bold. new. brand. - SAi · SAi logo marks Maintaining the integrity around the logomark is crucial....
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bold. new. brand. Comprehensive Brand Guide
Transcript of bold. new. brand. - SAi · SAi logo marks Maintaining the integrity around the logomark is crucial....
bold. new. brand.Comprehensive Brand Guide
yup. we are now a purple company.
be proud!
Standing out takes guts. It means looking ahead, challenging the status quo. Shattering glass ceilings with uncompromising vision takes a driven spirit, paired with strong work ethic and genuine
desire to make a mark in the universe.
Every single day our products help build businesses, creators create, and deliver on dreams. At SAi we champion, foster and
execute on the very idea of standing out and being noticed.
Our company ethos should match accordingly, beginning with our new brand color. Welcome to purple.
our identity
SAi logo marks
clearspace
SAi logo marks
Maintaining the integrity around the logomark is crucial. No other logos, text or graphical elements
should infringe on it’s space.
The clearspace area around the logomark is equal to the width of
the “SAi” wordmark.
our identity
SAi logo marks
correct usage
incorrect usage
our identity
SAi logo marks
DO NOT rotate logomark DO NOT use o� brand colors
DO NOT add any effectsto the logomark
DO NOT distort the logo elements
DO NOT insert o� brandimages or patterns into logomark
our identity
SAi logo marks
correct usage
When placing logomark on photography and/or pattern, it is important that the image has a purple hue that approximates Pantone 266 C
incorrect usage
our identity
SAi logo marks
DO NOT place logomark on o� brand backgrounds and/or patterns
core black positively purple :: pantone 266c
C : 66.74M : 82.58Y : 0K : 0
code white
our identity
Color Palette
our identity
Typography
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Myriad Pro -Semibold
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Myriad Pro -Light
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