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Ph.D. (Management Studies) Entrance Test - 2018

Question Paper Booklet Â+@î EF06,<îF0ÎZÑ]

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�\ôZy»gBooklet Serial No.

OMR Serial No.

Ph.D. ((Management Studies)/E.T/ May 2018

(Part A) zZzwResearch Methodology

»ÑHì? (Conclusion) óg7g^~Z!x .1

�@*ì Review of Literature Zk~ (B) tz�s#�@*ì�¾§b¦gZ]Ãiîg6,Cc*�HZzgeöÅ� (A)

t§i»g»Ã7�@*ì (D) tã~}ò»Ü�ì (C)

£!¦�äЬM\ÃtD¯**ecX .2

±§jÐ7H�H� (B) �zu}ßÍVÐi!*y7,ðZc*Zzg�g�&�zZc*�H� (A)

tÓx (D) 7¿�Ð',~� (C)

{xeð»Ü�ZzgÑgc*C].zw~�3**�tÆaìX .3

Coding (B) Tabulation (A)

Editing (D) Transcriptions (C)

�+Æfg=fZCîg6,zZu]»x@{B@*ìX .4

gZ�&x@{ (B) !*°Z�&x@{ (A)

/�1x@{ (D) �1x@{ (C)

ùY@*ìX Blue Print ïÆ .5

(Research Design) ïem,Zí (B) (Research Problem) ïX (A)

(Sample Design) %:È~ (D) (Research Tool) óM! (C)

[üñZ�ÐZog�Å¢zg]ìX{mîg6,MyÑí�ø7[ñZ�XYV? .6

£g:¥x�** (B) '»**xZÒñ��7�@* (A)

ZkЬZk»ZEw�[ì (D) t¹qDì (C)

Ð%Z�X "Gate Keeper Access" .7

Zk�V$»�Z¼qÝ�**�VM\ﻵ/gnp� (B) Úg�ð (A)

MíÑíg�ð (D) �Z¼ÅZYi]qÝ�** (C)

2

Ph.D. ((Management Studies)/E.T/ May 2018

Zy~ÐÃy�U*â~eðÅVwìX .8

µ�** (B) �g�&:�** (A)

6,Z**�** (D) ¬Ðñ�� (C)

U*â~eðæ�7�YX .9

%äÆ��äÆa (B) y%�{gzt»x@{~ (A)

ãC�~eð¦�äÆa@Zc*] (D) óMÑ]»g�äÆa (C)

qgzfs~ÐÃy�eð¦�äzZѧiìX .10

R»_· (B) gZñ (A)

ÎZÜ) (D) ZÚz- (C)

XZkn»_·HìX ßÍV6,�ì 30 Zq-_·&¤/z7VÆ�gxyó .11

(Questionnaire Study) ÎZÜ)_· (B) (Structured Study) �!_· (A)

(Qualitative Study) �&Ó4-ö EGG_· (D) (Quantitative Study) lZg_· (C)

ÆmÐÎZw�**ecX Reliability Zzg Validity ËÌ_·~M\Ã .12

ZÚz-»%³ (B) ÎZÜ) (A)

tÓx (D) %:È~»§i (C)

Zy~ÐÃy�%:�i~Æ%³»z7ìX .13

%:ÅZ»ðÅz�s# (B) ïÆÎZwÅz�s# (A)

%:È~Å&½5ë GG»ZN[ (D) M!*�~Åz�s# (C)

%:�i~Å�V~�&Ð:ZzgÁz�ÜhezZà2ÃyÏì? .14

Snow Ball Sampling (B) Judgement Sampling (A)

Stratified Sampling (D) Convenience Sampling (C)

%:Ån7ìX (Non Probability) qgzfs~ÐÃyÏ)ZÈw .15

Judgement Sampling (B) Quota Sampling (A)

Cluster Sampling (D) Snowball Sampling (C)

3

Ph.D. ((Management Studies)/E.T/ May 2018

ÎZÑ]»tÃZ+{ìX Open-ended .16

ZÚz-hezZáÆ�»ic*�{�** (B) z{ñçqÆgÉð~ZEw�Yì (A)

�Z[�y}MiZ�Z:îg6,ZLìw»ZÖg�Mh� (D) Ãe8-Zq-jÝì (C)

ZY'''''y%Z[:qgz!*ÑZq-VwìX .17

Itemised Rating Scale (B) Semantic Differential Scale (A)

Filter Questionnaire (D) Likert Scale (C)

ÆaZq-ZzgZ�bZEw�Cì Focused Interview .18

Depth Interview (B) Funnel Interview (A)

Observations (D) Depth Interview (C)

jZ!�êìX (Quantitative Data) lZg~eð .19

°�~eð (B) Ã~ÌeðM\Åg7g^~7Å�� (A)

¤/ZsZzg].zw (D) Ñgc*]�t (C)

cZ¢auZzg)cZ¢au<�X .20

zp6,Zµ54øHG~ZEw�äzZàZ�b (B) £g~Z�Zs»��w (A)

Z°Z�zÑgÅ_�»¬xZJy (D) Æ�zZë¤/z\ Statistical Significant (C)

Zhó?m,å .21

ó£�6,Âz%Ãi�Cì (B) �Y)b6,%Ãi�Cì (A)

ÁP~�YCì (D) �Z[�yzV»**xzØ�ÛZë�Cì (C)

�}Mh�ZkÃHë�X (Rank) eðTÃgi .22

(nominal Data) **!5ÿEeð (B) (Interval Data) ZÚzweð (A)

Ordinal Data (D) Ratio Data (C)

Å?Ï�@*ìX (Null Hypothesis) Ãy�Òy»³xGz£ .23

úgÂVZzg%�zVÆ�gxyZjg~Zë�Ûtì (B) úg'ó%�zVÐic*�{Zjg�,Ï (A)

%�zVÆZjgúgÂVÐic*�{ì (D) úgÂVZzg%�zVÆ�gxyZjg~Zë�Ût7ì (C)

4

Ph.D. ((Management Studies)/E.T/ May 2018

ÃJw�äÅVwìX Null Hypothesis ß .24

Type-II Error (B) Type-I Error (A)

Probability Test (D) Significant Test (C)

ï»XÜsZ#eìX .25

*Zzg¥âC� (B) ïÆ�.Þ� (A)

tÓx (D) ZkÅZÃ�e$Zzg_�� (C)

6,g�,X Probability Distribution .26

Ð(,ZìA$e7~ç×Å�gzÈ~Zk§b�CìX Median ó Mode Z¤/ Right Skewed (B) Variable Model (A)

Contant Model (D) Left Skewed (C)

ZkŧsZ�ág{�CìX Probability ~**»x�äÅ Binomial Distribution .27

P = q - 1 (B) P = q + 1 (A)

q = 1 - p (D) q = 1 + p (C)

ìA$z9)]�ÏX 5 ìZzg£[)oVÅ®Z� 40 ìZzgZ�F,+�g 60 ZWF,+�g .28

4 (B) 20 (A)

15 (D) 25 (C)

ÅeöÃë�X (Variation) Ñgc*]~p .29

Measure of Statistics (B) Measures of Dispersion (A)

Standard Deviation (D) Measures of Process (C)

�k,~ïÅ?m,7�ä»ãC�~ÑHì? .30

ZO�Æ�Bæ��** (B) �pgppzZáÓx�ÛhVÃi�** (A)

Z�Zg{Åæ��** (D) ßÍVÃ5ix¯** (C)

æ��@*ìX Correlation Coefficient .31

�zoÆ�gxy�ÛtÅeö (B) �zoÅZq-�gDyÅeöJ-g�ð (A)

:¥xoÅ�l (D) �zoÅ�gxãzZÕc*mÅeö (C)

5

Ph.D. ((Management Studies)/E.T/ May 2018

Æfg=qÝ��{¥â]ùY@*ìX Experiments Zzg Experience .32

Scientific (B) Emperical (A)

Hypothetic (D) �zâV (b) Zzg (a) (C)

»È Reliability .33

Validity (B) Consistency (A)

Randomness (D) Quantifiability (C)

»mìX Field Study .34

�/Åßg]qw (B) Çi0+ÏÅßg]qw (A)

Zy~ÐÃð7 (D) §8gR,~Åßg]qw (C)

%:ÅãC�6,Z!x6,M**Ã}îg6,Y**Y@*ìX .35

Statistical Inference (B) Data Interpretation eð=ô (A)

tÓx (D) Parameter Inference (C)

_·»î³¹ic*�{�g�&�ÇZ¤/%:X .36

ÃëÐHg��{�X (B) 1�H�X Randomly (A)

� Purposive (D) M!*�~»úÒ{� (C)

»ZN[�@*ìÂtìX 100 ó Probability Sample Zq-[ÀM!*�~~Ð .37

A Random Sample (B) A Cluster Sample (A)

A Systematic Sample (D) A Stratefied Sample (C)

Gz£ÅúZk~¢zg~7ìX .38

Normative Studies (B) Survey Studies (A)

Experimental Studies (D) Fact Finding (Historical) Studies (C)

J-¸g]Å°¾MæãegkHìXt_·ìX 1990Ð 1950 .39

Horizontal Z| (B) Social �Y (A)

îs²è Longitudinal (D) Factorial (C)

6

Ph.D. ((Management Studies)/E.T/ May 2018

Åic*�{Ðic*�{�gìX Correlation .40

1.5 (B) 2 (A)

0 (D) 1 (C)

Gz£ÃÒy7HYYX (Hypothesis) .41

(General Term) ¬xZ�b~ (A)

(Directional Terms) @ZîZ�b~ (B)

(Null and Question form Terms) ßZzgÎZwÅZ�b~ (C)

(Declaration form) Z´yÅZ�b~ (D)

Ã�N�tCc*�Hå��âxZN[ë°ÐXtÜ�ZkãC�6,åX (Rally) (,~g~ .42

Cluster Sampling (B) Random Sampling (A)

Purposive Sampling (D) Systematic Sampling (C)

ZL_·Ã�g�&�äÆaZq-[à .43

ZZ0+ZgZzg�Ð',~�**ec (B) %:�,Ã(,J**ec (A)

tÓx (D) %:úÒ{�**ec (C)

Zq-[¸g]~{�-Eg-VÆ}ò»_·�**eLìXZk_·ÆañizVM!Ãy�ìX .44

(Schedule) ozw (B) (Questionnaire) ÎZÜ) (A)

(Rating Scale) g|ZÏ (D) ZÚz- (C)

ÂÒ] (Bibliography) óg7g^~�~� .45

g7gÃR¯Cì (B) wÅïÆaRö�3Cì (A)

[Å¥â]êCÙ�Cì (D) óÜY~¥x�ä~æ��îì (C)

~�zc*�zÐiZZ+ßÍVÅY+$ÐMiZ�Z:îg6,ÂuJ-ÎWÃg�îg6,Y**Y@*ì? Idea Generation .46

(Brain Storming Case Study) !Îõ(,Jä»Z½¦¿ (B) (Gap Analysis) ÜY»�t (A)

(Case Study) RZS~ (D) e×2 (C)

LL)q¢~Æ)bÃi�ä~æ�óó[ÆÃyÐ÷»�ÛRmì?X ïÆÑ6,g�,: .47

(Marketing) âgÌ (B) (Production) aZzZg (A)

¢45éEGE÷ (D) HRM (C)

7

Ph.D. ((Management Studies)/E.T/ May 2018

ïZ%ZiЦ/g@*ìZy~ÐÃy�ߣx6,ìX .48

ßZ»W~Y,{ (B) g7g^ (A)

¥â]¦�äÅ2»&�** (D) óÎZÑ]»»g�** (C)

Yõ�}ÇX (Literature Review) ßZg-- .49

Üs�ë6, (B) ñçqÆÓxU�V6, (A)

�?»ÜsZq-{6, (D) ÜsgZñ6, (C)

ßZÅ�l»M¸iX .50

(Primary Data) Z�Zðeð (B) (Secondary Data) U*â~eð (A)

(Commercial Data) �gCeð (D) (Tertiary Data) �Oeð (C)

(Part B) z�zx

Z�Z5ÆtÂZiyÃÃy�Z�Zx4¯@*ìX .51

Revaluation (B) Over Valuations (A)

Zy~ÐÃð7 (D) Demonetization (C)

âgÈ~''''%�/~`ìX .52

�Ûz|# (B) o« (A)

tÓx (D) ÇH (C)

'''Z3gZzg��Ûz|#Å7¿ÅF,¹~gÉð�@*ìX .53

AIBA (B) AIEA (A)

AIDA (D) AICA (C)

�Ûz|#Æ¿»My%~%³ìX .54

Handling Objections (B) Approach (A)

Follow-up (D) Closing (C)

8

Ph.D. ((Management Studies)/E.T/ May 2018

�£�ÃqÝ�äÆa�»gz!*g~µ/¯c*Y@*ìZkÃë�X .55

ZKãz�b­Íð (B) ZKãz�bµ/È~ (A)

»g7gf$e-}öy (D) (Strategic Plan) ÑÇ¿µ/ (C)

»ãC�~ÃZ+{ìX MBO .56

6�Z¾ÆÜs'×ZØ (B) )�ÐÈ (A)

z�b~Z�� (D) 5i}ÅF,(~4~ (C)

e_��7g�&Ãt̹Y@*ìX .57

Authoritarian M%e$I (B) Free-Rein (A)

Zy~ÐÃð7 (D) (Participation) Ëq (C)

»!*ãìX (Modern Theory of Management) ].h+Ãt[ .58

Peter Dructer (B) Massie (A)

F.W. Taylor (D) Henry Fayol (C)

»È (Authority) Z(g .59

�he»h (B) Z©â]qÝ�ä»h (A)

�zuzVÅZ¤®)�ä»h (D) �zuzVì�¶»h (C)

Æ_.qgzfs~ÐÃy�ñª(»KìX Herzberg .60

»xp� (B) 9Z{ (A)

�gÙÏ (D) f)�Zg~ (C)

ÅÚZkÐÌìX Span of Control .61

�Z[�� (B) Z(g (A)

f)�Zg~ (D) Nzw (C)

$4-?ç GE

EZi''''g]Æ�B�Â4+0*äÆ�.ÞZyßÍV~Ð�@*ìX .62

¦gZC&& (B) ZKã'g] (A)

y~'g] (D) &»45Àö

HE

G&& (C)

9

Ph.D. ((Management Studies)/E.T/ May 2018

ÃyÐÃbÆ_.ßv¡~îg6,»I�D��»xZzgf)�Zg~Ð��X .63

Ãt Y (B) Ãt X (A)

Zy~ÐÃð7 (D) Ãt Z (C)

»ZziZgìX Corporate Governance ............. .64

(Communication) %Zv (B) [ (A)

tÓx (D) g* (C)

Æ�&Ð(,}ZW,Z]~ÐZq-ìX E-Commerce .65

Ç�VÃZ(gAÇ (B) Ñ�'Á�YñÏ (A)

ÛR,k)Zë�YNÐ (D) 5i}¤!g�YNÐ (C)

�zuzVÆfg=}òqÝ�仿ìX .66

Mandating (B) Ordering (A)

»x�** (D) (Delegation) º! (C)

aZzZgc*�Ûz|#ÅRÆ�B�Ñ�'7$+rZkÃë�X .67

(Variable Cost) p5+k,Ñ�' (B) (Fixed Cost) ßÑ�' (A)

(Independent Cost) MiZ�Ñ�' (D) (Standard Cost) £g~Ñ�' (C)

Z#©(,f�ÂlZgÅ�ÛZb~ .68

¶�D� (B) Z���D� (A)

)E (D) Ãðp~7�D (C)

Æ¿~tª�xìX (Internationalisation) ZÚ¾,c .69

)±uât»g~ (B) (License) Ñá (A)

',Mæ (D) �Ûz|# (C)

Æ�Z½·�Æa¹ic*�{æg�rìX (FDI) Ãy�ogZ�&)±uât»g~ .70

yz*y (B) Z%M (A)

',Zis (D) u (C)

10

Ph.D. ((Management Studies)/E.T/ May 2018

5i}Åg�½zF,�M¹VÅYCìX .71

»xÅ( (B) »ÄBøE (A)

tÓx (D) F,m�%Z�/ (C)

�z4ó�ZzgZ�kmZq-VwìX .72

Self Actualization (B) â�~¢zgc*] (A)

Esteem Need (D) �Y¢zgc*] (C)

ZÝ»xçV»».Þ5i#ÖÆ£�Ð�@*ìX .73

(Job Evaluation) »»�t (B) (Job Performance) »xÅ»g��Ï (A)

Zy~ÐÃð7 (D) (Job Description) »xÅ¥ô (C)

~t�áï7X (Selection) ZzgZN[ (Recruitment) ½C .74

�gpZ�&�yÇyŧsÐ�gpZ�&Ãgxå�** (B) ZyzZgzV»Zq->Þy�** (A)

5i#Öŵ/È~Zzg­Íð (D) Z�ÛZ�]Ŷ (C)

Ready to Drink Ã�*½~Zq- Tea Zzg Coffee Zq-��»gz!*g�ì�Æ Nestle Zzg Coca-Cola �Ûn�z� .75

Æîg6,7�}ÂZk§bÅâgÈÄtªCÙ�CìXParallel Marketing System (B) Vertical Marketing System (A)

Diversified Marketing System (D) Horizontol Marketing System (C)

6i%{~6c*F,ç�{¡¬]ÃÑzq�äÆa»x[',Z&+»**xZEw�äÅÕiX .76

Line Extension (B) Duo Branding (A)

Multi Branding (D) Brand Extentions (C)

ÃNzw�ä~âà0*�»M!7ìX (Business Cycle) »gz!*g~6 .77

uât»g~ (B) ¸w (A)

y%a�** (D) �Ûn (C)

4�$ËìX Return on Investment .78

y%aÁ�äÐ (B) �Ûz|#(,JäÐ (A)

tÓx (D) uâtÆZEwÃ(,JäÐ (C)

11

Ph.D. ((Management Studies)/E.T/ May 2018

HlP~qgzfs~оÃ7Cc*Y@*ìX .79

�Ûn6,Î� (B) Loan Repayment �ÛnÅZ�Z5 (A)

Zy~ÐÃð7 (D) (Depreciation) �ÛÎ�Ï (C)

Zq-zìX Capital Budgeting .80

»Working Capital Management (B) » Investment Decision (A)

» Capital Structure (D) » Marketing Management (C)

qgzfs~¾ÅuâtÅÑ�'�&Ðic*�{�CìX .81

(Loan) �Ûn (B) Equity Share (A)

(Preference Share) F,Á� (D) (Bonds) !*&+k (C)

Ã71Y@*X Time Value of Money ÃyЧi~ .82

IRR (B) NPV (A)

P.I (D) ARR (C)

£¹Y@*ìX Dividend Ratio Method .83

Debt Equity Method (B) Dividend Yield Method (A)

Equity Method (D) Assets Method (C)

âàZ0+gZY]ÅYõ7,@*wùY@*ìX .84

Meã (B)+C45ë EEHEY

(A)

Z»zì (D) 6,z¤/Z/ (C)

âàZOð»Zy~ÐÃy�ZëÑ7ìX .85

(Value Maximisation) �gic*�{Ðic*�{�** (B) (Profit Maximisation) ic*�{Ðic*�{o«�** (A)

(Wealth Maximisation) �zª(Ãic*�{Ðic*�{�** (C)

(Maximisation of Social Benefits) �Y¯ZZ+Ãic*�{Ðic*�{�** (D)

qgzfsîCZlx~ÐÃyÏï¯g~ÑÍ�äÆÑÐìX .86

Fundamental Research (B) Action Research (A)

Conceptual Research (D) Empirical Research (C)

12

Ph.D. ((Management Studies)/E.T/ May 2018

Ãt̹Y@*ìX International Bank for Research and Development (IBRD) .87

World Bank (B) EXIM Bank (A)

International Bank (D) IMF (C)

�.ÞâgÌ~ã~NzwÆúZï�X .88

�YZzg}p~ (B) Íg0*�Zzg�ây�i~ (A)

)� (D) âgÌu¤/xVZzgµ" (C)

P�Ûz|#àzVÅS¤ìX .89

(Oliogopoly) PZYg{�Zg~ (B) (Monopoly) ZYg{�Zg~ (A)

Monopolistic Competition (D) å)� (C)

Z�ÛZoig~¾ÃÃZ+{�@*ìX .90

(Creditors) A�Zgà (B) (Savers) Y�äzZßVà (A)

(Debtors) �+�Zgà (D) (Pensioners) znc*[à (C)

ÃtZkä7HX Absolute Cost Advantage .91

D. Richardo (B) Adam Smith (A)

Portor (D) Raymond Varnoon (C)

~æ�ZX SBI qgzfsËV~ÐÃy�J .92

JMs',zeZ (B) JMsZ&+c* (A)

¸g�¥J (D) �bJ (C)

ÅÑZ�'�ZgµìX Make My Trip Å}.â]7�äÆaÃyÏZ~X»%kv .93

Flipkart (B) Alibaba (A)

E-Bay (D) Amazon (C)

yz*y~3äÅpg�{�ÛzÙ»»gz!*gÑzq�äzZàZ~X»%kvÃìX .94

Alibaba (B) Uber (A)

E-Bay (D) Amazon (C)

13

Ph.D. ((Management Studies)/E.T/ May 2018

Æîg6,Y**Y@*ìX (Essence) [»Ãy�÷�CÙ .95

(Planning) µ/È~ (B) (Control) �1 (A)

(Coordinating) ëM° (D) (Organising) ±�** (C)

»ic*�{izgZk6,�@*ìX TQM .96

(Customer Delight) ÇH»ZEy (B) (Product Quality) ¡¬]»£g (A)

(Company Profitability) v»o« (D) (Employee Training) 5i}ÅF,�M (C)

»ãC�~ÃZ+{ìX (Functional Organisation) dw .97

�/ (B) ��Ï (A)

ºm'g] (D) Ætg} (C)

»È{ZEw�@*ìX "Improving the Quality of Life" Ãy�¸gCZÚ6,Z, .98

TATA N*N*(B) Reliance gÞb (A)

ITC MðKÏ (D) Birla ',Ñ (C)

ŧsÐqÝ��{ñ!*bv»**xHì? Sony .99

Ericson (B) Nokia (A)

Cell One (D) Docomo (C)

ßÍVÃOW,�仿ìX '''' .100

ª�] (B) F,( (A)

Nz# (D) º! (C)

///

14

Ph.D. ((Management Studies)/E.T/ May 2018

Rough Work

15

Ph.D. ((Management Studies)/E.T/ May 2018

Rough Work

16

Ph.D. ((Management Studies)/E.T/ May 2018