Business plan

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INTRODUCTIONPART(1)

DADIH FRUITY

27,29,31,33,35 Jalan Plumbum S7/S Skesyen 7, 40000 Shah Alam,

Selangor Darul Ehsan.Tel:01333237521

PARTNER SHIPEmail:[email protected]

Fax: +60341499678

OUR BUSINESS CARD

BEHIND CARD

PARTNER SHIP

Mohamad Haziq Haikal B. Halid

Siti Maryam Bt Rahim

Nor Ain Bt Ahmad

Nur Shazwana Bt Jamaludin

Aimi Nadhirah Bt Mohd Fauzi

Athirah Simaa Bt Abd Rahman

Objectives

To gain highest level satisfication of

customer . To make sure percentage of market share

directly proportional within time . To provide the best customer

service .

MissionTo ful fill customers satisfication by providing the best

facilities and products to our

costumer. We are committed to

excellence in our services. To

maximize the profit and minimize the cost of operation .

Muhamad Haziq Haikal Bin Khalid

general manager2013646554

12/4/89(26 years)Malaysia

University Teknologi MARA Pahang, Jengka

0132954243No. 53 , Lorong Ikan Emas 5 , Taman Ikan Emas , Batu 3 ½ ,

Cheras ,Kuala Lumpur .email: [email protected]

Siti Maryam Binti Rahimadministration

201382049201Des88(25years)

Malaysia University Teknologi MARA Pahang,

Jengka 0176082013

Tbg 89-H Jalan Bukit Kuda Kg.Kuantan 41200 Klang Selangor

email: [email protected]

Nor Ain Binti Ahmadfinancial

201322794231Jul86(23years)

Malaysia University Teknologi MARA Pahang, Jengka

01112260087No1 Desa Kasih Sekendi 45200 Sabak Bernam

Selangoremail: [email protected]

Athirah Simaa Bt Abd Rahmanmarketing

201380698827August88(25years)


0173836884 No 55, Lorong Seri Sementa5. Taman Seri

Sementa, 42100 Klang Selangoremail: [email protected]

Aimi Nadhirah Bt Mohd Fauzimarketing

201366464421Jan85(24 years)


0173465809 1508 Blok A apartment Damai, 8/9 4600,

Petaling Jaya Selangoremail: [email protected]

Nur Shazwana Binti Jamaludinoperation

201363706222Sept86(23 years)


0176935234 Blok G0- 3-18 ppr sg Bonus Setapak, 53300

Kuala Lumpuremail: [email protected]

ORGANIZATION & HUMAN RESOURCE MANAGEMENT

(PART 2)

IntroductionHaziq Haikal has established this

company, and the logo design by Aimi Nadhirah. The name of the company determined by Nur Shazwana and Athirah Simaa. Company has been

named Marsha Enterprise Sdn.Bhd. Which gives the idea of making

Dadih is Siti Maryam. Ain Ahmad create our shop name of “Dadih

Fruity”.

Water supply at our shop is enough. Same with the electricity , we got a good service from provider . And as for delivery service , we only can use our transportation because we do not have fund to buy a transportation for our own .

The Basic Amenities

Organization ChartGENERAL MANAGERMuhamad Haziq Haikal

ADMINNISTRATIONSiti Maryam

MARKETINGAimi Nadhirah

Nor Ain

OPERATIONNur Shazwana

FINANCIALAthirah Simaa

The Employees

No Position Number of Employees

1 General Manager 1

2 Administration 1

3 Financial 1

4 Marketing 2

5 Operation 1

Tasks and ResponsibilitiesNo Position Tasks and responsibilities

1 General Manager Act as Leader to all workers . To make sure the objectives , mission , and vision of business

towards achieve in proper and systematic way.

2 Administration Act as assistant of General Manager . To keep business running smoothly.

3 Financial Record all the business financial transaction and updating it frm time to time . Do the analysis and

report about the financial of business .

4 Marketing Ability to analyze and interpret market research study results including knowing to find out how

to increase the sales organization .

5 Operation To manage incoming flow of material to inventory and familiarity with order quantity . Control and make sure that operation role of

business run accordingly and smoothly .

Remuneration Position Salary(RM) Allowance

(Rm) Benefits

(RM)Total(RM)

General Manager Rm 2500.00 Rm 100.00 Rm 450.00 Rm 3050.00

Administration

Rm 2100.00 Rm 100.00 Rm 450.00 Rm 2650.00

Marketing Rm 1800.00 Rm 100.00 Rm 450.00 Rm 2350.00

Financial Rm 1600.00 Rm 100.00 Rm 450.00 Rm 2150.00

Operation Rm 1500.00 Rm 100.00 Rm 450.00 Rm 2050.00

MARKETING MANAGEMENT(PART3)

TARGET MARKET

The target market us is the group of students.

They are from students UITM and UNISEL , because our shop nearer the university area.

Focus on societies at the housing section 7 because they are groups of middle and high income.

That can make our business get high profit.

DISTRIBUTION STRATEGY

At the beginning our business we just use own transport to delivery our product. That mean, when have a many order only.

For the first time, costumer just only can buy our product and take away.

4PsPRICE PRODUCT

PLACEPROMOTION

PRICEOur company also do some research for our product’s price to compare our price and the other company’s price.

We try to give a lower price then the other company with a good quality.

For the small cup of dadih with flavour and fruits with natadecoco is RM 4.50.

For the big cup of dadih with flavour and fruits with natadecoco is RM 6.00.

PRODUCT Our shop offered to all type of societies.

Our product have something special from other company.

Our product is dadih fruity it means that, dadih with fruits and lot of type flavour.

The color and taste very colourful and delicious.

Our dadih also more nutrient then other dadih because we use lot of fresh fruits.

Suitable for healthy diet .

PLACEThe location our shop are located in the middle between both UiTM and Unisel.

Our shop also near to i-city and many shop have at area our shop location.

The location our shop also near to housing at sections 7 and 2.

That mean our location is strategic because near at societies area.

PROMOTIONFirst day opening our shop we give some sample to customer to taste our fruity dadih.

By advertising

We advertise our shop through distributing flyers to people.

We also announce to friends and communities around the section 7.

We also promote our product though website,facebook,twitter,instargram and another else.

OPERATION MANAGEMENT(PART4)

Introduction

OPERATION MANAGEMENT CAN BE DEFINED AS THE MANAGEMENT OF THE PROCESS OF MARSHALLING RESOURCES (INPUTS) ORGANIZING AND DESIGNING THE TRANSFORMATION PROCESS TO PRUDUCE PRODUCT AND SERVICES (OUTPUT) ACCORDING TO THE TARGET QUALITY, COST, QUANTITY, DELIVERY TIME AND SAFETY .

Process flow chartBUY POWDER AT SUPPLIERKEEP IN STORESTART MAKING DADIHBOIL WATER AFTER BOILING ADD BATTER MILK POWDER (MIX UNTIL SMOOTH)THEN PUT A FEW POUNDS OF SUGAR AND A FEW LITERS OF FRESH MILK .MIX WELL UNTIL BOILING .COOL AT ROOM TEMPERATURE .PLACE THE COOKED WHEY TO EACH YOGURT CONTAINERPLACE THE FRUIT CUT INTO EACH CONTAINER YOGURT .YOGURT CONTAINER LID . PUT INTO THE FREEZER AND FREEZE .ARRANGE REGULAR YOGURT WITH FOR SALE TO THE PUBLIC .SOLD TO CUSTERMER

Operation ScheduleNo. Items Quantity Cost (Rm) Supplier

1 Manggis 15 40.00 Linda Buah-Buahan Sdn.Bhd

2 Mangga 20 30.00 Linda Buah-Buahan Sdn.Bhd

3 Strawberry 50 100.00 Pak Ngah Fruit Sdn.Bhd

4 Kiwie 18 50.00 Linda Buah-Buahan Sdn.Bhd

5 Buah Naga 15 40.00 Linda Buah-Buahan Sdn.Bhd

6 Apple 10 25.00 Azrina Buah Sdn.Bhd

7 Anggur 20 55.00 Azrina Buah Sdn.Bhd

8 Gula 25 packet 60.00 Ah Seng Sdn. Bhd

9 Natadicoco 20 40.00 Hasan Fruit Sdn.Bhd

10 Coklat 20 57.00 Ah Seng Sdn. Bhd

11 Serbuk dadih

100 105.00 Ah Seng Sdn. Bhd

Total Rm 602.00

No. Item QuantityUnit Cost(RM)

Total Cost(RM)

1 Electric 550.00

2 Water 300.00

3 Renovation 4000.00

4 Facility 3000.00

5 Ingredients 3000.00

6 Rental shop 1500.00

Grand Total (RM)

12350.00

Operation Overhead

FINANCIAL MANAGEMENT(PART5)

Introduction

A financial plan incorporates all financial

data derived from the operating budgets the

marketing,production and administration

budgets.Finacial information from the operating budgets is

then translated or transformed into a financial

budget.

Sources of CapitalNo.

Item Rm Percentage

1 Siti Maryam Binti Rahim 2000.00 13.3%

2 Nur Syazwana Binti Jamaludin

2000.00 13.3%

3 Muhammad Haziq Haikal B. Halid

2000.00 13.3%

4 Aimi Nadhirah Bt Mohd Fauzi

2000.00 13.3%

5 Athirah Simaa Bt Abd Rahman

2000.00 13.3%

6 Nor Ain Bt Ahmad 2000.00 13.3%

7 Name of the subsequent shareholder or owner

- -

8 External Sources of Funds - -

9 Bank Islam 4000.00 20.2%

10 Total 16000.00 100%

Our target for 10 more years are to expand our business and we start with serve the community

with our “Dadih Fruity” . Also upgrade our shop with wifi service

to our customer for their ease . Besides , we also will expand our business with using promotion at

Media , Internet and pamplet .

Conclusion

THE ENDSiti Maryam Bt Rahim

Nur Shazwana Bt JamaludinAimi Nadhirah Bt Mohd Fauzi

Athirah Simma Bt Abd RahmanMuhamad Haziq Haikal Bt Khalid

editorSiti Maryamtype writerShazwanaanimation

Siti Maryamdesingner

Aimi Nadhirahgrafic

Ain Ahmadassistance director

Athirah Simmaidea

Haziq Haikaldirector

Siti Maryam

Business plan

Education

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