by Mark Sisson Primal Fitness & Nutrition Program · My name is Mark Sisson, and I’ve ded-icated...

2
JUNE 2015 • CHIROPRACTIC PRODUCTS | 35 34 | CHIROPRACTIC PRODUCTS • JUNE 2015 1. Put Out The Fires Of Inflammation The primal nutrition program advocates eating clean, unprocessed foods in their most natural and nutrient-dense state, and has a proven track record of allevi- ating chronic inflammation. You can control your patients’ inflammation response with proper dietary choices, thereby easing muscle and joint pain and improving mobility and joint function. Primal nutrition ensures your patients eat an abun- dance of anti-inflammatory foods, like garlic, broccoli, spinach, kale, onions, and peppers to name a few. This complete allergen-free nutrition program gets your pa- tients off toxic diets loaded with sugar, processed carbo- hydrates, industrial fats, gluten, and factory-farmed meat, and on a diet replete with a balanced ratio of omega fatty acids, antioxidant-rich vegetables, wild-caught fish and seafood, and grass-produced meats. And it does so without sacrifice or calorie restriction, so that the efforts made are enjoyable and the results are long lasting. 2. Overcome Obesity Obstacles According to World Health Organization (WHO) 2014 statistics, more than 1.9 billion adults, 18 years and older, were overweight. Of these, over 600 million were obese. Obesity is the biggest perpetrator in musculoskele- tal problems, so it stands to reason that chiroprac- tic therapy would include nutritional guidance to patients battling weight issues and associated problems. Excessive weight puts excess strain on muscles, bones, ligaments, and internal organs. Obesity triggers everything from migraines to heart disease, and is most likely contributing to your patients’ arthritis, bone loss, muscle strains and tears, and other skeletal system ailments. Nutritional counseling for obese and overweight patients not only helps with weight loss, but also helps to reduce degree of pain, recovery time from an injury, and the likelihood of chronic, residual effects from musculoskeletal trauma. I’ve seen the benefits time and time again in the clients I’ve coached back to health. 3. Fortify The Body And Spine With Easy And Accessible Strength Training The food your patients eat and the amount and type of exercise they practice directly affects the body’s ability to heal and protect itself. Sending your patients home with an individualized exercise prescription will help acceler- ate recovery and strengthen their musculoskeletal health. Primal fitness requires minimum effort for maximum effect and is, by its very nature, collaborative and easy to individualize alongside a customized physical therapy program. Because the body is comprised of dozens of muscles, ligaments, joints, and bones all performing sep- arate functions as a unified whole, primal fitness consists of moves that incorporate the most body parts at once. It takes us back to our ancestral roots and gets us moving the way our bodies were made to move. Humans have been squatting, horizontal pressing, ver- tical pressing, climbing, and using their torsos to resist pushing and pulling forces for millions of years, and primal fitness uses these primal essential basics to bring our bodies back in alignment. All primal exercise rec- ommendations are accessible to everyone regardless of fitness level and strength, and can be modified according to your patients’ needs. Chiropractic care is much more than managing a patient’s back and neck pain. It’s a healing art that guides and supports patients in all aspects of well-being, and that includes helping them under- stand how diet and exercise choices affect their overall health. Perhaps you’ve noticed that nutritional counseling is popping up as an in-demand service in chiro- practic practices. While the benefits are mostly concentrated on the musculoskeletal system and its associated problems, guiding your patients’ transition to a healthier eating and exercise plan can also help with obesity, cancer, migraines, heart disease, and diabetes. If you’re looking to add nutritional counseling to your offerings, or would like to expand your current diet and exer- cise recommendations, then a primal nutrition and fitness program may be a good fit for your practice. My name is Mark Sisson, and I’ve ded- icated my life to health and wellness. I’m a leading figure in the ancestral health movement, and I developed my primal program after healing my body of severe musculoskeletal problems triggered by a decades-long career as an elite endurance athlete. Motivated by the desire to empower others to likewise take full responsibility for their health and wellness, I began documenting my primal journey in 2006 on Mark’s Daily Apple, a top-ranked health blog that now has more than 2 million unique visitors each month. Since then, I’ve written a plethora of books, many of them best sellers, and developed instructional programs to gracefully guide people to their best body and effortless health. In a nutshell, the primal nutrition and fitness pro- gram is based on the groundbreaking science of epigenetics, and how we have the ability to switch our genes on and off according to the signals we send them via food, activity, and lifestyle behav- iors. Let’s explore five ways a primal fitness and nutrition program can benefit your patients, and thus your practice. by Mark Sisson 5 Reasons Why a Primal Fitness & Nutrition Program Will Benefit Your Practice

Transcript of by Mark Sisson Primal Fitness & Nutrition Program · My name is Mark Sisson, and I’ve ded-icated...

  • JUNE 2015 • CHIROPRACTIC PRODUCTS | 3534 | CHIROPRACTIC PRODUCTS • JUNE 2015

    1. Put Out The Fires Of Inflammation

    The primal nutrition program advocates eating clean, unprocessed foods in their most natural and nutrient-dense state,

    and has a proven track record of allevi-ating chronic inflammation. You can control your patients’ inflammation response with proper dietary choices, thereby easing muscle and joint pain and improving mobility and joint function.

    Primal nutrition ensures your patients eat an abun-dance of anti-inflammatory foods, like garlic, broccoli,

    spinach, kale, onions, and peppers to name a few. This complete allergen-free nutrition program gets your pa-tients off toxic diets loaded with sugar, processed carbo-hydrates, industrial fats, gluten, and factory-farmed meat, and on a diet replete with a balanced ratio of omega fatty acids, antioxidant-rich vegetables, wild-caught fish and seafood, and grass-produced meats. And it does so without sacrifice or calorie restriction, so that the efforts made are enjoyable and the results are long lasting.

    2.Overcome Obesity Obstacles

    According to World Health Organization (WHO) 2014 statistics, more than 1.9 billion adults, 18 years and older, were overweight. Of these, over 600 million were obese.

    Obesity is the biggest perpetrator in musculoskele-tal problems, so it stands to reason that chiroprac-tic therapy would include nutritional guidance to patients battling weight issues and associated problems. Excessive weight puts excess strain

    on muscles, bones, ligaments, and internal organs. Obesity triggers everything from

    migraines to heart disease, and is

    most likely contributing to your patients’ arthritis, bone loss, muscle strains and tears, and other skeletal system ailments.

    Nutritional counseling for obese and overweight patients not only helps with weight loss, but also helps to reduce degree of pain, recovery time from an injury, and the likelihood of chronic, residual effects from musculoskeletal trauma. I’ve seen the benefits time and time again in the clients I’ve coached back to health.

    3.Fortify The Body And Spine With Easy And Accessible Strength Training

    The food your patients eat and the amount and type of exercise they practice directly affects the body’s ability to heal and protect itself. Sending your patients home with an individualized exercise prescription will help acceler-ate recovery and strengthen their musculoskeletal health.

    Primal fitness requires minimum effort for maximum effect and is, by its very nature, collaborative and easy to individualize alongside a customized physical therapy program. Because the body is comprised of dozens of muscles, ligaments, joints, and bones all performing sep-arate functions as a unified whole, primal fitness consists of moves that incorporate the most body parts at once. It takes us back to our ancestral roots and gets us moving the way our bodies were made to move.

    Humans have been squatting, horizontal pressing, ver-tical pressing, climbing, and using their torsos to resist pushing and pulling forces for millions of years, and primal fitness uses these primal essential basics to bring our bodies back in alignment. All primal exercise rec-ommendations are accessible to everyone regardless of fitness level and strength, and can be modified according to your patients’ needs.

    1.Put Out The Fires Of Inflammation

    The primal nutrition program advocates eating clean, unprocessed foods in their most natural and nutrient-dense state,

    and has a proven track record of allevi-ating chronic inflammation. You can control your patients’ inflammation response with proper dietary choices, thereby easing muscle and joint pain and improving mobility and joint function.

    Primal nutrition ensures your patients eat an abun-dance of anti-inflammatory foods, like garlic, broccoli,

    spinach, kale, onions, and peppers to name a few. This complete allergen-free nutrition program gets your pa-tients off toxic diets loaded with sugar, processed carbo-hydrates, industrial fats, gluten, and factory-farmed meat, and on a diet replete with a balanced ratio of omega fatty acids, antioxidant-rich vegetables, wild-caught fish and seafood, and grass-produced meats. And it does so without sacrifice or calorie restriction, so that the efforts made are enjoyable and the results are long lasting.

    2.Overcome Obesity Obstacles

    According to World Health Organization (WHO) 2014 statistics, more than 1.9 billion adults, 18 years and older, were overweight. Of these, over 600 million were obese.

    Obesity is the biggest perpetrator in musculoskele-tal problems, so it stands to reason that chiroprac-tic therapy would include nutritional guidance to patients battling weight issues and associated problems. Excessive weight puts excess strain

    on muscles, bones, ligaments, and internal organs. Obesity triggers everything from

    migraines to heart disease, and is

    Chiropractic care is much more than managing a patient’s back and neck pain. It’s a healing art that guides and supports patients in all aspects of well-being, and that includes helping them under-stand how diet and exercise choices affect their overall health.

    Perhaps you’ve noticed that nutritional counseling is popping up as an in-demand service in chiro-practic practices. While the benefits are mostly concentrated on the musculoskeletal system and its associated problems, guiding your patients’ transition to a healthier eating and exercise plan can also help with obesity, cancer, migraines, heart disease, and diabetes. If you’re looking to add nutritional counseling to your offerings, or would like to expand your current diet and exer-cise recommendations, then a primal nutrition and fitness program may be a good fit for your practice.

    My name is Mark Sisson, and I’ve ded-icated my life to health and wellness. I’m a leading figure in the ancestral health movement, and I developed my primal program after healing my body of severe musculoskeletal problems triggered by a decades-long career as an elite endurance athlete. Motivated by the desire to empower others to likewise take full responsibility for their health and wellness, I began documenting my primal journey in 2006 on Mark’s Daily Apple, a top-ranked health blog that now has more than 2 million unique visitors each month. Since then, I’ve written a plethora of books, many of them best sellers, and developed instructional programs to gracefully guide people to their best body and effortless health.

    In a nutshell, the primal nutrition and fitness pro-gram is based on the groundbreaking science of epigenetics, and how we have the ability to switch our genes on and off according to the signals we send them via food, activity, and lifestyle behav-iors. Let’s explore five ways a primal fitness and nutrition program can benefit your patients, and thus your practice.

    by Mark Sisson5 Reasons Why aPrimal Fitness

    & Nutrition ProgramWill Benefit Your Practice

    pg(10-19/34-37/44-45).indd 34-35 6/20/15 3:05 PM

  • 36 | CHIROPRACTIC PRODUCTS • JUNE 2015

    Equipped with an internal sensor to quantify joint motion, our patented technology allows you to adjust at the resonant frequency,

    while monitoring patient response for biomechanical feedback and more efficient adjustments for you and the patient.

    Choose from Three Force Settings

    LED Indicator for Preload Control

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    Micro-chip Computer With Auto-Sense® Technology

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    • Impulse iQ®, Dual Styluses, Carrying Case, and Introductory DVD ($5,495 value)

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    Christopher J. Colloca, DC, PhD (Cand)CEO, Neuromechanical InnovationsInventor of the Impulse Adjusting Instruments®

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    Equipped with an internal sensor to quantify joint motion, our patented technology allows you to adjust at the resonant frequency,

    while monitoring patient response for biomechanical feedback and more efficient adjustments for you and the patient.

    Choose from Three Force Settings

    LED Indicator for Preload Control

    Audible/Visual Feedback For Doctor and Patient

    Micro-chip Computer With Auto-Sense® Technology

    Lightweight and Durable Lexan® Housing

    Validated Accelerometer to Detect Spinal Motion

    Stainless Steel BezelFor Precise Action

    Ten Foot Cord forOptimum Mobility

    Affordable Computerized Adjusting Has Arrived

    • Impulse iQ®, Dual Styluses, Carrying Case, and Introductory DVD ($5,495 value)

    • 3 Year Unconditional Warranty

    • Impulse Adjusting Technique 4-DVD Box Set ($499 value)

    • Summer Health Kick Marketing Program ($499 value)

    • Impulse iQ® Marketing Starter Kit ($499 value)

    • Impulse iQ® Patient Education Brochures ($25 value)

    iQ Package“We’re offering you our Impulse iQ® Technology with our unconditional 3 Year Warranty, our complete Technique Training DVD set for you to learn all of our efficient adjusting protocols for the spine and extremities, and our complete marketing plan with posters, flyers, and a Powerpoint workshop that gets our doctors 10-15 new patients a month, all to insure your success and satisfaction with our system.”

    Christopher J. Colloca, DC, PhD (Cand)CEO, Neuromechanical InnovationsInventor of the Impulse Adjusting Instruments®

    Visit us online for more information and for dates and locations for our Nationwide US and Canadian Seminars and International Stops

    OFFER CODE IMPIQ15 • GOIMPULSEIQ.COM • 888.294.4750

    Now Through July 15, 2015!

    ALL FOR ONLY $3995!

    4. Restructure The Body By Increasing Movement

    We’ve been running really quickly for millions of years. And we’ve been walking long distances at slow paces for millions of years. Primal fitness primes the cardiovascular system for ultimate fat burning and heart health. And your patients don’t have to be athletes or gym rats to start moving their bodies in the most efficient man-ner possible.

    Primal fitness focuses on moving frequently at a slow pace. Slow movement is the foundation of fitness. Walking, hiking, gentle cycling -- these aren’t about burning calories; they’re about maintaining the move-ment and the ability to move.

    The primal fitness program eschews chronic exercise, which has proven deleterious to health, and instead incorporates occasional sprinting, which is brutally effective and highly

    efficient at promoting growth hor-mone release, fat burning, and lean mass building. Of course, sprinting is customizable with low-impact cycling and other options for less mobile patients.

    5.Lifestyle Habits For Longe- vity and Optimal Health

    Many diet and exercise programs stop at nutrition and fitness recom-mendations, but the primal nutrition and fitness program is a comprehen-sive wellness plan that helps your clients make the best lifestyle choices across the board, all of which are supported by the latest health and wellness science. Primal nutrition counseling includes sleep sugges-tions, tackles the sedentary living epidemic with sitting and standing guidance, manages the symptoms of stress and anxiety, encourages adequate rest and plentiful play, and even advises on safe sun and ample

    vitamin D production. By following the primal prescription for health, your chiropractic care truly becomes complete.

    Chiropractic care works to guide and support patients in all aspects of their well-being. By helping your patients’ transition to a healthier eating and exercise plan you can also help with obesity, cancer, migraines, heart disease, and diabetes. If you’re looking to add nutritional counseling to your offerings, or would like to expand your current diet and exer-cise recommendations, then a primal nutrition and fitness program may be just what you’re looking for.

    About The Author – Mark Sisson, a leading figure in the ancestral health movement, explores primal nutri-tion at his health and wellness blog Mark’sDailyApple.com. Learn more about his primal nutrition and fitness program at primalblueprint.com/primal-chiropractic.

    Equipped with an internal sensor to quantify joint motion, our patented technology allows you to adjust at the resonant frequency,

    while monitoring patient response for biomechanical feedback and more efficient adjustments for you and the patient.

    Choose from Three Force Settings

    LED Indicator for Preload Control

    Audible/Visual Feedback For Doctor and Patient

    Micro-chip Computer With Auto-Sense® Technology

    Lightweight and Durable Lexan® Housing

    Validated Accelerometer to Detect Spinal Motion

    Stainless Steel BezelFor Precise Action

    Ten Foot Cord forOptimum Mobility

    Affordable Computerized Adjusting Has Arrived

    • Impulse iQ®, Dual Styluses, Carrying Case, and Introductory DVD ($5,495 value)

    • 3 Year Unconditional Warranty

    • Impulse Adjusting Technique 4-DVD Box Set ($499 value)

    • Summer Health Kick Marketing Program ($499 value)

    • Impulse iQ® Marketing Starter Kit ($499 value)

    • Impulse iQ® Patient Education Brochures ($25 value)

    iQ Package“We’re offering you our Impulse iQ® Technology with our unconditional 3 Year Warranty, our complete Technique Training DVD set for you to learn all of our efficient adjusting protocols for the spine and extremities, and our complete marketing plan with posters, flyers, and a Powerpoint workshop that gets our doctors 10-15 new patients a month, all to insure your success and satisfaction with our system.”

    Christopher J. Colloca, DC, PhD (Cand)CEO, Neuromechanical InnovationsInventor of the Impulse Adjusting Instruments®

    Visit us online for more information and for dates and locations for our Nationwide US and Canadian Seminars and International Stops

    OFFER CODE IMPIQ15 • GOIMPULSEIQ.COM • 888.294.4750

    Now Through July 15, 2015!

    ALL FOR ONLY $3995!

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    pg(10-19/34-37/44-45).indd 36-37 6/20/15 3:05 PM