Boeing Vv Airbus

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Transcript of Boeing Vv Airbus

Boeing Vs AirbusInternational Business Report

Submitted To Tahir Ameen Submitted By Binte Zainab Sundas Munir Anum Fayaz Iqra Butt Ramsha Naeem BT-08-17 BT-08-22 BT-08-26 BT-08-31 BT-08-61

Table of ContentsTable of Contents..................................................................................................................................2 ..............................................................................................................................................................2 Preface...................................................................................................................................................2 Acknowledement..................................................................................................................................3 Boeing vs. Airbus.................................................................................................................................4 Company overview...............................................................................................................................4 BOEING................................................................................................................................................4 AIRBUS..............................................................................................................................................11 Competition between Airbus and Boeing .........................................................................................17 The fight for flight..............................................................................................................................24 Conclusion..........................................................................................................................................27 References...........................................................................................................................................29

Preface

Page 2

Acknowledement

Page 3

Boeing vs. Airbus Company overview BOEINGBoeing is the world's largest aerospace company and leading manufacturer of commercial jetliners and defense, space and security systems. A top U.S. exporter, the company supports airlines and U.S. and allied government customers in 150 countries. Boeing products and tailored services include commercial and military aircraft, satellites, weapons, electronic and defense systems, launch systems, advanced information and communication systems, and performance-based logistics and training. Boeing has a long tradition of aerospace leadership and innovation. The company continues to expand its product line and services to meet emerging customer needs. Its broad range of capabilities includes creating new, more efficient members of its commercial airplane family; integrating military platforms, defense systems and the warfighter through network-enabled solutions; creating advanced technology solutions; and arranging innovative customer-financing options. With corporate offices in Chicago, Boeing employs more than 170,000 people across the United States and in 70 countries. This represents one of the most diverse, talented and innovative workforces anywhere. More than 140,000 employees hold college degrees -- including nearly 35,000 advanced degrees -- in virtually every business and technical field from approximately 2,700 colleges and universities worldwide. Our enterprise also leverages the talents of hundreds of thousands more skilled people working for Boeing suppliers worldwide. Boeing is organized into two business units: Boeing Commercial Airplanes and Boeing Defense, Space & Security. Supporting these units are Boeing Capital Corporation, a global provider of financing solutions; the Shared Services Group, which provides a broad range of services to Boeing worldwide; and Boeing Engineering, Operations & Technology, which helps develop, acquire, apply and protect innovative technologies and processes.

Page 4

Boeing Commercial Airplanes Boeing has been the premier manufacturer of commercial jetliners for more than 40 years. With the merger of Boeing and McDonnell Douglas in 1997, Boeing's leadership in commercial jets, joined with the lineage of Douglas airplanes, gives the combined company a 70-year heritage of leadership in commercial aviation. Today, the main commercial products are the 737, 747, 767 and 777 families of airplanes and the Boeing Business Jet. New product development efforts are focused on the Boeing 787 Dreamliner, and the 747-8. The company has nearly 12,000 commercial jetliners in service worldwide, which is roughly 75 percent of the world fleet. Through Boeing Commercial Aviation Services, the company provides unsurpassed, around-the-clock technical support to help operators maintain their airplanes in peak operating condition. Commercial Aviation Services offers a full range of world-class engineering, modification, logistics and information services to its global customer base, which includes the world's passenger and cargo airlines, as well as maintenance, repair and overhaul facilities. Boeing also trains maintenance and flight crews in the 100-seat-and-above airliner market through Boeing Training & Flight Services, the world's largest and most comprehensive provider of airline training. Boeing Defense, Space & Security Boeing Defense, Space & Security (BDS) provides end-to-end services for large-scale systems that enhance air-, land-, sea- and space-based platforms for global military, government and commercial customers. In addition to designing, producing, modifying and supporting fighters, bombers, transports, rotorcraft, aerial refuelers, missiles, munitions and spacecraft for military, civil and commercial use, BDS is developing enhanced capabilities through network-enabled solutions, communications and intelligence, surveillance and reconnaissance technologies. BDS supports the U.S. government as a system integrator on several programs of national significance, including NASA's International Space Station and, the Missile Defense Agency's Ground-based Midcourse Defense program. BDS is also expanding into new markets and adjacencies, including unmanned systems, cyber security, energy management, and support and logistics.

Page 5

Boeing Capital Corporation Boeing Capital Corporation is a global provider of financing solutions. Working closely with Commercial Airplanes and Defense, Space & Security, Boeing Capital Corporation arranges structures and provides financing to facilitate the sale and delivery of Boeing commercial and military products. With a year end 2011 portfolio value at approximately $4.3 billion, Boeing Capital Corporation combines Boeing's financial strength and global reach, detailed knowledge of Boeing customers and equipment, and the expertise of a seasoned group of financial professionals. Engineering, operations and technology EO&T enhances Boeing's growth and productivity by driving technical and functional excellence across the enterprise. Its primary objectives are to support the company's business units by delivering high-quality, low-cost technical services in information technology, research and technology, and test and evaluation; integrated enterprise strategies that ensure technology is ready when needed, competitively protected and environmentally progressive; and highly disciplined and efficient engineering, operations and supplier management support that ensures program success. The organization pays particular attention to ensuring the success of development programs, and strives to attract, develop and retain a world-class technical and functional work force. Shared Services Group Shared Services Group allows business units to focus on profitable growth by providing the infrastructure services required to run their global operations. The group provides a broad range of services worldwide, including facilities services, employee benefits and services, staffing, recruitment, wellness programs, security, fire protection, site operations, disaster preparedness, construction, reclamation, conservation programs, virtual workplace, creative services, transportation, business continuity and the purchase of all non-production goods and services. It also offers comprehensive travel services to Boeing employees and manages the sale and acquisition of all leased and owned property for Boeing. By integrating services, Shared Services Group delivers greater value, creates "lean" processes and operations, leverages buying power and simplifies access to services for all of Boeing.

Page 6

Culture and valuesBoeing is a company of amazing people working in one of the most exciting industries in the world. When you consider our many accomplishments -- from designing and building the earliest biplanes to creating and supporting today's supersonic aircraft and spacecraft -- you might think we would be content with how far we've come. But a company of our size and scope doesn't succeed by resting on its laurels; we are constantly re-examining our capabilities and processes to ensure that our company is as strong and vital as our heritage. In fact, our culture mirrors the heritage of aviation itself, built on a foundation of innovation, aspiration and imagination. Value At Boeing, we are committed to a set of core values that not only define who we are, but also serve as guideposts to help us become the company we would like to be. We truly live these values every day. Vision The Boeing Vision is: People working together as a global enterprise for aerospace leadership. How will we get there? o Run healthy core businesses o Leverage our strengths into new products and services o Open new frontiers

Corporate Social ResponsibilityBoeing has a responsibility to its stakeholders - including the co