Brand guidelines di Stent for Life
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Transcript of Brand guidelines di Stent for Life
Brand guidelines diStent for Life
Incontro SFL con le aziende
Milano, Rosa Grand Starhotels04 Aprile 2012
Leonardo De Luca, M.D., Ph.D., F.A.C.C.
Department of Cardiovascular SciencesInterventional Cardiology UnitEuropean HospitalRome, [email protected]
Coordinating Consistency, Synergising Activities
Ensure internal alignment and drive digital development to give SFL greater presence and durability
SFL e-Toolkit SFL Brochure
SFL Newsletter SFL Website
SFL e-Toolkit
• How-to guide Step-by-step guide to setting up SFL
in-country Best practice Example case study Checklist
• Key messages (Q&A)
• Brand guidelines Logo do’s & don’ts SFL language Template materials
To support local SFL activities and ensure alignment/consistency across countries
SFL Brochure
• Unmet need• SFL overview• Opportunity for involvement• Participating organisations and partners
Sponsorship levels insertElectronic and for printing versions
To provide to potential partners to raise awareness of SFL and opportunities for involvement, with ultimate goal of driving sponsorship