1211109 Program's product(s)

Stakeholder engagementSales buy-inSales process integration

151413 Solution features, competitors, & KPIs

Buyer types, roles, & secondary informationBenchmark win rates

1918

2021

Sample selectionSales questionsSample submissionBuyer noti�cation

2827 Participation monitoring

Information requests

38Stakeholder prioritiesUrgent action items

37

45 Key terms & phrases

54 Opportunity data

60616263

Data accessAdministrator action itemsSales action itemsSales leader action items

64656667

Sales enablement action itemsMarketing action itemsProduct management action itemsCompetitive intelligence action items

79808182

Sales process & performanceSolution performanceRoadmap alignmentBrand perception

Answers to important questionsSFA integrationBuyer personasCompetitor battlecards

75767778

90

9293

91Culture of learningAction itemsWin rate monitoringWin backs

969594 References & anti-references

Program objectivesStakeholder reviews

Stakeholders Best Practices 40 best practices

1234

Program launchProgram de�nitions

Discussion & survey guideUser administration

5678

Program alertsStakeholder program

Buyer communication templatesOperations team training

1617

Sample managementSample segmentation

222324

Discussion schedulingQuali�cations con�rmation

Buyer role veri�cation

25Referral processResponse rate benchmarking 26

29303132

Pre-discussion surveyInterview methodology

Trigger questions and delvingStakeholder priority investigation

33343536

Discussion recordingParticipation incentives

Participation thanksInterview quality assurance

424344

Verbatim editingIndendiary responses

Editing quality assurance

Style and standardsVerbatim transcriptions

Transcription quality assurance

394041

De�nitions assignmentsBuyer needs & buying process

Decision driversPrice position

46474849

Competitor intelligenceDecision factors

Intelligence categoriesOpportunity summary

50515253

Opportunity pro�lePro�le noti�cationStakeholder alerts

555657

5859

Insights sharingPro�le debrief sessions

727374

Competitor analysisReports and summaries

Results presentations

Buying trigger eventsBuyer types & buying process

Decision driversKPI performance

68697071

83848586

Bene�ts & value benchmarksProgram communication

Participation ratesDe�nitions & tags

878889

Solution features reviewProgram education

Best practices

Operations Best Practices56 best practices

Actions on Trends

ProgramMaintenance

Ongoing and Scheduled

Intelligence Identi�ed

Pro�le Analysis

Pro�le Actions

8-10 Tactical Actions

Pro�le Published

Implementation

Program implementationsign-o�

Program de�ned

Editing Completed

Transcription &Editing

Discussion scheduled

Discussions withBuyers

Survey completed

Discussion scheduled

Scheduling21

Sample submitted

Identify Buyers

Standard best practice

Competitive advantage opportunity

Primary Intelligence di�erentiator

Competitive advantage and PI di�erentiator

BuyerVoice™ Frameworkwww.primary-intel.com/solutions/buyervoice