[Bridcan] Brand Introduction_English

BRIDCANPROPOSAL

Brand Planning

Brand Concept

Brand Story

Appealing point

Product Line-up

Product Line-up

Product Detail

Product Composition Proposal

Ⅰ Ⅱ

Brand Planning

Brand Concept

Brand Story

Appealing Point

Brand Planning “Let you breath in relaxation comfortably.”

bridcan is made of ‘breath’ and ‘can’

For people who live with tremendous public nuisance and uncomfortable environment,

we hope they feel happiness exists with delicate and soft fragrance.

Bridcan will lead you to rest in gentle fragrance.

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breath[bri:ð]; Breathin

g Able to breath

can [k∂n]; Able to, can

Breathing can

Brand Concept

Take a “Good breath”

Subtle air can will be released due to desire of comfortable environment.

Air-pollution in China reached to the highest level of smog warning.

It naturally leads people’s desire to pure air. A company sells condensed air in Canada.

Its price is 50 times of bottle of water and they cannot even supply all the demands

<Reference : www.sisunnews.co.kr>

Era of unable to breath freely and need to pay for pure air! If you cannot breath pure air anywhere,

try good frangrance. Take a “Good breath” with Bridcan.

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Brand Planning Brand Story

“Everyone has right to smell the good fragrance.”

For workers with bad smell working environment. Everyone has right to smell the good fragrance.

Bridcan will change smell of working environment.

Brand PlanningBrand Story

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French Global perfume company,

Supplier of Dior, Channel etc.

World best fragrancet specialized school

Dior addict perfumer and

Lancome Hypnose perfumer etc.

Bio specialized Corporation (Domestic) Anti-bacterial,

mothproof, deodorization, air refresh,

anti-static etc. advanced technology

For “Good breath”, we put together everything in functional fragrance.

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The best Perfume

Professional’s sensitivity

Advanced

Technology

Brand PlanningAppealing Point

The best perfume from French Global perfume company ‘ROBERTET’

165 yearsEst. 1850

World best French perfume company

with 165 years of history

EUR 390MAnnual sales EUR 390M

50 countries in the worldExport to EU, US, Asia etc

Branches in 50 countries

Natural extractSupply world best perfume brands.

Developed independent

fragrance with natural extract

(Natural, Always Natural)

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Year 1970Brand start with perfume

Perfumer “Jacques Guerlain” of Guerlain family

established in 1970. (46 years of history) ->

Purpose of raise professional perfumer

80%/220명More than 80% of graduates working in fragrance field

/ 220 professions from world best perfumers(Channel, Dior etc)

Perfumer“Fabrice Penot” from Loreal group perfumer

“Sophie Labbe” from Emporio Armani,

Givenchy organza etc perfumer

Year 1984In 1984, with collaborate with Versailles university,

extends business to perfume, cosmetics, and edible.

From the only school of fragrance in the world

to the best fragrance school in the world

Big 4 perfumersBig 4 perfumers in Gerlain “Thierry Wasser”,

Christian developed Dior “Addict”,

Lancome “Hypnose”

Professional’s sensitivity of world- best fragrance specialized school ‘ISIPCA’

Fragrance Consultant

Myunghee Choi (Marie-M Choi) Sungshin women’s univ. BA in Chemistry / Studying organic chemistry for doctor’s degree currently

France ISIPCA Versallies Univi

major in IPCA Perfumery

MST-IPCA is

Scientific technique

in master’s degree

1997 2010~

Fragrance Consultant

Fragrance technical

advisor

for edenique co. etc

2014~

Team leader of R&D team

of Hanbit favor&fragrance co.

Graduate school of

life&environmental science

in Korea univ.

2015~

Bio-fragrance

engineering

Fragrance lecturer

Was GN perfume school(Galimard),

lecturer for professional course

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2010.01Research institute

(Korea Industrial Technology Association)

2012.12Export promising company(SMBA)

2013.10Leading Venture business

2014.03SMBA EPC certification

IP Star company

2012.07NEP(New) Certification

2013.03Export Center PQ(Pre-Qualified)

company (PPS)

2013.12ISO9001 certification

PPS approved product

EPA(US) certification

2014.05(INNO-BIZ) company

Advanced technology of Bio specialized corporation, JEONJINBIO CO., LTD

Air refresh

Mothproof(only among

the similar products

Antibacterial(3 certification gained

among the similar products)

De

odorization

Anti static

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Specialized raw material

Import fragrance from

French fragrance company

‘ROBERTET which exports

fragrance to 50 countries

in the world( Channel, Dior etc)

Unique design

Desired fragrance + desired design

Simple and sensitive design

suitable for any place

Functional test completed

Colon bacterium/Salmonella test

Skin stimulation test

Deodorization test

Persistency for 48hrs test

Powerful mothproof

Anti static etc

Medical certification

Product selected

by hospitals

Chunga general hospital

Dongseo hospital

Yongya hospital

Cheonan yoyang hospital

Sungil medical foundation

Professional perfumer

Best perfume on the world

“Fragrance Consultant”

graduate from specialized school

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Everything you need for ‘Good breath’ is in this one BridcanBrand PlanningAppealing Point

Product Line-up

Product Line-up

Product Detail

Product composition proposal

bridcan All-in-one types

bridcan functional types

Volume : 300ml / 50ml

Product Line-up Product Line-up

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bridcan All-in-one RED

Bridcan All-in-one RED has every functions you need including air refresh,

antibacterial, anti static, deodorization, mothproof, persistency.

This all-in-one product is suitable for all purpose(bed, clothes, shoes, toilet etc)

Starting with fresh orange fragrance, it gives you fragrance of bunch of flowers.

A little bit feminine, gentle, and soft fragrance will bring you freshness.

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Product Line-upProduct Detail

FRAGRANCE

ANTIBACTERIA

STATICMOTHPROOF

PERSISTENCY

Fragrance GuideCHLOE EAU DE PARFUM

Dress perfume elegance melody

Fragrance NoteTop Note│Pinkpeony, Freesia, Lychee

Middle Note│Magnolia, A lily of the valley, Rose Petal

Base Note│Cedarwood, Amber, Honey

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bridcan All-in-one BLUE

Bridcan All-in-one BLUE has every functions you need including air refresh,



Light soap and gentle rose fragrance.

Effeminate fragrance is perfect for windy winter.


FRAGRANCE

ANTIBACTERIA

STATICMOTHPROOF

PERSISTANCY

Fragrance GuideL'ERBOLARIO PASSION FRUIT

Fragrance NoteTop Note│Tropical Fruit

Middle Note│Floral

Base Note│Woody

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bridcan All-in-one YELLOW

Bridcan All-in-one YELLOW has every functions you need including air refresh,



Tropical fruit fragrance gives you unisex and comfortable feeling.

As time goes by, soft and gentle flower and woody fragrance keep you calm.


FRAGRANCE

ANTIBACTERIA

STATICMOTHPROOF

PERSISTENCY

Fragrance GuideSERGE LUTENS NUIT DE CELLOPHANE

Fragrance NoteSingle Note

Mandarin, Orange, Osmanthus, Jasmine, Green note,

Fruit note, Carnation, Lily, Musk, Armond, Woody note, Honey

Fragrance NoteSingle Note│peppermint, Lemon

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bridcan for MOSQUITO

Bridcan for Mosquito has enhanced mothproof function.

Jeonjinbiofarm reduced bad odors of DEET

(the most important material of mothproof) with their bio technology.

It is suitable for every one in your family.

Feel the freshness with Grapefruit, Orange, Lemon fragrance.


FRAGRANCE

ANTIBACTERIA

STATICMOTHPROOF

PERSISTENCY

Fragrance GuideDEMETER COTTON BLUE

Fragrance NoteTop Note│Fresh lemon, Orange, Cotton Blossom

Middle Note│Lilac, Jasmine

Base Note│Amber, Woody, Musk

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bridcan for BED

Bridcan for BED has enhanced antibacterial, mothproof,

and air refresh functions for bed, couch, fabric etc.

It removes odors from fabric that cannot wash easily and reduce dust mites.

It gives cozy feeling of freshness with fresh lemon and orange fragrance.


FRAGRANCE

ANTIBACTERIA

STATICMOTHPROOF

PERSISTENCY

Fragrance GuideDIOR MISS DIOR CHERIE BLOOMING BOUQUET

Fragrance NoteTop Note│Mandarine, Orange

Middle Note│Fiona

Base Note│Musk

bridcan for CAR

Bridcan for CAR has enhanced air refresh and persistency function for vehicle.

It removes smoke and mold odors in vehicle and provides freshness environment.

Romantic flower and fresh fruit fragrance gives fascinated and freely feeling.

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FRAGRANCE

ANTIBACTERIA

STATICMOTHPROOF

PERSISTENCY

Fragrance GuideDEMETER FUZZY NAVEL

Fragrance NoteSingle Note│Orange, Peach

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bridcan for TOILET

Bridcan for TOILET has enhanced air refresh and deodorant function for toilet.

Apply it to toilet to feel freshness till you finish your job. Keep your toilet manner

Sweet apricot and peach fragrance provides fresh and cozy environment.


FRAGRANCE

ANTIBACTERIA

STATICMOTHPROOF

PERSISTENCY

Fragrance GuideFRESH HESPERIDES

Fragrance NoteTop Note│Lemon, Orange, Grapefruit

Middle Note│Lotus, Bergamot, Jasmine

Base Note│Rhubarb, Musk, Peach

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bridcan for SHOES

Bridcan for SHOES has enhanced Air Refresh, deodorization,

and moisture repelling function.

Apply it on outside and inside of shoes to prevent it from bacteria and stink.

Fresh fruit fragrance with grapefruit, orange, and lemon.


FRAGRANCE

ANTIBACTIERIA

STATICMOTHPROOF

PERSISTENCY

Fragrance GuideFRESH LIFE

Fragrance NoteTop Note│Grass, Cyprus, Cucumber

Middle Note│Lilac, Magnolia, Grapefruit

Base Note│Moss, Amber, Orange

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bridcan for OUTDOOR

Bridcan for OUTDOOR has enhanced mothproof function with 100%

natural lavender oil. Apply it to clothes of skin to prevent from bugs.

Fresh fruit fragrance expresses fresh moment of living.


FRAGRANCE

ANTIBACTERIA

STATICMOTHPROOF

PERSISTENCY

Fragrance GuideLavender (For sleep)

Fragrance NoteSingle Note│Lavender, Green, Citrus, Mint

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bridcan for SLEEP

Bridcan for SLEEP has sedative function for insomnia, anxiety disorder,

headache, muscle pain etc. with natural aroma and lavender fragrance.

Fresh and cozy lavender fragrance keep you calm and relaxed.


FRAGRANCE

ANTIBACTERIA

STATICMOTHPROOF

PERSISTENCY

Fragrance GuideLavender (For sleep)

Fragrance NoteSingle Note│Lavender, Green, Citrus, Mint

Fragrance GuideDowny (Fabric Softener Downy fragrance)

Fragrance NoteTop Note│Black Currant, Berrynote

Middle Note│Violet leaves, Iris, Water lily

Base Note│Musk, Vanilla, Woody

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bridcan for LAUNDRY

Bridcan for LAUNDRY has enhanced anti static function.

With fragrance of fabric softener, best for using after washed clothes.

Cozy and aromatic fragrance of just finished laundry gives stress free feeling.


FRAGRANCE

ANTIBACTERIA

STATICMOTHPROOF

PERSISTENCY

Fragrance GuideJOHN VARVAOS ARTISAN BLACK

Fragrance NoteTop Note│Blood Mandarin, Amalfi Lemon, Watermelon, Tangerine

Middle Note│Neroli, Orange, Blauer, Jasmine, Ginger, Cardamom, Coriander

Base Note│Leather, Musk, Vetiver, Amber, Iris Florentia Root, Woody, Patchouli

bridcan for SPORTS

Bridcan for SPORTS has enhanced antibacterial and deodorization function.

Using it on sports wears and gears which cannot be washed often to

prevent bacteria and stink. Strong and manly fragrance suits perfect with sports.

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FRAGRANCE

ANTIBACTERIA

STATICMOTHPROOF

PERSISTENCY

fragrance guideCLEAN WARM COTTON (EDP )

fragrance noteTop Note│Lemon Verbena, Citrus

Middle Note│Neroli, Badanote, Orange, Flower

Base Note│Musk, Amber, Fourgere

bridcan for PET

Bridcan for PET has enhanced antibacterial and mothproof function.

Using it on your pet’s spot, toys, furniture etc.

(Do not using it directly to your pet. This product is only for deodorization.)

It gives cozy and warmth with fresh citrus fragrance and soft floral fragrance

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FRAGRANCE

ANTIBACTERIA

STATICMOTHPROOF

PERSISTENCY

fragrance guideCLEAN WARM COTTON (EDP )

fragrance noteTop Note│Lemon Verbena, Citrus

Middle Note│Neroli, Badanote, Orange, Flower

Base Note│Musk, Amber, Fourgere

THANKYOU

[Bridcan] Brand Introduction_English

Retail

Transcript of [Bridcan] Brand Introduction_English