Brief history of .срб IDN domain
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Transcript of Brief history of .срб IDN domain
.србсрбсрбсрб IDN domain
Brief history
Vojislav Rodićććć
February 2012
.СРБ Timeline
November 2009
• ICANN launches a fast track process for obtaining top-level domains which
paves the way for IDN.
December 2009
• Serbian Government tasks the Ministry for Telecommunications and Information Society (MTID) to obtain a Cyrillic domain.
February 2010
• RNIDS begins a public debate on the need for a Cyrillic domain and initiates
a procedure to choose a localised top-level domain extension in the Serbian
language and the Cyrillic script.
16th June 2010
• The public debate, survey and vote on what to call the Cyrillic Internet
domain of Serbia come to a close. The two proposals with the most votes
from the Serbian Internet community are sent to ICANN for evaluation.
• .срб had 8336 votes
• .србија had 1734 votes
15th July 2010
• MTID determines that RNIDS meets all the conditions for managing the register of Cyrillic domains.
8 November 2010
...IDN ccTLD
Request From
Serbia
Successfully
Passes String
Evaluation...
September - November 2010
• Task group drafts registration rules for .СРБ
November - December 2010
• A public debate on the principles and rules of registering Cyrillic domain
names begins.
21st April 2011
• The ICANN Board of Directors backs the request that the management of the .срб domain be assigned to RNIDS.
3rd May 2011
• The Cyrillic domain .срб becomes accessible on the Internet after the
Internet Assigned Numbers Authority (IANA) assigns its management to
RNIDS.
11th May 2011
• The new, official RNIDS website becomes the first local site to use the new
top-level Cyrillic domain, at the address рнидс.срб.
28th May 2011
• Regulatory enactments governing the registration of .срб domains are
approved at a meeting of the RNIDS Assembly
.СРБ Timeline
Regulatory principles
• ICANN and РНИДС rules and regulations
• Internet best practice
• Existing .RS registrants are proteceted during
sunrise
• Subdomain structure in .СРБ equals the corresponding one within .RS
List of .СРБ subdomains:
• .co.rs - .пр.срб
• .edu.rs - .обр.срб
• .org.rs - .орг.срб
• .in.rs - .од.срб
Delegated subdomains
.ac.rs - .ак.срб
.gov.rs - .упр.срб
How to get your .СРБСРБСРБСРБ domain
Transliteration – no transcription or semantics of
existing .RS domains in different languages
Three possible situations:
• Exact match of latin and cyrillic domain names
• .RS domain names contain latin letters that also
exist with diacritical signs in latin used in Serbia
(c, s, lj, nj, dj, dz)
• .RS domain names containing letters "q", "w", "y"
and "x" are reserved by special rules
rnids.rs ���� рнидс.срб
�
Example 1
For .RS domain "cesljanje.rs“ all
possible combinations will be
reserved in .СРБ domain:
• цеслјанје.срб c = ц
• ћешљање.срб ć = ћ
• чесљање.срб č = ч
• ћесљање.срб s = с
• чешљање.срб š = ш
• …
�
Example 2
q, w, y, x
Reserved .срб domains make no sense!
• qualiweld.rs => љћњалиљћшелд.срб
• wallpaper.rs => љћшаллпапер.срб
• winner.rs => љћшиннер.срб
Sunrise rules
Registering .СРБ during sunrise period
• Duration: 6 months
• .СРБ domains can be registered only by .RSdomain registrants
• Preferred registration fee for .срб domains during sunrise and following three months will be 1
dinar (1 Eurocent)
• What if registrants want a different domain name
in .СРБ than the reserved one? Register appropriate .RS domain and provide yourself with
corresponding .СРБ domain, e.g.:
• philips.rs => пхилипс.срб
filips.rs => филипс.срб
After sunrise period, free registration in .СРБ domain begins, by rules similar to
General rules of registration in .rs domain.
Bundling of .СРБ domain with .RS domain
will make .СРБ domain significantly more affordable, then the stand alone registration.
Landrush and beyond
The only domain in which internet
addresses are written exactly the
same way as they are spoken.
Thanks to the peculiarity of the Serbian Cyrillic
where one phoneme matches one letter,
addresses under the .СРБ domain will unequivocally be pronounced exactly as they are
written, unlike (for instance) numerous domain
names in the English alphabet. Therefore:
"Link as you speak!"
Why .СРБСРБСРБСРБ?
Ensures that the citizens of Serbia can
pursue their constitutional right to use
Internet domains in their official script.
At a time when Internet access is coming to be
considered a basic human right in the developed
countries and when the world’s largest countries
look to preserve their national identity through
domain names in the local script, Serbia has been
one of the first to embark on introducing a non-
Latin script domain.
Why .СРБСРБСРБСРБ?
Timely reservation of free Internet space
for future requirements.
Internet growth is so rapid that very soon
almost every person will have to have his or her own Internet identity.
One can have more than one Internet identity: personal, familly, professional,
hobby...
Why .СРБСРБСРБСРБ?
Timely reservation of free Internet
space for future requirements.
Why .СРБСРБСРБСРБ?
It is predicted that many of the devices
we use everyday will even have their own
Internet addresses. A futuristic example
would go something like this:
Your digitised car with the address
“мојаљутамашина.срб”(“mymeanmachine.srb”) books itself in for
a service and oil change! At the same time
“myfridge.srb“ orders milk, eggs and
groceries in the internet shop!
Serbian Cyrillic domain names, besides the 30
letters of the Serbian Cyrillic alphabet (а-ш),
may contain numbers and hyphens (-).
They cannot contain a hyphen at the start or
the end or two consecutive hyphens in the
third and fourth positions. .срб domain names
can contain a maximum of 63 ASCII characters
after ASCII Compatible Encoding (ACE).
.срб = xn--90a3ac
What are the characters
63
• Preparations for software upgrade incl. consultations with registrars Jun – Aug
2011
• Software development Sep – Nov 2011
• Software testing Nov – Dec 2011 (2
registrars took part in testing)
• Sunrise started on January 27th, noon
• At sunrise 33 out of 35 Registries were .срб ready.
• Two weeks later all 35 have complied
with requirements for .срб.
Preparing registries
WHOIS modification – change of captcha
Preparing registries
• Media and financial plan for .srb launch campaign: Feb–Apr 2012 average
of 3.000 €/monthly
• 5 daily papers, 4 IT magazines, 7
business magazines
• About a dozen TV station statements
and interviews – with a total of 104 mentions in only 4 days (27-30th
January 2012)
• Active, conversational social media
presence (Twitter, Facebook)
Media campaign
• Dedicated web site: њњњњњњњњњњњњ.србсрбсрбсрб
(http://xn--g2aaa.xn--90a3ac/)
• Cyrillic domain test reports
• Browser settings advice
• Equivalent domain checkup tool
Media campaign
Link
As
You
Speak!
Thank You!