Brazil Datacenter - Overview

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    Brazil Datacenter MarketAn Overview

    June 2013

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    Summary

    Brazil is one of the emerging locations for data centers. This is driven by the rapidly growing internet consumer base,

    better telecommunication infrastructure and availability of low cost skilled talent

    Sao Paulo is the 1st choice for MNCs to establish data centers in Brazil. Over 80% of the data centers in Brazil are

    based in Sao Paulo. MNCs with multiple data centers in Brazil have at least 1 data center in Sao Paulo. The city has

    over 24,000 sq.mt. of rack space and over 2,000 people with data center related skills

    Presence of IT Companies:

    HP, IBM and Terremark have data center operations in Brazil for over a decade. These companies have more than one

    data center in the country. Key services provided from data centers in Brazil include Mainframe and Open Source

    Technologies, Infrastructure Support, Disaster Recovery Management and Cloud Services

    Other MNCs present : Capgemini-EMC, Tivit, Dell, Amazon

    Presence of Online Companies:

    Top online companies such as Google, Yahoo, Facebook, Twitter and LinkedIn have not set up data centers in Brazil.

    Google is setting up its first Latin American data center in Chile. This is expected to be operational by the end of 2013

    Amazon Web Services is the only online company to set-up a data center in So Paulo in 2011.

    Key Challenges faced in Data Center Set-Up:

    High Energy Costs: Energy or Electrical cost in Brazil is about 60% higher than that the US.

    Inadequate Data Security Policies:Data security concerns are higher in Brazil due to the lack of interoperability,

    portability and data security policies and standards in the country. Brazilian legislation also lacks a Trans-Border

    convention given the absence of general and sector-specific rules. The introduction of Brazil Data Protection Draft,

    2011 is expected to alleviate most of the data security concerns in the coming years

    High Tax Rates: Compared to other global locations the cost of setting up a data center in Brazil is higher; Taxes

    account for about 25% of the total set-up costs

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    No Direct Incentives for Data Center set-up: The government does not offer any specific incentives for setting-up

    data centers. However some indirect benefits exist such as

    reduction of import duties on networking equipment

    lower inspection operation tax

    Tier 2 cities such Belo Horizonte and Porto Alegre have reduced property tax by 30% -50% for companies

    setting up operations

    and tax and financial incentives for companies that are willing to set-up their development and service centers

    in Software and Technology Parks

    Lack of Green Initiatives: Currently there is a lack of thrust from the government for Green data center initiatives

    Conclusion

    Compared to other global locations, Brazil ranks very low in terms of suitability for setting-up data centers. Countries

    such as China, India and Russia are ranked higher than Brazil

    High tax rates, increasing energy costs and lack of data security policies is a deterrent for companies to set-up data

    centers in Brazil

    However, reasons such as customer connect and availability of low cost skilled talent is expected to establish Brazil as

    a key hub for data center activities in Latin America

    Summary

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    This is a summary report.

    For more information , Please contact us at

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    Key data center locations in BrazilSo Paulo has the highest number of data centers and talent in Brazil

    Note: Only data centers with a minimum headcount of 50 resources is considered

    Source: Talent Neuron Analysis

    Rio de Janeiro

    Belo Horizonte

    So Paulo

    Curitiba

    Porto Alegre

    BRAZIL

    Estimated Rack space (Sq M)

    Number of Data Centers

    24000

    10

    4

    4500

    2

    2

    2

    6000

    4300

    5250

    5

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    MNCs with Data centers in Brazil and other Latin American countriesWith growing consumer base, large companies are establishing data centers in Latin America

    Company Name

    Data Center Locations in South America

    Brazil Argentina Chile Columbia Costa Rica Mexico Peru

    x x x x x x

    x x x x x x

    x x

    x x x x x x

    ; Source: Talent Neuron Analysis

    This is a summary report.For more information , Please contact us at

    [email protected]

    8

    Amazon

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    520+ Cities~12,000 Unique Data

    Points Per City

    9 Domains &

    400+ Skills

    ~7,500 Companies &

    22 Million Profiles

    Module 1: TalentIntelligence Module 2: TalentAnalytics

    Location Profiles

    Talent Pool (Installed and Fresh)

    Salary and Cost

    University Peer Companies

    Monitor

    Role Views

    Job Engine

    Top Brains

    Public People Profiles

    HR Data Consolidation

    Peer Benchmarking

    Decision Support Analytics

    Workforce Planning

    Skill Circles

    Hypotheses Validation

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    Talent NeuronTalent Neuron has two module Talent Intelligence and Talent Analytics. Our data spectrum covers

    520+ cities, 9 Domains and 400+ skill sets

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    Talent Neuron, gathers data from multiple sources

    Data Mining from Connectors

    Job Sites

    Company

    Career Sites

    Social Media/

    Public Profiles

    PatentDatabases

    Community

    Sites

    Technology

    Contributor List

    Universities

    Publication/

    Journal

    Databases

    Survey Data from

    Companies

    Data from Govt./

    Industry Bodies

    Data from Local

    Recruitment

    Companies

    Data on City level

    suitability &Ecosystem

    Correlated data

    on Talent,

    Cost, Peer companies

    Talent Neuron PrimaryResearch & Interviews

    News Articles & Public

    Data Crawling Engine

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    For Detailed information on Location, Talent, Cost, Risks, University Information contact

    [email protected]

    TalentNeuron

    Global

    LocationProfiles

    Global

    TalentInsights

    GlobalCost &Salary

    Insights

    UniversityOutlook

    PeerCompanies

    Monitor

    Role View

    Job

    Engineer

    Talent Neuron PlatformTalent Neuron Platform provides granular data for over 520+ cities in 83 countries. It tracks over 12,000 unique data

    parameters for a city that spans across location attributes, talent pool size (Domain, Function and Skills), Universities,

    Salary and Cost etc.

    Source: Talent Neuron Website 11

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