How to move up the asset maturity curve

B U I L D I N GA S S E T I N T E L L I G E N C E

Every aspect of our lives is being inescapably impacted by exponential change – across business

models, operating models and engagement models. New and ever-evolving technology presents

both opportunity and challenge, and businesses are faced with the task to not only keep up

with digital change but be at the forefront of it to ensure long-term business success. For asset

intensive organisations, this means the role of the asset manager has evolved, and they are now

being asked to provide even greater strategic value to the business.

The regulatory environment and increasingly agile/customer-centric business processes are

driving a need for business maturity. Areas impacted include asset management, innovative

maintenance practices, equipment selection, supply chain optimisation and lifecycle maintenance

strategies. This, in turn, requires improved data or system integration to provide a single view of

assets, to ensure financial and strategic value is maximised.

T H E C H A N G I N G T I D EO F A S S E T M A N AG E M E N T

W H E R E I S YO U R O R GA N I S AT I O N O N T H E A S S E T M AT U R I T Y C U R V E ?

Regardless of your industry, asset management

can be much more than just a business cost.

By leveraging the right combination of sensors,

analytics and algorithms, you can transform a cost

of doing business, into an investment model that

delivers strategic insight and improved returns.

Moving up the maturity curve means taking a

holistic view of an asset and all the processes,

touch points and personnel that support it. This

means everything from the underlying data and

systems, to the intelligence that can be gleaned,

and the process optimisation to drive health and

safety, predictive maintenance, mobility, analytics

and reporting.

Investing step-by-step, lets you build a complete

picture. Firstly, to understand your assets’ health

and process efficiency, then to layer on predictive,

preventative strategic applications.

A lot of asset intensive businesses are only

reaching a maturity level of 2-3 (maintenance

as an expense), with aspirations of taking

another step towards optimised business/asset

performance. This plateau is an unfortunate

sticking point, as the real strategic value of an

asset can be unlocked through the next two phases

on the curve. Reaching the next level of asset

maturity needs a new generation of solutions that

enhance the ability of employees and management

to make better decisions, and act more effectively.

T H E 5 L E V E L S O F A S S E T M AT U R I T Y

L E V E L 1

A B S E N TL E V E L 2

CO G N I S A N TL E V E L 3

E VO LV I N GL E V E L 4

P R O F I C I E N T

L E V E L 5

A DVA N C E D

C A L E N D A R B A S E D

U S A G E B A S E D

C O N D I T I O N B A S E D

P R E D I C T I V E B A S E D

R I S K B A S E D

M A I N T E N A N C E A S A N

E X P E N S E

M A I N T E N A N C EA S A N

I N V E S T M E N T

C O N T I N U E D P R O C E S S

I M P R O V E M E N T

D E L I V E R I N G S T R A T E G I C

V A L U E

R E A L I S I N G C O M P E T I T I V E A D V A N T A G E

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The Certus Asset Insights Platform is a solution that

modernises a client’s Asset Information Management

capabilities. This unique enterprise-grade platform is

scalable, flexible and extensible. It is designed to meet

the challenges faced by Asset Intensive organisations,

fast-tracking the delivery of out-of-the-box business

improvement to organisations and their service

providers.

T H E CO M P O N E N TS O F T H E C E R T U S A S S E T I N S I G H TS P L AT F O R M :

A D D CO M P O N E N TS TO B U I L D A S M A R T E R A S S E T ST R AT E GY

The Assets Insights Platform can be used as an on-

premise application. It can be used in a total end-to-

end IoT solution or componentised by outcome.

The Asset Insights Platform gives you a clear modular

pathway to add in new services and move up the Asset

Maturity Curve as, and when, your business is ready.

This provides a continuous roadmap, future-proofing

your organisation by driving better value and outcomes.

H OW TO M OV E U P T H E A S S E T M AT U R I T Y C U R V E - T H E C E R T U S A S S E T I N S I G H TS P L AT F O R M

A S S E T R E G I ST E R

AC H I E V E G R E AT E R E F F I C I E N CY I N ASSE T M A N AG E M E N T

BY M A N AG I N G A L L YOU R ASSE T T Y P E S - T R A D I T I O N A L I T,

P H YS I CA L , A N D E M E R G I N G SM A RT ASSE TS - O N A U N I QU E

C E RT U S P L AT F O R M.

Turn knowledge into decision-making power and asset performance.

Certus can help you maximise the performance and lifetime value

of complex assets and closely align them with your overall business

strategy. This can be achieved easily and cost-effectively with the Certus

Asset Insights Platform.

The end results include:

- Improved return on assets

- Decreased costs and risk

- Increased productivity, asset service delivery

- Responsiveness and revenue

- Improved asset-related decision making

- Easier regulatory compliance efforts

- Lower total cost of ownership

A N A LY T I C S

P R E D I CT I V E A N A LY T I C S B R I N GS TO G E T H E R A DVA N C E D

A N A LY T I C CA PA B I L I T I E S T H AT SPA N A D -H O C STAT IST I CA L

A N A LYS IS, P R E D I CT I V E M O D E L L I N G, DATA M I N I N G, T E X T

A N A LY T I C S, E N T I T Y A N A LY T I C S, O PT I M ISAT I O N, R E A L-T I M E

SCO R I N G A N D M AC H I N E L E A R N I N G.

Advanced analytics solutions offer asset managers a significant

information advantage over peers who rely on traditional methods.

Modern analytics techniques can quickly process vast quantities of

data to gauge asset health or extract insights from social media, texts,

and e-mail to divine market sentiment. It can also help discern how

unexpected environmental disruptions might affect a portfolio.

Integrating advanced analytics into your asset management practice

allows you to uncover previously unseen patterns, create more effective

strategies, and enhance the productivity and value of the asset within

your portfolio.

Certus has the expertise to combine deep knowledge of asset

management with extensive knowledge of predictive analytics to optimise

asset performance.

M O B I L I T Y

E M P OW E R YOU R WO R K F O R C E BY P U T T I N G T H E DATA T H E Y

N E E D I N T H E PA L M O F T H E I R H A N DS. AT C E RT U S, W E B E L I E V E

T H E R E ’S M O R E TO D E L I V E R I N G A M O B I L E SO LU T I O N T H A N

J U ST D E V E LO P I N G A N A P P L I CAT I O N.

Certus Mobile simplifies application design and gives you access to a

whole new box of tricks to help you manage your assets.

Field Service Application: Pre-built solution for rapid deployment.

Bespoke Client Application: Partner with your development team to

build bespoke client applications.

Application Building Blocks: Quickly create bespoke solutions,

leveraging our library of unique and industry-specific, pre-built modules.

P R E D I C T I V E

M A N AG I N G ASSE TS H AS B ECO M E I N C R E ASI N G LY

SO P H IST I CAT E D B U T M A I N T E N A N C E TO O LS H AV E A LSO

G OT T E N SM A RT E R .

The evolution of predictive analytics tools and the growth of A.I. and

Cognitive platforms now allow organisations to identify and resolve issues

before they become problems. By analysing historical condition and

performance data, potential failures or machines experiencing anomalous

behaviour can be identified and fixed. This helps increase uptime and

reduce the risk of asset failure.

These capabilities can also be applied to the supply chain, work order,

resource scheduling and operational planning. Certus has the expertise

to combine a deep knowledge of asset management with predictive

analytics to optimise asset performance and ensure you maximise both

the strategic and financial value of your assets.

A S S E T H E A LT H

GA I N A S I N G L E V I E W O F YOU R ASSE T. E N A B L E ASSE T

OW N E RS A N D M A N AG E RS TO D R I V E T H E P R OV IS I O N O F

CA P I TA L E N H A N C E M E N T A N D M A I N T E N A N C E SE RV I C E S

A I M E D AT K E E P I N G ASSE TS E F F I C I E N T A N D AVA I L A B L E .

For most asset managers, asset health is front of mind. To ensure

any asset is fully optomised, it’s essential to collect, consolidate, and

analyse data from a multitude of sources. These can include asset

condition inspections, real-time monitoring devices, field-based

personnel, sensors and machine-to-machine communications. But

with so many disparate systems, people and processes involved, are

we seeing whole picture? Do we have a true single view of our assets’

health?

Unifying multiple processes and stems to house, govern and quality-

assure data is the first challenge. Certus can help you bring everything

together into a single asset view. With a true understanding of asset

health, you can create smarter assets, deliver intelligent insights and

provide better business outcomes.

DATA VAU LT

DATA VAU LT 2 .0 IS A U N I QU E SYST E M O F DATA WA R E H OU SI N G

C R E AT E D F R O M T H E G R OU N D U P TO D E A L W I T H R E A L-WO R L D

DATA C H A L L E N G E S.

For asset managers looking to bring together multiple systems of record

or data silos, Data Vault 2.0 delivers over 50% improvement in the

total cost of ownership, greatly enhanced operational agility, improved

accuracy and traceable data governance.

Created to deal with today’s real-world data challenges, Data Vault 2.0

can help you breakdown your data silos and build a data-driven asset

management strategy.

DATA Q UA L I T Y F R A M E WO R K ( D Q F )C E RT U S H AS D E V E LO P E D A DATA QUA L I T Y F R A M E WO R K (D Q F) TO M A N AG E DATA

QUA L I T Y ISS U E S. YOU CA N N OW B E CO N F I D E N T T H AT I M PO RTA N T DATA ASSE TS A R E

F O R M A L LY M A N AG E D T H R OU G H OU T T H E E N T E R P R ISE .

Manage the volume and variety of data your enterprise encounters today with confidence. Work within

your existing ecosystem without locking you into a proprietary information management stack, Certus’

Data Quality Framework ensures your data is accurate, transparent and effective.

A unique combination of expertise, best-practice and proven toolsets, the Data Quality Framework

provides your enterprise with information certainty, providing a solid foundation for your asset

management strategy.

T H E B E N E F I TS

The economies of scale that Certus has built

into the platform means organisations can swap

like-for-like asset management capabilities and

typically benefit from a significantly lower total

cost of ownership.

R E D U C E D TOTA L COST O F OW N E R S H I P

Your enterprise assets are constantly communicating.

The Certus Asset Insights Platform helps you understand this data.

Adopting the Asset Insight Platform minimises

the complexities of managing multiple licensing

agreements and gives you access to a range of

unique Certus IP.

S I M P L I C I T Y

Full range of support and consultancy services

designed to enhance your investment every

step of the way, ensuring you can realise the full

strategic benefits the platform offers.

O N G O I N G S U P P O R T

Modular and scalable solutions components

provide the agility to meet the changing

demands of your business with a pre-defined

and predictable pricing model.

F U T U R E P R O O F I N G

L E V E R AG E T H E U N I Q U E C E R T U S I P

Whatever stage you’re at on the asset

maturity curve, Certus can help you

maximise the value of your business

assets and start to build in asset

intelligence. Here are 5 solutions unique

to Certus that we have developed as part

of the asset insights platform to bring your

asset management into a new era.

C E R T U S DY N A M I C AT TAC H M E N TS

Attach Maximo-generated BIRT reports to

email communication templates with the

click of a button.

CERTUS BUDGET APPLICATION

Gain a real-time view of costs and

commitments in Maximo to maintain

complete budgetary control for your

asset-driven project.

C E R T U S I N T E G R AT I O N A DA P T E R

Quickly and easily connect Maximo to

other core systems to automate and

integrate processes.

C E R T U S A S S E T VA L UAT I O N F R A M E WO R K

Automate asset value assessments for

financial reporting, governance and

compliance.

C E R T U S PA PY R U S

Define which Maximo reports will print

to which devices, helping streamline your

printer workflows.

WA N T TO L E A R N M O R E ?Michael Cahir has over 20 years’ experience in asset centric

industries. He combines a consultative approach, with a deep

knowledge of IBM and emerging technologies. This enables

unique and innovative business solutions, that build a true

competitive advantage.

M I C H A E L C A H I RI N D U ST RY D I R E CTO R

ASS E T I N T E NS I V E I N D U ST R I E S

P +64 9 550 0663

M +64 21 243 1026

E michael.cahir@certussolutions.com

R E Q U E S T A C A L L