Business Principles for Gravel Roads
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ess principles for gravel ro n Ekbergh avelstart r: @ekbergh
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Presentation by Stephan Ekberg of TravelStart at the E-Tourism Africa Summit 2010
Transcript of Business Principles for Gravel Roads
Business principles for gravel roads
Stephan EkberghCEO TravelstartTwitter: @ekbergh
A one horse town in Sweden with 500 families
NO SECRET SAUCE
NO PATENTS
NO USP
Humble beginnings&Early days1st article.
Amateur coder
Fresh out of travelacademy
Football coach
Businessman??
It wasn’t only the company that grew!
Travelstart principle for growth
jump between two realities and use knowledge to leverage
1.”Make sure people see you and hear you”
2.”Do things Different”
”Don´t just look whats out there, look whats in here”
3”Take care ofTHE CUSTOMER”
A problem or an opportunity?
