Breakthrough InnovationMindsets and Business Models

With Richard Johnson

Which living entrepreneur or company do you think will have more of a positive impact on

the world than any other?

Rule #1: don’t mention Elon

All aboard the sustainability revolution

“... we are in the early stage of the Sustainability Revolution, which appears to have the scale of the Industrial Revolution and the Agricultural Revolution  – and the speed of the Information Revolution. Compared to these previous revolutions, the Sustainability Revolution is likely to be the most significant event in economic history.”

- The Transformation of Growth 2017, Generation Foundation

“… and the speed of the Information Revolution.”

Source: Volans, 2017

Linear vs Exponential

x 26

“… and the speed of the Information Revolution.”

Technology doesn’t transform markets, business models do

6 levers of transformative business models

Personalisation

Asset-sharing

Usage-based pricing

Closed-loop

Collaborative-ecosystem

Agility

Massive Transformative Purpose (MTP)

‘Make the best performing electric cars’

‘Accelerate the transition to sustainable transportation’

vs

‘Make the world’s unique spaces available to everyone’

Make people around the world feel like they can “belong anywhere.”

vs

MTP exercise

Choose a company that someone in your group represents.

1. At its best, what benefits does your company bring to the world?

2. Which global need(s) does this benefit help meet?

3. Now make it into an MTP

a. Massive: Audaciously big and aspirational

b. Transformative: How will it change industry/lives/the planet?

c. Purposeful: Why is this worth doing?

Inspiration: What would you do if you could never fail?

Achieving your MTP/moonshot

Moonshot factories

Build teams

Love the problem, not the solution

Embrace failure

10X not 10%

Invite others to join in

Creating your moonshot thinking factory

In 6 months you have created your moonshot thinking factory. What does success look like?

● Who’s involved? Which depts, skills, expertise, outsiders?● What are you solving for?● When and where do people meet?● What’s the reason people give for attending?● How do you keep momentum?● How do you know people’s mindsets are changing?

Creating your moonshot thinking factory

What needs to happen in the next 3 months, for that to be true in 6 months?

What needs to happen in the next month for that to be true in 3 months?

Thank youRichard Johnson

Associate @ VolansResearcher, advisor, facilitator @ New Model

richard@newmodel.iorichard@volans.com

@volansrich