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Building Brand with Local Search; Jolt & Bolt 02_02_2012
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Transcript of Building Brand with Local Search; Jolt & Bolt 02_02_2012
Why Local?
Site-Seeker, Inc. 2011
• Build a solid brand in your local market.• Support search position for geo-modified
searches.• Promotes social platforms.• Creates valuable inbound links to your website.• Generate supportive foundation for national
search.• It’s FREE. . . So why not?
Site-Seeker, Inc. 2011
1. Get found on Google for free:
97%of consumers search forlocal businesses online.
2. Help your business stand out:
with videos,pictures,offers,
coupons…
3. Discover insights about yourbusiness & local search:
Aremorepeople (clients, prospects…)
searching for youlocally than you think?
Site-Seeker, Inc. 2011
• Bing Business Portal launched 4/2011
• Will replace Bing Local
• Listings verified similar to Google phone or mail
• Some very cool features• Free mobile page and QR code
Local Search Tips
Optimize the content, but be careful• Don’t be spammy• Only use key words where appropriate• Don’t overuse keywords
Add images Make sure the data is complete Add offers if possible Add social profile pages Add URL’s Monitor the data
Site-Seeker, Inc. 2011
Resources
Resources from today’s broadcast can be found athttp://bitly.com/wmTKTb
Site-Seeker, Inc. 2011
Site-Seeker, Inc. 2011
Thank you for joining us!
Don’t forget to enter today’s BOLT BUZZ WORDat joltandboltwebinar.com
You could win a $50 Amazon.com Gift Card!