Brendan Nutt, Yesha Sanji, Johnson & Johnson, 10 Things We Wish We Learned at Game Plan Last Year

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10 Things We Wish We Learned at Game Plan Last Year Brendan Nutt & Yesha Sanji November 5, 2014

Transcript of Brendan Nutt, Yesha Sanji, Johnson & Johnson, 10 Things We Wish We Learned at Game Plan Last Year

Page 1: Brendan Nutt, Yesha Sanji, Johnson & Johnson, 10 Things We Wish We Learned at Game Plan Last Year

10 Things We Wish We Learned

at Game Plan Last YearBrendan Nutt & Yesha Sanji

November 5, 2014

Page 2: Brendan Nutt, Yesha Sanji, Johnson & Johnson, 10 Things We Wish We Learned at Game Plan Last Year

• People

• Process

• Technology

Three Areas Across Three Phases

Early Middle Late

Page 3: Brendan Nutt, Yesha Sanji, Johnson & Johnson, 10 Things We Wish We Learned at Game Plan Last Year

1. Engage your stakeholders early.

PeopleEarly Middle Late

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2. Build a strong business case.

Early Middle Late Process

Page 5: Brendan Nutt, Yesha Sanji, Johnson & Johnson, 10 Things We Wish We Learned at Game Plan Last Year

3. Include contingency in your budget.

Early Middle Late Process

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4. Build interactive wireframes.

Early Middle Late Technology

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5. Find a source of digital content.

TechnologyEarly Middle Late Technology

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6. Identify the quick-wins.

Early Middle Late People

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7. Plan data migration early.

Early Middle Late Process

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8. Get to know what’s out of the box.

Early Middle Late Technology

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9. Execute a pilot or soft-launch.

Early Middle Late Technology

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10. Have fun!

Early Middle Late All 3!