Building Your Business with Chaé eAlerts. E-mail Marketing: The Preferred Method For Expanding Your...

7
Building Your Business with Chaé eAlerts

Transcript of Building Your Business with Chaé eAlerts. E-mail Marketing: The Preferred Method For Expanding Your...

Page 1: Building Your Business with Chaé eAlerts. E-mail Marketing: The Preferred Method For Expanding Your Reach, Relationships, and Results *Survey conducted.

Building Your Business with Chaé eAlerts

Page 2: Building Your Business with Chaé eAlerts. E-mail Marketing: The Preferred Method For Expanding Your Reach, Relationships, and Results *Survey conducted.

E-mail Marketing: The Preferred Method For Expanding Your Reach, Relationships, and Results

*Survey conducted by smartFOCUS

This does NOT mean 62% of people will respond to eAlerts… this survey reveals that emails are the way most people prefer to receive marketing communications, eAlerts, and product promotions.

Page 3: Building Your Business with Chaé eAlerts. E-mail Marketing: The Preferred Method For Expanding Your Reach, Relationships, and Results *Survey conducted.

1. E-mail Marketing Has a Wide Reach - Email marketing can reach a wide audience in a short period of time and allows recipients to immediately act on messages. Campaigns can be implemented and executed with minimal effort.

2. E-mail Marketing Excels in Return-on-Investment - Email marketing is much more cost-effective than traditional direct mail marketing, banner ads, or telemarketing where additional fees are incurred. Email marketing allows links to be embedded in messages, which drives website traffic.

3. E-mail Marketing Improves Brand Awareness and Customer Relations Regularly delivered email messages with proper subject lines and logos reinforce company and product awareness. Email creates an interactive connection and nurtures quality customer relations.

4. E-mail Marketing Is Measurable - Email marketing and sales campaigns can be measured in detail through open-up, click-through and conversion rates to evaluate the success of campaigns. The data allows marketers to adjust strategies to improve future campaigns.

Why E-Mail Marketing?

*Source: L-Soft International, Inc.

Page 4: Building Your Business with Chaé eAlerts. E-mail Marketing: The Preferred Method For Expanding Your Reach, Relationships, and Results *Survey conducted.

“Email promotions and offers generate immediate action: sales, downloads, inquiries, registrations, etc. Informative email newsletters and other emails send people to on-line stores and events, prepare the way for catalogs, build awareness, contribute to branding, strengthen relationships, encourage trust and cement loyalty.”

“According to research conducted by the Direct Marketing Association, email marketing generated an ROI of $43.62 for every dollar spent on it in 2009. The expected figure for 2010 is $42.08. As such, it outperforms all the other direct marketing channels examined, such as print catalogs.”

“The Ad Effectiveness Survey commissioned by Forbes Media in Feb/March 2009 revealed that email and e-newsletter marketing are considered the second-most effective tool for generating conversions, just behind SEO.”

The E-Mail Marketing Buzz

Page 5: Building Your Business with Chaé eAlerts. E-mail Marketing: The Preferred Method For Expanding Your Reach, Relationships, and Results *Survey conducted.

How Chaé eAlerts Work

Step 1 Chaé Organics will send you a personalized eAlert

Step 2 You will forward the eAlert to your contacts

Step 3 Your contacts will receive the eAlert, which has been embedded with your ZamZuu tracking information, THAT’S IT!

No writing or editing on your part, just click ‘forward’, and you’ll receive credit when your customers shop with Chaé!

Page 6: Building Your Business with Chaé eAlerts. E-mail Marketing: The Preferred Method For Expanding Your Reach, Relationships, and Results *Survey conducted.

eAlert ExampleTO: Your ContactsFROM: Your E-Mail AddressSUBJECT: Be Sun & Sunscreen Safe This Summer!

Did you realize that sunscreens can actually be harmful?

Have you ever wondered why there are signs that say NO SUNSCREENS ALLOWED at specific beaches where you can swim with dolphins?

It’s because of the chemicals in sunscreens that wash off into the water. Even when diluted in ocean water they are considered harmful to dolphins and the whole ecosystem. Can you imagine the impact most sunscreens have when applied directly to human skin?

To discover safe4u™ products by Chaé OrganicsClick here for some great specials that include

chemical-free sunscreens that protect, hydrate, and repair your skin.

YOUR NAMEYour ZamZuu Contact Information

Page 7: Building Your Business with Chaé eAlerts. E-mail Marketing: The Preferred Method For Expanding Your Reach, Relationships, and Results *Survey conducted.

1. Visit http://chaeorganics.com/zamzuu/emarketing2. Fill out the contact fields:

E-mail:  Name:  Your Business Name*:  ZamZuu ID:  Phone:  

3. Select ‘Subscribe’4. Click ‘Submit’  

Starting in May Chaé eAlerts will be sent to all those that have registered with Chaé Organics. Just forward onto your contacts to share Chaé Organics and the ToxicFree lifestyle!

How To Sign-Up For eAlerts