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Redefining Education. Creating Entrepreneurs. Designing Change.
THE PROBLEM
There is a profound disconnect between what and how students are taught in schools today, versus what the world demands of them and what motivates them to think and perform innovatively.
VS.
WHY?
Traditional schooling with its emphasis
on knowledge transmission and preparation for high-stakes tests leaves little room for hands-on learning, creative collaboration, and real-world problem solving.
Open online courseware succeeds in
providing access to content but fails to engage learners in ways that promote active, creative learning and innovative thinking.
THE SOLUTION:
Breaker will create a generation of change agents designing environmentally and economically sustainable solutions.
THE BREAKER PROCESS
VISIONARY
poses a CHALLENGE
1
TEAM of interdisciplinary 18-24year-olds
2
spend t h r e e months Designing a service
or product solutionwithhelpfrom
DESIGN professionals
3and supported by
4 game-changing COMPANIES
CASE STUDY
Breaker’s Urban Agribusiness Challenge | NYC March- May 2012
1 2 3 4 5
DESIGN
PROCESS +
ENTREPRENEURIAL
TOOLKIT
Kenyatta James a community organizer, HS drop out. Finds Breaker through Uncollege group on Facebook. Applies to the UrbanAg Challenge. Joins the NYC-based team.
He receives a call to action by Majora Carter to design an affordable, scalable product or service for Urban Agribusiness.
He begins a hands-on learning process to develop a commercially viable solution:
He receives feedback and guidance from Breaker’s network of design and business experts.
He becomes the co-founder of Farm Blocks, a portable, modular raised bed growing system.
RESEARCH
SYNTHESIZE
IDEATE
BUILD
TEST
EVALUATE
REFLECT
TWEAK
BREAKER PROJECTS + PRODUCTS
Future of the Book ChallengeMay-August 2011
Urban AgribusinessChallengeJanuary-April 2012
Tech for Civic Engagement ChallengeMay-August 2012
MOBOO
BREAKER 2.0
Building on the success of three Breaker challenges, we’re expanding to additional sites through a blended learning platform that combines curated content organized around specific challenges and supported by Breaker-trained facilitators in local, hands-on, collaborative teams.
Online content + local collaborative teamwork = blended learning
BREAKER 2.0
Weekly curated content across four consistent sectors
Live video chat with one of the four weekly experts
Ongoing Q&A Forum
Part 1: Online
IndustryExpert
Visionary Designer
Entrepreneur
BREAKER 2.0
Part 2: Offline
Interdisciplinary teams, by application, organized around a specific challenge in an emerging industry
Housed within an incubator, accelerator, or co-working space
Breaker-trained facilitators
WHY WE’RE DIFFERENT
Proven ability to attract world-class experts
Proven ability to assemble diverse teams of young talent and facilitate collaboration across differences
Clay Shirky, authorJake Barton, Local ProjectsBart Haney, fuseprojectTom Uglow, Google Creative LabRyan Jacoby, IDEODickson Despommier, authorRoss Martin, MTVBritta Riley, Window Farms
Robert Winslow, QLabsMike Brown, AOL VenturesBrandy Fowler, Doblin/MonitorCobie Everdell, frog designLiz Burlow, Burlix StudiosCharlie Melcher, Melcher MediaJeremey Heimans, Purposeand many others...
Eighteen year-old gap year studentmeets third-year interior design student meets Morgan Stanley trainee meets slam poet...
COMPETITORS
Open Courseware
SKILLSHARE
COURSERA
UDACITY
Local, offline meetups are study groups not action groups.
Design Programs
D.SCHOOL AT STANFORD
DSI AT SVA
DESIGN FOR AMERICA
Serve matriculated students only.
Youth Empowerment
FUTURE PROJECT
BOLD ACADEMY
Generic skill-building and networking orgs with a focus on the individual above group collaborations.
Incubators/Entrepreneurship
UNREASONABLE INSTITUTE
TECHSTARS BOSTON STARTUP SCHOOL
FOUNDER LABS
THIEL FELLOWS
Attract self-identified startup types. Overlook a more diverse talent pool to feed the startup ecosystem.Business solutions, not necessarily social solutions.
SUCCESS
1: Adoption of the ModelThe NYC team trains facilitators to lead projects in their respective cities using the blended learning platform. As facilitators become more adept, they use the Breaker platform to create their own challenges and, once approved, begin leading additional sites in that challenge area.
Hometeam
NYC
San Diego
Dubai
Amman
New
Delhi
Doha
Los
Angeles
Providence
DetroitCaracas
Brasília
Lima
Amsterdam
Santiago
KievLisbon
London
Moscow
SUCCESS2: Participants of Breaker create a portfolio of evidence demonstrating their competency across eight domains. A Breaker Masters Certificate signifies to employers candidates equipped with essential skills for the 21st century marketplace.
collaboration across networks
a bias toward action and experimentation
agility and adaptability
critical thinking and problem solving
accessing and analyzing information
effective oral and written communication
curiosity and imagination
associative or integrative thinking
SUCCESS
3: Initiatives funded and changing the world born out of Breaker challenges each year
THREE YEAR PLAN
Year TwoYear One
SOLIDIFY PARTNERSHIPS
• Expand recruitment effort for participants and facilitators
• Add 10 new project sites globally
• Continue facilitator training
• Announce annual Breaker product competition: 10k award
• 210+ students served locally
• 100,000+ served via online content
• 1/3 of resulting products form companies
• Capture and curate content in a new challenge area
• Develop a facilitator resource/ social hub
Year Three
STRENGTHEN BREAKER BRAND
• Breaker recognized as the go-to program for social- entrepreneurship education
• Breaker portfolios integrated into professional networking sites. Industries recognize Breaker certification.
• Add 20 new project sites globally
• Convene the Breaker alumni network with other social entrepreneurship networks
• New challenge developed and uploaded by first facilitator
• HQ releases third challenge
• 510 students served locally
• 250,000+ students served via online content
SOLIDIFY EXPANSION
• Disseminate Manual
• Virtually train 4 facilitators in 4 cities (already identified)
• Offer a 3+ day NYC-based training supplement
• Establish relationships with local incubators
• Build digital platform
• Capture and curate content for one 12 week challenge (topic TBD)
• Launch Breaker Programs in 4 cities
• 1/4 resulting products form companies
• 60 students served locally
WHAT WE NEED
Gather the digital assets
Build the digital platform
Build partnerships with Experts
Train the Breaker facilitators
Disseminate the Breaker Manual
Set up infrastructure
projectbreaker.org