BUSINESS SOLUTIONS - ADTRANportal.adtran.com/pub/Library/Presentations/MetaLive Sponsor... ·...

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BUSINESS SOLUTIONS BARRY DERRICK PRODUCT MARKETING MANAGER COMPLETE YOUR GO-TO-MARKET PLAN

Transcript of BUSINESS SOLUTIONS - ADTRANportal.adtran.com/pub/Library/Presentations/MetaLive Sponsor... ·...

BUSINESS SOLUTIONS BARRY DERRICK PRODUCT MARKETING MANAGER

COMPLETE YOUR GO-TO-MARKET PLAN

AGENDA

ADTRAN OVERVIEW GO-TO-MARKET WITH WINNING SOLUTIONS! • Market Leading Cloud Connectivity Solutions that

Outperform the Competition • Innovative Software Applications for Service

Differentiation • Enterprise Communications Driving Customer

Efficiency • Industry Leading IP endpoints, Polycom Powered

™ Technology • Services and support to help you scale your

business

COMPLETE CONNECTIVITY

Business & Residential Customers

Exchange

Provider’s Access Infrastructure

CARRIER NETWORKS

Exchange

Provider’s Access Infrastructure

• Improve service provider access infrastructure

• Increase services for business &

residential customers

• ADTRAN Carrier solutions enable: • Broadband Access • Ethernet Aggregation • Optical Networking • Business Ethernet Services • Business Service Migration • IPTV • VoIP • Mobile Backhaul

ENTERPRISE NETWORKS

Business Customers

• Innovative communication solutions for Small & Medium Enterprises

• ADTRAN Enterprise solutions enable: • Branch Office Connectivity • Internet Access • Converged Access • LAN Switching • Wireless Access • IP Telephony/VoIP • Unified Communications

Huawei 33%

ADTRAN 22%

Calix 16%

ECI 6%

Tellabs 6%

Alcatel-Lucent 4%

Other 13%

3Q12 MSAN Revenue (excluding China)

MARKET LEADERSHIP ENTERPRISE #1 IP BUSINESS GATEWAYS (GLOBAL) #2 ACCESS ROUTERS (NORTH AMERICA)

CARRIER #2 MSANS (GLOBAL)

Industry leading pre- and post-sales support, combined with flexible service offerings

Cloud Connectivity

Market Leading IP Business Gateways and Superior Performing Access Routers

Scalable platforms that can overcome typical installation roadblocks

Every User is covered with our Polycom Powered IP Endpoint Line-up

Need ADTRAN Solution

Unique feature set provides service differentiation that delivers further customer value

Services and Support

Enterprise Communications

IP Endpoints

Software Applications

GO-TO-MARKET GAME PLAN

COMPLETE CLOUD CONNECTIVITY SOLUTIONS COMPLETE PORTFOLIO OF MARKET LEADING IP BUSINESS GATEWAYS • SIP or MGCP Gateway for connecting to VoIP network • Preserves and extends existing telephony/PBX life while

providing the network benefits of VoIP such as dynamic bandwidth allocation

COMPLETE PORTFOLIO OF ACCESS ROUTERS • Modular, Fixed-port, and Multiservice Models • Flexible connectivity options: Fiber, T1/multi-T1,

Carrier Ethernet, ADSL2+, SHDSL • Supports migration to hosted UC & SIP trunking • Security - Integrated Firewall and VPN

NetVanta 6310

PSTN

Hosted VoIP Survivability

IP INTEGRATED ACCESS TO HOSTED VOICE MIGRATION

SERVICE DIFFERENTIATION WITH EDGE ESBC ENTERPRISE SBC’S BECOME MANDATORY

• Redundancy and failover • Troubleshooting tools • Signaling/media interworking • Interoperability with industry leading

IP PBXs • Session management • Provider and enterprise security

Scale in the cloud with Perimeta,

Differentiate at the edge with ADTRAN eSBC

Learn more at: www.adtran.com/sbc

NetVanta 7100

SINGLE SOLUTION FOR ALL VOICE SERVICES

NETVANTA 7000 SERIES ENABLES: • CPE resale • Managed PBX • Hosted voice services

Benefits - No forklift upgrade - No Rewiring - Reuse all components - Operationalize a single platform (reduce training, and inventory)

COMPLETE OFFERINGS FOR FAST AND GIGABIT ETHERNET TO THE DESKTOP INNOVATIVE FEATURES FOR ENTERPRISE SWITCHING APPLICATIONS

• Integrated Wi-Fi Access Controller • Cable Diagnostics • LLDP-MED for VoIP Deployments

ENHANCING ETHERNET CONNECTIVITY AND MANAGEMENT

• NV1535P with ActivReach extends the reach of Ethernet across longer distances and over all grades of cabling

• NV1638 with ActivChassis supports advanced stacking features

INDUSTRY LEADING WARRANTIES

FLEXIBLE ETHERNET CONNECTIVITY OPTIONS

NETVANTA ACTIVREACH ETHERNET TECHNOLOGY PROBLEMS SOLVED:

• Eliminates costs associated with re-wiring • Overcoming distance constraints

1970 2620

2950 328

0 500 1000 1500 2000 2500 3000 3500

10 M

bps -

1 P

air

CAT5 - IEEE

CAT5 - ActiVReach

24AWG - ActiVReach

CAT3 - ActiVReach

SOLUTIONS OVERVIEW: • 24-port Gigabit Ethernet switch • Extends the reach of Ethernet technology

over incumbent wiring

METASWITCH APPROVED ENDPOINTS ADTRAN OFFERS A FULL LINE OF METASWITCH APPROVED VOICE, VIDEO, AND CONFERENCE ROOM ENDPOINTS ADTRAN’S IP AND VVX PHONES ARE POLYCOM POWERED ™ TECHNOLOGY • ENDPOINTS FOR EVERY USER IN THE ORGANIZATION • GLOBALLY RECOGNIZED CONFERENCE ROOM SOLUTIONS

WIRELESS ACCESS WITH BLUESOCKET VWLAN ENTERPRISE-WIDE CLOUD-BASED WI-FI MAXIMIZE SCALE AND RELIABILITY SECURITY ENFORCED AT THE EDGE VMWARE READY SOLUTION HIGH-PERFORMANCE APS TO OPTIMIZE COVERAGE: • ZERO-TOUCH, PLUG-AND-PLAY DEPLOYMENT • INTELLIGENT APS WITH BUILT-IN FIREWALL • SMART BANDWIDTH MANAGEMENT

BLUESOCKET VWLAN

CUSTOMER SUCCESS

A series of IP based multi-service access nodes that meet ETSI standards

THE hiX 5600 SERIES

SLOT BASED MSAN/DSLAM PORTFOLIO

Four Chassis designed to address most Deployment Scenarios

Universal slot architecture: Line cards can be used in any of the systems

Central Office (CO) & Cabinet installation

ACI-E

KEY APPLICATIONS OF hiX 5600

hiX 5600 is a MSAN solution focused on the European Telecommunications Standards Institute (ETSI) market and residential access

- Cost-effective residential and business broadband services including xDSL, Plain Old Telephone Service (POTS), and ISDN services

Leverage existing copper-based access network investment.

Data and voice with high density POTS with transition from legacy PSTN (Public Switch Telephone Network) networks to Voice over IP (VoIP) networks in combination with broadband

DEVELOPMENT STRATEGY Develop the next generation

VDSL2 with Vectoring

Leverage Cabinet expertise

Add high bandwidth fiber technologies into hiX

platform

Introducing a full scale copper & fiber MSAN

hiX MSAN (ADTRAN ETSI

MSAN) AOE Management System (includes ACI mgmt)

NetVanta 8xx/8xxx NTE

Sealed DSLAMs

DWDM Ring

ONT

hiX X 5600 – PON PRODUCT OVERVIEW

hiX 5625 hiX 5630

hiX 5635

Subscriber: 2048 4096 7168 GPON Ports: 32 64 112

… Select the right one which fits most in your fiber infrastructure

Street Cabinet OLT Large Centralized Offices Medium & Centralized Offices

Uplink: 2x40G + 4x1/10G 2x40G + 4x1/10G 2x40G or 4x1/10G

hiX KEY POINTS SUMMARY ETSI MSAN platform with vast and proven installed base of VDSL2, ADSL and VoIP applications around the world

Scalable product offering small chassis from 2 service slots up to 14 service slots. No limitations in card combinations

Strong development story „one platform for all technologies“ •VDSL2 & vectoring applications •Fiber solutions, GPON and p2p Ethernet •VoIP evolution •hiX OSP to complete the portfolio •Interoperability with selected CPE‘s and OLT‘s partners

Powerful Management System ACI-E

Part of ADTRAN product family ensures interoperability with other ADTRAN products in complete solution creation

PROFESSIONAL SERVICES ACES – ADTRAN CUSTOM EXTENDED SERVICES A NATIONWIDE, COMPREHENSIVE AND FLEXIBLE INSTALLATION AND MAINTENANCE SERVICE PROGRAM DESIGNED TO PROTECT THE NETWORK INSTALL AND CONFIGURATION AT THE CUSTOMER PREMISES FULL RANGE OF MAINTENANCE OPTIONS

• 7x24x4 Onsite or Remote • Next Business Day Onsite or Remote

FLEXIBILITY • Does not have to be “all or nothing” solution

CAN BE AN EXTENSION OF YOUR ORGANIZATION • Staging • Pre-configuration

ABOVE AND BEYOND SUPPORT CUSTOMER PRIORITY MENTALITY

• “Above and Beyond” core company value • Reputation established on premiere support • Employees empowered to “problem solve”

PRE- & POST-SALES TECHNICAL SUPPORT

• Headquarters based knowledgeable and dedicated staff • Engineering focus

INDUSTRY LEADING WARRANTIES

SUMMARY & CONCLUSIONS WHEN BUILDING YOUR PORTFOLIO OF BUSINESS VOICE SERVICES:

• Choose ADTRAN as your Go-to-Market Partner Delivering: • Complete solutions from a stable and trusted vendor • Innovative technologies designed to grow and migrate with your services • CPE with built in investment protection • Flexible services that complement your business • Industry leading support

• Now is the time to scale your voice services with Metaswitch and ADTRAN!

QUESTION AND ANSWERS