Body Care. 2 Introduction Welcome! Learn, and boost your selling confidence. Ask questions during...
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Transcript of Body Care. 2 Introduction Welcome! Learn, and boost your selling confidence. Ask questions during...
Body Care
2
Introduction
• Welcome!
• Learn, and boost your selling confidence.
• Ask questions during workshop.
• Share experiences.
• Questions before we begin?
Body Care
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Outline• Trends in the body care industry• The characteristics of and the target customers for
Mary Kay® body care products:– Sun Care– Hand Care– Cleansers– Shaving – Moisturizers– Targeted Products
• Limited Edition body care products
Body Care
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Objectives
By the end of this workshop, you will be able to:
• Recommend the appropriate body care products for your customers’ needs.
• Cross-sell other products based on the customer’s chosen body care.
Body Care
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Industry Trends
• In most developed markets, body care products are used by over 50% of the population to maintain their skin’s condition.*
• Total body care, not just skin on the face
* Source: Mintel GNPD
Body Care
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Mary Kay® Body Care Products
Mary Kay has a variety of body care products
to help your customers get healthy-looking,
radiant skin all over!
Body Care
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• Products with sunscreen
– Protect skin from the damaging effects of sun exposure
Mary Kay® Sun Care Products
Body Care
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Mary Kay® Sun Care Products
QUESTION: What are some of the effects sun
exposure can have on skin?
ANSWER: • Dryness
• Early photoaging (aging of skin caused by over-exposure to sun)
• Skin cancer
Body Care
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Mary Kay® Sun Care Products
UVB rays
UVA rays
Body Care
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Mary Kay® Sun Care Products
Sun Care Products with Sunscreen
• Helps skin remain soft and supple• Protects skin from the damaging effects of sun exposure by providing UVA and UVB protection• Have been given an SPF value, or Sun Protection Factor value, of 15 or greater
Body Care
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Mary Kay® Sun Care Products
Sun Care Products with Sunscreen
•Mary Kay® SPF 30 Sunscreen•Mary Kay® Lip Protector Sunscreen SPF 15
Body Care
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Mary Kay® Body Care Products
For the Hands
Satin Hands® Pampering Set:• Mary Kay® Extra Emollient Night Cream• Satin Hands® Satin Smoothie™ Hand Scrub• Satin Hands® Hand Cream
Instantly helps keep hands feeling renewed, smooth and soft!
Body Care
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Mary Kay® Body Care Products
For Cleansing & Shaving
• Mary Kay® 2-in-1 Body Wash & Shave• Mary Kay® Loofah Body Cleansers: Red Tea & Fig and Lotus & Bamboo
Body Care
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Mary Kay® Body Care Products
For Moisturizing
• Mary Kay® Hydrating Lotion• Mary Kay® Nourishing Body Lotions: Red Tea & Fig and Lotus & Bamboo•Mint Bliss™ Energizing Lotion for Feet & Legs
Body Care
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Mary Kay® Body Care Products
Targeted Body Care
• TimeWise® Cellu-Shape™ Contouring System: - TimeWise® Cellu-Shape™ Daytime Body Moisturizer - TimeWise® Cellu-Shape™ Nighttime Body Gel
All-over Freshness• Mary Kay® Deo Body Spritzers: Red Tea & Fig and
Lotus & Bamboo
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•Trends can come about at any given time• Generates excitement in existing customers• Great way to generate new customers
Example:
Limited Edition Products
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Challenge
• Try the Mary Kay® body care products if you haven’t already.
• Call at least five of your customers this week to let them know about these products.
Body Care
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Happy Selling!
“Outstanding sales depend on your ability to think from the customer's point of view and understand and respond to your customer's best interests. Successful salespeople know how to interpret what they hear their customers say. They not only listen, they also hear what the customer really means.”
Remember Mary Kay’s words…
Body Care