Business Studies Business Studies is the study of exactly how businesses work, analysing activities...

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Business Studies Business Studies Business Studies is the study of Business Studies is the study of exactly exactly how businesses work how businesses work , , analysing activities such as analysing activities such as marketing, production, HRM, finance marketing, production, HRM, finance and management. and management. It is vocational in that it gives It is vocational in that it gives students key skills which are vital students key skills which are vital within a business organisation within a business organisation However it is also highly academic However it is also highly academic and it is not an easy option. and it is not an easy option.

Transcript of Business Studies Business Studies is the study of exactly how businesses work, analysing activities...

Page 1: Business Studies Business Studies is the study of exactly how businesses work, analysing activities such as marketing, production, HRM, finance and management.

Business StudiesBusiness Studies

Business Studies is the study of exactly Business Studies is the study of exactly how businesses workhow businesses work, analysing , analysing activities such as marketing, production, activities such as marketing, production, HRM, finance and management. HRM, finance and management.

It is vocational in that it gives students key It is vocational in that it gives students key skills which are vital within a business skills which are vital within a business organisationorganisation

However it is also highly academic and it However it is also highly academic and it is not an easy option.is not an easy option.

Page 2: Business Studies Business Studies is the study of exactly how businesses work, analysing activities such as marketing, production, HRM, finance and management.

The courseThe course  

HL and SL coreHL and SL core

Topic 1: Business organization and environmentTopic 1: Business organization and environment

Topic 2: Human resourcesTopic 2: Human resources

Topic 3: Accounts and financeTopic 3: Accounts and finance

Topic 4: MarketingTopic 4: Marketing

Topic 5: Operations managementTopic 5: Operations management

HL onlyHL only

Topic 6: Business strategyTopic 6: Business strategy

Business StudiesBusiness Studies

Page 3: Business Studies Business Studies is the study of exactly how businesses work, analysing activities such as marketing, production, HRM, finance and management.

Organisations:Organisations: A look at how different A look at how different types of organisations (profit and non-types of organisations (profit and non-profit) grow, operate,and organise profit) grow, operate,and organise themselves. themselves.

The External Environment:The External Environment: This This examines how political, environmental, examines how political, environmental, legal and technological factors affect legal and technological factors affect businesses of different types in different businesses of different types in different places.places.

Business StudiesBusiness Studies

Page 4: Business Studies Business Studies is the study of exactly how businesses work, analysing activities such as marketing, production, HRM, finance and management.

Human Resource Management:Human Resource Management: Another Another important section examines the changing important section examines the changing ways in which companies are recruiting, ways in which companies are recruiting, training, motivating and managing their training, motivating and managing their people. people.

Accounting and Finance:Accounting and Finance: This section of This section of the course will show you how businesses the course will show you how businesses manage day-to-day financesmanage day-to-day finances

Business StudiesBusiness Studies

Page 5: Business Studies Business Studies is the study of exactly how businesses work, analysing activities such as marketing, production, HRM, finance and management.

Operations Management:Operations Management: How do How do companies actually produce the goods companies actually produce the goods and how can quality be achieved?and how can quality be achieved?

Marketing:Marketing: Advertising and promotion, Advertising and promotion, Product design, market research, Product design, market research, distribution, pricing and marketing distribution, pricing and marketing strategies will all be examined herestrategies will all be examined here

•Business StudiesBusiness Studies

Page 6: Business Studies Business Studies is the study of exactly how businesses work, analysing activities such as marketing, production, HRM, finance and management.

HL onlyHL onlyTopic 6: Business strategyTopic 6: Business strategy

The purpose of the business strategy topic The purpose of the business strategy topic is not to add extra content to the business is not to add extra content to the business and management course, but to collect and management course, but to collect together business ideas, concepts and together business ideas, concepts and techniques, which will develop the skills techniques, which will develop the skills that allow an informed decision to be that allow an informed decision to be made about the future direction of an made about the future direction of an organization. Assessed by a “Pre- issued” organization. Assessed by a “Pre- issued” case study.case study.

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AssessmentAssessmentHigher and Standard Level Higher and Standard Level

External assessment (75%)External assessment (75%)

Two written papers:Two written papers:

Paper 1: based on a case study issued in Paper 1: based on a case study issued in advanceadvance

Paper 2: structured questions on stimulus Paper 2: structured questions on stimulus materials & qualitative elements.materials & qualitative elements.

Page 8: Business Studies Business Studies is the study of exactly how businesses work, analysing activities such as marketing, production, HRM, finance and management.

Internal assessment (25%)Internal assessment (25%)

Higher Level: Research project. The report Higher Level: Research project. The report should address an issue facing an should address an issue facing an organization or analyze a decision to be organization or analyze a decision to be made by an organization (maximum 2000 made by an organization (maximum 2000 words) words)

Standard Level: written commentary based Standard Level: written commentary based on three to five supporting documents on three to five supporting documents about a real issue or problem facing an about a real issue or problem facing an organization (maximum 1500 words)organization (maximum 1500 words)

Page 9: Business Studies Business Studies is the study of exactly how businesses work, analysing activities such as marketing, production, HRM, finance and management.

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