Brand ppt 2014 for NEW HOLLAND TRACTORS AND CNH
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Transcript of Brand ppt 2014 for NEW HOLLAND TRACTORS AND CNH
WelcomeWelcome
NEW HOLLAND AGRICULTURE
NEW HOLLAND AGRICULTUREINDIA TRACTOR PLANT
Mass Market Brands1
Luxury and Performance
Brands2
Others4
Components and
Production Systems3
CORPORATE
THE NEW CORPORATE STRUCTURE
CNH
Source: CNHI Industrial - Investor Meetings (Sept 26-30, 2013) and Corporate Presentation 2013 – Fiat SpA Website
1 Includes Fiat Automotive Group (100%; AS OF January 2013 Fiat Powertrain is included in Fiat Group Automobiles) and Chrysler Group (as of January 2012 Fiat S.p.A.’s interest in Chrysler Group increased
to 58,5%)2 Includes Ferrari (90%) and Maserati (100%)
3 Includes Magneti Marelli (100%), Comau (100%) and Teksid (84,8%)4 Includes Firms operating in publishing, communication and services
Trucks/Commercial Vehicles
PowertrainAgriculture and
Construction Equipments
FIAT - CHRYSLERFiat is an International auto group that
Designs, Produces and Sells Vehicles for the mass market, as well as Luxury and Performance Cars, Also operates in the components and production systems sectors. The Group has expanded its global reach through the alliance with Chrysler Group with the objective of creating a strong and competitive global automaker.
• More than 4 million vehicles sold in 2012.
• The combined Fiat-Chrysler ranks as the 7th largest automaker globally.
• Ownership of some of the most innovative and advanced technologies in the world as a Group.
CORPORATESource: Corporate Presentation 2013 – Fiat SpA Website
CNH INDUSTRIAL SPA
Uniquely diversified across products and geographies.
•Global top #4 capital goods platform
•Global top #2 in agricultural equipment and in commercial vehicles²,³ too.
•Global top tier in construction equipment
•Leading powertrain technology with substantial global scale in medium- and heavy-duty diesel engines
•Top player in commercial vehicles and machinery in Brazil
•Well positioned for growth in developing markets, particularly China, Russia and India
A Global Leader in the capital goods sector
CORPORATE² Ranking based on global players (excluding domestic producers in China)
³ By global units shipped, including unconsolidated joint ventures Source: CNHI Industrial - Investor Meetings (Sept 26-30, 2013)
CORPORATE
CNH INDUSTRIAL AT A GLANCE GLOBAL TOP #4 CAPITAL GOODS PLATFORM WITH 2012 REVENUES OF €24,7BN
Source: CNHI Industrial - Investor Meetings (Sept 26-30, 2013)Ex Rate 1Euro = 83INR
Agricultural Equipment : 101260 Crore
Construction Equipment : 24070 Crore
Commercial Vehicles : 72210 Crore
CORPORATE
CNH INDUSTRIAL AT A GLANCE GLOBAL TOP #4 CAPITAL GOODS PLATFORM WITH 2013 REVENUES OF €28,1BN
Ex Rate 1Euro = 84.7INR
Agricultural & Construction Equipment 135520 Crore
Commercial Vehicles 74536 Crore
FPT (Fiat Power Train) 27951 Crore
.. FY 2013 INDUSTRIAL OPERATIONSREVENUES BY SEGMENT¹
Agricultural and Construction Equipment
Trucks and Commercial Vehicles
€12.2bn
€8.8bn€16.0bn
€3.3bn
CNH INDUSTRIAL - DIVERSIFIED BUSINESS MODELThe most extensive and diversified product ranges in the sector and a well balanced global presence with strong position in emerging markets
CORPORATE
Group Revenues by geography FY 2012 Industrial Trading Profit by Segment FY 2012
Including financial services and after inter-company eliminations Excluding financial services and before inter-company eliminations Construction segment trading loss of €30.4mn not shown; Ag Equipment and Construction Equipment results translated from US GAAP to IFRS
Source: CNHI Industrial - Investor Meetings (Sept 26-30, 2013)
CNH INDUSTRIAL - DIVERSIFIED BUSINESS MODEL
CORPORATE
28%
NAFTA42%
EMEA
19%
LATAM
11%
APAC
CNH INDUSTRIALWorldwide industrial presence and employees
CORPORATE
EMPLOYEES(TOTAL: ~68K)
MANUFACTURING FACILITIES (TOTAL: 64)
R&D CENTERS(TOTAL: 49)
17%
10
13
14%
9
5
Source: all data as of 31 December 2012
62%
37
28
LATIN AMERICA
NORTH AMERICA
REST OF THE WORLD
EUROPE
7%
8
3
SUSTAINABILITY MOVING CHANGECNH Industrial Sector Leader
CORPORATE
Fiat Industrial* ranked by DJSI as Industrial Engineering sector leader in 2013 for third consecutive year
DJSI World and Europe equity indexes only admit companies that are best-in-class in managing their businesses according to sustainability criteria
DJSI WORLDINDUSTRIAL ENGINEERING
Eligible companies: 98Admitted companies: 12
• Our Company (Leader)
• ABB LTD • ALSTOM SA • ATLAS COPCO AB • CUMMINS INC • INGERSOLL-RAND PLC • KOMATSU LTD • MAN SE • METSO OYJ (new entry) • SKF AB • VOLVO AB • XYLEM INC
* Scores awarded to the predecessor of CNH Industrial Source: CNHI Industrial - Investor Meetings (Sept 26-30, 2013)
THIS IS CNH INDUSTRIAL
3 Global Agricultural Brands
CNH BRANDS
INDUSTRIAL REVENUES BY SEGMENT FY 2012*
Powertrain
Trucks / Commercial Vehicles
*Excluding financial services and before inter-company eliminations
Source: CNHI Industrial - Investor Meetings (Sept 26-30, 2013)
2 Global Construction Brands
BRANDS
1903
1895
1899
1985
1842
1830
1870
1906 1964
1991
2007 2011 2013
OUR STRONG HISTORY
1902
1984
1986
2006
1975
1842
1986
1864
1915
1999
BROAD CUSTOMER BASE - WIDE PRODUCT OFFERING
GLOBAL PRESENCE
NEW HOLLAND AGRICULTURE
New Holland has a legacy of land pioneers, each of whom improved farmers’ productivity since 1895.
Great personalities like Abe Zimmerman, Henry Ford, Leon Claeys and Giovanni Agnelli
created companies that shared a similar DNA because all of them provided their customers
with accessible technology and simple yet innovative solutions.
OUR HISTORY
HENRY FORDFORD MOTOR COMPANY
OUR HISTORY
GIOVANNI AGNELLIFIAT
OUR HISTORY
ABRAM M. ZIMMERMANNEW HOLLAND MACHINE COMPANY
OUR HISTORY
LEON CLAEYSWERKHUIZEN LEON CLAEYS
OUR HISTORY
THE CLEAN ENERGY LEADERINDUSTRY-LEADING SOLUTIONSTHAT HAVE REVOLUTIONIZED ENVIRONMENTALLY FRIENDLY FARMING
SUSTAINABILITY
Biodiesel since 2006 New Holland has pioneered the use of Biodiesel in agricultural machinery since 2006 and was the first manufacturer to approve and provide warranty support for the use of 20% Biodiesel (B20) in all of its equipment containing New Holland engines.
Biomass
«Growing Energy» will be one of the most promising agricultural activities of the future, and offers farmers a complete range of specialist equipment and tools to make this a reality.
SUSTAINABILITY
THE CLEAN ENERGY LEADER
SUSTAINABILITY
Tier 4A: Finally good news for youECOBlue™ technology, a trademark of the New Holland brand, stands for the New Holland solutions to meet Tier 4A emissions regulations.New Holland ECOBlue™ SCR technology is the only technology which, guaranteeing emissions compliance, brings high horsepower equipment customers substantial benefits in terms of machine performance, productivity and fuel economy.
THE CLEAN ENERGY LEADER
Today, New Holland offers the industry's widest range of Tier 4A compliant products: 30 tractors and 16 combines models.Today’s solution for tomorrow New Holland will exclusively use ECOBlue™ SCR technology to meet the future, more stringent 2014 Tier 4B regulations on high horsepower products. This means unaltered machine operation and investment ploughed into the next generation of agricultural machinery.
SUSTAINABILITY
THE CLEAN ENERGY LEADER
NH2™ tractor and Energy Independent FarmProducing virtually zero emissions, just a little water, the NH2™ Tractor runs on pure hydrogen,produced by you, the farmer, through renewable resources on your “Energy Independent Farm”.A second generation NH2™ Tractor will be tested at the first pilot Energy Independent Farm established close to Turin (Italy).
SUSTAINABILITY
THE CLEAN ENERGY LEADER
A WORLDWIDEMANUFACTURING AND R&D PRESENCE
* Consolidated Joint Venture - ** Unconsolidated Joint Venture
MANUFACTURING AND R&D PRESENCEA WORLDWIDE
** Unconsolidated Joint Venture
We understand the challenges our customers face every day and we are ready to work with them.That’s why through our engineering facilities, our dealers, our sales and service teamswe are close to farmers, wherever they are in the world.
NEW HOLLAND: CLOSE TO OUR CUSTOMERS
CLOSE TO OUR CUSTOMERS
With 384 dealerships, 4 distributors, 263 branches & sales outlets, 51 satellite dealers
and 66 ASC – Total 768 Touch Points
NETWORK
CLOSE TO OUR CUSTOMERS
INDIAN DEALER
SATISFACTION GUARANTEED
CNH Industrial PARTS&SERVICEAll New Holland official dealers stock a full range of parts for rapid delivery and reduced downtime
NEW HOLLAND TOP SERVICEFor ultimate peace of mind, Top Service offers you around the clock assistance and express parts delivery with a 100% total satisfaction guarantee.
CNH Industrial Financial ServicesThe agricultural financial services that offer you specialist advice and tailored finance packages.
CLOSE TO OUR CUSTOMERS
SUPPORT & SERVICES
Toll Free Number : - 1800-2000-124
THE BROADEST PRODUCT OFFERINGIN EUROPE
‣The largest product offering for all sectors‣More that 20 product ranges, more than 80 product families, more than 300 models
‣Tractors: 20hp - 670hp
THE FARMING SPECIALIST:
GROUNDCARE VINEYARDS LIVESTOCK CASH CROPS CONTRACTORS
PRODUCTIVE TECHNOLOGY FOR ALL
TECHNOLOGY ACCESSIBLE TO ALLSolutions and technologies that are easy to understand, quick to become familiar with and common to the widest possible product range, such as the IntelliViewTM III, that provides the operator with any valuable piece of information on one single touch-screen interface or the force-based CommandGrip lever, a standard feature of New Holland Auto CommandTM tractors.
TO MAKE FARMING MORE PRODUCTIVE
PRODUCTIVE TECHNOLOGY FOR ALL
AFS capture thru remote sensing a variety of agricultural info. to micro-manage each plot for optimal productivity by optimizing use of water, fertilizer and chemical products.Precision Land Management software enables you to download and analyze yield data to fine tune inputs and reduce costs.
AFS Planting*AFS Sprayers
AFS Floaters
AFS Guidance
AFS Tillage
AFS Combine*AFS Picker
AFS Scouting
AFS Seeders
PRODUCTIVE TECHNOLOGY FOR ALL
INDIA PLANTINDIA PLANT
HISTORYHISTORY
INDIA PLANT
‣New Holland India Formed
‣Production 1999 onwards
1996
India Tractor manufacturing facility is state of art facility in producing the best in class tractors for domestic & export markets
‣Area : 60 acres‣Covered Area : 30,000sqm
FACILITY
Started with 350 employees with Dream of providing Indian farmer global Technology which can enhance their Productivity
‣5630 : 70HP Tractor
1998‣3630 : 50HP Tractor
1999
70HP tractor in India
OIB tractor in India
Power Steering , Lift o Matic
Creeper in India
Partial synchromesh transmission
‣3230 : 42HP – 3030 : 35HP Tractor
2001 - 2002
AFD Technology Extended range to provide technology to More farmers
2005‣Introduction of NH1 Styling
2007‣3032 : 32HP, 3037 : 37HP & 6500 : 65HP
Sugar Cane Harvester
Step to Mechanization
Focus on Biomass
2007‣Step to Mechanization & Biomass
2009 - 2010‣New Level of Technology in Below 50HP‣Mechanization in Full Swing with 4ft Harvester
PS in 35HP, DC in below 40HPGSPTO & R PTO for below 50HP tractor8+8 synchroBelow 50HP general purpose 4WD
90HP tractor
2011 - 2012‣Mechanization in Full Swing
‣Rotavator‣Planters‣Combine Harvesters for Below 50HP tractor‣Round Balers
FOR THE RECORDSINCE 1999 INDIA FACTORY
PRODUCED Over:
2.70 Lacs Tractors
60,000 Axles
1.45 Lacs PTO Assemblies
2.1 Lacs Drivelines
13,000 Power Trains
INDIA PLANT
BRAZIL
SOUTH AFRICA
SRI LANKA
THAILAND
INDONESIA
MOROCCO
ZIMBABWE
KENYA
JORDAN
MALAWI
ANGOLA
BANGLADESH
SYRIA
YEMEN
NEPAL
COSTA RICA
MALAYSIA
ZAMBIA
AUSTRALIA
SUDAN
IRAQLIBYA
TANZANIA
NIGERIA
ARGENTINA
CHILE
ECUADOR
ETHIOPIA
MACEDONIA
IRAN
S.ARABIA
PHILLIPINES
NEWZEALAND
VENEZUELA
SENEGAL
IV.COAST
USA
TUNISIATRINIDAD
ALGERIA
COLOMBIA
GUATEMALA HONDURAS
PANAMA
PERU
EXPORTS TO MORE THAN 50 COUNTRIES
Afghanistan
CambodiaMyanmar
Madagascar
Oman Singapore
Uganda
Tanzania
United Arab Emirates
YemenVietnamCongo
Ghana
Mozambique
Bahrain Mauritius
‣More than 2000 people
‣12 Models from 35HP to
75HP
‣Sugarcane Harvesters
‣Other Equipment
TODAY
ISO 9001:2000 Quality CertificationNow Certified to ISO 9001:2008 Version
ISO 9001:2000 Quality CertificationNow Certified to ISO 9001:2008 Version
ISO 14001:2004 CertificationFor Environment ISO 14001:2004 CertificationFor Environment
OHSAS 18001:2007 CertificationFor health & Safety OHSAS 18001:2007 CertificationFor health & Safety
Merit Award from SGS Merit Award from SGS
EN 16001 Certification in 2011For Energy Management EN 16001 Certification in 2011For Energy Management
NX SERIES
Models 3032 3037 3230
HP 35 39 42
Gear Box Fully Constantmesh 8F & 2R
PTO 540 & Optional 540E
Brakes Oil Immersed Brakes
HydraulicsPC, DC, Mix , Drop Rate
control, Sensitivity Control, Lift o Matic
INDIA TODAY
NDL SERIESModels 3510 4010 4510 4710
HP 35 39 42 47
Gear BoxFully Constantmesh 8F & 2R,
Optional 8F & 8R synchro shuttle
PTO540, GSPTO, RPTO & Optional
540E
Brakes Oil Immersed Brakes
HydraulicsPC, DC, Mix , Drop Rate control, Sensitivity Control, Lift o Matic
Available in 2WD & 4WD
INDIA TODAY
SUPER SERIES
INDIA TODAY
Models 3600-2 3630 Super
HP 49.5 49.5
Gear BoxFully Constantmesh 8F & 2R,
Optional 12F & 3R with Creeper
PTO 540 & Optional GSPTO
Brakes Oil Immersed Brakes
HydraulicsPC, DC, Mix , Drop Rate control,
Sensitivity Control, Lift o Matic with Height Limiter
TURBO SUPER SERIES
INDIA TODAY
Models3630 Turbo
Super5500 Turbo
Super6500 Turbo
Super7500 Turbo
Super
HP 55 55 65 75
Gear BoxFully Constantmesh 8F & 2R, Optional 12F & 3R
with Creeper or 12F & 3R UG
PTO 540 & Optional GSPTO
Brakes Oil Immersed Brakes
Hydraulics
PC, DC, Mix , Drop Rate control, Sensitivity Control, Lift o Matic with Height Limiter
EXCEL SERIES
INDIA TODAY
Models 6010 6510 7510
HP 60 65 75
Gear BoxFully Constantmesh 12F & 12R with
synchro shuttle, Option of 20F & 20R with Creeper
PTO 540 & Optional 540E, RPTO or GSPTO
Brakes Oil Immersed Brakes
HydraulicsPC, DC, Mix , Drop Rate control,
Sensitivity Control, Lift o Matic with Height Limiter
TD5.90
INDIA TODAY
Models TD5.90
HP 90
Gear BoxFully Synchro 20F & 12R with
Creeper & Synchro Shuttle
PTO 540 & 540E
BrakesOil Immersed Brakes with
Hydraulic Actuation
HydraulicsPC, DC, Mix , Drop Rate control, Sensitivity Control, Lift o Matic
with Height Limiter
90HP
80HP
75HP
70HP
65HP
60HP
55HP
50HP
45HP
40HP
35HP
30HP 3032
3037
3230
3510
40104510
4710
3600-23630S
3630TS5500TS
6500TS
7500TS
TD5.90
NX Series(8+2 ,540 / 540E PTO, OIB, Lift o Matic)
Super Series (8+2, 12+3 Creeper,540/ GSPTO, Remote Valve, OIB, Lift O Matic w/ Height Limiter, 14.9x28 / 16.9x28 Rear Tyre,)
Turbo Super Series2WD & 4WD
(8+2, 12+3 Cr, 12+3 UG, 540 / GSPTO, OIB, Lift o Matic w/ Height Limiter, Remote Valve, Assist Ram, ROPs & Canopy)
3030 MU
From Turkey
AC Cabin, 4WD, 20+12, 540/540E,
Adjustable Steering, Passenger Seat,
Swinging Drawbar & Tow Hook
NDL SeriesSimpson + NDL + Mita, 2WD & 4WD(8+2, 8+8, 540 / 540E PTO, GSPTO, RPTO, PS)
PRODUCT OFFERING - INDIA
PROUD TO BE LEADER IN HARVESTING
Sugar Cane Harvesters (A4000 & A6000)
SOLUTION TO CUSTOMER
Power HarrowPrecision Pneumatic
PlanterMulcher Rotavator
SOLUTION TO CUSTOMER
MowerFertilizer SpreaderFertilizer Broadcaster
Rake Square Baler Round Baler
SOLUTION TO CUSTOMER
THANKSTHANKS
NEW HOLLAND AGRICULTURENEW HOLLAND AGRICULTUREINDIA TRACTOR PLANT