The  “Bandiera  Arancione”,  it’s  a  brand  of  quality  given  by  the  “Touring  Club  Italiano”,  that  selects  and  certifies  small  boroughs  of  the  italian  inland,  based  on  rigorous  touristic  and  ambiental  parameters.

1  -­  Welcoming2  -­  Reception  and  complementary  services3  -­  Tourist  attractions4  -­  Environmental  Quality5  -­  Structure  and  quality  of  the  village

There’s  already  an  app  in  the  Android  Market,  but  it’s  pretty  “normal”:  the  user  can  find  a  description  of  every  village,  with  services,  events,  photos,  plus  (using  the  GPS)  the  user  can  know  if  there’s  a  village  around  his  position.

-­  Development  of  local  resources-­  Development  of  the  welcoming-­  Stimulation  of  crafts  and  local  products-­  Pulse  to  local  entrepreneurship-­  Strengthening  of  local  identity

GOALS WHAT’S ALREADY THERE

WHAT DO YOU NEED TO GAINA “BANDIERA ARANCIONE”

The  analysis  criteria  used  by  the  Italian  Touring  Club  (TCI)  are  based  on  the  tourist  experience,  starting  from  the  search  of  information  before  the  visit,  to  the  visit  itself,  using  more  than  250  different  criterias.

Finding  and  exploring  the  italian  boroughs.

A  family  that  is  making  a  trip.

OUR EXPERIENCE’S GOAL TARGET

We  want  to  use  a  borough  as  an  “interesting  stop”  during  a  long  trip,  so  the  family  can  rest  a  little,  and  discovery  something  new  at  the  same  time.Since  there  are  189  boroughs,  it’s  easy  to  find  one  near  the  trip  route.

THE TRIP