My namecontact informationor project description

My namecontact informationor project description

Private label Goods

- Role of Aggregating People

- Strategic Role

- Tactical Role

How do They help in

aggregating people??

Tising a

Marketing channels

• Set of Independent organizations participating in the process of making

a product available for use or consumption

Hybrid channelsA single firm sets up two or more marketing channels to reach one or more customer segments

Your company information

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A system of partnerships and alliances that a firm creates to source,augment and deliver its offerings

Your company information

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Role of Retailers today

• Adapting a relation based approach to marketing

• Creating store – brand awareness and differentiation

• Promoting profitable private label lines across a wide range of product categories

• Building store loyalty

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Concepts related to kotler’s

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