BUSINESS EXPERT CHANNEL MEDIA KIT · HOWITWORKS $ An official Italy-America Chamber of Commerce’s...

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In partner ship In partnership with BUSINESS EXPERT CHANNEL MEDIA KIT

Transcript of BUSINESS EXPERT CHANNEL MEDIA KIT · HOWITWORKS $ An official Italy-America Chamber of Commerce’s...

Page 1: BUSINESS EXPERT CHANNEL MEDIA KIT · HOWITWORKS $ An official Italy-America Chamber of Commerce’s Channel exclusively launched on line to foster business opportunities and growth

In partner ship

In partnership with

BUSINESS EXPERT CHANNEL MEDIA KIT

Page 2: BUSINESS EXPERT CHANNEL MEDIA KIT · HOWITWORKS $ An official Italy-America Chamber of Commerce’s Channel exclusively launched on line to foster business opportunities and growth

BUSINESS EXPERT CHANNEL

The Italy-America Chamber of Commerce, a non-profit organization founded by entrepreneurs in support of entrepreneurs, has always acted and will always continue to act as a pillar to the Italian companies willing to expand their business in U.S.A: a reliable organization, an official source of information, a key assistance-point to those who access the U.S. market for the first time.

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OUR  M I S S I ON :    

C ON SO L I DA T E   T H E   E CONOM I CA L   T I E S    B E TWE EN   I T A L Y   AND   T H E   U . S . A .    

A ND   H E L P   S U S T A I N   I T S   B U S I N E S S E S  

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B E   P A R T   O F   T H I S   UN I QU E   P RO J E C T    T A RG E T I NG   E N T R E P R EN EUR S   AND  MANAGER S    

I N T E R E S T ED   I N   DO I NG   BU S I N E S S    I N   T H E   U . S . A .  

The goal of this initiative is to support our Members and Community’s growing business-expansion opportunities by leveraging our organization’s most important assets: The know-how and expertise of all participating professionals enabling each one to effectively showcase their professional services and targeted offerings to a high-caliber audience of entrepreneurs and managers.

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THE  CONCEPT  BUSINESS EXPERT CHANNEL

Page 4: BUSINESS EXPERT CHANNEL MEDIA KIT · HOWITWORKS $ An official Italy-America Chamber of Commerce’s Channel exclusively launched on line to foster business opportunities and growth

 A   UN I QU E   CO L L E C T I ON   O F   D I G I T A L   V I D EO  

GU I D E S   T O   I N FORM   A BOUT   H I GH -­‐ IMPAC T   AND  MU L T I -­‐ I NDU S T R Y   TO P I C S .  

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BUSINESS EXPERT CHANNEL HOW  IT  WORKS  

An official Italy-America Chamber of Commerce’s Channel exclusively launched on line to foster business opportunities and growth in the U.S.A. The Channel uses as a main platform the IACC official website, one of the primary sources the Italian entrepreneurs consult while searching for business information. The Channel includes single topic-themed videos produced by each IACCSE Member. The videos will be periodically uploaded on the website, social media (YouTube, Facebook, Instagram, LinkedIn) and showcased through a social media campaign targeting Italian entrepreneurs and managers. The campaign also includes exposure across Assocamerestero social media channels.

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BUSINESS EXPERT CHANNEL TARGET  AUDIENCE  

         25 ,000+ Entrepreneurs and Managers in Italy interested in doing business in the U.S.A.

 2 ,000   IACCSE unique monthly website visitors

 2 ,500  Database contact list

including Italian Entrepreneurs and Managers in the Southeast

 300+   Existing Members

of the Italy-America Chamber of Commerce Southeast

 

Page 6: BUSINESS EXPERT CHANNEL MEDIA KIT · HOWITWORKS $ An official Italy-America Chamber of Commerce’s Channel exclusively launched on line to foster business opportunities and growth

§  Powerful medium to educate your potential clients about your business

§  Increased ROI and immediate exposure across IACCSE channels

§  Proprietary video to use for all your sales and marketing needs

§  Relevant content creates real, actionable growth for your business

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Four reasons WHY you should take part to the project:

BUSINESS EXPERT CHANNEL WHY  PARTICIPATE  

B E COME   ON E   O F   T H E   L E AD I NG   P L A Y E R S    O F   T H E   BU S I N E S S   E X P E R T   C HANNE L    

A ND   R E A CH   T HOU SAND S   O F   E N T R E P R EN EUR S

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§  DEV E LO PMENT :  IACCSE discusses the selection of the video content with the interested Member. We make sure our Member identifies an effective topic that has the potential for a high impact and resonates with their target audience.  §  P RODUC T I ON :    IACCSE provides professional crew, secures the location and equipment.  §  PO S T -­‐ P RODUC T I ON :    IACCSE provides video editing and releases a final video (10 minute max.). Company logo and contacts are included in the video credits.  §  MARK E T I NG   &   D I S T R I BU T I ON : IACCSE shares the video through its online channel (website), social media platforms (YouTube, Facebook, Instagram, LinkedIn) and Assocamerestero website, and promotes the initiative through a social media campaign. §  AUTHOR I Z A T I ON   to use the video for your marketing activities.

WHAT   IT   INCLUDES  BUSINESS EXPERT CHANNEL

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BUSINESS EXPERT CHANNEL

Video  esKmate*  n.  1  Video-­‐guide  (max  10  min.)          $1,500  n.  2  Video-­‐guides  (max  10  min.  /  each)        $  2,800    n.  3  Video-­‐guides  (max  10  min.  /  each)        $  3,900

 MAK E   YOUR   B RAND   S T AND   OU T .    

M E E T   YOUR   I N T E RNA T I ONA L   AUD I EN C E   O F  E N T R E P R EN EUR S   ON L I N E  

*Note:  The  es?mate  includes:  §  The  upload  of  the  video  on  the  “Business  Expert  Channel”  for  12  months.  The  video  

can  be  maintained  for  an  addi?onal  year  at  a  cost  of  $450.  Payment  is  due  3  months  before  expira?on.    

The  es?mate  does  NOT  include:  §  Script  wri?ng  (in  charge  of  the  interested  party)  §  Transla?ons  and  Sub?tles:  $600    

Requirement:  §  Be  a  IACCSE  member      Video  specs:  §  Logo  HD    §  Company  InformaKon  (interviewee  name,  phone,  email  and  address)    

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1.  Investor  Visas  

2.  Visas  for  temporary  employees  

3.  Visas  for  students  and  cultural  exchanges  

4.  Visa  for  tourism  and  business  

5.  How  to  write  a  business  plan  for  your  investor’s  VISA  

6.  How  to  establish  your  U.S.  company  

7.  How  to  register  a  trademark  in  the  U.S.A.  

8.  How  to  register  a  patent  in  the  U.S.A.  

9.  Required  licenses  to  open  up  a  restaurant  

10.  The  fiscal  system  in  the  U.S.A.  and  its  requirements  

11.  Commercial  Real  Estate:  how  to  rent  a  property  in  the  U.S.A.  

12.  Residen?al  Real  Estate:  how  to  buy  a  property  in  the  U.S.A.  

13.  How  to  export  goods  in  the  U.S.A.  

14.  How  to  export  food  products  in  the  U.S.A.  

15.  How  to  develop  an  adequate  contract  with  your  U.S.  distributor  

 

BUSINESS EXPERT CHANNEL SUGGESTED  TOP ICS  

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Application form Deadline: May 15th, 2020

Company  name   Contact  person  

Contact  e-­‐mail  address   Contact  phone  number  

Address   City/State/Zip  code  

Packages

$2,800  n.  2  video-­‐guides  

Payment information

I  have  enclosed  a  check   Please  charge  my  credit  card  

Card  Type:  Visa  Mastercard   AmEx   Discover  

Card  Number   Expira?on  Date   Security  Code  

 __                  Card  Holder   Signature   Date  

$        Cost  

$1,500  n.1  video-­‐guide    

Please  complete  the  form  below  and  return  to:  Alessia  Marcenaro  -­‐    IACC  Deputy  Execu.ve  Director  markeKng@iacc-­‐miami.com  |    Phone:  (305)  577-­‐9868    Thank  you  for  suppor?ng  the  IACC  Southeast.    An  IACCSE  staff  member  will  contact  you  shortly  to  discuss  overall  arrangements.  

Contact information

BUSINESS EXPERT CHANNEL

Please  send  me  an  invoice  

$3,900  n.  3  video-­‐guides  

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F O R   F U R T H E R   I N F O RMA T I O N :  

WHAT   I T   INCLUDE    ES  

A L E S S I A   M A R C E N A RO  D E P U T Y   E X E C U T I V E   D I R E C T O R    e : m a r k e K n g@ i a c c -­‐ m i am i . c om  t .   3 0 5 . 5 7 7 . 9 8 6 8  

 www. iacc se . com