Broadband & Sustainability: The Connected Urban Development … · 2016-03-29 · Presentation_ID...
Transcript of Broadband & Sustainability: The Connected Urban Development … · 2016-03-29 · Presentation_ID...
© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 1
Broadband & Sustainability:The Connected Urban
Development Experience
Bas BoorsmaIBSG, CiscoOECD ConferenceApril 10, 2008
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Climate Change…
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CUD Goals• work with major cities to develop innovative solutions using ICT
(Information and Communications Technology) to reduce carbon dioxide emissions
• To forge blueprints, models, policies and practices that help to create a successful, connected, competitive, attractive and sustainable 21st century city
CUD objectives
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Environmental & Digital Impact In Sustainable 21st Century Cities
GreenCity
Sustainable21st Century City
ConnectedCity
20th CenturyCity
Adding Connectivity
Add
ing
Sust
aina
bilit
y
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Comparison with ICT SectorImpact: “How can ICT help ?”
Sources: Gartner Group, April 2007; “Saving the Climate at the Speed of Light,” WWF and ETNO, 2007
Information & Communication Technology Impact on CO2
• Energy consumption• Greenhouse gas emissions • Use of non-renewable resources• E-waste & hazardous material
• E-government, e-business• Transportation optimization• Energy optimization• Building optimization
• Work/ life patterns• Social inclusion, education & health• Economic development• Urban design & development
ICT’s Direct Impact in CO2 = + 4.73M tonsPossible CO2 Replacement = - 48.37M tons
Direct Result of Electricity Consumption(Increases CO2)
Impact of Applications (Lowers CO2)
Long-Term, Socio-economic Changes (Lowers CO2)
TODAY
NEXT
FUTURE
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The Network Virtual Organization
Source: Paul Baran, RAND
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“Bring the information to the user, not the user to the information”
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Vision: Connected Urban Development
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Connected Urban Development
4th UTILITYPervasive Next Generation Broadband Connectivity
Connected Offices
Connected Homes
Smart Public Transport
Personal Travel AssistantSmart Energy
Smart Work Centers
Green Personal Computing
Smart Work
Smart Urban Transport designSmart Urban Distributed Design
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Amsterdam + Almere: Pervasive Broadband Infrastructure
Ideal CUD Environment
Amsterdam Almere
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Overview of Program CUD in & around Amsterdam
• E-work: Smart Work Center (on track)
• Personal Travel Assistant (PTA; on track)
• Connected & Sustainable Municipal Buildings (trajectory to be decided on)
• Green IT (on track)
• 5th project to be launched in spring ‘08• Events:
CUD Global Conference, Amsterdam, September 23-24, 2008, in conjunction with Amsterdam’s annual PicNic and Green Challenge Events
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CUD Amsterdam Region:Rethinking Urban Mobility
Travel Information
Road PricingE-Work+ Alternative
+ Latent Demand
+
+
EworkInformation
CostInformation
+
+
CUD
CUD ?
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One CUD project in Amsterdam: the CUD Smart Work Center
Another E-Work EnvironmentIn addition to home environment
No ‘home disturbances’high-end environment, high end video conference, telepresenceMore sustainable than home based e-workAlternative meeting place (unlike home)
Multiple Service Environment (Child Day Care, Restaurant etc.)Real transport substitutionBoth pilot and scaling exercises based on business model; Collaboration with both public and private partners
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CUD Vision: a Network of Smart Work Centers for Amsterdam Region: car traffic to be substituted through virtual presence & e-work. SWC Pilot in Almere.
Zwolle
Almere
Purmerend
Haarlem
Utrecht/A2
Amsterdam
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Smart Work Center: an Integrated Service Concept
The Almere SWC pilot provides the following:
Flexible work stations/ conference roomsLounge work placesTelepresence facilitiesRestaurant/ Business Club/ CateringChild day careBankIT SupportNotary and legal adviceEmployment agencyEasy physical access, close proximity to highway
ENABLED BY A BUSINESS MODEL
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Telepresence
High end, virtual presenceCollaboration tools20 mb/sec, symmetric, dedicatedResidential version anticipatedEat your own dog food: Cisco – 190 facilities worldwide, heavily used, 75 mil USD in annual savings in avoided travel
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Partners in the first Smart Work Center, Almere, the Netherlands
Municipality of Almere
Municipality of Amsterdam
Cisco
Quality Centre
H4O Investments (Real Estate)
Almere Smart City Foundation
Nederland Breedbandland
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Broadband as Key Driver in Connected Urban Development
Broadband & CUD Experience:
High bandwidth and symmetry essential to facilitate Smart Work Environments
Possibility to scale into home environments (example: Amsterdam and Almere: ideal urban broadband 100Mb Symmetric theatres)
From connecting people to connecting things
NATOA (USA): Sustainability sharp riser on list of public sector arguments ‘why we must have broadband’
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Broadband as Key Driver in Connected Urban Development
Forging the required network capacity that allows for smart buildings, smart energy grids,
smart urban transport systems and…smart citizens
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Amsterdam to host CUD Global Conference
• Second Edition of CUD Global Conference to take place in Amsterdam on September 23-24, 2008
• Theme: “Broadband for Sustainability”• To be organized in conjunction with Amsterdam’s
annual PicNic (Multimedia) event • To be organized in conjunction with Amsterdam’s
Green Challenge Event • Smart Work Centers to be launched Publicly
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Too Late to ‘Lighten up’?
African Proverb
The Best Time to Plant a Tree is Twenty Years Ago.
The Second Best Time is Now.
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Personal Travel Assistant - Amsterdam
Smart Public Transport services: ‘A date with your bus’
Group of Amsterdam / Dutch Stakeholders forged
Group to decide on functionality of Amsterdam PTA, based on MIT’s PoC and local requirements
Full disclosure on architecture, functionality at CUD Global Conference, Amsterdam, September 23-24
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Status Amsterdam EngagementMunicipal Buildings
• Forging a sustainable municipal work environment• Amsterdam to decide on municipal buildings if, when and how to be refitted • Value Case ‘Connected Municipal Buildings’ 1.1 forged based on:
- Cisco Connected Real Estate Concept & Experience- Local Data- Carbon Dioxide Emission equations and assumptions- Model unfinished: more data, assumption checks & variables required
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Green IT
• 160+ Service Providers in Amsterdam region approached on a greening of the branch• Invite by mayor to ‘green ambitious SPs’ to join lead-group• Lead-group to forge & sign charter of measures• Charter to become standard for branch• Charter to be presented at CUD Global Conference, Amsterdam, September 23-24, 2008