Built on the entrepreneurial spirit of the youth of India, relationships and friendships for life.
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Transcript of Built on the entrepreneurial spirit of the youth of India, relationships and friendships for life.
Built on the entrepreneurial spirit of the youth of India, relationships and friendships for life.
• Born in 1982 with the coming together of&
• A Shapoorji Pallonji company since 2002• Market Leaders in pure water and cleaning• One of Asia’s largest Direct Sales consumer products companies
with direct relationships with over 10 million customers• An institution that has churned over 100,000 successful Sales
Leaders (Eurochamps) over the last 30 years
Your Friend For Life
Your Friend For Life
Our Belief
Our Dreams
• Eureka Forbes will be a World Class, Billion Dollar, Multinational Corporation
• Leaders in Health, Hygiene, and Safety Products & Services through Power Brands
• Create a Happy Family of Eurochamps• Customers are emotionally hooked to the Eurochamp and the Company• Cross-cultural, Global Presence in 50 Countries serving over 20 million
Customers• Be an Ambassador of Goodwill to Society and the Earth we live in
Our Ethos
Our approach to the market
Luxury
Premium
Mass Market
Rural – Bottom of the Pyramid
Projects
ProductsEF
L Dire
ct
Cons
umer
Divi
sion
Forbes Professional Care
B2C spaceB2B space
Eurosmile - service
• A strong team of over 8000 committed ‘Eurochamps’ operating from 132 cities & towns of India from 220 branch offices ‘Customer Response Centres’
• 324 EuroPartners (Franchisee Operations in the same towns as above) help increase our reach.
• 402 EuroSathis (Franchisee Direct Operations) in as many towns.
• 600,000 new consumer homes added to the family each year.
Our Direct presence in over 500 towns
Our Pillar of Success – Customer Service
• ISO 9000-2008 certification for after sales in key Cities– 1100 service partners– 5800 trained technicians
• Over 3.9 Million customers covered under AMC– 85 % of service revenue is thru annual maintenance contract
• Customer Confidence Center – Unique initiative – Call 3988 3434 – Customers can check the authenticity of Service technician
• 12 hour National Call Centre – Eurohelpline– Telephone– Web support
280,000 home visits each day
• We knock as many doors as the entire population of the UK every year• No one covers India better
– 10,000+ effective demonstrations each day– Over 40,000 kitchen visits each day by our service team
• Unmatched Reach and undivided attention– 21,000 man hours of ‘one-on-one customer interaction every single
day• Trained manpower• 80% of customers within a 5 km radius
Covering India
Over 1650 towns and 82% of Urban India Homes (SEC A, B & C)
TIER 1
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51
61
Tow
ns
and 6
00
dis
tric
ts 8 Cities
32 Towns
117 Towns
157 Towns
391 Towns
79 Towns
78
4 T
ow
ns
CRC
FDO
NA
| 63% of SEC A&B Urban Households
| 19% of SEC A&B Urban Households
Ret
ail r
each
: 165
0 to
wns
Direct Sales
Categories & Brands
For HomesFor OfficesFor Institutions
Drinking water POE & Municipal Solutions
Sewerage treatement
For Homes
For safe water on the go
Packaged drinking water
For Homes
For Homes
Institutional products & solutions
Intrusion Alarm
CCTV systems
Video Door Phones
Access Control
For Homes
For OfficesFor Vehicles
Intelligent Living Home Automation Solutions
For HomesFor OfficesFor Institutions
For Cars
For HomesRural India
Pure & Safe Drinking WaterName a water condition, we have a solution for it
• 17 technologies addressing 17 water conditions : 17/17• Range of 48 models across different technologies• Pure drinking water to balanced drinking water • Pure drinking water to tasty drinking water • Products certified by Indian Medical Association• Trust of over 10 million mothers• After Sales Service across the country
30 years of Leadership across technologies
Ultra violet
• 71% share of the organised market
Reverse Osmosis
• 44% share of the organised market
Others
• Overall 53% Share
• We’ve embarked on an initiative to set up community water plants in rural India. Till date, we provide safe drinking water to 23,151 households in 96 communities. And a means to earn a livelihood.
• Aimed at greater attendance in schools, improved hygiene and safe drinking to the children.
Pure & Safe Drinking WaterThe birthright of every Indian
Safe Water and Waste Water TreatmentSure and steady progress
• Pioneers, Super brand with + 89% Market Share• Range spans from a domestic Vacuum Cleaner , Steam Cleaners to
Municipal Road Sweepers• Air purification solutions for homes and offices• Facility Management Solutions• Clean Train Stations (Indian Railways)
Solutions for a cleaner environmentVacuum Cleaners, Air Purifiers, Cleaning Solutions..
• One of the widest range of electronic security and surveillance systems for homes and offices.
• Strategic tie-ups with world majors like Honeywell, Bosch, Group 4
• 24x7 Centralized Monitoring Station• Customised solutions and installation
Safe and Secure HomesMaking people live life without fear
Protecting LivesPortable Fire Extinguishers for homes & establishments
• Aquamall – the backbone supporting it all.• Aqua diagnostics –Asia’s most prestigious water Research Centre• 18 water labs that monitor ground water• Over 6000 postal codes mapped for ground water quality
www.waterwonderfulworld.org• 5000+ hits each month
Not always visible but our backbone…
4 State of the art ISO Certified factories with a capacity of 100,000 units per month
Green Factory of Dehradun
• LEED INDIA GOLD rating, Indian Green
Building Council
• 100% Green Power (Windmill Power)
• Thermal Insulation (Fly Ash Bricks &
Hollow Brick Construction)
• Geo-Thermal Air Ventilation System
• Rain Water Harvesting
• Natural Light Harvesting
• Turbo Ventilators
• Reed Bed Waste Water System
• Solar Outdoor Lighting
Our Manufacturing Facility…our pride
Partnering with the best…across the globe
• Lux International AG (World’s oldest Direct Sales Company)
• Pentair & GE (World’s largest Residential Water Company)
• Comac (Italy’s leading Cleaning Solutions Provider)
• Waterlogic (UK’s leading Institutional Water Company)
• Honeywell (World’s leading Security Solutions Provider)
No Vacancy
Karne Gaya Tha Mai Naukari Ki TalashPass hua tha mai first classJahan bhi kiya seach maune kaamPaya maine no vacancy ka naamKa sakta tha main bahut achche se apna kaamPar nahi janta tha kisi Minister ka DhamAaj ke yuva ka bhrastacharBana raha tha mera acharHoka aakhir lacharKiya maine aatm hattya ka vicharAaya mai Bharatiyee rail ki patri par,Atma Hattya ki chitthi chhod aya gatri parLikha tha mai maroonga jahar KaakarPar jaher ne mujhko mara nahiMilawat se bachne ka koi chara nahiBharitya rail ne mujhko mara ek dhakkaMujko gend banakar mara ek jordar chhakaYaad agai mujko meri naaniAsptal me letkar maang raha tha pani
By Ashok Gupta
Not just selling..India’s one and only call centre manned by Eurochamps with special needs
Not just selling..
We are Future ReadySocially Connected
• India’s top 5 corporate websites• 3 Fan Pages on facebook
+6 Lakh Fans• Dedicated YouTube channel• WAP ready• Lead management - Instant call
connect in 130 cities with Eurochamps mapped by pincode..all in 30 seconds.
• Each month attracting 200,000 unique visitors resulting in over 10,000 sales & 6,000 service enquiries each month
A Case Study at Richard Ivey School of Business, Canada
Forbes AsiaAquaguard Delivery: “Filtering all our worries away as we make our sure and steady way ”
Some of our practices that have become benchmarks…
MAKE AwardsConsistently for 5 years in a row in India; and for 3 years in Asia.
Endorsed By The Marketing Guru Cited in Philip Kotler’s – “Marketing Management (the Marketing Bible)
Some recognitions along the way…Among India’s Best Employers: Hewitt Associates Studies
Water Icon Awarded by UNESCO – Water Digest
The Golden Peacock commendation for most Innovative Product (2008 / 2012)
India’s Most Customer Responsive Consumer Durable Company
Avaya Global Connect & The Economic Times Award for “Customer Responsiveness”
The Frost & Sullivan Awards for Best Company of the year; and Customer Service Leadership.
Superbrand Recognition
And we dream of making our
world a happy, healthy, safe and
pollution-free world that built
on trust and this lasting
relationship.
Relationships