Brand prism of airtel
6
Brand Prism By:- Megha Mustahid Ali Nikhil Rahul Sachin Sneha
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brand prism of airtel, how its reflect in the costumer mind, six main component of brand prism i.e relation, physique,personality,culture,self image and reflection.
Transcript of Brand prism of airtel
![Page 1: Brand prism of airtel](https://reader031.fdocuments.in/reader031/viewer/2022020709/555022d3b4c90555618b5559/html5/thumbnails/1.jpg)
Brand Prism
By:-MeghaMustahid AliNikhilRahulSachinSneha
![Page 2: Brand prism of airtel](https://reader031.fdocuments.in/reader031/viewer/2022020709/555022d3b4c90555618b5559/html5/thumbnails/2.jpg)
![Page 3: Brand prism of airtel](https://reader031.fdocuments.in/reader031/viewer/2022020709/555022d3b4c90555618b5559/html5/thumbnails/3.jpg)
Personality• Strong• Connective• Omni Present• Enthusiastic• Leader
Culture
• Indian
![Page 4: Brand prism of airtel](https://reader031.fdocuments.in/reader031/viewer/2022020709/555022d3b4c90555618b5559/html5/thumbnails/4.jpg)
Self Image• Friendship• Attachment• enthusiasti
cReflection• Connecti
on• Bonding• Relation
![Page 5: Brand prism of airtel](https://reader031.fdocuments.in/reader031/viewer/2022020709/555022d3b4c90555618b5559/html5/thumbnails/5.jpg)
Physique
• Event Sponsorship (Ex: Award function)
• Games sponsorship
• Emotional and connecting Ads (A.R Rehman)• Strong
• Leadership• Dynamism• Warm, friendly
Relation
![Page 6: Brand prism of airtel](https://reader031.fdocuments.in/reader031/viewer/2022020709/555022d3b4c90555618b5559/html5/thumbnails/6.jpg)