Bni presentation nov_2011
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Transcript of Bni presentation nov_2011
![Page 1: Bni presentation nov_2011](https://reader034.fdocuments.in/reader034/viewer/2022052601/5592ce281a28abcb378b4729/html5/thumbnails/1.jpg)
A fingerprint is a unique impression. Like people,
every brandand business is a unique identity or fingerprintthat no one else owns.
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I have the unique privilege of making visible what others can only imagine, feel or think.
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• A promise that gets kept consistently
• A personality • A unique and consistent look,
feel, tone and voice for all communications
• Conveys-at a-glance the distinctive attributes of your organization
• No business is too small and no product too generic to develop a brand identity
What is Brand Identity
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• Brand Name-name, tagline, logo• Brand Position-description of your organization• Brand Promise-The single most important thing your
organization promises to deliver every time• Brand Personality-what you want your brand to be known
for (fun, serious,magical,forceful,imaginative, etc.)• Brand Tone-edgy, humorous, conservative, subtle• Brand Story-Your organizational history and how it adds
value to the brand, highlights how your products and services grew from that background and how your methodology impacts what you offer
• Brand Associations-colors, taglines, images, fonts, uniforms, signage, equipment, etc.
Key Brand Elements
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Our Fingerprints
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Branding and Design:Snoqualmie Valley Schools Foundation
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Branding and Design:North Bend Centennial
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Branding and Design:Snoqualmie Valley Clinics
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Branding and Design:Emerald Smoothie
![Page 19: Bni presentation nov_2011](https://reader034.fdocuments.in/reader034/viewer/2022052601/5592ce281a28abcb378b4729/html5/thumbnails/19.jpg)
Branding and Design:The Flat Iron Grill
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Branding and Design:
Frankie’sPizza
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Branding and Design:
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Branding and Design:
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Branding and Design:
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Branding and Design:
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How will you leave your mark?
Call Fingerprint Marketing, LLC425.283.3943
www.fingerprintmarketing.netwww.facebook/fingerprintmarketing