© 2015 Boxstar LLC

© 2015 Boxstar LLC

At ComicCon

“There’s nothing better than telling a story, doing something different, creating a unique culture around

a brand.” — Rainy McGrew, Boxstar VP Integrated Media Strategies & Solutions

© 2015 Boxstar LLC

Making Our Mark

Southwest Airlines3D Projection Mapping – Dallas, TX

Digi-BCImmersive Dome – Vancouver, BC

The Sleeping Prince3D Projection Mapping – New York, NY

Boxstar offers over 100 years of combined experience in the experiential marketing industry. What further sets us apart is our passion, drive, and constant pursuit of the perfect execution. In partnership with the creative geniuses at GO2 Productions—winners of 16 Telly awards—Boxstar’s first-rate production and account management teams have the proven skills and knowledge to tell your brand’s story in a truly memorable way.

TelemundoStreet Level Activation – Los Angeles, CA

TELUSTouchscreen Activation – Vancouver, BC

NHL Canucks3D Arena Projection– Vancouver, BC

© 2015 Boxstar LLC

Turn virtually any building, vehicle or playing surface into a dynamic, 3-dimensional video display!

Boxstar uses specialized software that warps projected images to perfectly fit any structure and surrounding environment. The result?—a new reality and branding experience utilizing 3D illusions and images with endless possibilities! This visually stunning technology is ideal for any brand seeking a unique way to physically present their product or service while amplifying the event via social media.

3D Projection Mapping & Spectaculars

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© 2015 Boxstar LLC

3D Projection: NOT just on buildings anymore!

© 2015 Boxstar LLC

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Arena Projection Mapping

Whether it’s basketball or hockey, Arena Projection Mapping creates the largest digital display area within a sports venue. But more importantly, it is the only display surface that people can physically enter and become integrated with the content. Beyond the obvious fantastic viewing experience, the system can become interactive through various technologies (ex. augmented reality) and even support live entertainment.

© 2015 Boxstar LLC

Break Free From Traditional Showroom Displays!You can only experience the WOW Factor of Vehicle 3D Projection Mapping by actually being there. Bring your vehicle to life with movement sounds and images while standing still! This visually stunning technology is a new and unique way to physically present your brand while amplifying the event via social media.

3D Vehicle Projection Mapping

Engage the audience Use video, light and sound to tell a story Social media support expands reach far beyond onsite viewers Additional interactivity can include Kinect, motion sensor and augmented

reality systems

© 2015 Boxstar LLC

Take It To The Street — with StreetcastNew Boxstar Tactic: The power of projections to go!Teams of two, equipped with small but powerful hand-held projectors, will cast your brand’s image, video or logo in opportunistic places where your brand can shine! Nightlife areas & entertainment districts, public events, concerts, trade shows…anywhere there are crowds, a captive audience, or a line of people, our Streetcast teams will show you off in a large, bright, and very surprising way. Structures, walls, buildings, truck sides, ceilings, sidewalks, cars…even people!—almost anything is now a blank canvas for your message. Live web video display, interactivity, and social media integration allow for unlimited viral possibilities!

To See Streetcast Projection In ActionClick Here

© 2015 Boxstar LLC

A fresh take on the traditional billboard, repurposed shipping containers can be made into a massive wall, guaranteed to turn heads wherever it is, including locations where other media may not exist.A container wall is mobile, can be built in a matter of days, and features large-scale, high quality imagery, making an unforgettable impression for your brand. These Wallscapes can include a static image by day and 3D Projection by night!

Spectacular Wallscapes

© 2015 Boxstar LLC

Shipping containers are also great for transforming into live, engaging, interactive events that truly engulfs the audience in your brand.Shipping containers, geodesic domes and other structures can be designed to pop up as a retail/sampling storefront, a mini-gym/yoga studio, a bar, a man-cave viewing party experience, a relaxing lounge in the middle of the city…just a few ideas, but really, anything you can imagine.These pop up venues will create an immediate impact on your target audience!

Repurpose Pop-Ups = Unexpected

to check out our Telemundo Cube at Plaza Mexico

Click Here

© 2015 Boxstar LLC

Just a few unique ideas to consider…

© 2015 Boxstar LLC

New Mall & Event Activation Capability

Trend Vend with Twitter Vending Machines! A new sampling/swag technology, Twitter vending machines are your new, high-tech Brand Ambassadors offering unexpected engagement while collecting true social media data and in real time—it’s 100% effective! They are the perfect solution as a stand-alone activation, or as an extension to any other event or OOH initiative you may be planning. Great for product launches, re-branding initiatives, unique swag, or as a super-cool trade show activation—talk about a Booth Babe!Tweet for a treat…a dream…an escape…a surprise. Available in four different sizes, several different STYLES and holding up to 500 units, it’s a 100% turnkey solution from creative concept to activation. Refrigerated machines, too!Each machine is built on contract, completely customized to your objectives.Stay tuned, as Instagram machines are coming soon!

© 2015 Boxstar LLC

New Mall & Event Activation Capability

© 2015 Boxstar LLC

Viewers will have the opportunity to interact with your brand and have the capability to instantly share video, images and live feeds directly to social media, creating a 360-degree experience unmatched locally. Quit looking for WALLS – we build them for you!

Augmenting Reality

Mobile & Goal Post LED Video Wall Examples

© 2015 Boxstar LLC

Hologram Touchscreen Interface The Holographic Cube Experience is a truly inspired user experience display, merging the virtual with the physical. Once a user chooses an item or character they wish to learn more about, the Cube transforms into a ultra high-tech digital interface. The life-size display is entertaining while educating the user on anything they wish to know within the context of the display. The large touchscreen interface can, for instance, show products, services, fighters, heroes, and other characters in various stances. Users can then touch areas selected on the screen, triggering different animation sequences, stats, data, information, etc. Voice over and music will accompany every experience, giving the users the feeling they are accessing data from actual data banks.

Example: Touch Screen

© 2015 Boxstar LLC

Exciting Engagements We Are Perfecting

© 2015 Boxstar LLC

Targeted Locations & EventsBoxstar nurtures and manages the relationships between and among targeted markets, venues, events and our partners. We effectively evaluate ALL of your needs and options across multiple venues and opportunities to ensure your program is optimized. Below is just a small example of the more than 10,000 venues and events with whom we may execute your brand experience.

Staples Center - Los Angeles

LA Convention Center - Los Angeles

American Airlines Arena – Miami

American Airlines Center - Dallas

And Many More…….

© 2015 Boxstar LLC

Site/Microsite

The Event

Amplify Your Event!

Experiential Social Media Activation

Boxstar can help, with expertise in social media and integration

© 2015 Boxstar LLC

Rainy McGrewVP, Integrated Media Strategies & Solutions

San Francisco Studio / WestM # +1 510-435-4310E: rainy@boxstar.com

THANK YOU!