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Jayesh Gawde | 20140121034

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FOUNDER & CEO EXERCISE

• Company : BlueStone.com• Founder : Gaurav Singh Kushwaha• Position : Founder & CEO, BlueStone.com (August 2011 – Present)• Alma Mater : IIT Delhi - Computer Science Dept• Fields of interest: Technology, E-Commerce and Internet Marketing• Previous: CEO of Chakpak.com (April 2006 – December 2010 )

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FOUNDER & CEO EXERCISE

• Company : BlueStone.com• Founder : Vidya Nataraj• Position : Co-Founder & Investor, BlueStone.com (August 2011 –

Present)• Alma Mater : INSEAD

• Fields of interest: Ecommerce, strategy, operations, sourcing, and finance

• Previous: CEO of Chakpak.com (April 2006 – December 2010 )

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Why and How ?• BlueStone is an ecommerce jewellery house that was founded with the intent of providing

exquisite gold and diamond jewellery to the Indian consumers at affordable rates.• BlueStone is expanding its team to cater to the growing demand. Currently with 250

employees, BlueStone is expected to add close to 150 more people across levels in the next 6 months.

• Seed-funded by the serial entrepreneurs Meena Ganesh and K Ganesh• BlueStone is unique due to its vertically integrated model from manufacturing to e-tailing.

Owning its supply chain end to end enables BlueStone to deliver consistently high quality experience to its customers

• It also offers customisable rings, earrings and pendants in gold, diamonds and precious gem stones.

• Bluestone offers 25,000 design and one crore choices for the customer with zero inventory costs.

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Investors

Ratan Tata Prasanth Prakash Partner - Accel Partners

Vani KolaMD - Kalaari Capital

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Funding• BlueStone.com had raised USD five million in Series A in 2012 which

was used to set up operations and marketing• Bluestone raised its second round of funding worth $10 million from

Kalaari Capital, with participation from its earlier investors Accel Partners and Saama Capital.

• Bluestone raised its third round of VC funding, worth Rs 100 crore. The funding is led by Accel Partners, IVY Capital and Dragoneer, with participation from Kalaari Capital and Saama Capital.