Business Analysis and Architecture...TWITTER: @BAKEVIN, #ABADD16, #BIZARCH, #BAOT •...
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BUSINESS ANALYSIS AND BUSINESS ARCHITECTURE ABADD 2016 • KEVIN BRENNAN
Transcript of Business Analysis and Architecture...TWITTER: @BAKEVIN, #ABADD16, #BIZARCH, #BAOT •...
BUSINESS ANALYSIS AND BUSINESS ARCHITECTURE
ABADD 2016 • KEVIN BRENNAN
BUSINESS ARCHITECTURE MODELS THE ENTERPRISE IN ORDER TO SHOW HOW STRATEGIC CONCERNS OF KEY STAKEHOLDERS ARE MET AND TO SUPPORT ONGOING BUSINESS TRANSFORMATION EFFORTS.
BABOK® Guide, Version 3
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TWITTER: @BAKEVIN, #ABADD16, #BIZARCH, #BAOT • [email protected]
BUSINESS ARCHITECTURE AND BUSINESS ANALYSIS
ENTERPRISE
“GREENFIELD” “BROWNFIELD” “OFF THE SHELF”
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STRATEGY ANALYSIS AND THE ARCHITECTURE PROCESS
CURRENT STATE
FUTURE STATECHANGE STRATEGY
TRANSITION STATE
TRANSITION STATE
TRANSITION STATE
CASE STUDY
Two great tastes that go great together?
ENTERPRISE ARCHITECTURE
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BUSINESS ARCHITECTURE CENTERS ON THE BUSINESS MODEL
BUSINESS ARCHITECTURE
(MODEL 1)
BUSINESS ARCHITECTURE
(MODEL 2)
IT ARCHITECTURE
FRESH SUSHI BAR
DRY CLEANING
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UNDERSTANDING BUSINESS MODELS
KEY PARTNERS CUSTOMER SEGMENTS
VALUE PROPOSITION
CUSTOMER RELATIONSHIPS
CHANNELS
KEY ACTIVITIES
KEY RESOURCES
COST STRUCTURE REVENUE STRUCTURE
Business Model Canvas, http://businessmodelgeneration.com
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CUSTOMER SEGMENTS AND VALUE PROPOSITIONS
Products & Services
Pains
GainsGain Creators
Pain Relievers
Customer Jobs
Value Proposition Canvas, http://businessmodelgeneration.com
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THE VALUE CHAINMANAGEMENT
TECHNOLOGY
FINANCE
HUMAN RESOURCES
INBOUND LOGISTICS
PRODUCTION & OPERATIONS
OUTBOUND LOGISTICS
SALES & MARKETING SERVICE
MARGIN
PRIM
ARY A
CTIV
ITYSU
PPOR
TING
ACTIV
ITY
ORGANIZATIONAL CAPABILITIES
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COSTS AND REVENUESREVENUES MARGINCOSTS- =
OPERATING COSTS, ECONOMIES OF SCALE/SCOPE
SALES, GENERAL, & ADMIN
RESEARCH & DEVELOPMENT
FIXED & VALIABLE COSTS
ASSET/PRODUCT SALE
SUBSCRIPTION & USAGE FEES
LENDING, LEASING, LICENSING
ADVERTISING & BROKERAGE FEES
COST DRIVEN BUSINESS MODELS
VALUE DRIVEN BUSINESS MODELS
CASE STUDY
Based on our discussion of business models, how does this work?
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VALUE CHAINS AND CAPABILITIESPRODUCT MANAGEMENT
CONCEPT INVESTMENT DELIVERY RETIREMENTEXPLOITATION
MARKET ANALYSIS
BUSINESS CASE DEVELOPMENT
IDEA GENERATION
FEASIBILITY ANALYSIS
INNOVATION
REQUIREMENTS ANALYSIS
SOFTWARE DEVELOPMENT
SALES & MARKETING
CUSTOMER SUPPORT
TRANSITION PLANNING
PARTNER MANAGEMENT
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VALUE CHAINS AND ORGANIZATIONAL DESIGN
ORGANIZATIONAL ARCHITECTURE =
Human Resources
++ ++
Formal Organization
Informal Organization
Business Process Strategy
ENDS MEANS
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VALUE CHAINS AND BUSINESS MOTIVATION
MISSION
COURSE OF ACTION (STRATEGY, TACTIC)
DIRECTIVE (BUSINESS RULES
AND POLICIES)
VISION
DESIRED RESULT (GOALS AND OBJECTIVES)
INFLUENCERASSESSMENTPOTENTIAL IMPACT
VALUE CHAIN
Business Motivation Model, http://www.omg.org
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VALUE CHAINS AND PERFORMANCE METRICS
FINANCIAL
CUSTOMER
LEARNING AND GROWTH
INTERNAL BUSINESS PROCESSES
VISION AND
STRATEGY
Balanced Scorecard, Kaplan & Norton
CASE STUDY
Do these value chains have shared underpinnings?
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INITIATIVE SELECTION AND ENTERPRISE ROADMAPS
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BUSINESS ARCHITECTURE LETS YOU ANSWER THESE QUESTIONS
▸ What capabilities are we enhancing?
▸ What value streams and processes will be affected?
▸ Who are our stakeholders?
▸ What is the top and bottom line impact of success?
▸ What metrics will we use to measure success?
▸ What is the relative priority of this change against everything else?
▸ What depends on this change?
TWITTER: @BAKEVIN, #ABADD16, #BIZARCH, #BAOT • [email protected]
BUSINESS ARCHITECTURE IS STILL EVOLVING AND CHANGING
FOR MORE, CHECK OUT:
▸ Business Architecture Guild
▸ http://www.businessarchitectureguild.org
▸ BPTrends Business Architecture Program
▸ http://www.bptrends.com
▸ Open Group
▸ http://www.opengroup.org
▸ Business Relationship Management Institute
▸ http://brminstitute.org
Q&AKevin Brennan Principal, Straiteis Consulting Inc.
Twitter: @bakevin Email: [email protected] Podcast: http://Change.FAIL/episodes Download at: http://bit.ly/bakevin-abadd
