Brand project process

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BRAND Project Process Research ‘Big Idea’ brainstorm and development Place Brand development Agree Action Plan Implementation Evaluation & Next Steps (Project Toolkit) Year 1 Year 2 Year 3

Transcript of Brand project process

Page 1: Brand project process

BRAND Project Process

Research

‘Big Idea’ brainstorm and development

Place Brand development

Agree Action Plan

Implementation

Evaluation & Next Steps (Project Toolkit)

Year 1

Year 2

Year 3