Business Intelligence Solution for Adventure Works 2013 - Final Presentation
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BI Solution Adventure Works Presented by Mariam Fatima
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This was my final presentation for a business intelligence certification program at SAIT Polytechnic.
Transcript of Business Intelligence Solution for Adventure Works 2013 - Final Presentation
BI SolutionAdventure Works
Presented by Mariam Fatima
Brief Background
• Adventure Works is rapidly growing multinational company with a
core business of bicycle manufacturing
• Customers are spread out in over 6 countries
• Have 2 sales channels … Internet & Reseller
• Our focus is the Reseller Sales Channel
Problem Statement
• Lack of IT infrastructure to support timely reporting to various key business leaders &
Information seekers
• Ineffective Sales planning and forecasting
• Undefined sales territory responsibilities due to poor information retrieval time and
process
• Poor stocking prediction by the production department, lead to high manufacturing cost
• Unable to calculate Customer and Product Profitability
Solution
BI Implementation
BI Road Map
Gathering Business Requirements
Dimensional Modeling
Extract, Transfer & Load
OLAP (Cube Analysis)
Reporting, Dashboards, Sharepoint
Tools
SQL SSIS
SQL SSAS
SQL SSRS
Key Performance Indicators
Increase Reseller Sales by
10 %
Increase Active Customers count by 24%
Decrease Employee Turnover by
5%
Dimensional Modeling
ExtractTransform & Load
OLAPCUBE
Analytics
$0.00
$2,000,000.00
$4,000,000.00
$6,000,000.00
$8,000,000.00
$10,000,000.00
$12,000,000.00
$14,000,000.00
Total
$161,794.33
$13,399,243.18
$386,013.16
$2,091,011.92
Reseller Category Sales By Year
CY 2008 - Accessories CY 2008 - Bikes
CY 2008 - Clothing CY 2008 - Components
$258,712.93
$579,308.71
$26,492,684.38
$4,713,672.15
$29,358,206.96
$3,849,853.34
$342,202.72
$10,451,490.22
$1,642,327.69
$679,070.07
Top 10 Best Seller Products by Sales
Helmets
Jerseys
Mountain Bikes
Mountain Frames
Road Bikes
Road Frames
Shorts
Touring Bikes
Touring Frames
Wheels
Analytics
$0.00
$1,000,000.00
$2,000,000.00
$3,000,000.00
$4,000,000.00
$5,000,000.00
$6,000,000.00
$7,000,000.00
$8,000,000.00
Centr
al
Nort
heast
Nort
hw
est
South
east
South
west
Centr
al
Nort
heast
Nort
hw
est
South
east
South
west
Centr
al
Nort
heast
Nort
hw
est
South
east
South
west
Centr
al
Nort
heast
Nort
hw
est
South
east
South
west
CY 2005 CY 2006 CY 2007 CY 2008
Reseller Sales By Region By Year
Total
Corner Bicycle Supply
Excellent Riding Supplies
Fitness Toy Store
Health Spa, Limited
Latest Sports Equipment
Outdoor Equipment Store
Retail Mall
Thorough Parts and Repair Services
Totes & Baskets Company
Vigorous Exercise Company
$787,773.04
$853,849.18
$727,272.65
$730,798.71
$724,299.64
$746,317.53
$799,277.90
$740,985.83
$816,755.58
$841,908.77
TopTen Reseller Clients
Analytics
April
August
December
February
January
JulyJune
March
MayNovember
October
September
Total $4,9 $9,3 $7,3 $6,9 $3,6 $5,5 $6,4 $5,7 $8,4 $8,8 $4,9 $8,0
$0.00
$1,000,000.00
$2,000,000.00
$3,000,000.00
$4,000,000.00
$5,000,000.00
$6,000,000.00
$7,000,000.00
$8,000,000.00
$9,000,000.00
$10,000,000.00
Reseller Sales by Month
FY Q1 FY Q2 FY Q3 FY Q4
Total $23,000,069.49 $21,189,211.10 $16,438,214.65 $19,823,101.73
$0.00
$5,000,000.00
$10,000,000.00
$15,000,000.00
$20,000,000.00
$25,000,000.00
Reseller Sales By Quarter
Dashboards
Video Dashboard
Future Goals
“
”
Business Intelligence…Better Decisions Faster
Thank you!
