Brand hatter credentials
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Transcript of Brand hatter credentials
WE, THEOBJECTIVE-DRIVEN
STRATEGIC
CREATIVE
INNOVATIVE
DELIVERY-DRIVEN
HATTERS
“We’d rather uproot an infected
shrub than spray fungicide on
the entire field” -Brand Hatter
WEBRAND REFLEXOLOGYAPPLY
WE APPLY THE ANALOGY OF THE HUMAN BODY TO YOUR BRAND
TM
A brand is born when a company earns the right to have a
relationship with their customer.
A brand is thus, a human being!
So what is Brand Reflexology TM
Brand Reflexologyis the identification of the problem at the grass
root level and addressing it with the right cure to
create brand longevity
WEUnderstand the pain points of your brand
Identify the root cause
Suggest a long term solution
BRANDS FOREVERCREATE
TM
How do we create BRANDS FOREVER?
Identifythe problem
Define the problem
the problem
Plan the right
action
Action the plan
VIA BRAND REFLEXOLOGY
1
2
3
4
5
Understand
TM
Insights
Idea / Concept / Solution
Planning
Implementation
DIRECT MAILERSPRINT
EVENTS
DIGITAL/ WEB & SOCIAL
RADIO VIDEO
Approach Route - Services
ACTIVATIONRESEARCH
OUTDOOR
INTERNALCOMMUNICATION
MEET THEBRAND HATTERS
SHEETAL CHOKSI
Insight Meets ForesightBrand Strategy. Advertising. Research. Marketing.
Corporate Folio
JWT, Ambience Advertising, Proact Research & Consultancy, Shoppers Stop and K.
Raheja Corp.
Brand Folio
Kodak, Blue Dart, Mattel Toys, Shyam Ahuja, Aptech Computer Education, TVS, BPL
Mobile, Lakme and Garden.
Milestones
Repositioning and creating new identities for Shoppers Stop, Home Stop & Arcelia.
Currently
Executive Director– Brand Hatter
SUNITA JOSHI
Inspiration Meets ExpressionBrand Building. Creative Strategy. Marketing.
Corporate Folio
Blue Dart, Rosy Blue, Platinum Guild, Gitanjali, De Beers, Shoppers Stop, HCC
Brand Folio
Asmi, Nakshatra, Ddamas, Sangini, Gili, Forevermark, ORRA, DTC, Playboy (India), Lavasa
Milestones
Was a part of the core team that launched FOREVERMARK in India with the DTC
Was a part of the core team that launched platinum jewellery in India with PGI
Represented PLAYBOY INDIA in one of the HK APAC Summits.
Represented LAVASA in the SMART CITIES INDIA 2015 at Delhi conclave
Currently
Brand Strategist – Brand Hatter
Collective Experience
A GLIMPSE OF OUR WORK
BRANDIDENTITY
PACKAGINGDESIGN
Not printed
NEWSLETTERDESIGN
Cover
Inside Cover
Trump Tower Brochure – slide out sleeve in brushed silver metal
with the chandelier etched on it
Trump Tower Brochure – cover, once the sleeve is removed
Inside page – as sample
ADVERTISINGPRINT
Launch of Trump Tower in Mumbai
Since the launch was delayed,
Client hasn’t released this work
Back Cover Cover
WORK LIVE REFRESH
Some pages from the brochure
Viraj Steel –
Corporate ads
CLIENT PRESENTATIONSAMIGO SPORTS
Amigo Sport (Pvt) Ltd
I N D I A
201, Pressman House, 76 & 87 CTS, Vile Parle ,Mumbai
Investors Presentation
Sports culture in India
CLIENT PRESENTATIONSHOME CATEGORY
WEB & SOCIALMEDIA
mypacco.com
Home page
Inner pages
Other website links
http://www.thebackpackerco.com/
http://emem.in/skin/
http://minesweepermedia.com/#home (content + design)
FB page of Dr Cool
INTERNALCOMMUNICATION
NASSCOM CSR REPORT
Sheetal Choksi - +91 98202 81190Executive Director & Founder – Brand Hatter
GIVE US A SHOUT SAY HELLO!
www.brandhatter.com (site under construction)
Sunita Joshi - +91 98201 18504Brand Strategist – Brand Hatter
“Brand Hatter” is a brand of Consult Sams Pvt. Ltd.