Bud Light Platinum Campaign
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BUD LIGHT PLATINUM PR CAMPAIGN Samanthia Merthe Gerrad Carson Danielle Davis
Transcript of Bud Light Platinum Campaign
BUD LIGHT PLATINUM
PR CAMPAIGN
Samanthia MertheGerrad CarsonDanielle Davis
A Brief History: Anheuser-Busch
Objectives
BUDLIGHTPLATINUM COMMERCIAL
TACTICSCOMMUNICATION
INTERNET
Evaluation