Business lessons for 2013

Apple, Google, Facebook and Amazon have established themselves as top companies in information technology and entertainment.


They're expanding into new territory.


They're expanding into new territory. And sometimes that means encroaching on each other's territory.

Amazon was initially just an online bookstore.


…until recently…



Now it is…



Now it is…

Making products



Now it is…

Making products

Running servers



Now it is…

Making products

Running servers

Now it is in direct competition with Apple

Apple was initially just a hardware company, making computers.



Now it is…



Now it is…

iTunes



Now it is…

iTunes, iPad



Now it is…

iTunes, iPad, iPhone

Business Lessons for 2013

These four companies intend to go beyond IT and toward


Banking industries


Banking industries

Cable TV and TV as a whole

While the oil industry is still, debatably, more powerful than tech

While the oil industry is still, debatably, more powerful than tech

… that will change in the coming years

Back to Amazon

Back to Amazon

They don’t make money from their Kindle device

Back to Amazon


The device is a means of expanding the ‘Amazon Cloud’

Back to Amazon



Chris Anderson talks about this method in his book The Long Tail

Back to Amazon



Chris Anderson talks about this method in his book The Long Tail

This is a viable model for competing with Apple’s iPad.

A little on Google

A little on Google

They now have

A little on Google

They now have

Online Stores

A little on Google

They now have

Online Stores Competing with Amazon and Apple

A little on Google

They now have


They now have

A little on Google

They now have


They now have

Smart phones

A little on Google

They now have


They now have

Smart phones Competing with Apple

A little on Google

They now have


They now have


With the success of Google maps,

A little on Google

They now have


They now have


With the success of Google maps, they’re now working on Smart Cars

A little more on Google.

A little more on Google

Much like Amazon,


Much like Amazon, they don’t make much money from their device.



Google makes their money from advertising.




Their code is free…




Their code is free… in exchange for human data/capital




Their code is free… in exchange for human data/capital

This is known as wikinomics, the knowledge economy, or prosumerism.

What’s the big new ‘prosumer’ Ad Company?

What’s the big new ‘prosumer’ Ad Company? Facebook


Facebook uses display ads.



If Facebook were a Country, it would be the third largest on the world.



If Facebook were a Country, it would be the third largest on the world.

This is why Google fought back with Google Plus.

A little more on Face Book

It is a hub for what Chris Anderson calls ‘crowd accelerated innovation’



Much like Reddit and Kick starter, it is a place where you can go viral.




But Facebook does a more social form Data mining for advertisement.




But Facebook does a more social form Data mining for advertisement.

FB is also moving into other forms of the tech biz like…Movies, Gaming, and Smartphone Apps

Facebook is still the site we check everyday…

Facebook is still the site we check everyday…

This is what Marshall McLuhan predicted in the 70s when he discussed the idea of a Global Village.

Face Book is still the site you check everyday…


He also discussed the Global Theater.




All of these companies will be potentially racing to make the most prominent transmedia experience with a smart TV.




All of these companies will be potentially racing to make the most prominent transmedia experience with a smart TV.

As usual, Apple might be first.

Business lessons for 2013

Business

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