Brand Choice Award 2014 Supplement

EDITORS NOTE.....02INTRODUCTION & AGE GROUP.....04 UNISEXPREFERRED COFFEE SHOP.....05FAVOURITE FAST FOOD.....05FAVOURITE LOCAL KOPITIAM.....06FAVOURITE TEA.....06FAVOURITE SNACK.....07FAVOURITE CARBONATED DRINK.....07FAVOURITE ISOTONIC DRINK.....08FAVOURITE MINTS/CHEWING GUM.....08FAVOURITE INSTANT NOODLES.....10FAVOURITE ENERGY DRINK.....10FAVOURITE ICE-CREAM .....12FAVOURITE CONFECTIONERY.....12FAVOURITE BREAD.....13GO-TO CINEMA.....13FAVOURITE KARAOKE OUTLET.....14FAVOURITE INTERNET BANKING SERVICES.....14FAVOURITE SANDALS.....18FAVOURITE STATIONERY.....18FAVOURITE TOOTHPASTE.....19FAVOURITE MOUTHWASH.....19PREFERRED FIRST CAR.....20FAVOURITE HEADPHONES.....20PREFERRED LAPTOP.....21FAVOURITE ANDROID SMARTPHONE.....21FAVOURITE TELECOMMUNICATIONS PROVIDER.....22PREFERRED ANDROID TABLET.....22FAVOURITE USB FLASH DRIVE.....24FAVOURITE HARD DISK DRIVE.....24FAVOURITE COMPACT CAMERA.....25FAVOURITE MIRRORLESS INTERCHANGEABLELENS CAMERA.....25

CONTENTS

FAVOURITE DSLR CAMERA.....26FAVOURITE SPEAKER.....26FAVOURITE INPUT DEVICES.....28FAVOURITE ALL-IN-ONE PRINTER.....28FAVOURITE WI-FI PHOTO PRINTER.....30PREFERRED POWER BANK.....30FAVOURITE LCD MONITOR.....32PREFERRED SMARTPHONE ACCESSORIES.....32FAVOURITE FREE MESSAGING AND CALLING APP.....33

MALEPREFERRED DEODORANT.....34FAVOURITE HAIR CARE.....34FAVOURITE SKINCARE.....35FAVOURITE BODY CARE.....35PREFERRED FACIAL WASH.....38FAVOURITE WATCH.....38FAVOURITE JEANS.....39FAVOURITE SPORTSWEAR.....39

FEMALEFAVOURITE MAKEUP/COSMETICS.....40FAVOURITE DEODORANT.....40PREFERRED PERFUME.....41FAVOURITE SKINCARE PRODUCT.....41FAVOURITE BODY CARE.....42FAVOURITE HAIR CARE.....42PREFERRED FEMININE CARE.....43PREFERRED SANITARY NAPKIN.....43FAVOURITE WATCH.....44FAVOURITE SPORTSWEAR.....44

02

Campus Plus Brand Choice Awards 2014

All rights reserved. No part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying, recording or by any information storage and retrieval system, without prior permission in writing from Campus Media Resources Sdn Bhd. The publisher has made every effort to ensure that the contents of this material is accurate at the time of printing, and therefore will not be held responsible for any errors or omissions. Opinions and advice expressed by advertisers and contributors in this magazine do not necessarily represent those of the editors, staff and the publisher.

PUBLISHERMAC SIVANESAN

[email protected]

[email protected]

EDITORBRYAN CHAN

[email protected]

ANDREW [email protected]

GRACE [email protected]

IVY [email protected]

RACHEL [email protected]

CREATIVEART DIRECTOR

SUZANNE [email protected]

VISUAL & DIKAMIL HAZIQ

[email protected]

CORPORATE COMMUNICATIONS

NANCY [email protected]

SALES & MARKETINGDIRECTOR

NICHOLAS [email protected]

SALESJACCQUELN LEE

[email protected] LOOI

[email protected]

PUBLISHED BYCAMPUS MEDIA RESOURCES SDN BHD(810574-K)

D2-02-01, BLK D2, PUSAT PERDAGANGAN DANA 1, JALAN PJU 1A/46, 47301 PETALING JAYA,

SELANGOR D.E.TEL: +603-78426688 FAX: +603-78426689

E-MAIL: [email protected]

and the final choice was indeed decided by you.

All 4K+ of you. Because a short while ago, in

a campuszine not that far away, an astounding

number of Malaysian college and university

students participated in a notable online survey

on brands. Thats right; its none other than Campus Plus Brand Choice

Survey, a poll that casts an enlightening insight into whats hot and whats

not in the world of brands, products and services. As decided by you.

Why do brands matter? Well, because an excellent product or service

is nothing without a strong and instantly identifiable brand. A brand is the

identity of the said product or service, the embodiment of what its all about

and what it stands for. Its what consumers see and identify with in a product

or service.

However, having said that, its worth keeping in mind that there is a

mind-boggling amount of brands out there for practically every product

and service you can find under the sun. What to go for? Which one should I

choose? Whats the best one? Which brand is better? These are but a few of

the oft-asked questions when going through the decision making struggles

that accompany our day-to-day purchases or usage of products and services.

But worry not, because the Campus Plus Brand Choice Survey 2014 not

only revealed what are the top brands for each category of product and

services, but ultimately (hopefully?) make your future purchase decisions a

more informed one. So go ahead, check out the following pages to find the

brands, products and services that you voted for, and see for yourself which

one of these are truly the ones that you can connect with.

We would also like to take the opportunity here to extend our heartiest

congratulations to all Campus Brand Choice Awards 2014 winners! For

brands/products/services that missed out, fret not, because theres always

next year.

EDITORS NOTEMAY THE CHOICE BE WITH YOU

Dashing Looks, Inside and OutThe New Toyota Corolla Altis 1.8G

The latest variant of the Toyota Corolla Altis is here to open doors to new driving experiences. Embracing Toyotas philosophy of endless improvement, Toyota responded to market demands and introduced a 1.8G variant with an upgraded equipment package.

To make things simple and intuitive, the new Toyota Corolla Altis 1.8G is equipped with a smart entry and start system. This feature grants drivers a fresh experience of keyless entry. No longer will you have to go through the hassle of using keys. Instead, the routine of starting the engine just requires you to push a button!

Optitron Meter Combination & Multi Information DisplayThis car is equipped with an upgraded Optitron instrument panel, very much identical to the ones found in Lexus models. With a 3-dimensional appearance, Optitron meters are luminous and clear, making them easy to view under any lighting condition. In addition, it has a Multi Information Display panel, which makes it easy to monitor various aspects of the car.

The Toyota Corolla Altis 1.8G now starts off at RM119,900 on-the-road (OTR) with insurance. As with most models from UMW Toyota Motor, it comes with a three-year or 100,000km warranty depending on whichever comes first.

The new variant is also much more classy. Its black interior and combination leather seats create an overall ambience of sporty elegance and class. Apart from that, the centre cup holders between the front seats and the front foot well are illuminated.

Dynamic InfotainmentThe Toyota Corolla Altis 1.8G is now equipped with a DVD-AVX system that comes with a reverse camera. Among the many features of this system include Smartphone Connectivity (for selected smartphones only), which allows the wireless transmission of audio and video content to be displayed on a large 7-inch multi-touch screen. Apart from that, it supports Wi-Fi connectivity; has an Internet Browser; Voice Recognition; a HDMI slot; a USB slot; Bluetooth connectivity; and as mentioned, a reverse camera with Guide Lines (Static Guide Line).

Theres also the option to go for the DVD-AVN system, which adds a navigation system. The navigation system has maps for Malaysia, Singapore and Brunei, and is customised with the Toyota Network.

Smart Entry & Start SystemBlack interior with combination leather seats

*Corolla Altis 1.8G with optional aerokit

04


AGE BREAKDOWN

16.5%

17 TO 1920 TO 22

23 TO 2526 TO 28

29 ANDOLDER

52.9%

24.8%

4.4%1.4%

This years Campus Brand Choice Survey took place from mid-August to 25th

of September 2014 on Campus Plus magazines Facebook page. It saw the

participation of 4,479 Malaysian students from colleges and universities

across Malaysia, and represents an 8.85% increase in participants over last

years survey. Over the next few pages, you can see the surveys breakdown/

demographics of its participants. Following that (from page 8 onwards), you

can find out who are the champions/winners of the Campus Brand Choice

Awards 2014 in their respective categories.

INTRODUCTION

05


05

WHICH IS YOUR PREFERRED OUTLET FOR A GOOD CUPPA JOE?

WHICH IS YOUR FAVEFAST FOOD OUTLET?

77.9%

47.3%

14.8% COFFEE BEAN3.9% SAN FRANCISCO COFFEE3.4% OTHERSGLORIA JEANS, PACIFIC COFFEE

13.4% KFC10.9% NANDOS28.4% OTHERSCARLS JR, WENDYS, BURGER KING, DOMINOS PIZZA, PIZZA HUT

STARBUCKS

MCDONALDS

06


WHICH IS YOUR FAVOURITELOCAL KOPITIAM?

WHICH IS YOUR FAVOURITE THIRST QUENCHING TEA DRINK?

66.1%

32.2%

21% PAPPA RICH 4.2% IPOH WHITE COFFEE8.7% OTHERSCHAWAN, UNCLE LIMS, HAILAM KOPITIAM, KEMAMAN KOPITIAM, PAK HAILAM KOPITIAM

28% HEAVEN & EARTH14.8% SEASONS25% OTHERSJUSTEA, POKKA

OLD TOWN WHITE COFFEE

LIPTON ICE TEA

07


07

WHICH IS YOUR MOST-WANTED SNACK FOOD BRAND?

WHICH IS YOUR FAVOURITE CARBONATED DRINK?

14.9%

30%

14.3% LAYS12.6% TWISTIES58.2% OTHERSJACK & JILL, TASTO, SUPER RING, PRINGLES, ROLLER COASTER, JACKER, CHIPSTER, MAMEE, CHACHOS, CHEEZELS

22.6% A&W ROOT BEER13.7% MOUNTAIN DEW33.7% OTHERSPEPSI, F&N, MIRINDA, SPRITE, 7 UP, SARSI

MISTER POTATO

COCA-COLA

08


WHICH IS YOUR GO-TOISOTONIC DRINK?

WHICH IS YOUR FAVOURITEMINTS/CHEWING GUM BRAND?

74.6%

32.3%

14.6% REVIVE 9.4% GATORADE1.4% OTHERSH TWO O, EXCEL 8, WILSON

28.3% MENTOS12% WRIGLEYS27.4% OTHERSFISHERMANS FRIEND, TIC TAC, JUICY FRUIT, HALLS, VITA C, FROZZ, XYLITOL

100 PLUS

ECLIPSE

We all know that our hair looks and feels best when its smooth and manageable. Sadly, if you have a long day ahead of you outdoors, its probably not going to stay that way after a while. With the new Sunsilk Smooth & Manageable however, your locks can stay shipshape for much longer. Heres what you need to know about Sunsilks latest creation.

For more information, visit www.unilever.com.my or call 1800-88-1315.

Sunsilk Smooth & Manageable

Made and Approved by the Pros The result of a collaboration between Sunsilk and acclaimed Straight Hair Expert, salon owner/hairstylist Yuko Yamashita, you can be assured the Smooth & Manageable range lives up to professional standards.

How does it work? The Smooth & Manageable range combines the strengths of all four of its products, namely Shampoo to cleanse and tame unruly hair; Conditioner to detangle and restore smoothness; Treatment Mask to reconstruct hair for ultimate smoothness and Leave on Conditioner to boost the naturally occurring moisture and soft styling polymers in your hair.

Made Just For You The Smooth & Manageable range is more than a line of hair products its also a confidence booster. With your locks in silky smooth condition and staying that way, you can now power through your day, feeling and looking good. And when you look this good, whats stopping you from seizing all the opportunities that come your way?

Made to PerfectionWith Smooth & Manageable, your hair gets to be both beautiful and healthy, thanks to a blend of five natural oils that seal the nourishment. They are: Argan Oil - certified as 100% organic and hailing from Morocco, argan oil is an all rounder with its abilities to restructure, moisturise and act as an antioxidant. Almond Oil - known for providing elasticity, the amount of hair breakage you experience will take a real dip with this one. Jojoba Oil - hair, no matter how well-styled, will lose its shape in due course, especially when you live in a hot and humid country like ours. This oil remedies that. Coconut Oil - like the rest of our body, hair needs to be nourished to grow healthily. This oil is a nourishing force to be reckoned with. Olive Oil - Love the feeling of sliding your fingers effortlessly through your hair like the models in those commercials? Olive oil is what you need to make that happen.

09


We all know that our hair looks and feels best when its smooth and manageable. Sadly, if you have a long day ahead of you outdoors, its probably not going to stay that way after a while. With the new Sunsilk Smooth & Manageable however, your locks can stay shipshape for much longer. Heres what you need to know about Sunsilks latest creation.

For more information, visit www.unilever.com.my or call 1800-88-1315.

Sunsilk Smooth & Manageable

Made and Approved by the Pros The result of a collaboration between Sunsilk and acclaimed Straight Hair Expert, salon owner/hairstylist Yuko Yamashita, you can be assured the Smooth & Manageable range lives up to professional standards.

How does it work? The Smooth & Manageable range combines the strengths of all four of its products, namely Shampoo to cleanse and tame unruly hair; Conditioner to detangle and restore smoothness; Treatment Mask to reconstruct hair for ultimate smoothness and Leave on Conditioner to boost the naturally occurring moisture and soft styling polymers in your hair.

Made Just For You The Smooth & Manageable range is more than a line of hair products its also a confidence booster. With your locks in silky smooth condition and staying that way, you can now power through your day, feeling and looking good. And when you look this good, whats stopping you from seizing all the opportunities that come your way?

Made to PerfectionWith Smooth & Manageable, your hair gets to be both beautiful and healthy, thanks to a blend of five natural oils that seal the nourishment. They are: Argan Oil - certified as 100% organic and hailing from Morocco, argan oil is an all rounder with its abilities to restructure, moisturise and act as an antioxidant. Almond Oil - known for providing elasticity, the amount of hair breakage you experience will take a real dip with this one. Jojoba Oil - hair, no matter how well-styled, will lose its shape in due course, especially when you live in a hot and humid country like ours. This oil remedies that. Coconut Oil - like the rest of our body, hair needs to be nourished to grow healthily. This oil is a nourishing force to be reckoned with. Olive Oil - Love the feeling of sliding your fingers effortlessly through your hair like the models in those commercials? Olive oil is what you need to make that happen.

10


WHICH IS YOUR FAVOURITEBRAND OF INSTANT NOODLES?

WHICH BRAND OF ENERGY DRINK IS YOUR FAVOURITE?

40.9%

64%

11.1% MI SEDAAAP9.7% MAMEE38.3% OTHERSINDO MEE, CINTAN, NONG SHIM, PAMA, HAR MEE, IBUMIE, MYKUALI, RUSKI, VITS

10.3% LIVITA8.6% MALTA17.1% OTHERSNUTRIMALT, MONSTER, B2, POWER ROOT, STING, REALPOWER, EXTRA JOSS

MAGGI

REDBULL

11


12


WHICH BRAND OFICE-CREAM IS THE COOLEST?

WHICH IS YOUR FAVOURITE BRAND OF (CHOCOLATE) CONFECTIONERY?

24.9%

20.9%18.9% CADBURY15.1% HERSHEYS45.2% OTHERSVOCHELLE, KINDER, M&MS, KRISPY, TOBLERONE, CLOUD 9

WALLS - CORNETTO,MAGNUM ETC.

KIT KAT

21.7% HAAGEN DAZS 19.1% BASKIN ROBBINS 3134.3% OTHERSNESTLE-DRUMSTICK, ETC, BEN & JERRYS, NEW ZEALAND NATURAL, MAGNOLIA, LA CREMERIA, GELATOMIO

13


13

WHATS YOUR FAVOURITEBREAD BRAND?

WHICH IS YOUR CINEMA OF CHOICE?

60.5%

59.4%

37.5% GARDENIA2% HIGH 50% OTHERS

MASSIMO

GOLDEN SCREEN CINEMAS (GSC)26.4% TANJONG GOLDEN VILLAGE CINEMAS (TGV)

7.2% MBO9% OTHERSCATHAY, IMAX, LOTUS FIVE STAR

14


WHATS YOUR FAVOUREDKARAOKE PLACE?

WHICH IS YOUR INTERNET BANKING SERVICE OF CHOICE?

43%

38.1%30.8% CIMB19.2% PUBLIC BANK11.9% OTHERSHONG LEONG, RHB, HSBC, OCBC, STANDARD CHARTERED, CITIBANK, AMBANK, AFFIN, ALLIANCE, UOB

RED BOX

MAYBANK

24.1% NEWAY 20.3% LOUD SPEAKER12.6% OTHERSWOW, GREENBOX, CEO

15


A Leader In Cinematic Experience

Theres little mystery as to how GSC has become synonymous with the ultimate cinematic experience. For starters, they were the first cinema exhibitor in Malaysia to introduce 3D audio surround technology - the Dolby Atmos sound platform, which was first available at their GSC 1 Utama outlet. This audio technology is now also available in their GSC Pavilion KL and GSC Quill City Mall outlets.

Apart from that, GSC also launched the countrys first D-BOX motion seats, which offers perfectly synchronised motions with movie scenes.

Total Immersion

For more information, visit www.gsc.com.my or www.facebook.com/gscinemas.

With a total of 277 digital screens in 34 locations across Malaysia and Vietnam to-date, Golden Screen Cinemas Sdn Bhd (GSC) is undeniably a leader when it comes to the cinematic experience.

Theres no better way to enjoy a movie than to watch it with your loved ones. Take a visit to a GSC and youll find that theres no shortage of seats (and movies) because GSC has the largest multiplex in Southeast Asia. Its

Convenience For AllMovies should be enjoyed by people from all walks of life, which is why GSC came up with GSC Lite, a cinematic experience that caters to those who are on a tight budget. GSC Lite caters to those in smaller market centres, without any compromise on quality. With GSC Lite, youre getting a similar experience as you would in a GSC cinema, but at an affordable price.

To further simplify things, GSC has also implemented an e-Payment ticketing system and introduced the GSC Mobile App, which is compatible with iOS, Android and Windows Phone devices. Whats more, theres also GSC e-Combo, an innovative virtual service that allows movie-goers to purchase popcorn and drinks, along with their tickets.

Movies are Cheaper for Students!If youre a student, just present your student ID at any GSC box office counter and youll be able to

When Size Mattersoutlet in Mid Valley Megamall currently has 17 screens, with more to come soon. In addition, its GSC Maxx hall is the largest digital hall in the country, accommodating up to 555 people at any one time.

enjoy special rates on selected movies! Terms and conditions apply.

18


WHAT IS YOUR FAVOURITESANDALS/SLIPPERS BRAND?

WHATS YOUR PREFERRED STATIONERY BRAND?

46.1%

42.2%

19.1% CROCS14.2% BATA20.6% OTHERSSIDEWALK, IPANEMA, HAVAIANAS, QUICKSILVER, RIPCURL

FIPPER

PILOT

36.9% FABER-CASTELL8.7% STABILO12.2% OTHERSUNICORN, UNIPAPER, ARTLINE, BUNCHO, STAEDTLER, BIC, PAPERMATE, PELIKAN

19


19

WHICH IS YOUR TOOTHPASTEOF CHOICE?

WHICH IS YOUR FAVOURITE MOUTHWASH BRAND?

40.3%

62%17.5% ORAL-B14.6% COLGATE5.9% OTHERSSENSODYNE, DENTYL, DENTAL PH

COLGATE

LISTERINE

30.7% DARLIE 14.8% SENSODYNE14.2% OTHERSFRESH & WHITE, JORDAN

20


WHICH BRAND IS YOUR PREFERRED FIRST CAR PURCHASE?

WHICH BRAND OF HEADPHONESIS YOUR FAVOURITE?

22.2%

30.6%

15.2% HONDA12.5% PERODUA50.1% OTHERSBENZ, BMW, PROTON, NISSAN, AUDI, PEUGEOT, LEXUS, MAZDA, SUZUKI, CHEVROLET, VOLVO, FORD, VOLKSWAGEN, KIA, HYUNDAI

TOYOTA

PHILIPS

26.9% JVC20.5% SONY22% OTHERSEDIFIER, SONIC GEAR, LOGITECH, I-MEGO, PANASONIC

21


21

WHICH LAPTOP BRAND DO YOU PREFER?

WHICH IS YOUR FAVOURITEANDROID SMARTPHONE?

36.8%

54.1%15.6% HTC10.9% SONY19.4% OTHERSNOKIA, HUAWEI, LENOVO, ASUS, ALCATEL, ACER, NINETOLOGY, LG

LENOVO

SAMSUNG

17.9% ACER 15.3% DELL30% OTHERSASUS, HP, FUJITSU, TOSHIBA

22


WHICH IS YOUR FAVOURITE TELECOMMUNICATIONS/DATA SERVICE

PROVIDER?

WHICH ANDROID TABLET BRANDDO YOU PREFER?

41.8%

60.9%

31.8% DIGI11.8% U MOBILE14.6% OTHERSCELCOM, TUNE TALK, YES 4G

MAXIS

SAMSUNG

22.2% LENOVO8% ASUS8.9% OTHERSACER, DELL, TOSHIBA, HP

23


24


WHATS YOUR FAVOURITEUSB FLASH DRIVE/MEMORY CARD?

WHICH IS YOUR FAVOURITE HARD DISK DRIVE (INTERNAL/EXTERNAL) BRAND?

63.3%

42.4%17.8% SEAGATE16.3% TOSHIBA23.5% OTHERSAPACER, TRANSCEND, BUFFALO

KINGSTON

WESTERN DIGITAL

15.7% SANDISK 6.5% PENDRIVE14.5% OTHERSKINGMAX, TRANSCEND, TOSHIBA, APACER

25


25

WHATS YOUR COMPACT CAMERAOF CHOICE?

WHATS YOUR PREFERRED MIRRORLESS INTERCHANGEABLE

LENS CAMERA BRAND?

37.2%

43.7%

24.2% NIKON13.9% CASIO24.7% OTHERSSAMSUNG, SONY, FUJIFILM, OLYMPUS, PANASONIC, RICOH, PENTEX

CANON

CANON

32.4% NIKON8.6% SONY15.3% OTHERSSAMSUNG, FUJIFILM, OLYMPUS, PANASONIC, CASIO, PENTEX

26


WHICH IS YOUR FAVOURITEDSLR BRAND?

WHICH IS YOUR FAVOURITESPEAKER BRAND?

50.1%

35.2%33.9% SONICGEAR19.2% LOGITECH11.7% OTHERSALTEC LANSING

CANON

EDIFIER

39.5% NIKON 7.1% SONY3.3% OTHERSOLYMPUS, PENTEX

27

Campus Plus Brand Choice Awards 2014Canons Fantastic FourAn Arsenal of Imaging InnovationIn order to maintain its market leadership in imaging products, Canon strives to ensure that only the best products make its way to the market. The students have spoken and it looks like they agree that Canon does indeed produce award-winning products. Here are the four products that were chosen as winners in the Campus Plus Brand Choice Awards 2014.

Canon EOS 1200DAn entry-level DSLR, the Canon EOS 1200D is easy to use and is able to capture plenty of details. Designed for beginners, this cameras full potential can be explored using the EOS Companion app. You can view interactive tutorials and even complete assignments using the app to master the basics of photography. In terms of specifications, its equipped with an 18MP sensor and large 3-inch LCD monitor. There are also five different creative filters in this camera for more creative control.EOS1200D (with EFs 18-55 II) RM1,799

Canon PowerShot N100What sets the Canon PowerShot N100 apart from the competition is the fact that it has a rear-facing camera that captures an image of the person behind the camera! Using Canons unique Dual Capture technology, the person behind the camera will never get left out again. Apart from that, theres a feature called Story Highlights, which automatically selects and combines videos and images to form a two- to five-minute long video.PowerShot N100 RM1,099

Canon EOS MThis 18MP interchangeable-lens compact system camera is highly compact, yet is still capable of shooting images thats on par with DSLRs. The simple and intuitive touch-screen controls further makes it easier to grab photos, regardless of the environment. Whats great is that you can use an adapter to mount all your Canon EF or EF-S lenses with this camera, giving you plenty of

photography freedom.EOS M (with EF M18-55) RM1,299; (with EF M22 & adapter) RM1,449; (with EF M18-55, M22 & 90EX)

RM1,899

Canon SELPHY CP910Snap it and print it in less than a minute! The Canon SELPHY CP910 makes it incredibly easy to print your favourite photos. Before printing, you can opt to add a glossy effect to the photo, or two other patterned finishings. In addition, its also highly efficient, printing up to 54 sheets of pictures at one go. The best part about this mobile printer is that it has powerful Wi-Fi features that even

supports Apples Airprint technology. Selphy CP910 RM399

28


WHATS YOUR INPUT DEVICES (MOUSE/KEYBOARD) BRAND OF CHOICE?

58.3%

50.7%

21.9% RAZER7.1% AVF12.7% OTHERSPROLINK, COOLER MASTER, MICROSOFT HARDWARE, LEXMA

LOGITECH

CANON

21.7% HP11.6% EPSON16% OTHERSBROTHER, FUJI XEROX, PANASONIC, OKI, RICOH, SAMSUNG

WHICH IS YOUR FAVOURITEALL-IN-ONE PRINTER?

Edifier R2000DBIf you are into crystal clear music, the Edifier R2000DB is the perfect speaker system for you. Its part of Edifiers Studio Series, which houses the top acoustic technology Edifier has to offer. As one of the latest products from Edifier, the R2000DB is highly versatile. It is also loaded to the brim with plenty of connectivity options. For starters, it has Bluetooth connectivity, which allows you to wirelessly pair any Bluetooth-enabled smartphones, tablets or even laptops.

In terms of audio performance, the Edifier R2000DB has two audio presets integrated Dynamic and Classic. With the Dynamic preset

Edifier MP19Sharing your music with others has never been easier, thanks to Edifiers MP19 a high-performance portable speaker. Compact and lightweight, the MP19 can easily be carried around in a laptop bag, a handbag, or even fit into the pocket of your jeans.

In terms of audio quality, the MP19 has two neodymium speakers, as well as a passive bass radiator. The speakers are rated at 2W each and are 48mm in diameter, which allows your music to easily fill an entire room.

Edifier W670BTFor those who are constantly on the move, having a pair of headphones whose wires constantly need to be folded and plugged into a music source, can be cumbersome. The Edifier W670BT effectively solves this issue by incorporating Bluetooth connectivity.

The best part about the W670BT is that it has integrated audio controls on one of the earcups, letting you easily control your music. It also can be folded, making it a great solution if youre someone who loves to listen to music while commuting.

Quality and Clarity

enabled, these speakers has a total RMS of 72W, allowing them to easily fill an entire living room with great music. The Edifier R2000DB also has a Class D amplifier system, which helps to enhance the overall audio quality. For top-notch audio quality at home, look no further than the Edifier R2000DB.

For The Road Warrior

A Portable Solution

29


Edifier R2000DBIf you are into crystal clear music, the Edifier R2000DB is the perfect speaker system for you. Its part of Edifiers Studio Series, which houses the top acoustic technology Edifier has to offer. As one of the latest products from Edifier, the R2000DB is highly versatile. It is also loaded to the brim with plenty of connectivity options. For starters, it has Bluetooth connectivity, which allows you to wirelessly pair any Bluetooth-enabled smartphones, tablets or even laptops.

In terms of audio performance, the Edifier R2000DB has two audio presets integrated Dynamic and Classic. With the Dynamic preset

Edifier MP19Sharing your music with others has never been easier, thanks to Edifiers MP19 a high-performance portable speaker. Compact and lightweight, the MP19 can easily be carried around in a laptop bag, a handbag, or even fit into the pocket of your jeans.

In terms of audio quality, the MP19 has two neodymium speakers, as well as a passive bass radiator. The speakers are rated at 2W each and are 48mm in diameter, which allows your music to easily fill an entire room.

Edifier W670BTFor those who are constantly on the move, having a pair of headphones whose wires constantly need to be folded and plugged into a music source, can be cumbersome. The Edifier W670BT effectively solves this issue by incorporating Bluetooth connectivity.

The best part about the W670BT is that it has integrated audio controls on one of the earcups, letting you easily control your music. It also can be folded, making it a great solution if youre someone who loves to listen to music while commuting.

For those who are constantly on the move, having a pair of headphones whose wires constantly need to be folded and plugged into a music source, can be cumbersome. The Edifier W670BT effectively

Quality and Clarity

enabled, these speakers has a total RMS of 72W, allowing them to easily fill an entire living room with great music. The Edifier R2000DB also has a Class D amplifier system, which helps to enhance the overall audio quality. For top-notch audio quality at home, look no further than the Edifier R2000DB.

For The Road Warrior

A Portable Solution

30


WHICH IS YOUR FAVOURITEWI-FI PHOTO PRINTER?

WHICH IS YOUR POWER BANKOF CHOICE?

77.1%

65.6%12.9% LENOVO12.3% APACER9.2% OTHERSTARGUS

CANON

YOOBAO

14.9% SONY 8% LG0% OTHERS

A Passion for SoundIts pure and simple one of the reasons why Edifier has become a household name today is because of their relentless pursuit in creating high quality audio products. At the core of this pursuit, is the companys ideology, which is A passion for sound, design and quality. With strict adherence to these concepts, Edifier has continuously manufactured exceptional speakers.

Readily Equipped Another reason why Edifier has become a leader in terms of multimedia audio is because they provide p r e m i u m audio solutions to cater to every environment and every lifestyle. From your basic earphones to mini home theatre systems, Edifier has a hand in them. These devices are separated into three distinctive categories, namely Image, Multimedia and Studio.

Edifier Image products are versatile and stylish in equal measure, with solutions for home, business

The Acoustic AficionadoWhy is a Leader in Audio Products

or personal use. For mainstream users, the Edifier Multimedia line offers plenty of options, as it features speaker systems for computers, gaming and even mini home theatre systems. Last but not least, theres the Edifier Studio line, which is where products that cater to audiophiles are placed in.

31


A Passion for SoundIts pure and simple one of the reasons why Edifier has become a household name today is because of their relentless pursuit in creating high quality audio products. At the core of this pursuit, is the companys ideology, which is A passion for sound, design and quality. With strict adherence to these concepts, Edifier has continuously manufactured exceptional speakers.

Readily Equipped Another reason why Edifier has become a leader in terms of multimedia audio is because they provide p r e m i u m audio solutions to cater to every environment and every lifestyle. From your basic earphones to mini home theatre systems, Edifier has a hand in them. These devices are separated into three distinctive categories, namely Image, Multimedia and Studio.

Edifier Image products are versatile and stylish in equal measure, with solutions for home, business

The Acoustic AficionadoWhy is a Leader in Audio Products

or personal use. For mainstream users, the Edifier Multimedia line offers plenty of options, as it features speaker systems for computers, gaming and even mini home theatre systems. Last but not least, theres the Edifier Studio line, which is where products that cater to audiophiles are placed in.

32


WHICH IS YOUR FAVOURITELCD MONITOR?

64.2%

39.4%

17.7% LG14.6% AOC3.5% OTHERSBENQ

SAMSUNG

OTTERBOX

31.6% CASEMATE14% CAPDASE15% OTHERSELAGO, !ROO

WHATS YOUR PREFERRED SMARTPHONE ACCESSORIES CHOICE?

33


WHICH FREE MESSAGING & CALLING APPTHAT YOU SPEND ALL YOUR TIME ON?

64.6%WHATSAPP13.3% WECHAT 9.4% LINE12.7% OTHERSKAKAOTALK, TANGO, VIBER, BBM, FACEBOOK MESSENGER

PARTICIPATE IN THE

SURVEY AND STAND A CHANCE TO WIN AWESOME PRIZES!

34


WHATS YOUR PREFERRED DEODORANT BRAND?

WHICH IS YOUR FAVOURITEHAIR CARE PRODUCT?

25%

48.9%

20.6% NIVEA20.6% ADIDAS33.8% OTHERSDENIM, POLO, NIKE, GILLETTE, AXE, CAROLINA HERRERA, SPEED STICK, BRUT, ESPRIT

22.2% LOREAL7.8% BRYLCREEM21.1% OTHERSELITE, GARNIER, CLINIQUE, JOICO, REVIVE, UBERMEN, HERO

REXONA

GATSBY

35


35

WHICH IS YOUR FAVOURITE SKINCARE PRODUCT?

WHICH IS YOUR FAVOURITEBODY CARE PRODUCT?

32.2%

23.3%

29.4% NIVEA 8.9% SK-II29.5% OTHERSBIOTHERM, LANCOME, GATSBY, OLAY, DOVE, OSMIUM FOR MEN, CLINIQUE, VERSACE, FCUK

15% ADIDAS13.9% SHOKUBUTSU47.8% OTHERSNIVEA, VASELINE, BUTROGENA, GILLETTE, HIMALAYA, DOVE, BODYSHOP, DIAL, ANTABAX, LUX

LOREAL MEN EXPERT

DETTOL

38


WHICH BRAND OF FACIAL WASHPRODUCT WOULD BE YOUR

FIRST CHOICE?

WHICH IS YOUR FAVOURITEWATCH BRAND?

39.1%

32.8%

32.3% NIVEA MEN9% VASELINE MEN19.6% OTHERSKAO BIORE, MENTHOLATUM FOR MEN, UBERMEN, GATSBY

28.2% G-SHOCK15.8% FOSSIL23.2% OTHERSALDO, ISSEY MIYAKI, TIMEX, TOYWATCH, SEIKO, GUESS

LOREAL MEN EXPERT

CASIO

39


39

WHATS YOUR FAVOURITEJEANS BRAND?

WHICH IS YOUR FAVOURITE SPORTSWEAR BRAND?

44.1%

44.8%

13% TOP MAN 11.9% UNIQLO31% OTHERSCOTTON ON, PULL & BEAR, LOIS, B.U.M EQUIPMENT, GUESS, GAP, SNAILS ORIGINAL, LEE COOPER, ZALORA

30.9% NIKE5.1% NEW BALANCE19.2% OTHERSREEBOK, PUMA, ASICS, MIZUNO, UMBRO, BILLABONG, FLEXPRO, ADMIRAL, KAPPA, LI-NING, BODYGLOVE

LEVIS

ADIDAS

40


WHICH IS YOUR PREFERREDBRAND FOR MAKEUP/COSMETICS?

WHATS YOUR FAVOURITE DEODORANT BRAND?

28.1%

42.5%

16.3% SKIN FOOD15% SILKY GIRL40.6 OTHERSREVLON, ELIANTO, LOREAL, DOT.DOT, FCC, KISS ME, YVES ROCHER

38.6% REXONA13.1% DOVE5.8% OTHERSLADY SPEED STICK, SURE WOMEN, FOGG, SECRET, GARNIER

MAYBELLINE

NIVEA

41


41

WHICH BRAND OF PERFUMEDO YOU LIKE MOST?

WHICH SKINCARE BRAND IS YOUR FAVOURITE?

20.9%

28.8%

17% CHANEL 13.1% ENCHANTEUR49% OTHERSGUCCI, RALPH LAUREN, VERSACE, LANVIN, LOCCITANE, DOLCE & GABANNA, ISSEY MIYAKI, CALVIN KLEIN, ESCADA, FCUK, GUESS, PLAYBOY, PARIS BLEU.

7.8% CLINIQUE7.2% BIORE56.2% OTHERSCLEAN & CLEAR, ST.IVES, JOHNSON & JOHNSON, VASELINE, NEUTROGENA, SILKY GIRL, OLAY, BIOTHERM, LANCOME, SHISEIDO, CLARINS, ORIGINS, LOCCITANE, ARTISTRY, BIO-ESSENCE, SK-II, YVES ROCHER

DKNY

BODY SHOP

42


WHICH IS YOUR GO-TOBODY CARE BRAND?

WHICH IS YOUR FAVOURITEHAIR CARE PRODUCT?

28.1%

28.1%

27.5% BODY SHOP20.9% JOHNSON & JOHNSON23.5% OTHERSLOCCITANE, CRABTREE & EVELYN, SUAVE, ANTABAX

23.5% LOREAL18.3% SCHWARZKOPF30.1% OTHERSHERBAL ESSENCE, PANTENE, REDKEN, WELLA, LUCIDOL L, LE PETIT OLIVIER, SKIN FOOD

NIVEA

SUNSILK

43


43

WHICH IS YOUR PREFERRED BRAND FOR FEMININE CARE PRODUCTS?

WHICH IS YOUR PREFERRED BRAND FOR SANITARY NAPKINS?

44.7%

41.4%

19.1% PH CARE 9.2% SUMMERS EVE27% OTHERSSAFI, EUBOS, SEBAMED, FEMFRESH

23% LIBRESSE21.7% LAURIER13.9% OTHERSTAMPAX, CAREFREE, STAYFREE

LACTACYD

KOTEX

44


WHATS YOUR FAVOURITEWATCH BRAND?

WHICH IS YOUR FAVOURITE SPORTSWEAR BRAND?

32%

44.1%

27.2% FOSSIL17.7% GUESS23.1% OTHERSESPRIT, TIMEX, TOY WATCH, ANNE KLEIN, FILA, ICE WATCH

33.5% ADIDAS6% NEW BALANCE16.4% OTHERSREEBOK, PUMA, MIZUNO, BILLABONG, AXEL, LI-NING, BODY GLOVE

BABY-G

NIKE

CM

Y

CM

MY

CY

CMY

K

L0077_CMM N100 Campus Plus Magazine hoe.ai 1 11/17/2014 8:10 PM

Brand Choice Award 2014 Supplement

Documents

Transcript of Brand Choice Award 2014 Supplement