partners in Independent Jewellers, a full-service jewellery store with two outlets in Winnipeg.

“There was an opening at the company four-and-a-half years ago, and my brother had already decided he wanted to go into the business,” he says. “It was originally going to be a three-year plan, but it took four.”

Independent Jewellers carries about 15 brands of watches and about the same number of jewellery brands; the staff includes a goldsmith, a watchmaker, an appraiser and an insurance specialist. Although Epp grew up around the company, he never expected to end up as one of the owners.

“I thought it would never happen because I had seven cousins who were all older than I was and, in my view, more qualified,” he says. “It was never even presented as an option when we were younger.”

The company, now in its 76th year in business, was founded by Epp’s grandfather and passed on to Epp’s father and two uncles.

“In 1998, my dad bought out his brother and brother-in-law,

FAMILY MATTERSWhen you follow in the footsteps of previous generations, you can have some pretty big shoes to fill. But the current owners at Independent Jewellers, Crescendo Jewellers and Valangin Inc. are not only filling the shoes, they are putting a fresh spin on their families’ businesses. By Sarah B. Hood

JEREMY EPP

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and at that point it really became our family business,” says Epp. However, “by that point I had already moved out of home. I worked in the hospitality industry and thought about teaching.”

After receiving a Bachelor of Commerce, Epp eventually found himself managing a fitness business. “That led me back to realizing that sales, marketing and business in general are things I enjoy and have some aptitude for,” he says. So when the possibility arose of moving into the family business, it seemed like a natural fit.

“We went to Basel recently and we bought a lot of watches; that’s something we do every year, but that’s my money now!” – Jeremy Epp,

The process of handing down the company may have taken longer than expected, but “on February 1st of this year, my dad got into a car and drive down to Phoenix for two months with my mom,” says Epp, which left the younger generation truly in charge. “It’s subtle, but it is a change. We went to Basel recently and we bought a lot of watches; that’s something we do every year, but that’s my money now!”

“We’ve changed a lot in the past four years,” he says. “I think we’ve started to get to know our customers better, and that really has translated into some unexpected, positive events. “My brother and I have different strengths. He’s a very techy-savvy individual. The staffing and marketing side of things would be more my focus. He jokes that ‘I take care of the robots and you take care of the people.’”

There are no plans to alter the essential nature of the business, says Epp, who hopes that it will remain “comparable to what we have now – one that’s trustworthy and generous and that cares for the people who work for it.”

THIRD GENERATION IS THE CHARMCrescendo begins where Siffari left offAlthough Crescendo Jewellery just launched in 2012, it has a lon-ger history than many North American businesses. David Reuben and his cousin and business partner, Matt Rudin, are grandchil-dren of Larry Wenger, who founded Siffari in 1941. Son Marvin Wenger and son-in-law Nelson Reuben carried the company into a second generation. Upon their retirement, David Reuben and Matt Rudin opened Crescendo, which had previously been the name of Siffari’s U.S. division.

“Siffari’s strengths were style, quality and service, and we have for sure carried that on,” says Reuben. “Those are things that we really hold true. We still sell the Siffari line; we have the molds and models, so we now make those as well as our own new collections. Also, we have launched a new website that has online pricing and high-resolution images for our customers, if they need them.”

Reuben has fond memories of learning about the business in his youth. “It was a good thing, coming in as a kid, just to hang out there with my dad, my uncles and my grandfather,” he says.

“In my teen years I would work some summers. I did everything, whether it was shipping or in the casting department or answering phones or paperwork. I went from department to department and learned a little about all facets of the business.”

“Siffari’s strengths were style,

quality and service, and we have for sure carried that on.” – David Reuben,

In those days, Reuben didn’t plan to move into the company. It wasn’t until later, he says, that he realized he enjoyed it, “and then one thing led to another.” In 1993, Reuben went to California to study at the GIA (Gemmological Institute of America), and when he returned, he joined the family business.

“I probably like the front-end of it most, and dealing with the customers. That’s the part that I’m drawn to. Matt [Rudin] enjoys the factory end of it, but we don’t see it so much as ‘my area’ and ‘your area’; it’s very intertwined,” he says.

“Personally, and for our business, we stress style, quality and service, and we mean that. We carry on the great core values and ideals that were in Siffari. These are very important things to us. This company is like a family for all the employees here, and we want it to have that sort of feel,” he continues.

Both Reuben and Rudin have children of their own, but they aren’t in a hurry to bring them into Crescendo. “I want them to do whatever they want to do,” says Reuben. “My grandfather always wanted me to come in, but he didn’t pressure me, and my dad said ‘Do whatever you want to do,’ so I didn’t really have pressure. I would say, number one, they have to enjoy it, and it has to be a place where they would want to come every day. Honestly, I’m hoping that they do whatever makes them happy.”

DAVID RUEBEN

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WATCH AND LEARNValangin changes with the timesBack in 1961, three young Swiss men decided to leave their home-land to make their fortune in North America. Meeting in Quebec City, they decided to open Valangin Inc., a jewellery company that specialized in watches. Now Patrick Monney, the son of one of those three young men, Robert Monney, is moving the company into new territory.

“My heart was always into sports, like most kids, but I knew

that if I went into finance I would always be able to go into the business,” he says. “I started working part-time when I was 14 years old as a shipper and delivery boy. I did my CEGEP degree in Administration, and then I went into uni-versity and did a Bachelor’s of Accounting and Finance at Concordia.”

From 1982 forward, Monney worked with the company, but it was not clear for some time when his father would want him to take it over – if ever. “I had to do it by steps, because I never knew if my father was going to retire or not,” he says. “In the last couple of years, I had started another career in real estate construc-tion, because my father was 70 years old and he had no plans for retirement. The company was not progressing with new trends, and I couldn’t do anything because he was still making all the decisions.”

“We use steel dies when a lot of people use plexi-glas; we’ve got dies we’ve been using for over 25 years.” – Patrick Monney

Therefore, he says, “I started building con-dos. When he saw that it was serious and I was pulling away, he called for a meeting with me.” Monney learned that his father’s health was deteriorating, and that it was time for him to start running Valangin. In 2010, “I started tak-ing everything under my own hands. It’s a good thing that I had worked in the business full-time since 1982, because everyone knew me and I had been in jewellery stores across Canada.”

When his father died in February of 2011, Monney was ready to move Valangin into new territory. One of his dreams, to buy a building, has already been realized. He’s also going through an extensive needs analysis, and plans to upgrade CRM (Client Relations Management) and other software associated with running the company.

“The website, the software, that’s going to be a major step,” he says. Monney is also moving carefully towards another goal: expanding into the U.S. and Mexico. “I’ve opened up the doors

by opening a small subsidiary in Champlain, New York.”Monney intends to maintain some key aspects of the business

like custom corporate work. “We use steel dies when a lot of people use plexiglas; we’ve got dies we’ve been using for over 25 years,” he says.

Valangin’s reputation for service and quality control are also top of mind. “We’ve got a good name for this,” he says, “and it’s something I’m fighting hard to keep.” CJ

PATRICK MONNEY

CANADIAN JEWELLER MAGAZINEFIRST ANNUAL 2013 AWARDS OF EXCELLENCE

Canadian Jeweller Magazine is pleased to present the first annual 2013 Awards of Excellence celebrating the very best in Canadian jewellery retailing, product development and watch brand innovation.

The Canadian Jeweller Magazine Awards of Excellence offers members of the jewellery industry a prestigious forum in which to be recognized by their peers. Being recognized with a Canadian Jeweller Magazine Award of Excellence

provides winners with tremendous opportunities to promote their achievement in marketing initiatives. Winners will be announced at the annual JVC Jewellers’ Ball on November 16th, 2013.

CANADIAN JEWELLER MAGAZINE NOW INVITES ENTRIES AND NOMINATIONS IN THE FOLLOWING AWARDS OF EXCELLENCE CATEGORIES:

1. Independent Retailer-of-the-Year: This award recognizes excellence by an independent Canadian jewellery retailer (five stores or less) with an emphasis on product selection and knowledge, customer service, and innovative marketing initiatives.

2. Multi-store Retailer-of-the-Year: This award recognizes excellence by a multi-store Canadian jewellery retailer (more than 5 stores) with an emphasis on product selection and knowledge, customer service, and innovative marketing initiatives.

3. Product Line-of-the-Year: This award recognizes new thinking in leading-edge product development which pushes the envelope in terms of trends, aesthetic sensibility, pricing, increased sales, and backed by innovative marketing initiatives and exemplary customer service.

4. Watch Brand-of-the-Year: This award pays tribute to watch design innovation and originality along with attention to cutting-edge marketing techniques and customer service.

To find out how you can become a sponsor of Canadian Jeweller Magazine’s Awards of Excellence, please contact Zinnia Crawford at [email protected] or call 416-203-7900 X 6135.

For complete details on how to enter in one of the above categories or on the Excellence in Design Awards, contact Norma Meneguzzi Spall at [email protected] or 416-686-9110.

Entry deadline is September 6th, 2013 at 5:00 p.m. *Entry form can also be downloaded at canadianjeweller.com

To find out how you can become a sponsor of this prestigious event, please contact Olivier Felicio at [email protected] call 416-203-7900 X 6107.

For complete details on how to enter your design, contact Norma Meneguzzi Spall at [email protected] or 416-686-9110or Henry Fonseca at [email protected] or 416-203-7900, xt 6127.

Entry deadline is July 7th, 2012, 5 p.m. *Enter online as well at www.canadianjeweller.com

2012 Categories and Entry Form

2012 CATEGORIES

1. DIAMONDS & COLOURED DIAMONDS: Any piece of jewellery that puts diamonds or coloured diamonds in the spotlight.Each design must have a minimum diamond content of 1 carat.

2. CANADIAN DIAMONDS: Show Canadian diamonds in a magnificent jewellery design. Entries must feature Canadian diamonds and be accompanied bycertification attesting to each diamond’s Canadian origin. Smaller accent stones need not be Canadian.

3. PEARLS: Let natural pearls dominate as the central design element. Other gemstones and diamonds can be used as accent stones.

4. PLATINUM: The overall metal content of these designs must be a minimum of 75 percent platinum, but any combination of gemstones and gold may be used.

5. COLOURED GEMSTONES: Let your creativity run wild in this category which features coloured gemstones as the central design element.Creativity will be a key judging criterion.

6. RAISING STAR AWARD: Open to jewellery design students and recent graduates of a Canadian jewellery design program, emerging designers areencouraged to express their creativity with a design using materials of their choosing.

Excellence In Design_NEW.qxd:Layout 1 5/3/12 10:02 AM Page 1

1. DIAMONDS & COLOURED DIAMONDS: Any piece of jewellery that puts diamonds or coloured diamonds in the spotlight. Each design must have a minimum diamond content of 1 carat.

2. CANADIAN DIAMONDS: Show Canadian diamonds in a magnificent jewellery design. Entries must feature Canadian diamonds and be accompanied by certification attesting to each diamond’s Canadian origin. Smaller accent stones need not be Canadian. For assistance in

working with a Canadian diamond supplier, please contact [email protected]



5. COLOURED GEMSTONES: Let your creativity run wild in this category which features coloured gemstones as the central design element. Creativity will be a key judging criterion.

To find out how you can become a sponsor of this prestigious event, please contact Zinnia Crawford at [email protected] or call 416-203-7900 x 6135.

For complete details on how to enter your design, contact Norma Meneguzzi Spall at [email protected] or 416-686-9110 or Erin Poredos at [email protected] or 416-203-7900 x 6128.

Entry deadline is September 6th, 2013 at 5:00 p.m. *Entry form can also be downloaded at www.canadianjeweller.com

RULES, REGULATIONS AND INFORMATION

2013 Categories


To find out how you can become a sponsor of this prestigious event, please contact Olivier Felicio at [email protected] call 416-203-7900 X 6107.

For complete details on how to enter your design, contact Norma Meneguzzi Spall at [email protected] or 416-686-9110or Henry Fonseca at [email protected] or 416-203-7900, xt 6127.

Entry deadline is July 7th, 2012, 5 p.m. *Enter online as well at www.canadianjeweller.com


2012 CATEGORIES

1. DIAMONDS & COLOURED DIAMONDS: Any piece of jewellery that puts diamonds or coloured diamonds in the spotlight.Each design must have a minimum diamond content of 1 carat.

2. CANADIAN DIAMONDS: Show Canadian diamonds in a magnificent jewellery design. Entries must feature Canadian diamonds and be accompanied bycertification attesting to each diamond’s Canadian origin. Smaller accent stones need not be Canadian.



5. COLOURED GEMSTONES: Let your creativity run wild in this category which features coloured gemstones as the central design element.Creativity will be a key judging criterion.

6. RAISING STAR AWARD: Open to jewellery design students and recent graduates of a Canadian jewellery design program, emerging designers areencouraged to express their creativity with a design using materials of their choosing.

Excellence In Design_NEW.qxd:Layout 1 5/3/12 10:02 AM Page 1

ENTER CANADIAN JEWELLER’SEXCELLENCE IN DESIGN COMPETITIONPlease print legibly:

DESIGNER’S NAME (as you would like it to appear on the award if selected) ___________________________________________________________________________

COMPANY OR STUDENT AFFILIATION (as you would like it to appear on the award if selected)____________________________________________________________________

ADDRESS_______________________________CITY_____________________________

PROVINCE______________________________ POSTAL CODE____________________

PHONE_________________________________ FAX______________________________

EMAIL ADDRESS___________________________________________________________

CATEGORY________________________________________________________________

TYPE OF JEWELLERY___________________ VALUE OF DESIGN (SPECIFY RETAIL OR MATERIALS)_________________________________________________________________

Describe the piece, including metal used and karat value, gemstone types, weights, cuts and colour. (Complex designs should be accompanied by technical details.) _____________________________________________________________________________

_____________________________________________________________________________

_____________________________________________________________________________

ENCLOSED ARE: MY FINISHED PIECE(S) OF JEWELLERY. AN ENTRY FEE OF $30 (CHEQUE CAN BE MADE PAYABLE TO THE RGM GROUP)

I understand the entry rules and regulations and I abide by those terms.

SIGNATURE ____________________________________________________

SEND ENTRY ALONG WITH A COMPLETED FORM TO: Excellence in Design, The RGM Group., 60 Bloor Street West, Suite 1106, Toronto, ON M4W 3B8

• Jewellery must have been designed and made in Canada.• Jewellery must incorporate precious metals and must adhere to the criteria set out in each category.• All gemstones must be natural. Synthetics are not permitted. Students may substitute CZ for diamonds.• One submission per designer, per category.• Contestant assumes all liability for designs and jewellery submitted. Although we will take reasonable precautions while the jewellery is in our possession, Canadian Jeweller cannot be responsible for insuring the jewellery.• We suggest you extend your own policy to cover your piece or pieces for loss,

theft or damage for the duration of the competition.• In each category, three finalists will be selected. Judges will then choose an overall winner in each category.• To enter, submit finished jewellery, an entry form and a $30 fee for each package.• Entries will be returned by a courier at the expense of the designer. To arrange for the return, please contact a Canadian Jeweller representative at (416) 203-7900 x 6128.• Entry deadline is September 6, 2013, 5p.m. • Winning entries and all information provided about the entries may be used for promotional purposes. Slides, renderings and other reproductions of the

designs, as well as press releases, will also be used for this purpose.• Entries will be judged on the basis of originality, creativity, beauty, wearability and quality of workmanship. Consideration will also be given to marketability.• Contestants agree to hold Canadian Jeweller, The RGM Group., and its employees and representatives, etc., harmless from any and all claims, litigation and other legal proceedings.• Judging of all entries will take place during October 2013. Up to three final-

ists in each category will be selected. • The winning designs will be announced at the JVC Jewellers’ Ball to be held

in Toronto on November 16th, 2013.• Entries not selected as a finalist will be returned to the designer in October

2013.• The judging process is confidential and the judges’ decision is final.

RULES, REGULATIONS AND INFORMATION

2013 Categories


119C A N A D I A N J E W E L L E R . C O M / J U N E / J U N E 2 0 1 3

jvccolumn

I’VE HEARD IT SAID THAT “in retail, if you stand still you will die.” Part of what this means is that you must continually strengthen relationships for them to be successful. This is true in both personal and business relationships.

JVC is always working to build a strong relationship between the jewellery/watch industry and the police to bring a greater focus to crimes committed against our industry.

I recently attended the Jewelers Security Alliance of the USA security seminar in Las Vegas. I arranged to have three Canadian Police Investigators attend with me: Detective Don Cardwell of the York Regional Police, S/Sgt Bruce Walker of Calgary Police Service and Det/Cst Caroline Wigglesworth of the Vancouver Police. Each of the Canadian investigators gave a presentation to seminar attendees on jewellery crime in their areas. They made important contacts with police investigators from the New York City Police as well as the FBI. They also spoke with loss prevention managers from many jewellery chains in the U.S., sharing information on loss prevention techniques and methods of combatting jewellery crime.

The overall consensus from the officers was that networking and sharing information is of the utmost importance. They also agreed that proper security equipment can help prevent losses; if a loss does take place, equipment such as properly installed cameras can greatly assist police in solving a crime and preventing further crime.

SHARING INFORMATIONDuring the recent events in Boston, cameras captured video of the subjects responsible for the crime; the sharing of these pictures with the public helped to very quickly identify the subjects. There is no doubt that the quick apprehension of the two men prevented further bombings from taking place.

The sharing of information between the FBI and the RCMP also prevented terrorists from blowing up a VIA Rail train. These methods work in preventing and solving all types of crime. JVC has had great success when sharing pictures of subjects responsible for grab and runs, diamond switching and other crimes.

JVC ACTIVITIESJVC is continually updating security policies for jewellers in order to help combat changes in criminal activity. To assist in this process, Detective Doug Bedford of the York Regional Police has

become an advisor to the JVC Board of Directors. His expertise and knowledge in investigating major jewellery crimes is a great asset to the Board.

JVC continues to be a major sponsor of the Eastern and Western Police robbery conferences. The next conference will be held in Vancouver at the end of May. JVC is working with Vancouver and Calgary police to put together a training seminar in each city so Police can talk to jewellers and travelling salespeople about crime they may face in their daily routines. JVC is also working with Edmonton Police to speak to jewellers at the Edmonton show in August.

JVC has developed a “Police Only” database where police can share information with any police officer in Canada investigating any jewellery crime – information that may be to sensitive to initially release to the public.

APPRECIATION AWARDTo further build the strong industry-police relationship and show our industry’s appreciation to police when they have investigated and solved a major jewellery crime, JVC awards the JVC/Jewelers Mutual “Police Appreciation Award” to investigating officers.

In the past, the award has been presented to the following police departments: York Regional Police for a major investigation involving South American gang members targeting travelling salespeople; Vancouver Police for a lengthy investigation and subsequent arrest of a gang committing armed robberies of jewellery stores in the Vancouver area; Peel Regional Police for the arrest of a gang targeting jewellers in Brampton; Waterloo Regional Police for an arrest of a gang committing violent armed robberies in Kitchener and Guelph.

Most recently, Durham Regional Police received the award for the arrest of three individuals for a violent robbery in Oshawa where a jeweller and a staff member were severely beaten.

In any relationship, one must work to make it strong. JVC will continue to work to build a greater information sharing network through future endeavours via Facebook and Twitter. Building a strong relationship with police will greatly help to reduce crime in our industry. CJ

The recent events of the Boston Marathon bombings and the arrest of two suspect terrorists plotting to blow up a VIA Rail train have demonstrated, better than any words can say, how important working with police is to prevent and apprehend criminals. JVC first partnered with police in 1996 and has since forged strong relationships with many police departments across Canada. This column looks at some of JVC’s more recent interactions with police. – Phyllis Richard, Executive Director, JVC

RELATIONSHIPForging an alliance with the police will go a long way toward preventing crime in the jewellery industry. By John Lamont, Director of Crime Prevention, JVC

BUILDING


showcaseA D V E R T I S I N G

For more information on how to advertise in the classified section of Canadian Jeweller magazine please contact: Lucy Holden Toll free 888-358-8186 ext. 6117 or e-mail [email protected].

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xxx.CJ_Showcase-Market3.indd 93 13-03-12 5:57 PM

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or have gia-trained staff direCtly from their iPhone, iPad or android deviCe using the GIA 4Cs App or through www.GIA.edu




GIA Canadian Jeweller 2013.indd 1 3/12/13 4:12 PM

Consumers Can loCate stores that offer diamonds graded by gia or have gia-trained staff direCtly from their iPhone, iPad or android deviCe

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GIA Canadian Jeweller 2013.indd 1 3/12/13 4:12 PM

For more Products visit our website atwww.bbjw.com • [email protected] • 1-800-661-4871

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$120/pr. Matching Pendant $50/pc.

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Package 903: 14kt Y/W Gold Genuine Emerald Earrings. Set with 3.0cts of Emerald


A D V E R T I S I N G

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t e l : 4 1 6 . 7 8 7. 3 4 2 7 | t f : 1 . 8 8 8 . 8 7 0 .9 2 0 3 | i n f o @ J e w e l l e r s B l o c k . c o m

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LaLa Diamond Cutting & Repairs Inc.

• Cutters of Rough Diamonds• Old Mine Cuts and Repairs to All Shapes

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21 Dundas Square, Suite 805Toronto, Ontario M5B 1B7Tel/Fax: (416) 368-6883

email: [email protected]

Lala Diamond PDF:Layout 1 12/10/08 6:52 PM Page 1

LaLa Diamond Cutting & Repairs Inc.\ Cutters of Rough Diamonds

\ Old Mine Cuts and Repairs to All Shapes\ Buy Diamond Roughs and Broken Diamonds

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21 Dundas Square, Suite 805Toronto, Ontario M5B 1B7

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Web:www.refinegold.ca E-mail: [email protected] 359 Canarctic Drive,Downsview, Ontario, M3J 2P9

Check for our refining specials and on line prices At: www.refinegold.caand www.goldrefiner.ca

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Check our State of the art Jewellery AlloysCheck Our Site for the Up-to-Date Buy and Sale Prices

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marketplaceFor more information on how to advertise in the classified section of Canadian Jeweller magazine please contact: Lucy Holden Toll free 888-358-8186 ext. 6117 or e-mail [email protected].



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TRESOR PARIS LOOKING TO HIRE

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jewellery industry experience an essential and brand

awareness a bonus. Working in close

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awareness, merchandising, marketing, advertising and

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Email [email protected]


classified


stylecouncil

JAZZING It UpThe 1920s are making a comeback in the world of fashion and jewellery, largely in part to the release of Baz Luhrmann’s The Great Gatsby. A decade known for its modernity – and a break with tradition – the Roaring Twenties were all about adopting new styles. In fashion, women celebrated the elements of fringe, pearls, satin, velvet and rhinestones.

These two ensembles are a modern equivalent of the fun and risqué tastes of Jazz Age fashionistas...

– 01. Omega De Ville Ladymatic “Diamonds & Pearls” watch– 02. Emilio Pucci Dress, $1,895 available at Holt Renfrew– 03. Doves ‘Angel Hair’ 18k Yellow Gold Earrings, $3,861 – 04. Vanessa Tugendhaft Dalhia Bracelet – 05. Mawi Glitter Crystal Pouch, $778, available at Holt Renfrew– 06. Christian Louboutin Strappy Heels, $995, available at Holt Renfrew

– 01.

– 03.

– 04.

– 05.

– 02.

– 06.


– 07. Bulova Crystal Set Watch, $575– 08. Dries Van Noten Blazer, $1,825, available at Holt Renfrew– 09. Le Vian Blackberry Diamond and Vanilla Diamond Earrings, $10,447– 10. Chopard Spectacular Pear-Shaped Sapphire and Diamond Necklace– 11. Etro Pencil Skirt, $890, available at Holt Renfrew– 12. Mirage Creations Inc. 18k Gold Ring, $4,250 – 13. Manolo Blahnik Fersen Sandal, $765, available at Holt Renfrew

– 07.

– 08.

– 09.

– 10.– 11.

– 12.

– 12.


lastword

Inspired by the glamour of the Jazz Era, the latest Tiffany Blue Book Collection is nothing short of spectacular. The diamond corsage bangle of round and baguette diamonds is a magnificent creation, fashioned for the wrist of a sophisticated woman, most likely spotted at cocktail clubs and black-tie balls. Set in milgrained and polished platinum, and featuring pave, bead and bezel settings, this stunning statement piece is a true testament to the glitz and glamour of the Jazz Age. (Price upon request).

ARMCANDY

by IRINA LYTCHAK

Canadian Jeweller Magazine - June/July 2013

Documents

Transcript of Canadian Jeweller Magazine - June/July 2013