Branding and Maximizing Revenue for Your Blog and Website - Jan Bills
-
Upload
gardenbloggersconference -
Category
Lifestyle
-
view
78 -
download
0
Transcript of Branding and Maximizing Revenue for Your Blog and Website - Jan Bills
![Page 1: Branding and Maximizing Revenue for Your Blog and Website - Jan Bills](https://reader038.fdocuments.in/reader038/viewer/2022110310/55a82ef71a28aba9318b4693/html5/thumbnails/1.jpg)
Plant seeds, cultivate & grow
organically
garden-bloggers-conference.com 1
![Page 2: Branding and Maximizing Revenue for Your Blog and Website - Jan Bills](https://reader038.fdocuments.in/reader038/viewer/2022110310/55a82ef71a28aba9318b4693/html5/thumbnails/2.jpg)
garden-bloggers-conference.com 2
![Page 3: Branding and Maximizing Revenue for Your Blog and Website - Jan Bills](https://reader038.fdocuments.in/reader038/viewer/2022110310/55a82ef71a28aba9318b4693/html5/thumbnails/3.jpg)
Five growing tips
✿ Reduce WEEDS & reduce READS ✿ Design GARDENS & design BRAND ✿ Allow GARDENS & BRAND to bloom organically ✿ Right PLANT, right PLACE & right POST, right TIME ✿ Create balance, ease & beauty in GARDENS & BRAND
garden-bloggers-conference.com 3
![Page 4: Branding and Maximizing Revenue for Your Blog and Website - Jan Bills](https://reader038.fdocuments.in/reader038/viewer/2022110310/55a82ef71a28aba9318b4693/html5/thumbnails/4.jpg)
1. Reduce weeds & reduce reads
✿ Audience has 8 second attention span or less ✿ Readers want instant gratification ✿ Good graphics, not too wordy ✿ Newsfeeds are fast & furious ✿ Visual is key
garden-bloggers-conference.com 4
![Page 5: Branding and Maximizing Revenue for Your Blog and Website - Jan Bills](https://reader038.fdocuments.in/reader038/viewer/2022110310/55a82ef71a28aba9318b4693/html5/thumbnails/5.jpg)
2. Design gardens & design brand
✿ Plan before implementing ✿ Carry brand over to social media campaign ✿ Social media platforms should mirror website ✿ Don’t recreate the wheel
garden-bloggers-conference.com 5
![Page 6: Branding and Maximizing Revenue for Your Blog and Website - Jan Bills](https://reader038.fdocuments.in/reader038/viewer/2022110310/55a82ef71a28aba9318b4693/html5/thumbnails/6.jpg)
3. Allow gardens & brand to bloom organically
✿ Build brand to last ✿ Promote sustainable growth ✿ Focus on content, quality & variety ✿ Content is KING
garden-bloggers-conference.com 6
![Page 7: Branding and Maximizing Revenue for Your Blog and Website - Jan Bills](https://reader038.fdocuments.in/reader038/viewer/2022110310/55a82ef71a28aba9318b4693/html5/thumbnails/7.jpg)
4. Right plant, right post & right post, right time ✿ Listen to audience ✿ Deliver on their needs – give them what they want ✿ If content is not relevant or of interest to readers• wont’ show up in newsfeed• readers will fail to engage
garden-bloggers-conference.com 7
![Page 8: Branding and Maximizing Revenue for Your Blog and Website - Jan Bills](https://reader038.fdocuments.in/reader038/viewer/2022110310/55a82ef71a28aba9318b4693/html5/thumbnails/8.jpg)
5. Create balance, ease & beauty
✿ Balance = variety of content ✿ Ease = authenticity ✿ Beauty = visual
garden-bloggers-conference.com 8
![Page 9: Branding and Maximizing Revenue for Your Blog and Website - Jan Bills](https://reader038.fdocuments.in/reader038/viewer/2022110310/55a82ef71a28aba9318b4693/html5/thumbnails/9.jpg)
Ask yourself
✿ Would you share it with friends or recommend to others? ✿ Would you call this a low or high quality post? ✿ Would you complain about seeing content in newsfeed?
garden-bloggers-conference.com 9
![Page 10: Branding and Maximizing Revenue for Your Blog and Website - Jan Bills](https://reader038.fdocuments.in/reader038/viewer/2022110310/55a82ef71a28aba9318b4693/html5/thumbnails/10.jpg)
Final thoughts
✿ Numbers don’t lie ✿ Be social. Really. ✿ Your voice is your blog ✿ Quality not quantity ✿ Watermark photos – picmonkey.com ✿ Market brand – don’t sell
garden-bloggers-conference.com 10
May all your gardens grow!