Brochure sellin gppt 2
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Transcript of Brochure sellin gppt 2
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WELCOME!!!
PC ACADEMY OF LAOAG
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TRAINING RULES / GUIDELINES
No using of cellphones during the training
Cellphones are on silent mode Refrain from talking to your co-
participants If you have questions, do not ask from
your co-participants, rather ask it to the facilitator
Strictly follow the schedule given by the facilitator
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TRAINING RULES / GUIDELINES
Active participation Focus on the training not on some
other things Allowable time to go for a “wiwi break”
is 2-3 minutes only Focus on the topics discussed
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EXPECTATIONS
The result of the exam should be atleast 85% (this average rating will still be applied to your individual performance & panel interview on the last day)
You will be rated on the following: daily examination, individual performance, participation & panel interview
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EXPECTATIONS
Participants should attend the 4-day training workshop, none attending any of the training module means termination on the program
2 late / s – means termination on the program
At the end of the 3-day training workshop you should be expected to have an average rating of atleast 85%
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EXPECTATIONS
If you are caught using your cellphone, corresponding points will be deducted to your raw score.
Facilitator will give you a time to check your cellphones.
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WHAT IS THE PURPOSE OF THIS PROJECT?
We will be certifying the first batch of manager’s and will be given a special privilege
The staff and the dealers under you or the upcoming recruits will have a smooth flow on the registration process
BDM and STO will just be monitoring your scheduled OM’s
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WHAT IS THE PURPOSE OF THIS PROJECT?
You can confidently conduct your own group meeting anytime.
You will have a close coordination with the BDM and STO
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BROCHURE SELLING
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WHY IS IT IMPORTANT???
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IT MARKETS OUR PRODUCTS
Gives product particulars Product line Product name Price Product usage/purpose
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ATTRACT CUSTOMERS/PROSPECTS ATTENTION
Product packaging Labeling Promos Challenges
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FASTER UNDERSTANDING
Brochure becomes our mode of getting our products from imagination.
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ELIMINATES DOUBT
Sometimes, even if you are so good in talking if you have no proofs at hand, you are at stake because they will doubt your credibility
If you have brochures, you have a basis during conversation and convincing period
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LESSEN MISTAKES
you wont be mistaken coz it is already there.
You can address questions and give correct answers thus, leaving a good impression
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BROCHURE IS ESSENTIAL IN SALES CAMPAIGN
IT SERVES AS OUR INSTRUMENT IN FASTER GENERATION OF SALES
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HOW TO SELL
BROCHURES
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SELL WITH YOUR FRONT PAGE!!!
Stress on the brochure cover and stress on the highlights and their benefits
Why is it that the front page look like it was?
What is in there? Make it count!
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PRODUCT RECAP BRIEFLY DISCUSS THE PRODUCTS THAT
WE ARE OFFERING MAKE SURE TO SITE EXAMPLES THAT
WILL PROVE THE QUALITY OF THE
PRODUCTS EXPLAIN THE FEATURES DON’T FORGET TO TELL THE WINNING
ATTRIBUTE OF THE PRODUCT
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CHALLENGE YOUR CUSTOMERS OR PROSPECTS
GIVE THEM CHALLENGING WORDS THAT WILL LEAD TO CURIOSITY ON THE PRODUCTS. THIS IS TO ENCOURAGE THEM TRY THE PRODUCTS
EX. TUFF PLD I-challenge ang prospect na gamitin ang tuff
sa pagbabad,ikUmpara sa other brands> Don’t forget to state result. Ex. AnG tuff pld
hindi mangangamoy kahit abutin ng 3 araw
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HIGHLIGHT PROMOS
FOCUS ON PRODUCTS THAT ARE ON PROMO SO THAT THEY WILL REALIZE THAT IN AVAILING IN SO, THEY WILL SAVE A LARGE AMOUNT OF MONEY
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PROMO FOR THE MONTH
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BE PURPOSEFUL You should know your purpose in doing
it… Why are you convincing the person. Are
you going to just sell products or you want to recruit the person?
If you know your purpose, you know what to highlight and stress more
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IF PURPOSE IS RECRUITMENT
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IF PURPOSE IS TO SELL PRODUCTS
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MAKE IT REAL
You must be ready and equipped with knowledge so that you will not stammer infront of the prospect.
Avoid “aahhhmmm,, hhhmmm, and gestures like looking at the ceiling like you don’t know what you are saying.
Presentation matters. It is essential in marketing our brochures
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DO NOT COMMIT A MISTAKE BY DOUBTING YOUR OWN PRODUCT
When a customers says, “pangit daw eto,nkakaallergy”.
Do not say… ay baka nga kasi ako din ngkaallergy. Instead, say “wala ba siyang history ng allergy?..baka naman ndi yong product ang nagcause kasi ok nman sya and hypoallergenic.
Customers sometimes put sales persons to test,don’t get caught off guard.know ur products
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THE BOTTOMLINE
THE BOTTOM LINE IS THAT BROCHURES WILL NOT MAKE THE SALE. THEY SUPPORT AND HELP THE SALES CAMPAIGN. HOW YOU TREAT YOUR CLIENT MAKES THE DIFFERENCE.
THEY BUY “YOU”-DON’T FORGET THAT.
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