Business Plan Final Report_SS Sprts Club (1)

8/15/2019 Business Plan Final Report_SS Sprts Club (1)

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Business Plan

On

“S.S. Sports Club”

Submitted By:

Sumit Goel

Shweta Saxena

Abhinav Gupta

unal Parmar


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Content:

• !dea "eneration

• !dea s#reenin"

• Con#ept development

• $xe#utive summary

• Company Overview

• %ission

•

&ision• Ob'e#tive

• Cal#ulation o( start)up #ost

• S.*.P

• Competitor analysis

• Or"ani+ational stru#ture

•

Ownership detail• ,e#ision -ow #hart

• Pro#ess -ow #hart

• inan#ial pro'e#tion


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Idea Generation

/. Serve at your pla#eeatures:

0e would provide all type o( (ood and (ood

related items at your pla#e su#h as ve"etables1(ruits1 "ro#eries1 readymade items1 and many

more. 0e would #reate appli#ation (or this and too2

orders throu"h it.

3. 4omanti# event planner

eatures: !n this would provide our servi#es by arran"in"

the #ustomi+ed event or date o( our #ustomer.

0e would ta2e orders throu"h online

0e would #reate our website in whi#h there

would be di5erent types o( pa#2a"es were there

so that #ustomer #ould #hoose the pa#2a"ea##ordin" to its desired demand and it6s payin"

#apa#ity.

7. Passen"er transport servi#eseatures:


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!n this we would provide transportation servi#es

to passen"ers. 0e would provide inter#ity transport servi#es.

8.Sports Clubeatures:

0e would provide multi indoor "ames at one

pla#e. 0e would provide this servi#e without

membership.

0e would #ome with one or two new sportswhose awareness is less and whi#h would have

been our bi""est stren"th.

Idea Screening

4e'e#tion o( ideas:/. Serve at your pla#e

*here are many bi" players available in the

mar2et and they are doin" very well. Su#h as

Bi" Bas2et1 9o#al Banyan1 Go(ers1 Got it1 et#. Availability o( produ#ts would be the bi""est

problem.

Providin" delivery o( "oods on time would beanother bi" problem.

3. 4omanti# event planner *his era is not suitable to start this business in

!ndia.


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Sa(ety is also one o( the ma'or #on#erns as the

environment o( our #ountry is very unsupportive

(or this.

7.Passen"er transport servi#es 4euires hu"e amount investment. *here are many existin" bi" players.

8. Sports #lub 0e didn6t (ound any #lub in !ndore who is

dealin" in multi indoor "ames without

membership.

;o "overnment rulin"s

*here is a "reat #ra+e o( the sports we are

#omin" with.

Produ#t di5erentiation is there. Capital reuirement is hi"her but hu"e pro


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di5erent (rom our #ompetitors= we will provide di5erent varieties

o( indoor sports a##ordin" to #ommon interest o( #ustomers.

!n the be"innin" we will pur#hase 3nd hand euipment and a pla#e

on rent1 we will hire boun#er1 #leaner1 and supervisor in order to

smooth runnin" o( our #lub. 0e will do personal promotion in

whi#h word o( mouth publi#ity is there and non) personal

promotion in whi#h we will do promotion throu"h radio1 billboards

near #lub and in area student hub and throu"h so#ial media. Apart

(rom this we would or"ani+e #hampionships sort o( events so that

our main tar"et #ustomers would "et to 2now about our #lub.

Executive Summary

S.S sports #lub is a multi)indoor "ames #lub that serves the !ndore

mar2et. S.S sports #lub o5ers various "ames su#h as snoo2er1

(oosball1 table tennis1 #hess1 and #arom. *he servi#e o5erin"s are

uite a #han"e relative to the existin" sports #lub mar2et whi#h is

uite sta"nant.

S.S sports #lub will in'e#t new li"ht in to the indoor sports #lub

mar2et1 our >SP o( providin" variety o( sports a##ordin" to

di5erent pre(eren#e o( #ustomers and we would also provide an

opportunity to learn. eepin" in this mind we develop our business

and we try to (ul


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0e are very happy to introdu#e “S.S Sports Club” established in

April 3?/@. Our #lub provides various indoor "ames (a#ility. 0e will

build a reputation in the business mar2et (or our un#ompromisin"

attitude and we also ta2e immense pride in uality o( our servi#es.

Mission

S.S Sports Club en"a"ed in providin" world #lass best sports

servi#es (or entertainment1 learnin"1 developin" s2ills1 et#. Our

o5ered servi#es are appre#iated by the #lients due to our uniue

(eatures li2e appropriate -exibility1 #reative and novel ideas and

timely exe#ution. Our "oal is to #reate ma"i#al memories1 "ood

learnin" and deliver best uality o( servi#e to our #ustomer.

Vision

Our vision and philosophy is to be the most #ost e5e#tive yet total

solution providers (or the #lient.

0e also strive to #reate1 hei"hten and pro'e#t the ima"e o( the

#lient #ompanies in the #orporate mar2etin" world throu"h events1

tournaments1 #hampionships1 et#.

Obectives

*he ob'e#tives o( our sports #lub in#lude:

/. *o #reate a servi#e)based not (or pro


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Calculation o! start"up cost

Start-up cost varies from business to business and depends upon the business size

also, which type of strategies we have adopted for our business. The start-up cost of

our service will be as follows:

!;&$S*%$;*>A;*!

*

COS*P$4P!$C$

A%O>;*

Pool table / DD??? DD???

Snoo2er mini / E@@?? E@@??

Snoo2er (ull si+e 3 //????33???

?

Carom Board 7 7D?? /?D??

*.* table / 3F??? 3F???

oosball table / 33??? 33???

Chess Board 7 8?? /3??

pillars (or #hess #arom @ 7?? /E??

so(a 7 /???? 7????

#hair 3D @D? /@3D?

Air #onditioner 8 8????

/@???

?9#d / /F??? /F???ixtures in#ludin" ele#tri#euipment ) ) 3????

table (or #a(e 3 D??? /????

,eposit (or pla#e/3???

?

E?/7D

?


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S#$ o! Sports Club:

Se"mentation:)

%ar2et se"mentation will be done on the (ollowin" basis:

%& On t'e basis o! income&9ow in#ome "roup)9ow in#ome "roup are usually have less disposable in#ome.

%iddle in#ome "roup)%iddle in#ome "roup are usually want to learn somethin"

new throu"h whi#h they #an a#hievement and have more

disposable in#ome than low in#ome "roup.

Hi"h in#ome "roup)Hi"h in#ome "roup people "enerally loo2 (or somethin" new

they usually want to explore new thin"s and they have hi"h

disposable in#ome. *his se"ment will "enerate hi"her

revenue (or us.

3. On the basis o( A"e:A"e "roup between /D)3D: Our sports #lub will provide learnin" and s2illdevelopment (a#ilities servi#es also. 0e would also provide

mini birthday parties #elebrations (a#ilities (or this a"e

"roup.

A"e "roup between 3D) 7D: Our sports #lub will provide entertainment servi#esto this a"e "roup and also provide an opportunity to ta2e


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parti#ipations in various #hampionships1 tournaments i( they

would have reuired s2ills with them.

A"e "roup between 7D above: Our sports #lub will provide entertainment servi#es

to this a"e "roup and also provide an opportunity to ta2eparti#ipations in various #hampionships1 tournaments i( they

would have reuired s2ills with them.

#argeting:"

As per our mar2et demand understandin" and their expe#tations

in relation to our servi#e we would tar"et the people who are ina"e "roup o( /D)7? years1 as (ar as "ender is #on#erned our tar"et

#ustomers would be males and our potential tar"et #ustomers

would be (emales1 tar"eted in#ome "roup will be the all in#ome

"roup be#ause interest (a#tors matters a lot and "ames is li2e

enslavement.

$ositioning:"

*here is no positionin" statement as su#h but there #ould be

various reasons to remember our servi#e. !t #ould be the (a#ilities

we would provide1 ambien#e1 #leanliness and many more. Our

belie( is to "ive uality servi#e. “Give them uality1 that6s the best

2ind o( advertisin"” a##ordin" to us.

Competitor analysis

*here are many sports business in !ndore that is wor2in" on a

uite similar business. Some o( its #ompetitors are as (ollows:

• 4ed Bla#2 snoo2er #lub

• *hunder #lub

• *i"er6s ,en Pool snoo2er #lub

• *wili"ht snoo2er #lub


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• Go Bananas

• *he Golden #ue snoo2er #lub

• Ameri#an pool

• %idni"ht Pool #a(I

• Ameri#an pool #lub

• 4ohit billiards pool #lub many more.

S.S sports #lub will in'e#t new li"ht in to the indoor sports #lub

mar2et1 our >SP o( providin" variety o( sports a##ordin" to

di5erent pre(eren#e o( #ustomers and we would also provide an

opportunity to learn. eepin" in this mind we develop our business

and we try to (ul


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Owners'ip detail: !n this business there are 8 partners they are:/. Sumit Goel: inan#e %ana"er3. unal Parmar: %ar2etin" %ana"er7. Shweta Saxena: Operations %ana"er8. Abhinav Gupta: Operations %ana"er

0e all are #ontributin" eual #apital and pro


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now whi#h"ame #ustomerwants to play

Che#2 table arereserved orva#ant

%a2e #ustomerentry

Servee:uipmentrelated to

"ames

Give time limit

Get (ull money

Che#2 thee:uipment a(ter


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Snoo2er/3?LtableLhour

*able tennis @?Lhour

Carom board D?Lhour

Chess D?Lhour

oosball /3?LHour

Ca(I:)

Cold drin2s 3?LbottleChips relateditems /DLpa#2

Patties 3?Lpie#e&e"etablesandwi#h 7?Lpie#e

Bis#uits /DLpa#2

0ater Bottle 3?Lbottle

*ea /?L#up

Co5ee /DL#up

Expenses o! S&S sports Club !or - .ear

$MP$;S$S

ear/. ear3. ear7. ear8. earD.

ixed:"

4entN3???

?NF3??

? EN/3??FDE73

?/?D8/

D3

Salary3@8??

?3F?8?

? 7/F88?7D/7E

87E@D3

3#otal (ixedExpenses / 01

FE8???

/?E38??

//F?@8?

/7?FN?8

/88?@N8

&ariable:)

%ar2etin" $xpenses /???? //??? /3/?? /77/? /8@8/%aintenan#e#har"es 3D?? D??? DD?? @?D? @@DD

$le#tri#ity #har"es 3D??? 3ND?? 7?3D? 773ND7@@?3

.DGames related /3??? /3??? /3??? /3??? /3???


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itemsCable #onne#tion#har"es 7@?? 7NE? 7F@F 8/@N 87N@%is#ellaneousexpenses /??? /??? /??? /??? /???

Cold drin2s @8E?? N/3E? NE8?E E@38F F8EN8

Chips relateditems @8E?? N/3E? NE8?E E@38F F8EN8

Patties 8@E?? D/8E? D@@3E @33F/ @ED3?

&e"etable sandwi#h E3E?? F/?E? /??/EE//?3?

N/3/33

N

Bis#uits 3D3?? 3NN3? 7?8F3 77D8/ 7@EFD

0ater Bottle @38?? @E@8? NDD?8 E7?D8 F/7@?

*ea /88?? /DE8? /N838 /F/@@ 3/?E7

Co5ee /@3?? /NE3? /F@?3 3/D@3 37N/E

#otal variableexpenses /21

87/D??

8ND83? D3/8N7

DN3/33

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#otal Expenses/8/DD

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!n our business it has been assumed by us that

the (oot(all and the expenses are in#reased by

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$3O(I# S#0#EME4#

ear / ear 3 ear7 ear8 earD

4evenue3/8@3

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9ess: $xpenses/8/DD

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Pro


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Business Plan Final Report_SS Sprts Club (1)

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