Building Out Your Editorial Calendar 4.24.13
15
Wednesday Webinar: Building Out Your Editorial Calendar t: @Kapost Join the conversation #WedWebinar Please type any questions in the chat during the webinar
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Using four content pillars to build out your editorial calendar and stick to your content marketing strategy for the entire year. How do I build a content marketing strategy and stick to it? How do I know what content to use as pillars? How do I track my content production to know if I'm hitting my goals? How do I navigate my Editorial Calendar to follow my content marketing strategy?
Transcript of Building Out Your Editorial Calendar 4.24.13
Wednesday Webinar: Building Out Your Editorial
Calendar t: @Kapost
Join the conversation #WedWebinar
Please type any questions in the chat during the webinar
Agenda 1. How do I build a content marketing
strategy and stick to it? 2. How do I know what content to use as
pillars? 3. How do I track my content production to
know if I am hitting my goals? 4. How do I navigate my editorial calendar to
follow my content marketing strategy? 5. Q + A
#WedWebinar
How do I build a content marketing strategy and stick to it?
#WedWebinar
Team Collaboration
#WedWebinar
#WedWebinar
#WedWebinar
How do I know what content to use as Pillars?
#WedWebinar
#WedWebinar
#WedWebinar
Example: Kapost Campaigns
#WedWebinar
Example: The Force That Moves the Buyer Down the Funnel
#WedWebinar
Example: Kapost Campaigns
#WedWebinar
How do I track my content production to know I am hitting my goals?
#WedWebinar
How do I track my content production to know if I am hitting my goals?
#WedWebinar
How do I navigate my editorial calendar?
Q + A
#WedWebinar
