Business News - Issue 4

East Hampshire

Business News

Business East Hants is supported by East Hampshire District Council

Inside

Top tips on making your business better - p14

Local businessman’s adventurous charity efforts - p25 Don

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rgRuth Badger shares the secrets of her success at Hampshire4Business showSee page 13

Issue 4November 2013

2

ContactsPublisher

Business East Hants

Editor

Angela Kiwanuka, EHDC

Sub-editor

Olia Mitskevich, EHDC

Design

Richard Wells, EHDC

Business East Hants members are welcome to submit articles or adverts to:

Email: [email protected]

Address

Business East Hants Economic Development Office, East Hampshire District Council, Penns Place, Petersfield, GU31 4EX

Tel: 01730 234165

Email: [email protected]

Website: www.businesseasthants.org

Business East Hants makes no

warranties in relation to the content

of any advertisements placed in the

East Hampshire Business News and

shall have no liability for any losses

resulting from the adverts.

Business East Hants makes no

endorsements whatsoever with

regard to any advertisements in the

Business News

Investing in the future of local business

Our themes of supporting apprenticeships and employability have meant that some really positive work has been achieved this year.

Friday 19 July saw the launch of the Get East Hants Working initiative at Alton House Hotel. Grants for employers taking on an apprentice and an guide to employing an apprentice are now available. This local scheme complements the encouragement that the government is giving to apprenticeships. (More on page 5.)

Business EastHants supported the employability fairs held around East Hampshire.

The businesses in East Hampshire have had some high profile

events and nominations – from ADP Security Systems being a finalist in the Security Excellence Awards to Linda Barker launching Elstead Lighting’s wonderful new showroom and Wettone Matthews’ Director being Accountant of the Year.

The support offered in our area is instrumental in allowing these businesses to thrive. Such support was seen in the hampshire4business show at Old Thorns Manor Hotel, where local businesses were encouraged to view the exhibitions, network and attend seminars. Many local businesses were recognised at the East Hampshire Business Awards in the evening.

A sign of a thriving local economy is that vacant units are being successfully let; the last unit on Riverside Industrial Estate in Alton was sold and Petersfield has obtained permission for a new business park.

I would also like to thank East Hampshire District Council for their continued dedication to supporting local businesses, apprenticeships and Business East Hants, and producing this newsletter.

I hope you enjoy reading the magazine.

David Joel Chairman, Business East Hants

East Hampshire Business News – November 2013 3

5 A future that worksEast Hampshire District Council has allocated £170,000 to the Get East

Hants Working scheme, which will top up wages and cover the travel and

training costs for apprentices.

9 Elsted Lighting opens showroomLinda Barker launches the 9,000 sq ft showroom: an investment that

will showcase Elstead Lighting’s entire collection and increase their

manufacturing capacity.

11 Kitchen company continues to thriveBeau-Port adds a new kitchen to their Bentworth showroom, allowing

customers to test before they buy.

16-17 East Hampshire Business AwardsLocal business success was celebrated with council representatives

and the MP commending the support that these businesses offer the

community.

19 Disability discriminationThe new book from Karen Jackson enables employers to manage disability

in the workplace in compliance with current legislation.

26 Annual farm walkThe 2013 farm walk took place at Hall Farm and Shalden Farms. With the

majority of East Hampshire being farmland or countryside, these annual

walks allow farmers to share their experiences with the local authority.

29 Selling the Hampshire South DownsThe East Hampshire Tourism and Marketing Partnership has benefitted from

a number of successful campaigns this year.

Cover Photo: Ruth Badger shares the secrets of her success at the

Hampshire4Business show.

Contents

page 5

page 9

page 26

page 29

Register by 25 November 2013 by going to

www.hants.gov.uk/switch

The scheme is free and no obligation

Registration is quick and easy

You’ll get an independent comparison of tariffs from a business energy expert

We’ll help you through the switching process

Switch Hampshire for Business could help you get a better deal on your energy bills

Saving you money on your energy bills

GOSPORTBorough Council

or call 0800 1560 871

Business

5 East Hampshire Business News – November 2013

A future that works

Apprenticeships provide the best of all worlds, according to the young people benefiting from a new East Hampshire District Council (EHDC) drive.

The council has set aside £170,000 to help hook up talented and committed young people with local companies. The money will be used to top up wages and cover apprentices’ travel and training costs.

The scheme, called Get East Hants Working, is run by EHDC

in partnership with Business East Hants and was launched in the summer with East Hampshire MP, Damian Hinds who called the scheme “a very creative, innovative, practical way to help businesses and young people”.

Cllr Ferris Cowper, Leader of EHDC, said: “The best deal you can strike is the mutually beneficial deal – and this scheme benefits young people, who get the chance to show what they can do, and employers, who

get someone they can mould and train with the skills they need for their business.”

Currently, the nationally accepted wage for an apprentice is just £2.65 an hour. But the East Hants scheme will boost this by up to £7,000 a year for two years.

For more information contact Angela Kiwanuka on 01730 234165 www.businesseasthants.org

Funding is now available from

East Hampshire District Council

to subsidise wages and transport for local

apprentices to join East Hampshire businesses.

Need help

funding an

apprentice?

For more information go tobusinesseasthants.org

L-R Apprentice Niall Thurston, Sandy Hopkins EHDC Chief Executive, apprentice Kirsten Scollick, Sue Clarke, MD of Morgan Innovation and Technology, apprentice Holly Fisher-Smith, Ferris Cowper EHDC Leader, apprentice Emma Sayers, David Joel, Business East Hants Chairman, apprentice Olia Mitskevich, Damian Hinds MP, Lyndsey Hamper, National Apprenticeship Service.

East Hampshire Business News – November 20136

Apprentices in East HampshireHolly Fisher-Smith and Kirsten Scollick (below with Bruce Durrant, General Manager) work at Elstead Lighting, Alton.

Holly said: “We are working and getting experience at the same

time. If you are only doing a course

at a college you don’t get that

experience.

Kirsten said: “You get training

in the workplace, get paid and

get an education - you get the

best of all worlds.”

Emma Sayers (right

with Jonathan Waugh of

Hollybourne Hotels) of Alton,

works at the Alton House

Hotel, and is one of three

apprentices at the hotel,

working alongside George Knight

and Nick White.

“I have been learning on the job and that has boosted my experience and my confidence,” she said. “I would definitely encourage other people to take on an apprenticeship, it has really improved my confidence and my understanding of the workplace.”

East Hampshire’s best business brains to help boost local economyThe best business brains in the district are being invited to come together to advise East Hampshire District Council on its future strategy.

A new board of business experts is being formed to help the council create a better future for the district and EHDC is encouraging successful business people and entrepreneurs to sign up.

Cllr Nick Drew, chairman of the body, called the Non Executive Board, said: “East Hampshire has real opportunities to grow and develop its economy, employment and business. The council is committed to supporting this.

“The board has been created to provide the council’s Cabinet with

the best advice from people with a wealth of East Hants business knowledge and community experience.”

Board members will be asked to advise the council on strategy and policy matters to provide a brighter economic future for residents, businesses and visitors.

Candidates applying for the position must be able to show what they will bring to the role and demonstrate their connection with East Hampshire.

Anyone interested go online to www.easthants.gov.uk/neb. Applications must be received by Monday, 25 November, 5pm, with interviews likely to be held in mid-December, in Petersfield.

Are you and your staff on the electoral roll?Not on the electoral roll? Not only do you risk missing out on the chance to vote in crucial elections but also on the possibility of getting credit and opening bank accounts.

Every year the council asks householders to get themselves on the electoral roll – every household will have been sent a form to help them do this.

EHDC is trying to ensure everyone is on the electoral roll and engages in the democratic process. Anything local bussiness can do to promote this message to their staff will be a great help to the council’s elections team.

If you would be willing to take posters or materials to help EHDC promote the value of voting then please get in touch with Will Parsons on 01730 234030.

Business


Local design company launch fabric collection at Kensington PalaceHorndean-based textile design company, Blendworth Fabrics, are well known for their elegant printed and woven fabrics that marry classic British design with beautiful modern textiles.

The company, established in 1921, recently headed to London to exhibit at Decorex International, a luxury interior design event held at Kensington Palace, where they launched their latest collection ‘Holland Park’.

Taking its influence from the old Victorian townhouses found in its namesake London district, ‘Holland Park’ is an eclectic mix of damasks, stripes, paisleys, geometrics and robust chenilles. Fabrics are coloured in a timeless palette of rich red and golds to willow green, cornflower blue and a wealth of versatile browns, greys and neutrals.

With Blendworth customers ranging from curtain makers and upholsterers to large retail outlets and interior designers, the new fabrics have been produced

on sophisticated dual-purpose qualities; robust enough for use on furniture, yet flaunting a supple handle for dramatic drapery.

‘Holland Park’ is the fourth collection to come from the Blendworth studio since their recent re-branding and the company could not be happier with the response. Traders and press flooded the stand for the duration of the show with ‘Holland Park’ making a very positive impression.

Along with a host of new customers and followers on the brands social media platforms, the company have already seen fabrics from the new range being featured in a number of top interior publications.

www.blendworth.co.uk www.facebook.com/BlendworthFabrics www.twitter.com/Blendworth1921 www.pinterest.com/Blendworth1921

Business


Local firm ADP is finalist in security ‘Oscars’ADP Security Systems, Bedford Road, Petersfield was selected as a finalist in the Customer Care Initiative of the Year category in the Security Excellence Awards 2013. This prestigious national awards ceremony, recognised as the ‘Oscars’ of the security business sector, was held at the Hilton Hotel, Park Lane, London, on 23rd October 2013.

Every October over 1,000 of the security profession’s foremost practitioners gather to recognise and honour the achievements of their peers in the security industry. Now in their fifteenth year, the Security Excellence Awards have

consistently broken new ground in highlighting the very best people, projects and processes the UK’s security sector has to offer.

This year saw a record number of entries, reviewed by a judging panel of representatives from all areas of security, the world of academia and the policing sector.

David Preston, director of ADP Security Systems said: “We were thrilled to be a Finalist in Customer Care at a national level, as this has always been a priority for our company. Our security officers and office team go the extra mile for clients on a daily basis and we hope

the judges agree.”

Alan Day and David Preston from Petersfield started their company in 1996 with a brand design from the Paul Martin Design Company and a tag-line ‘the future of security’. The company has gone from strength to strength, now securing many properties and handling remote CCTV monitoring for clients in the south-east and northern England. ADP currently employs 60 people.

David Preston, Director, ADP Security T: 01730 261510 E: [email protected] www.adpsecurity.co.uk

Business


Television presenter and interior designer Linda Barker launches Elstead Lighting’s new showroom Elstead Lighting was delighted to

welcome Linda Barker to officially

launch their new showroom in

September, marking the culmination

of 3 years of work and investment

for Elstead Lighting.

The new showroom is a key part of

a £2 million investment programme

into the business and showcases

almost the entire lighting range

Elstead sells into the marketplace.

As well as this 9,000 square foot

showroom, the company has

invested in adding more talent to its

already great team of staff, including

four young trainees / apprentices,

along with additional manufacturing

capability at its Alton-based facility.

The showroom has around 1,000

interior fittings on permanent display

from Elstead’s UK manufactured

ranges, over 150 table lamps from

the Lui’s Collection, Harlequin and

Flambeau ranges as well as Hinkley,

Feiss and Quoizel fixtures. There are

also 500 outdoor fittings, including

Elstead’s traditional English and

American-style lanterns, Garden

Zone landscaping products, plus

more contemporary styles from

Lutec and Norlys exterior brands.

In addition, Elstead has also recently

established a European Office,

based in Krakow, Poland, employing

10 staff to help expand export sales.

All of this infrastructure will allow

Elstead to realise its plan of tripling

its business over the next five years.

The company is continuing

to expand the manufacturing

undertaken in Alton, where currently

60 staff are employed and this is

expected to grow to 85.

Elstead Lighting now sells in more

than 25 countries around the world

and exports are targeted to become

a major activity of the company.

“It is an exciting time to be in

this business right now” says

Managing Director Jonathan Lucas.

“As a team we have all worked

enormously hard, often against the

tide, and we can now see many

growing signs of opportunity ahead

which is reassuring for us after what

has been a truly challenging past

4 years. It is especially exciting to

see products, hand-made in Alton,

appearing in showrooms as far

and wide as Japan, India, Dubai,

Saudi Arabia, Australia, Russia

and Kenya. The recent investments

show the belief we have in British

manufacturing and thanks to both

local and national business support

mechanisms, we see a strong future

ahead’’.

To see more of these great

products and services, visit the

website www.elsteadlighting.com

T: 01420 82377

E: [email protected]

Business


Wettone Matthews Director wins Accountant of the Year Award 2013Hampshire-based Wettone Matthews Accountants celebrated a prestigious accountancy award won by one of their directors, Paul Susans, who picked up the International Association of Book-keepers’ ‘Accountant of the Year Award’.

Paul Susans’ father and grandfather were both accountants and his passion for the profession is very much ‘in the blood’, with his career in accountancy covering four decades.

Wettone Matthews Director Wendy Croucher commented:

“We are all delighted that Paul has won this important award and he really deserves this recognition. He has a reputation for going the extra mile for his clients, helping and supporting them by putting tailor-made systems in place for them that

really enable them to work in the most efficient way. His clients know that they can rely on him to look after their needs and that they can talk things through with Paul.”

Paul was shocked but very pleasantly surprised at receiving the award. He was nominated by one of Wettone Matthews’ clients for the hard work and assistance he has given over many years.

Working at Wettone Matthews since 1985, and becoming a director in 2009, Paul has been in accountancy since leaving school in 1973.

Wettone Matthews is based in Paul’s home town of Alton and has been a thriving accountancy practice for half a century, helping a broad range of mainly Hampshire-based businesses with all their accountancy needs. Paul has three grown-up children and is actively

involved in the local community as a church treasurer, governor of a local school, Vice Chairman of the East Hampshire CAB and actively helps various charities.

For further information contact: Wendy Croucher, Wettone Matthews on 01420 543001

Paul Susans receiving his ‘Accountant of the Year’ Award with Janet Jacks, Chair of IAB and Richard Simms of sponsor F.A. Simms

Business


Kitchen experts extend businessBeau-Port Kitchens and Interiors has been busy making changes to their huge showroom at Bentworth, near Alton, and has recently been appointed as the local AGA showroom for the area, installing the very latest Total Control signature colour AGA in ‘Heather’ within their latest demonstration Shaker style kitchen.

Their 2,000 square foot showroom features both contemporary German Rotpunkt kitchens and hand crafted, British made Shaker style kitchens in modern traditional wood or hand painted.

The spacious showroom gives customers the opportunity to ‘test drive’ the many full scale kitchens, also to relax while they consider the huge number of variations and options on offer, guided and advised by Mark Johnson, his wife Clare and, in recent years, the addition of their eldest son Jacob to the Beau-Port team.

Beau-Port has recently celebrated the 14th anniversary of their business, bringing Mark’s experience in kitchen design and installation to a grand total of 20 years.

Good, old-fashioned, exceptional service is a high priority for the Johnson family. “We understand what an important investment a new kitchen is and guide and care for our customers every step of the way”, said Clare Johnson.

Beau-Port can project-manage every aspect of kitchen design from initial idea, through building works, to complete installation – also supplying a range of kitchen appliances, AGA, Falcon and Mercury cooker ranges, sinks,

taps and work surfaces including Caesarstone and granite worktops and flooring options including Karndean, Porcelain, Travertine and Limestone.

The excitement doesn’t stop with kitchens – Beau-Port has extended its business area into the broader world of interiors and now designs and installs fitted bedroom and bathroom furniture, media rooms and there is a recently fitted home study area now on display in the showroom.

For more information visit www.beau-port-kitchens.com T: 0845 230 1545.

Mark and Clare Johnson of Beau-Port Kitchens and Interiors in their new AGA showroom kitchen

One of Beau-Port Kitchens’ recently completed projects.

Business advice and support


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Telephone 08454 040506 or visit www.buywithconfidence.gov.uk

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The Blue Lamp Trust

Reduce risk! Reduce running costs! Improve profits!The vocational driver training provided by the Blue Lamp Trust reminds employees who drive company vehicles – including their own for business use or hired – of their responsibilities and refreshes their knowledge of the law and the Highway Code. This training is designed to assist businesses in evidencing a commitment to the duty of care towards the employees.

To find out more, visit their website: www.bluelamptrust.org.uk, call: 0300 777 0157, or email: [email protected].

Business


Hampshire4business Show a great successThe Hampshire 4 Business event brought together the best the county has to offer, helping businesses make new contacts, meet suppliers, grow their business and build a stronger business community.

The event show cased the most dynamic and ambitious businesses in East Hampshire and provided a one-stop-shop for business needs. Over 39 exhibitors and 200 delegates attended the event.

The successful business event, comprising an exhibition and series of seminars, also provided vital information for local business growth. Councillor Ferris Cowper, the Leader of East Hampshire

District Council, provided the opening speech and talked about Business East Hants, apprenticeships grants and the council’s support for business. The Apprentice’s Ruth Badger shared some of the secrets of her success.

The event was organised by SO Marketing in association with Business East Hants, East Hampshire District Council, Hampshire Chamber of Commerce, Hampshire County Council, Old Thorns Manor Hotel, Southpoint Films, Petersfield / Bordon Post and Chris Pearsall Photography.

For more information, please visit www.hampshire4business.com and www.businesseasthants.org

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Cllr Ferris Cowper opening the show

Vanessa Lanham-Day, marketing mentor and coach

Guests viewing the exhibition stands and taking part in workshopsRuth Badger

Business


If you are interested in using our services; contact us using one of the methods below and we can come to you. [email protected] www.StaffordRhodes.com 02392793400

Stafford Rhodes Group – Support and Business Expertise

Stafford Rhodes is one of Britain’s most effective, practical and hands on management, business and training consultancy agencies. We offer an ever-expanding support network and business expertise with a key ability to understand the needs of you and your business and providing effective solutions. Here at Stafford Rhodes we offer information, advice, guidance and delivery of subsidised programmes and training in support of the

UK business economy on behalf of local authorities and other public sector organisations. This means FREE GRANTS, FULLY FUNDED or MATCH FUNDED OPPORTUNITIES.

SKILLS SUPPORT FOR REDUNDANCY This is a FREE government funded project aimed at individuals who are at risk or have been made redundant within 6 months. We support and guide them back into a new job, new career or help with coaching to start their own business. As well as helping individuals we also work with businesses during the notice of redundancy period. We provide group training sessions, one to one support as well as access to an online learning system so that you can update your skills in your own time. http://www.staffordrhodesgroup.com/skills-support-for-redundancy/

WORK PLACE LEARNING

This project is a fully funded training and development support programme from the European Social Fund (ESF) which can be delivered to all business for free. Delivers accredited training to your employees

absolutely free. It is designed to up skill your workforce and help

them to progress in your business. Each candidate has a training needs analysis Candidates receive an award on completion http://www.staffordrhodesgroup.com/work-place-learning/

LEADERSHIP AND MANAGEMENT

A great leader can make a business thrive. A whole team of great leaders could propel a business into rapid growth. Companies who invest well into training average 24% higher profit margins than companies who don’t. Leadership and Management Grant Training will deliver:- Increased productivity and performance improvement Increased employee morale and retention Improved customer satisfaction and Increased revenue This training is bespoke to your requirements, carried out with a host of courses that you can choose; we then create a programme that meets your development needs. 50% uncapped match funding ‘000’s of pounds available. Enquiries to [email protected] or [email protected]

GROWTH ACCELERATION SCHEME This identifies what is holding your business back and helps you to take the critical steps you need to achieve your next phase of growth and sustainability by; 1. Identifying your priorities for growth- explore your

ambition, capacity to grow and potential opportunities. 2. Developing your growth plan – completely bespoke. 3. Beginning your drive for rapid growth- selection and

appointment of a growth coach who will work closely to implement your growth plan.

Enquiries to [email protected] http://www.growthaccelerator.com

APPLYING FOR RGF GRANTS The Regional Growth Fund (RGF) is a £3.2 billion fund spread between 2011 and 2017, helping companies throughout England to create jobs until the mid-2020s. RGF bids vary from Bridging the Gap £2k - £50k http://www.solentlep.org.uk/regional_growth_fund/bridging_the_gap_funding_still_available_for_smes_and_new_start-ups_as_latest_beneficiaries_are_announced to other projects and programmes. It has a minimum bid threshold of £1 million. Round 5 of bids will open on 11 October and close on 9 December 2013. Visit the website to find out more information- https://www.gov.uk/understanding-the-regional-growth-fund#what-it-is Speak to us at Stafford Rhodes about bid writing

JOB CENTRE PLUS INCENTIVES

Wage incentives are available for employers who recruit an18 -24 year old who has been receiving benefits for at least six months through Jobcentre Plus. It is available if you employ someone for 16 hours or more each week in a job lasting more than 26 weeks. Incentives; for part-time work 16-29 hours a week – £1,137.50 and for full-time work 30+ hours a week – £2,275. This is paid 26 weeks after the employee starts work. For more information visit: http://www.dwp.gov.uk/youth-contract/key-initiatives/wage-incentives/

Business


Food Fiend Experience celebrates first anniversary – great progress made by local company It has been an interesting and eventful year for Food Fiend Experience, securing a place as a finalist in the 2013 Hampshire Life Food and Drinks Awards as best newcomer. Kathy Fitchett, founder and Chef of the cookery school which offers group experiences in international cuisine, is delighted with this endorsement.

Kathy has succeeded in gaining sponsorship by Kenwood, who have supplied a range of practical, contemporary equipment, used during her hands-on cooking courses which are continuing to create much interest.

On 1 July, Kathy hosted her first networking and food event - which sold out - supporting the Food Fiend premise that networking and good food in convivial surroundings is a winning formula. A networking event is scheduled for 25 November - to book, call 0783 423 9964. Kathy is adding a new twist to business networking - launching Networking Supper Clubs - with the inaugural gala event taking place on 13 December.

Kathy diversified her business in early 2013, having identified a gap in the market for affordable, practical, business training for small and new business owners. This arm of her business is called YEAST (Your Exacting Affordable Solution for practical business Training). She is working with Vertical Leap who deliver the courses in Social Media Marketing.

For more information about these courses go to: www.foodfiendexp.com/yeast Food Fiend Experience provides a unique, intimate venue to celebrate a special occasion, more information about courses and services offered can be found on: www.foodfiendexp.com

Discounts or rate reliefPayment plans

Change of detailsDifficulty paying?

Direct Debit

Talk to the East Hampshire

Revenues team about your

2013 rates bill

Call right now.

01730 234159

[email protected]

www.easthants.gov.uk/

businessrates

Business


East Hampshire Business Awards 2013Businesses, council representatives and the Member of Parliament for East Hampshire joined in celebrating local business success at the East Hampshire Business Awards dinner. Winners in each category received Awards in recognition of their business success.

The awards also celebrated the role of businesses in supporting the community and local economy of East Hampshire. The awards were presented at a prestige dinner, held on 17 October 2013 at the Old Thorns Manor Hotel in Liphook, and was attended by over 140 delegates.

The black tie event was organised by SO Marketing and sponsored by the Petersfield/Bordon Post, East Hampshire District Council, Syn-Star and Antrobus Chartered Accountants.

Damian Hinds MP

Councillor Ferris Cowper, EHDC Graeme Moir of the Petersfield Post with Hospitality, Tourism & Leisure award winners, Norad Travel Group

Retailer finalists, Durleighmarsh Farm Small Business award finalists, Farrow Creative (L) and Duncan Eaves Jewellers

Business


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(L-R) Joint winners of the Green Business award, Scoopermarket and the Greening Campaign with finalist The Sustainability Centre with Cllr Cowper (centre)

Phillipa Steward of SO Marketing with Giles Cleverly of Syn Star - Best Retailer

Mike Kirby (Antrobus House) with Large Business award winner Graeme Fraser, AMK

Lifetime Achievement Award winners Nigel and Robina Talbot-Ponsonby with Cllr Cowper and Damian Hinds MP

The team from Syn Star celebrating their award Bill Oversby, SO Marketing



If you don’t do anything else... do this

We all know that time is tight, so even if you don’t do any other marketing for the rest of the year, at least think about these three points to help you get on the right track.

1 What’s the big idea?• Haveyousetgoalsand

objectives for your business?

• Areyouontarget?

• Areyoumakingthemostofyourresources?

It helps to review your marketing objectives to ensure that they are guiding you in the right direction.

2 How’s business?• Areyou:

looking for new business in the right place?

talking to the right people?

using multiple channels of communication?

• Doyouhaveaplantoboostorbuild business?

Think strategy, the route map for your business. Start by getting a clear idea of your target audience and how best to reach them.

3 Do a mental audit. • Haveyoureviewedyourbrand

within the last 5 years?

• Doesitstillexpressyourethosand key messages?

• Doesyourstationerylookprofessional and fresh?

• Doyouhaveaneffectivesalesand marketing toolkit?

• Doalloftheabovesupportyourobjectives and strategy?

If your business brand and style isn’t telling your customers what you want to say, then now is the time to fix it.

If you are not sure where to start, call Mzuri Design on 01428 722990 or email [email protected] for your free consultation.

LIGHTING

New 9000 sq ft showroom

Open 9:00am - 5:30pm Monday - Saturday

Elstead Lighting Ltd, Elstead House, Mill Lane, Alton, Hampshire, GU34 2QJ

Tel: 01420 590510

For other local stockists visit: www.elsteadlighting.com

Ecclectic... Exclusive... Exceptional...

300 new designer lighting models, plus mirrors, furniture and garden ornaments



Disability discriminationA major issue for employers and employees alike is what to do around ill health and work. With the population ageing and continuing to work, this is likely to become a hotter and hotter topic. Of course, not everyone who is off sick or ill is disabled. The law sets down a stringent test to meet in the Equality Act 2010. The issue for employers is how to manage disability in the workplace so as to ensure the workforce is as healthy as it can be and as happy as it can be. That will only make the workplace a better environment for all concerned and an easier one for business owners and managers to operate it.

Karen Jackson is an employment solicitor specialising in disability discrimination. She runs her practice

from Petersfield with a satellite office in London. Karen is a recognised expert in her field and has had her book on the subject published by the Law Society in May 2013. The aim of the book is to provide all the law in one place but also to make it accessible to non-lawyers. The book is written in a clear colloquial style and is designed to assist employees, employer-owners, HR reps, occupational health advisers, in fact anyone who needs to know how to manage disability and ill health at work. It’s not just a legal text. It comes with a healthy dose of practical advice, a case study and precedent letters. It’s the only book on disability you will ever need.

Disability Discrimination Law and Case Management is available from Amazon, via the Law Society bookshop online and from legal booksellers.

Setting goals and being successfulWe all know the importance of setting goals. At some point most of us have probably spent considerable time and effort focusing on what we want to achieve in our careers, business and personal lives. We have probably set some good goals that motivated us at the time but it did not last.

Goal setting is a discipline. Done well it becomes the differentiator between success and failure. Put simply – what gets measured gets done!

It is that time of year when businesses need to start thinking about 2014. The goal setting process can be a powerful exercise for unlocking creativity, renewing purpose, getting focus and finding new energy.

One approach that works well is to build a scorecard for your career / business. Divided into four areas it helps bring a balanced approach to the four key areas of any business - your people, your systems and processes, your customers and your money. It is often referred to as the Balanced Scorecard because it gives equal attention to the four areas. The logic is that if you get your people right and you have robust systems and processes you will look after customers well and income and profit will be the result.

At the Millar Method we will be running a series of goal setting workshops for business throughout November.

Guy Millar - photo: Michel Focard

Please contact [email protected] or 01730 352011 for more details. www.themillarmethod.co.uk



Sit up and pay attention.Understanding costs is an essential aspect of managing any business – have you got control of your essential service costs?

Utilities are essential and the cost can be considerable, but many business owners get themselves into hot water because they fail to pay attention.

The supply of utilities is generally arranged over the phone. Imagine the scenario - the phone rings, interrupting you in some important task and the ‘seller’ quickly tells you they are from ‘X’ company offering you a great deal on energy or telephony. They rapidly read the ‘boring’ script to cover the complex legal aspects, but you are not really listening and before you know it you have agreed to take their services. ‘Job done’ you think returning to the task in hand. Not a signature in sight, but the company has a voice

recording confirming your agreement to a 1, 2 or more years, contract!

Time goes by and your contract renewal letter arrives, advising you that your energy contract comes to an end in 4 months. Great you think, putting the letter aside because you have plenty of time to deal with it later. Before you know it, you have missed the 90 day termination deadline, which you didn’t notice in the letter, and your contract has been rolled over. Surprisingly, your services are now more expensive!

So take control – sit up and pay attention.

Contact Jackie for a free, face-to-face, utilities review and receive a tailored quotation for contract-free services. Jackie Wright T: 01329 550713 M: 07747 801430

There’s no place like home for working Home businesses account for more than half the total number of UK small businesses, with over 400,000* across the South East. A local tax expert is urging Hampshire home workers to ensure they play by the rules to make the most of tax benefits and avoid hefty penalties.

The figures, according to new Office of National Statistics analysis from Direct Line for Business, show that the current 2.5 million home business owners now account for 52% of the total number of UK small businesses and cover a wide variety of business sectors.

Doug Clanchy who runs TaxAssist Accountants in Liss said: “Working from home can be very effective for many small owner-managed businesses, saving on premises and transport costs. With better wireless internet connections and the use of smartphones and tablets, it is becoming an increasingly attractive option for entrepreneurs.

“But there, are of course, tax implications and Hampshire home business owners need to ensure they’re claiming what they’re entitled to whilst playing by HMRC’s rules.”

Doug Clanchy said that home business owners should consider:

• Businessuseofyourgasandelectricity should be allowable- and you may even be able to make a claim if your use is only minor (for say, writing up your books).

• Althoughclothingisclassedaspart of your everyday wardrobe and is not tax deductible, if the clothing is necessary protective clothing or a uniform bearing clearly identifiable logos, it could be tax deductible.

• Youcanclaimthecostofbusiness calls on your home telephone and a reasonable proportion of line rental, in addition to expenditure on internet connections.

• Don’tallocateanareaofyourhouse solely for business use. Doing this could jeopardise your valuable Private Residence Relief (PRR) for Capital Gains Purposes. It can also make your home vulnerable to paying business rates rather than just domestic rates.

TaxAssist Accountants Liss is a local business, providing tax and accountancy advice and services purely to small businesses.

Doug Clanchy is available on 01730 895888 or [email protected]

*source: DL4B analysis of ONS Labour Force Survey (16 April 2013)



Do you need professional photography for your business?As business continues to migrate to the web, the quality of your internet presence is more important than ever. An estimated 80% of your prospective clients go to the internet to review your company or search for your product or service. Are they finding you?

You are probably using internet advertising and SEO to drive traffic to your website, but did you know you only have about 3 seconds to grab people’s attention?

Investing in quality marketing and building a reputable web presence is a vital part of doing business today. Unfortunately, many

campaigns fail because companies refuse to invest in quality imagery to represent their businesses.

Photographs are everywhere because they work. Stock photography has its place but most images are generic because that is the type of photography that sells. Stock images can be used multiple times and give most buyers what they want: average.

If your goal is to grow and stand out from the crowd, generic and average will not do. Poor photography delivers poor results. Average photography offers average results. Generic stock images

cannot show a company’s unique professional image.

Don’t make one of the most powerful elements in your marketing plan an afterthought or a student project. An experienced professional photographer’s images will support your marketing campaign, create the desired business image, attract more prospects, encourage more sales, and ultimately earn your company more money.

Chris Pearsall Photography 01730 260354, 07836 716735 www.cpphoto.com


Commercial property

22

Buckmore Park, Winchester Road approvedPetersfield has recently received a major economic boost after Southdowns National Park Authority and East Hampshire District Council approved plans for a multi-million pound business park.

The council’s Planning Committee unanimously approved the outline plans for the business park, which will create up to 300 new jobs.

The scheme has been promoted by the Winchester-based Gentian Development Group and will see 5,500 square metres of commercial property space created on land at Buckmore Farm, north of Winchester Road.

The final architectural details of the scheme will be determined in due course, but the development will likely include a mixture of attractive office and other business uses.

Outline planning permission was granted in August 2013 for a business and trade park totalling 47,000 sq.ft.

Pre-let trade counter units should be available in 2014.

For more information, please visit: gentiandevelopment.com

Letting success on the Woolmer Trading Estate, Bordon Surrey Satellite Technology Ltd and Foods of Europe are expanding in Bordon.

Acting on behalf of East Hampshire District Council, Wadham & Isherwood are delighted to report further letting success at the established Woolmer Trading Estate in Bordon, Hampshire.

Existing tenant, Surrey Satellite Technology Limited, have expanded their Woolmer manufacturing facility having taken a 5 year lease on Unit 78 measuring approx. 8,000 sq.ft.

The expansion of Surrey Satellite’s Bordon facility is to fulfil a large spike in orders and will lead to the creation of new high-skilled jobs, which is fantastic news for the local economy.

Wadham & Isherwood have also had further success with with existing tenants Foods of Europe Limited who have taken a new 4 year lease on Units 80 and 82 which total 9,558 sq.ft.

For further information on the opportunities available at Woolmer Trading Estate please contact Nick Reeve on 01252 710822. www.woolmertradingestate.co.uk

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Counting the cost of a pest problem? Pest problems cost British businesses thousands of pounds each year.

From damage to / contamination of stock, closure of business due to infestations, damage to electrical cables or pipes, the implications are endless.

East Hampshire District Council Pest Control provides a pest control or prevention service for all commercial businesses.

Our service can be tailored to suit individual needs, from ad-hoc treatments to long-term contracts.

To fi nd out about our range of services and prices, please go to our website: www.easthants.gov.uk/pestcontrol

If you have a pest problem or want to avoid having one, we’re here to help. Call 01730 234 360 for a free, no obligation quote.

PLUMBING££££

REWIRING

££££

Commercial property


Last unit on Riverside Industrial Estate, Alton, soldWadham & Isherwood in conjunction with Hurst Warne are very pleased to announce the sale of the last remaining unit at the Riverside Industrial Estate in Alton.

The scheme totals 16 self-contained industrial / warehouse units ranging in size from 900 to 5,000 sq. ft. The last unit (Unit 13 – 4,134 sq. ft.) has been purchased by Jomoval Limited who are the sole distributors of RoomMates wall stickers and wall decals for nurseries, children’s rooms and home décor.

Jonathan Salomon, managing Director of Jomoval, said: “Riverside

Business Park gives us the opportunity to buy a modern unit and remain in the local area, the estate is well maintained and still provides us with a rural setting and a pleasant environment which is well located for our employees and will help attract new employees as the business grows”.

Riverside Industrial Estate, which totals some 36,000 sq.ft, forms part of the final phase of the Omega Park estate and was built by Lamron Developments Limited.

Nick Reeve, Director at Wadham & Isherwood commented: “We have

seen a marked increase in enquiry levels in 2013 and assuming the banks continue to free up funding for small and medium sized companies, the owner occupier market should further strengthen in the coming years. The almost total lack of new development taking place in the last few years means that there is likely to be a shortage of existing and new industrial space available to purchase, which in turn will have a knock-on effect on property values”.

For further information please contact Nick Reeve 01252 710822

We invite you to discover, explore, experience and enjoy our large range of real size kitchen displays – contemporary and traditional – in our huge showroom. Our expertise in design is matched by our exceptional personal service – helping you to create your perfect kitchen or design solution for other areas of your home. Now in our 14th year, our successful family-run business has created a unique environment for customers to ‘test-drive’ our skilfully designed kitchens, in a wide range of high quality materials made by skilled craftsmen and fitted with tender loving care. Beau-Port can manage every aspect of your project from design to completion.

Our 2000 sq ft showroom now offers a range of interior solutions for other areas of your home, including fitted Bedrooms, Home Offices, Utility/Laundry Rooms and even Media Rooms.

New

Beau-Port Kitchens Ltd. 2 & 3 Bellhanger Business Park, Bentworth, Alton, Hampshire, GU34 5QZ

www.beau-port-kitchens.com T: 0845 230 15 45BEAU-PORT KITCHENS


Business in the community

24

Successful First Aid session for summer youth club at Alton Community CentreAlton Community Centre offered a range of interesting and useful sessions during the summer holiday, including a First Aid taster session from training4healthcare.

As a local health care and first aid training provider, training4healthcare likes to ensure that training needs of the whole community are met, particularly when it comes to First Aid – an essential life skill.

Having been awarded European funding in 2012 to increase provision of first aid training, Karen Murrell of training4healthcare seized the opportunity to support the holiday youth scheme at the Alton Community Centre.

Youngsters of all ages had a fun and interactive session, learning how

to perform CPR, place a casualty into the recovery position, assist a choking casualty and deal with a range of other emergencies.

Once older members of the group had mastered and demonstrated the skills, they were encouraged to support the younger members to reinforce their confidence and encourage a sense of responsibility.

The session was positively evaluated by all those who took part.

For more information regarding the range of First Aid courses offered by training4healthcare, check the website at www.training4healthcare.co.uk E: [email protected] T: 01962 773630

Karen Murrell of training4healthcare supports the interested young citizens of Alton as they practice important life saving skills.

‘Run to the Beat’ Half Marathon 2013Local lady goes the extra 13.1 miles to support children in Africa.

A massive 19,000 runners took to the streets of London for this year’s Run to the Beat half-marathon powered by Nike+. Amongst them, Custom Audio Design’s very own widely-talented Sales & Marketing Project Co-ordinator Anne James running in support of AfriKids.

AfriKids is a child rights organisation working in northern Ghana to alleviate child suffering and poverty.

Custom Audio Design staff are very proud of her achievement and thank everyone who provided support and sponsorship for such a worthy cause.

Custom Audio Design Ltd, based in Petersfield, is an independent acoustics and noise control specialist offering acoustic testing,

acoustic design-stage and remedial consultancy. Our material division supplies a technical information and procurement service for commercial, residential and industrial projects.

For further information: T: 01730 269572 www.customaudiodesigns.co.uk E: [email protected]

Business in the community


Local businessman seeks adventure to aid local charitiesLocal businessman Michael

Henderson has always nursed the

ambition of sailing the Atlantic.

Therefore, in 2014, as he turns 60,

he will realise this ambition; not

only by crossing the Atlantic, but

also sailing all the way from San

Francisco, via New York, back to the

UK.

He has undertaken to do the last

two legs of the Clipper Ventures

“Round the World Challenge”, the

longest and toughest yacht race in

the world open to amateur sailors,

which set off from London on 1st

September.

A family man, and father of three

boys - now all in their twenties - he

has enjoyed sailing in a variety of

boats, starting off as a teenager

in dinghies and then transferring

to yachts. He now shares a 32ft

Dufour with his brother-in-law.

Michael is Chairman and Managing

Director of Englemann and

Buckham Ltd in Alton, a very long

established company supplying

capital equipment to the packaging

industry.

Despite his sailing experience, the

Clipper Race will throw up its own

challenges, not least sharing very

spartan living conditions with 20

other crew members, for weeks at

a time - it will prove a mental and

physical test for all of them. Each of

the crew is expected to participate

fully in all aspects of boat life, and

cooking for the crew may prove

Michael’s biggest hurdle. As he

points out, “I am no cook; and trying

to prepare dinner for 21 in a space

the size of an office desk heeled at

45 degrees is no easy task!”

By undertaking the adventure,

Michael hopes to raise funds for two

charities, Home-Start WeyWater

and MacMillan Cancer Support,

both of which are dear to his heart.

He would like people to donate

to either Home-Start WeyWater,

which is a local charity covering

the Alton, Bordon and Liphook

areas, supporting families who

need friendship and support. His

wife, Sally, has worked there for the

past six years and was previously a

volunteer for them.

He also wants to raise funds for the

cancer relief charity, MacMillan, as

he has lost close family members to

this awful disease, and knows what

valuable work they do.

Details of both his adventure,

and these two charities, and

how you may help them with

your donations, can be found

by visiting Michael’s website at

www.mthenderson3.wordpress.

com.

Anyone interested in finding out

more about the race can find

details at

www.clipperroundtheworld.com

Rural economy


Annual Farm Walk 2013

The Farm Walk took place on a beautiful evening on 13 June 2013. District Councillors and officers were able to visit Hall Farm, Bentworth near Alton courtesy of Julian Lewis and Shalden Farms (Peter Andrea and Andrew Shirvell).

Hall Farm is predominantly arable, with a few sheep. The visit also took in some diversification at Shalden Farms where they successfully converted redundant farm buildings to thriving commercial units for a number of small businesses.

A tractor and trailer ride through lovely countryside was followed by refreshments (all British/local produce) and a political overview given by the Hampshire & Surrey NFU Policy Advisor, Sandra Nichols.

Over 80% of East Hampshire is farmland/countryside so the farm visit is very helpful for District Councillors and Council staff to see what goes on in the countryside, demonstrating the importance of agriculture and horticulture to the area.

Every year Alton and Petersfield NFU branch with the support of the Economic Development at EHDC ensures that local decision-makers are updated regularly on issues affecting the farming industry.

The NFU is the voice of British farming and provides professional representation and services to its farmer and grower members

NFU South East T: 01730 711950 www.nfuonline.com

Rural economy


Award-winning produce and an abundance of seasonal foods from the Hampshire Farmers’ MarketsThe Hampshire Farmers’ Markets are not only celebrating the abundance of the season but also the many awards that have been won by HFM Producers, including top national cheese awards won by popular regular supplier at Hampshire Farmers’ Markets - Hampshire Cheeses.

Hampshire Cheeses are celebrating a double-success with their renowned Tunworth Cheese at the recent British Cheese Awards, which initially won the ‘Best Soft White Cheese’ category and then went on to be crowned ‘Supreme Champion 2013’ - the second time the cheese has won this prestigious award.

The Hampshire Farmers’ Markets cheese producers are part of the artisan cheese renaissance with Lyburn Farmhouse Cheese Makers, Loosehanger Cheeses and new

HFM producer Thimble Cheeses

all winning numerous awards at

this year’s British Cheese Awards,

against tough competition from 900

other cheeses and through three sets of judging by 60 judges.

hampshirefarmersmarkets.co.uk

Hampshire Cheeses Award winners Stacey Hedges (left) and Charlotte Spruce.

Wheels to WorkIs your business in a rural location?

Do your staff experience difficulties in getting to work?

Then Wheels to Work could be the answer.

If your staff are over 16 and have no access to private or public transport then they could loan a moped in order to access employment.

The mopeds can be loaned for between 3 to 12 months for a cost of £16.50 per week.

All users will need to complete the

Compulsory Basic Training and will be provided with a high visibility jacket, gloves and a helmet. All mopeds are fully insured and taxed. During the scheme users will also receive help with putting in place travel arrangements for the end of the loan period.

The scheme is funded by East Hampshire District Council and Hampshire County Council in order to benefit those living in the District by increasing the employment opportunities available to them, especially in rural areas.

Those wanting to find out more about the Wheels to Work scheme can contact Alison Wells, Wheels to Work Co-ordinator on 0845 521 6405, or e-mail [email protected]

Tourism, leisure and hospitality


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Servicing the needs of homes and businesses in Hampshire, Go Maids delivers exceptional service with a smile. Whether you are seeking professional, affordable office cleaning and essential janitorial services for your business, or the ability to free your time at home with our Home Help and Concierge Service - we can help. Take a break and book your Go Maid now - no longer do you need to be in two places at the same time!



PR and marketing for the South Downs in HampshireBusinesses in the East Hampshire Tourism and Marketing Partnership, with funding from EHDC, have been spreading the message that the Hampshire part of the South Downs National Park is a great place to stay. Visitors who come and stay for a weekend or more have a very positive impact on the economy of an area.

Recent campaign successes include:

• Itineraries:Twoitinerarieshavebeendevelopedtotell people about all there is to see and do. These are Indulge your Senses, for visitors looking for a cultural experience, and Enjoy the Outdoors. Leaflets are available through the Tourist Information Centre and Visitor Information Points locally, from TICs throughout the south east and for download from www.easthants.gov.uk/tourism.

• PublicRelations:EastHampshireDistrictCouncilhas had great success recently in generating press coverage and interest for the area as a place to visit. Thanks to the PR company RM Communications, since the beginning of the year there have been articles in national, regional and specialist press as well as inclusion in a prime-time national BBC television programme (BBC’s Countryfile). Initial coverage has majored on the launch of the Shipwrights Way multi-use route, and also the 200 year anniversary of the publication of Pride and Prejudice.

• Photographs:Alibraryofprofessionalphotographs is being built to showcase the natural beauty of the area.

• Socialmedia:FacebookandTwitterareanincreasingly important part of marketing for destinations. You can join www.facebook.com/hampshiresouthdowns or follow @hantssouthdowns on Twitter to spread the word.

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TapBakResearch by Tourism South East* has found that 66% of consumers have searched for reviews by other travellers when looking for paid accommodation. 88% of consumers surveyed say that reviews are either ‘important’ or ‘very important’ to their decision.

Searching for reviews is now a routine part of planning a trip for many consumers, with 31% reading reviews every time they plan a trip and 27% reading reviews very often.

Tourism South East have developed a new service in Hampshire called TapBak that uses customer reviews and feedback to develop and promote businesses.

TapBak lets you hear from your customers first, using the technology that they are using. This gives you the opportunity to resolve problems, hear about what works and delight customers. Once you have been able to act on customer feedback, you can invite reviews from customers that will build your online reputation.

TapBak invites feedback from customers on smartphones while

they are on site and by email immediately after their visit. Feedback is sent to the business in real time in an easily manageable way so that they can act on it quickly.

TapBak helps businesses to give their customers an experience they will want to share with other travellers and makes it easy for customers to do so.

For more information about TapBak go to www.tourismsoutheast.com/tapbak or contact Tourism South East by telephone 023 806 25400 or e-mail [email protected].

*1,000 UK adults aged 18+ were interviewed using the Usurv online survey platform

Award categories

Junior Sportswoman

Junior Sportsman

Junior Disability Sportsman

Junior Disability Sportswoman

Senior Disability Sportsman

Senior Disability Sportswoman

Junior Team

Senior Team

Club of the Year

Participation coach

Performance coach

Offi cial of the Year

Junior Male Volunteer

Junior Female Volunteer

Senior Volunteer

Senior Sportsman

Senior Sportswoman

Service to Sport

Junior SportswomanJunior SportsmanJunior Disability SportsmanJunior Disability SportswomanSenior Disability SportsmanSenior Disability SportswomanJunior TeamSenior Team Club of the Year Participation coachPerformance coach Offi cial of the Year Junior Male VolunteerJunior Female VolunteerSenior VolunteerSenior SportsmanSenior SportswomanService to Sport

Sponsor the

Recognising sporting achievements

and the people who make them possible

For more information go to www.easthants.gov.uk/sportsawardsContact Kirsty Cope on 01730 234015 or email: [email protected]

Sponsorship is just £250 per award.

You will get:

Sponsorship of your chosen award category

Logo in approximately 250 event programmes

Opportunity to present an award to winner of the chosen category

Networking opportunities with East Hampshire VIPs

Press photo opportunity

Photograph with the winner of your award



Is it too early to talk about Christmas? Most people shudder when they see the decorations in shops and chocolate Santas appear on supermarket shelves in October, so the answer is probably yes. There is at least one exception – planning Christmas celebrations.

As Jonathan Waugh, Director in charge of sales and marketing for the local Hollybourne Hotels chain says, ‘Christmas brochures go out as early as May! Mainly due to

customer demand and by October we would expect to have booked up 75% of the more popular dates’.

In more challenging economic times it is assumed that company Christmas parties and festive family gatherings at hotels and restaurants would have been cut back, however Jonathan reports a shift rather than decline, he explains: ‘Where companies and larger organisations cut back, individuals within these organisations and departments take it upon themselves to have parties with each person paying their own way with a company contribution. There has been a strong increase in demand for family gatherings at our hotels over the festive period. Overall December celebrations in 2012 were up by 20% on 2011’.

Hollybourne Hotels have introduced two ways to assist with current times, offering celebrations from just £14.95 per person and to secure a date with a £1 per person preliminary deposit.

Hollybourne Hotels comprise Alton House Hotel in Alton, the Georgian House Hotel Haslemere, Farnham House Hotel Farnham, The Red Lion Hotel Basingstoke and the Manor House Hotel Guildford.

For more information visit the company website www.hollybournehotels.com

from £14.95

Alton House Hotel Alton 01420 80033Farnham House Hotel Farnham 01252 716908Georgian House Hotel Haslemere 01428 656644Red Lion Hotel Basingstoke 01256 328525Manor House Hotel Guildford 01483 222624

Download brochures at www.hollybournehotels.com

Give your support to the UK’s best* alcohol-free music festival.

Sponsor Butserfest 2014.

We will help you to reach our fans:Up to 3,000 young people on the dayMore than 1,700 followers on TwitterMore than 6,000 likes on Facebook

If you are interested in sponsoring our festival, please contact the support team on 01730 234341 or email: [email protected]

butserfest.co.uk/about-us/sponsors

Sponsor • stages•posters/flyerswristbands•merchandiseclothing•banners

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Butserfest 2013 sponsors:

CateringRustic

Alcohol drug free festival

Saturday 13 September

East Hampshire District Council presents

Business News - Issue 4

Documents

Transcript of Business News - Issue 4