BSEC09 - Newstex - The Business Cloud
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Journey Into the Clouds - Presentation by Newstex's President at Buy-Sell Econtent Conference April 2009 in Scottsdale, Arizona
Transcript of BSEC09 - Newstex - The Business Cloud
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Newstex - A Cloud Company
No Offices and No Physical AssetsInstant scale if you need it
Try first, justify secondProtect your IP
Pay for it with a credit card
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The Business Cloud
Sales/Marketing Collaboration
Infrastructure
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The Business Cloud
Sales/Marketing Collaboration
Infrastructure
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CMS - Word Press Theme - iThemes Essence
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Video – Animoto
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Forms - FormSpring
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Publisher Listing – Open Source Database
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The Business Cloud
Total Cost Year 1- $1,779
Year 2- $200
Proposed Cost Year 1- $10 – 65k Year 2- $ ??,???
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The Business Cloud
Sales/Marketing Collaboration
Infrastructure
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The Business Cloud
How much would you spend to protect your
Companies Intellectual Property?
How much would you spend to protect your
Companies Intellectual Property?
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The Business Cloud
$50Per employee,
contractor, freelancer, consultant per year
$50Per employee,
contractor, freelancer, consultant per year
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The Business Cloud
Google Apps Premier• 99.9% Uptime reliability guarantee• 25 GB email storage• Mobile email, calendar access• 24/7 Customer Support• Postini – security, email archive and spam filter• $50/user/year!
Google Apps Premier• 99.9% Uptime reliability guarantee• 25 GB email storage• Mobile email, calendar access• 24/7 Customer Support• Postini – security, email archive and spam filter• $50/user/year!
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The Business Cloud
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The Business Cloud
Sales/Marketing Collaboration
Infrastructure
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Newstex – Video On Demand
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Newstex – Video On Demand
Video Requires:• Disk Storage
– 1 – 2TB new video content added each month
• Bandwidth– Ingesting video– Streaming video to player
• Computing Power– Transcoding– Transcription
Typical Solution: Content Delivery Network (CDN)
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Amazon Web Services (“AWS”)
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On Sale $0.03 per Gb
Amazon Web Services (“AWS”)
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Amazon Web Services (“AWS”)
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Financial Comparison
ProviderCost per user/hour
% CDN Cost
Time Investment
Hardware Cost
CDN $0.135 100% Very Little None
Amazon Web
Services$0.0074 5% Some None
Datacenter $0.0017 1% Lots $$$$$
Based on 125kbps video stream – Justin.tv
Newstex – Video On Demand
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The Business Cloud
• Instant, easy access to resources
•No commitment
•Pay for it with a credit card
• Instant scale if you need it
•Try first, justify second
•Massive scale yields economics of scale
• Instant, easy access to resources
•No commitment
•Pay for it with a credit card
• Instant scale if you need it
•Try first, justify second
•Massive scale yields economics of scale
