Brand Quiz

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1. Who are the authors of the book Positioning: The Battle for Your Mind? (Al Ries and Jack Trout) 2. Which watch brand is the Official Olympic Timekeeper since 1932? (Omega) 3. Complete this phrase: Be penny wise and– ——Foolish. (Pound) 4. Which brand did Marilyn Monroe wear to bed? (Chanel No.5) 5. Which designer is inspired by the city of Milan? (Armani) 6. Which brand’s founder was a tie salesman? (Ralph Lauren) 7. Which country has the maximum number of Facebook users? (USA) 8. Who is the founder of Amazon.com? (Jeff Bezos) 9. Which ecommerce brand that sold shoes was bought over by Amazon? (Zappos) 10. Who owns Instagram? (Facebook) 11. Who owns the headphones brand Beats? (Apple) 12. Who owns WhatsApp? (Facebook) 13. Which brand would you associate Colonel Sanders with? (KFC) 14. In gaming what does RMG stand for? (Real Money Gaming) 15. What are the 4Ps? (Product, Price, Place and Promotion) 16. What is the common name given to the 4Ps? (Marketing Mix) 17. Cartier – in 1928 made the famed diamond necklace for an Indian Maharaja. The necklace is publicised even today. To which state did the Maharaja belong ? (Bhupinder Singh of Patiala) 18. Which brand claims to be “The taste of India?” (Amul) 19. Which brand has the slogan: The happiest place on Earth. (Disneyland) 20. Which brand has the slogan: At the heart of the image (Nikon) 21. Which brand has the slogan: American by Birth. Rebel by Choice. (Harley Davidson)

Transcript of Brand Quiz

1. Who are the authors of the book Positioning: The Battle for Your Mind? (Al Ries and Jack Trout)2. Which watch brand is the Official Olympic Timekeeper since 1932? (Omega)3. Complete this phrase: Be penny wise and Foolish. (Pound)4. Which brand did Marilyn Monroe wear to bed? (Chanel No.5)5. Which designer is inspired by the city of Milan? (Armani)6. Which brands founder was a tie salesman? (Ralph Lauren)7. Which country has the maximum number of Facebook users? (USA)8. Who is the founder of Amazon.com? (Jeff Bezos)9. Which ecommerce brand that sold shoes was bought over by Amazon? (Zappos)10. Who owns Instagram? (Facebook)11. Who owns the headphones brand Beats? (Apple)12. Who owns WhatsApp? (Facebook)13. Which brand would you associate Colonel Sanders with? (KFC)14. In gaming what does RMG stand for? (Real Money Gaming)15. What are the 4Ps? (Product, Price, Place and Promotion)16. What is the common name given to the 4Ps? (Marketing Mix)17. Cartier in 1928 made the famed diamond necklace for an Indian Maharaja. The necklace is publicised even today. To which state did the Maharaja belong ? (Bhupinder Singh of Patiala)18. Which brand claims to be The taste of India? (Amul)19. Which brand has the slogan: The happiest place on Earth. (Disneyland)20. Which brand has the slogan: At the heart of the image (Nikon)21. Which brand has the slogan: American by Birth. Rebel by Choice. (Harley Davidson)22. Which brand had as its slogan: Think Different (Apple)23. With which brand of watch would you associate Daniel Craig? (Omega)24. With which brand of watch would you associate Roger Federer? (Rolex)25. Which famous designer was accused of being a Nazi spy and had to leave her country for a few years? (Chanel)26. What does Google call its new employees? (Nooglers)27. What is common to Ice cream sandwich and Kit Kat? (Android OS)28. Who did IBM sell its low-end server business to? (Lenovo)29. Identify this person (Ritu Kumar)

30. Identify this person (Piyush Pandey of Ogilvy Advertising)

31. Identify this person (Amazon founder Jeff Bezos)

32. Identify this person (Chanda Kochhar, Chairperson of ICICI Bank)

33. Identify this Brand (Googles Android)

34. This visual is a part of which iconic brand? (Harley Davidson)

35. Identify this brand (Tumblr)

36. I am a brand named after the Greek goddess of Victory. Who am I? (Nike)37. I am a brand named after a Greek god associated with speed and good luck. The Greek god was the patron of travellers, writers, athletes, merchants, thieves and orators. Who am I? (Hermes)38. Which global brand agreed to sell Russian vodka in the United States if the Russians allowed this brand to do business in their country? (Pepsi)39. With which brand would you associate the names Anna Wintour and Grace Coddington? (Vogue)40. Which Indian brand has used Mozarts third movement from his 25th Symphony in G minor as its signature tune since its inception? (Titan watches)41. What is the country of origin of Tin Tin? (Belgium)42. What is the country of origin of Calvin Klein? (USA)43. What is the country of origin of H&M? (Sweden)44. What is the name of the Newspaper where Spiderman works? (Daily Bugle)45. Which is the bigger conglomerate for luxury brands LVMH group or Richemont? (LVMH)46. What is the name of the publisher of Vogue magazine? (Conde Nast)47. I am considered a leading authority on Marketing and have authored many books. I am a Professor at the Kellogg School of Management, Northwestern University, USA. Who am I? (Philip Kotler)48. In Marketing, the famous 5 Forces Model was introduced by which Harvard University Professor? (Michael Porter)49. Name the centres of Pearl Academy in India. (Delhi, NOIDA, Jaipur, Mumbai)50. Who is the author of Brand Identity Prism? (Jean Noel Kapferer)