Building an Employee Referral Program - HireHive · 2 Building an Employee Referral Program Why are...
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Building an Employee Referral Program HireHive Handbooks Setting up an employee referral program for small to medium sized companies. 04
Transcript of Building an Employee Referral Program - HireHive · 2 Building an Employee Referral Program Why are...
1 Building an Employee Referral Program
Building an Employee Referral Program
HireHive Handbooks
Setting up an employee referral program for small to medium sized companies.
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2 Building an Employee Referral Program
Why are referrals so important for your hiring process?
DDAverage employee referral programs deliver about 20% of all new hires.
DDGreat employee referral programs deliver over 50% of all new hires.
DDYour employees are already connected to many of the people you want to hire.
DDPeople want to help. They just need some good and practical guidance.
3 Building an Employee Referral Program
If you pick the right people and give them the opportunity to spread their wings and put compensation as a carrier behind it, you almost don’t have to manage them.
Jack Welch
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4 Building an Employee Referral Program
1Define goals
DDIdentify the roles you want to fill using referrals.
DDDefine how many new hires through referrals you aim to achieve and in what time frame.
DDConvince your CEO/CFO of the benefits.
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2Define rewards
DDWill you give employees a reward when candidates are brought to interview or only when they are hired?
DDSample rewards for getting a candidate to interview stage motivates staff and can be a token such as gift cards, movie tickets etc.
DDIt’s best to pay rewards immediately. Skip the long wait. It’s a huge disincentive.
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~ What reward?
DDThe best rewards to offer depend on your company.
DDSometimes it’s recognition.
DDSometimes it’s a charitable donation.
DDOften it’s plain old fashioned cash.
DDRewards for hiring a professional are usually in the region of $600 to $2000.
DDExperiment to see what works best for your network.
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3Define your message
DDReferrals help employees bring people they like into the company.
DDReferrals are a great way to reach people who are not actively looking for work.
DDReferrals are usually a better culture fit, stay longer and get productive faster.
DDReferral programs help the company hire the right people to get the projects done.
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As a business owner or manager, you know that hiring the wrong person is the most costly mistake you can make.
Brian Tracy
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4Select champions
DDIdentify well connected employees.
DDWho has 500+ LinkedIn connections?
DDWho’s active on Twitter?
DDWho’s likely to have a lot of friends in Facebook?
DDTalk to these employees. Tell them about your plan. Get their buy in.
DDRoll out a pilot with these pioneers.
DDThey will encourage others to follow.
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~ Abandon prejudice
DDYou will likely get results you didn’t foresee.
DDWe’ve seen referral programs deliver 90% of candidates from employees simply adding names into HireHive.
DDWe’ve seen programs deliver the majority of candidates from Facebook.
DDWe’ve seen programs deliver the majority of candidates from Twitter (our own, in fact).
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~ All referrals are not created equal
Social referrals can mean any of the following
DDAn employee adds a person’s details into HireHive.
DDAn employee invites a specific person to apply for a role via email or LinkedIn and the person applies.
DDAn employee posts a public message to LinkedIn, Facebook or Twitter that anybody can see and anybody can apply from.
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5Follow up fast
DDHireHive flags all candidates that are referrals and shows who referred them.
DDFollow up with them within one working day.
DDProvide feedback to your referring employees.
DDNot following up or failing to provide feedback will destroy any referral program.
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6Final thoughts
DDYou absolutely need CEO buy in and get them to communicate the importance of referrals to all staff.
DDChange rewards to keep it fresh.
DDRandom prizes work, e.g. iPad for first employee that refers a person that’s hired.
DDPeople naturally want to help. Set them up for success.
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About HireHiveWe’ve created easy to use software that helps you manage your recruiting from start to finish. Post jobs to job boards and social media channels with just one click and manage all your candidates in one place. You can set up referral campaigns and keep track of exactly where your hires are coming from.
Unlimited admins
Add your colleagues to HireHive and collectively manage all your hiring in one place. Discuss applications with your team using the @mention.
Job board posting
Get the right candidates for your jobs with automatic job board posting.
Unlimited Referral Campaigns
Let your employees can help you find the best candidates with easy to set up referral campaigns for your roles.
Candidate communication
Send an email to candidates directly through HireHive and easily keep track of all communication with each candidate.
Learn more at hirehive.io
